How 3 Successful Clubs Approach Summer Camp Season

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Hi everyone, it’s Ashley with Court Reserve. We are so excited uh because
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today is our very first courtside conversation.
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This has come from feedback from so many of you who said, “Hey, core reserve is
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great, but I would love best practices around certain ideas or functionality
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that the clubs and facilities are using.” And so we actually had a summer
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camp webinar about six or eight weeks ago and there were so many questions
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that we thought why don’t we make summer camp the first courtside conversation. So we have some court reserve club
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experts who are also experts in summer camps uh joining us today. So before we
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get started, don’t forget that we’re recording this and we will also uh we’ll put it on YouTube a little bit later um
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so you can send it out to friends who who may have missed it. But you always know that I want to talk to you about
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Catalyst. So Catalyst is our one and a half day super user uh conference. We’re
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going all around the country. So we’re going to Columbus in April, Detroit in May, Denver in July, Toronto in August.
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We do have a couple other locations up our sleeves. Uh but it’s great for your
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operators, your front desk, your admins, your directors, your instructors to come and spend a day and a half. The first
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half day is all best practice roundt discussions and then the second day is full-on teaching in court reserve.
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What’s new? What’s everything? So you can uh go out to courtresve.com, go to catalyst, sign up. It’s 99 bucks and we
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feed you two meals. It’s well worth it. So get registered today. Our next uh
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pickle ball mastermind is going to be in June. They just did one last week in Utah. Went swimmingly well. So much
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great pickle ball information. Uh so you can reach out to Devon at pickleball club mastermind and learn more about
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that as well. And then if you live under a rock, you probably haven’t heard about
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public booking yet. So public booking and our new Google integration should be ready in the next couple weeks and we’re
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really excited. Um, so if you need more about public booking, please let me know. So I want to go ahead and
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introduce my guest. Uh, we have Isabella from Lifetime Activities uh, in the San
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Francisco Bay area. Welcome. Thank you so much. Uh, we have Katherine and Sam
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from one of our Dilder locations in the Maryland area. And then we have Alex
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from Hollow Rock Racket and Swim in Durham, North Carolina, a longtime court reserve club. So, the way that we’re
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going to run courtside conversations today is this is really all about summer camp best practices. So, if you have
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questions, which we certainly hope that you will, we hope that you’ll put them in the question and answer or the Q&A.
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We’re going to go around and let them kind of talk about what they do, how they handle summer camps, and then we’re
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going to go through some questions, but if you have questions, please go ahead and feel free and put them um and we’ll
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answer them as they’re as we go along. Okay. So, Isabella, can you go ahead and start for us?
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I will. Thanks, Ashley, for um having me. Uh, my name is Isabella Fineberg. I’m chief operating officer with
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Lifetime Activities. We are um operators of six public facilities in the Bay Area
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in California. We offer summer camps. Last year, we hit 4,000 campers over the
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span of 10 weeks. Um, and we offer camps for ages four to 15 years old for
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tennis, pickle ball, badminton, basketball, and chess. We used to offer volleyball, but we’ve kind of stepped
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away from the volleyball space, but we still offer those other activities. Um, really all it boils down to for the kids
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that do our camps is we focus on fun um for the, you know, because they they’re there for 5 days, anywhere from an hour
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and a half to eight hours a day. And so that’s a lot of exposure to tennis,
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pickle ball, and all the other activities that we offer. And so we try to keep it fun. We try to keep it fresh,
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especially since we we notice that a lot of our campers are not our regular
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tennis students that come to class throughout the year. And so it’s a great opportunity to get them really
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interested and engaged with the sport. Um, and so, um, we offer, like I said,
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we have 4,000 campers about every year. And so we offer different sections and it’s kind of like a menu that they can
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or order order. They want the morning tennis and afternoon pickle ball or morning tennis and afternoon badminton.
