The Simple Feature That Unlocks Thousands in Pickleball Club Revenue — No Extra Marketing Spend

Forget complicated workarounds and old-school phone reservations.

A launch this month from club management platform CourtReserve is already turning heads (and courts) across the racquet & paddle sports world. And the best part? Most clubs can have it live in minutes. 

The Problem Nobody’s Talking About

If you run a tennis or pickleball facility, you probably already know this:

Getting people through the door isn’t the hardest part. Getting them to book and pay instantly once they find you is the challenge.

Paid ads cost more every year. Organic search drives traffic. Most visitors bounce before ever booking. And requiring accounts, memberships, or apps just creates friction that drives players elsewhere. 

That’s exactly the gap that Public Booking fills.

A “Flip the Switch” Feature With Real Results

With Public Booking, CourtReserve gives every club a simple public link that lets anyone reserve courts or register for events instantly — no login, no account, no app required. 

Here’s what clubs are seeing already:

“Public booking is too easy. We underestimated how many visitors want to book a court instantly. No calls, no accounts, no apps. Just quick bookings and fast revenue.” – Devan Egan, Club Pickleball USA. 

And the feedback isn’t coming from tiny operations — some beta users are serious multi-court facilities that traditionally never relied on walk-ins or single-time drop-ins. 

How It Really Works

It isn’t just a link.

Once Public Booking is toggled on in your CourtReserve settings, clubs can:

• Publish one shareable booking link everywhere — on your website, social, Google listings, email, QR codes, partner sites — and players can view court availability instantly.
• Require upfront payment plus SMS verification so bookings are both revenue-secure and low-risk.
• Capture new player records automatically, giving clubs a pipeline for follow-ups, promotions, and memberships.

In other words — it turns discovery into paid bookings, not friction and drop-offs. 

The Growth Angle Clubs Can’t Ignore

Here’s the real headline:

Player demand is already rising, but most clubs are leaving money on the table.

People are finding courts through search, social, word-of-mouth, and in-person visits. Most never book because the process is clunky or gated behind accounts.

Public Booking solves that by removing every unnecessary step. It meets the player where they are, not where your system happens to want them. 

That’s a subtle shift — but one with measurable impact.

No Extra Costs. No Headaches.

Unlike third-party marketplaces that charge per booking, Public Booking doesn’t carry extra platform costs — you only pay standard payment processing fees on what you collect. 

And because it works with the rules you already have in CourtReserve — court pricing, available time slots, membership conditions — there’s no admin overhead to launch or maintain it. 

What This Means for Your Club

For some clubs, Public Booking is a nice-to-have convenience. For others, it’s an instant revenue lever.

Here’s what you gain by turning it on:

• New player bookings without marketing spend
• Revenue when people actually show up
• Lead capture and growth potential
• A friction-free experience that keeps players coming back

And because it can be shared anywhere — your website, social platforms, Google Business Profile, partner sites — clubs are finally capturing demand that was already there.

The Bottom Line

A simple public booking link might seem small, but the early results say it’s a growth engine disguised as a feature. If your club has traffic and interest but not enough conversions… this is the tool that finally closes the gap. 

Public Booking is live now for all eligible CourtReserve customers. It only takes minutes to start capturing revenue.

Learn more about Public Booking.

How to turn on Public Booking.