A milestone that’s bigger than us.
Next year marks ten years of CourtReserve . This year marked sixty years of pickleball. Two milestones that remind us: racquet sports growth continues to compound.
And this month, we crossed an inflection point of our own: 2,000 clubs powered by CourtReserve [1].
That number reflects what’s happening inside those clubs. Players booking courts over and over with ease, staff saving hours, instructors with packed programs, owners scaling-up without the night sweats.
Why 2,000 matters to clubs (not just to us)
When a club joins CourtReserve, teams get access to a proven growth system. Now trusted by over 2,000 active clubs. All built around five core pillars that drive operational excellence, player engagement, and long-term scalability:
1. Organize your club
Simplify your operations with centralized scheduling, waitlists, clinics, ladders, and reservations. Everything your club needs to run smoothly, efficiently, and without chaos.
2. Manage your club
Stay in control of the complex back-office. From memberships and renewals to billing and reporting, we handle the administrative side.
3. Engage your players
Turn one-time visitors into loyal players with automated emails, push notifications, and event registration tools that build community and bring players back.
4. Customize your offerings
No two clubs are the same. CourtReserve makes it easy to tailor your experience. From mobile apps and membership tiers to how your offerings are presented and monetized.
5. Expand your business
Whether you’re managing a single court or scaling to multiple facilities, we grow with you. From POS integrations to video replays, you’ll have the infrastructure for what’s next.
Every feature we’ve shipped over the past decade ladders back to these pillars. And every new club strengthens the momentum: more bookings → more players → more revenue → more reasons for clubs to thrive.
We build the foundation for your club’s growth, and the community that powers it.
Case studies that tell the story
- At a regional-market leading pickleball club, retention is 100% year-over-year. DUPR integration and CourtReserve’s event tools let them keep competitive play fair, social, and sticky.
- A large USTA-affiliated tennis club rolled out junior programs with automated scheduling and eliminated thousands in missed revenue from manual errors.
- Emerging franchise pickleball brands are scaling to 380+ locations with confidence, because CourtReserve creates a consistent member experience across every site.
Every club in the CourtReserve network has its own success to share.
Partners that make it possible
Of course, behind every thriving club is an ecosystem. CourtReserve has grown not in isolation, but by partnering with the organizations shaping the future of the sport:
- DUPR for verified pickleball ratings and competitive fairness.
- Save My Play for AI-powered video replays & security.
- IAPPF for facility standards and community building.
And countless others.
We believe the future of racquet sports clubs will be interoperable. And we’re proud that CourtReserve is often the connective tissue.
The road ahead
2,000 clubs is a major milestone, yes. But it’s also a marker on the way to something bigger.
We believe the next decade is about providing technology that disappears into the background, letting players focus on their game, and operators focus on their businesses growth.
That’s the promise CourtReserve carries forward as we step into our second decade:
- more partnerships,
- more industry-expanding integrations,
- and more ways for clubs to spend less time managing, and more time creating unforgettable play.
The movement is bigger than any one company
Pickleball is 60. CourtReserve is turning 10. And 2,000 active clubs later, we’re still treating every day as if it’s the first.
Here’s to the next rally. And the next 2,000 clubs.
[1] Number of active clubs currently subscribed to CourtReserve as of August 2025.