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So we really make it easy for both for easy for the parents and fun for the kids and that’s really been our formula
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for success. Thank you. That’s awesome. Thanks so much. Okay, Katherine and Sam, I know
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you guys work together closely. Don’t know who wants to go. I’ll I’ll start and then I’ll have Sam
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pick up um as well. So, um, hi everyone. My name is Katherine Mooney. I’m the, um, director of operations and sales for
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two locations for Dill Dinkers in Maryland, um, in Montgomery County in the DC metro area. Um, so we, um,
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started running summer camps, I guess we opened in July, so probably our second
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year um, of being open and, um, have been doing half day camps for summer as
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well as spring break and winter break. Um and um they’ve always been a half
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day. This year we’re actually going to do a full day for summer camp. So that’s going to be a new venture for us. Um we
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are very fortunate to have a um county teacher who works for us. So she actually built the curriculum for our
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camp um and manages that. Um and she typically runs it on her own with the
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kids that come. Um and then we also have our um certified coaches, pickle ball
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coaches who will step in and assist as well if we get a larger group for that day. Um so yeah, so we’re looking
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forward to seeing how this summer goes, but the half day camps have been very successful. It’s a mix of STEM activities as well as pickle ball um
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that she’s built the curriculum for. So um and I’ll let Sam pick up a little bit more on what that what that looks like.
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Thanks, Katherine. Hi everyone. Uh Sam Morris. I do the programming at the two
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locations uh North Bethesda and Rockville for Dill Dinkers. Uh I’ve been there for almost three years now. Um
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before that I was a PE teacher for like 10 years. Uh so I really have like a passion for growing the kind of youth
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pickle ball which is still pretty new. Um, but we’ve gotten a lot of good traction over this last couple weeks,
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months of building up kind of grassroots of small group stuff and hopefully that will kind of flow into these uh camps
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that we’re offering. Um, but I kind of think like the key thing that we found at least with pickle
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ball is like rallying with somebody or a small group is like what’s most fun and having like that kind of small banded
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competitive fit. Uh, whatever level it is where you get four kids at the same
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level. Uh, I think they could play for days. Agreed.
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And so could adults, right? Yeah. Probably even more so than the kids. Yeah.
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All right. Welcome, Alex. Yeah. Hey. Um, so yeah, we are a club.
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We actually run two different kinds of camps. So, we have our traditional Camp Holler Rock. We’re in um sorry, back up
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a little bit here. We’re in Durham, North Carolina um at Holler Rock. Um so, we have two camps. One’s like a
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traditional um what we call Camp Holler Rock. Um and then the other is our tennis camp. And that they’re starting
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to incorporate some pickle ball. Um but it’s it’s still like they they do a lot
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of the camp holar rock kids do a lot of fun activities and then some of them do some tennis and some of them do some
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pickle ball. Um so she does a little bit of a mix there and then our tennis camp
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um primarily focuses on tennis still. Um but yeah, we have uh let’s see 19 clay
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courts and three hard courts. Um so yeah, we’re a pretty big club. Um we’ve
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had we actually did an early bird special this year for camp and that was a huge hit. So um we’ve got tons of kids
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that come through. Um and yeah, so our camp structure I guess
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is mostly full day. Um on a case- by case basis we might consider um you know
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partial weeks or um you know partial days if needed. Um but for the most part
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they’re signing up for the full week. Um, and yeah, I think that’s kind of that’s
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the overview. That’s awesome. Thank you so much. We’re starting to get some great questions in,
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but I want to kind of keep the conversation going and then we’ll take some questions. So, let’s start with kind of program design. Um, how do you
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structure camps by age and skill level? And then what’s the balance that you
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strike between development and the fun and social part? So, let’s talk about the age and skill level and whether you
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have more fun or developmental and how you balance that out. Isabella, do you want to kind of get us started? Sure.
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Um, so it we advertise our camps kind of
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as age and beginner to intermediate and then we have a separate advanced camp.
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I’m talking about tennis specifically here. Um, and we usually get a bunch of like a the biggest percentage of kids in
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that beginning to interme intermediate realm. And then we break them up. So we all warm up together. We get everyone
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started, hit a few balls, and then the coaches kind of observe in terms of level, um, age, and then we divide them
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up per court. And then we also once they’re divided by court, we go by ball color. So whether it’s red ball, orange
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ball, green ball, or yellow ball. Um, and that’s how we get started. That’s usually that usually happens on day one
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on Monday. And then on the following days, they kind of we kind of are aware
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of their level and we keep them there. Sometimes we’ll do rotations um through different stations, but for
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the most part, kids stay with their groups. Um, balancing balancing fun and technique. That’s a great great
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question. We actually that’s something I talk about with my team all the time. It needs to be fun in order for them to
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want to learn. And so we in terms of summer camp specifically, this is not to speak of, you know, our devel junior
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development high performance programs, but for which I still hope are fun, but obviously the focus is a little
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different there. Um, but for, you know, entry level kids, beginners, if they’re not having fun, if
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they’re not being successful, they’re not they’re not making contact with the ball, they’re not going to want to come
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back. And so we need to find a way to build those skills and make it fun. And we do that by, you
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know, we have inflatable targets and, you know, they try to hit the hit the dinosaur. And if someone
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hits the dinosaur, everyone gets, I don’t know, a treat. So it kind of it builds not only like
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individual accomplishment and skills, it teaches you to be a good team player. So that’s kind of what our focus has
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been. I love that. Okay. How about you Katherine and Sam? How do you structure the camps by age and skill level and how
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do you balance development versus fun and social? Uh so
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yeah, go ahead. So I think like uh for us the challenge has been that pickle ball is so new that
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we don’t have the numbers where we can kind of divide into like courts as
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easily. Um, so for for us is kind of finding finding partners that like kind
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of work well together and then as a coach kind of being adaptable, having that scaffolded, tossing them a ball
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until they get it and then hitting it with them and so on. So making sure that our our staff are knowledgeable enough
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to build up their skills right in whatever level they’re at. Um, and then
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kind of like Isabella mentioned, having like high success rate, right? like whatever the game is, it’s just making
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sure that they they’re having fun because they’re succeeding and then that will make them want to play more, you
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know. Um Katherine, did you have other things to add? Um yeah, I was going to say, um I mean,
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we we have found um that the kids who come to camp, kind of like Isabelle had
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alluded to earlier, aren’t necessarily kids that are coming into our programming on a regular basis. So they
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don’t necessarily have um they might have never played pickle ball or they’ve only played once or twice with their
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parents. So we often times find um honestly that you know our staff member who is running the camps, she’s had to
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be super adaptable. We’ve had kids with you know learning disabilities or developmental disabilities. So you have to kind of adapt for that as well and
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figure out you know who’s willing to do what. Um but typically we split up the day um between STEM activities and
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pickle ball. And so they’ll be on the court for a portion of the day and then they’ll come off and they’ll do a STEM
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activity or if they’re not feeling the activity, we have a ping pong table, we have foosball, they can get back on the pickle ball court and hit the ball
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around. So we honestly have been have tried to be very flexible of course
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while we have an agenda and we have a structure. Um we have found a lot of days that it it doesn’t always go to
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plan. So we’ve had to be had to be super flexible because you just don’t know with kids. They’re you know they they uh
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they they run the show when they’re there. So Yeah. So that so that but um but you
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know in terms of the the structure we have found that um having some fun games that are on the court that you know Sam
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has used before or other coaches have used before that are successful. Um and then having those activities that are kind of maybe a little more enrichment
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focused has um has worked well for us in the past few years. Yeah, that’s great. How about you Alex? when
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it comes to like how do you structure the camps by age and skill level at Holler Rock and then you know fun versus
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developmental. Yeah. So I I’m actually not on court with the kids but I see everybody doing
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all the stuff. So um again we have two camps so I don’t know do you want to break down of both sides?
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Yeah just real quick. Yeah. Yeah. So our Camp Holler Rock which is our more traditional camp they do break
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those kids down into different age groups. So, we have the really little kids that are four to six years old um
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in one group and they they do that to make sure we’ve got a good ratio of camp
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counselors to kids um to keep everybody safe. And then we’ve got kids 7 to nine
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years old. Um and then the older kids 10 to 13 which tend to be a smaller group.
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Um so they’re all kind of kept in their own groups but there’s a lot of crossover. Um so if they’re siblings
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they’re going to see each other. they’re going to, you know, do some of the games together, that kind of stuff. Um, but we
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also kind of, it’s both for safety and I think for, you know, activity levels,
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giving, um, the older kids something more fun for them to do and the younger kids something more safe for them to do.
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Um, and then for tennis, um, so we have our tennis camps that are, you know,
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range the gamut of they do have to be seven. We don’t do red ball in our tennis camp. Um they have to be seven
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and up. Um and then we also have other camps that are kind of separate from
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tennis like our select camps that are for the tournament playing kids. Um and
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they can that’s a morning camp so they can do that in the morning and then come and join tennis camp for the rest of the
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day if they need somewhere to stay for the rest of the day. Um and then we also have a limited kind of series of a
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school boot camp which is in the afternoons. Oh. Um, and that’s just uh I don’t know,
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probably four to six weeks. Um, it’s not every single week of the summer, but um,
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a multiple weeks out of the summer will offer that. Um, so that’s kind of the breakdown of all the different camps and
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um, as far as game, I mean, kind of similar to what everybody else has said, you know, there’s a combination of doing
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some fun games and water activities and stuff to cool them off. Um, plus everybody gets time in the pool. um for
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each of the camps. So, they just do a pretty good mix of those kind of things.
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And then um particularly like for the tennis camp where there’s some younger kids um when it’s a hot day, they might
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send some of those kids inside to do an in inside activity with the Camp Holler
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Rock kids. Um so they Camp Holler Rock has some special events each week. So
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like there’s a day um that some animals will come in like they’ll bring in um
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recovering wildlife animals that from one of the rehab the rehab places locally. Um that’s one afternoon
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activity and then they have a magician that comes one afternoon. Um so stuff like that and it’s indoor activities so
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they can come in and cool off especially if it’s super hot that week. Yes. Um for some of the younger kids. So
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Okay. So yeah that’s awesome. So the questions are great. I see you guys with your questions. Keep them up. But I think
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we’re going to actually answer some of them because we’re going to talking about we’re going to talk next about pricing and demand. So, when do you open
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registration? What pricing strategy has worked for you guys? Do you use like an
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early bird or tiered pricing or a sibling pricing? And then talk about how quickly those camps typically fill up.
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So, we’ll talk about this and then we’ll answer a bunch of questions. So, Isabella, you want to start? Sure. Um we usually sell our camps at
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our six locations in late February. That’s when we open registration. Okay. Um just because people like to plan
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early. And typically we offer enough spaces so that if you’re signing up for,
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you know, our most popular camp is the 9:00 a.m. to 12:00 p.m. 7 to 15year-old
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tennis camp. And then around that you have other options for the other activities. Um, and so those are usually
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what get what get full first, at least historically. Lifetime’s been around for 34 years at this point. And so we’ve
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seen a shift though with the demand for more all day. It now that gets full
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first at some places because, you know, parents want child care, right? Um they want their kids tired when they
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get home so that um because you know in at summer they’re not at school. And so
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we’re seeing those those two are really our best sellers. Um, so we do start selling them in February usually
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depending on the location. Our more our bigger city locations like San Francisco
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and Silicon Valley, those sell out the all day first. Our more suburban
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locations sell out the morning camps first. Um, we have done a bunch of different promotions. We’ve tried
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different things throughout the years. Um, two years ago we did a sign up for
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three um, get one week free. Okay. Um,
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so we’re hoping that, uh, sorry, Ashley, Court Reserve will have our discount codes and promo codes ready to go
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sometime soon because that would be super helpful if we do something again. Last year, we just did an overall price
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adjustment. Um, you know, we kept we didn’t raise prices year-over-year and that seemed to encourage PE people to
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sign up. This year, we’re actually experimenting with the idea of a bring a friend. Um, we did pilot something like
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that for tennis camp. So, it’s like buy it’s like bogo 50% off on the second
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registration whether it’s your family member or a friend because tennis is not
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an easy sport to learn and you have a lot more fun when you have someone to go someone you know a friend to to learn it
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with. And so that’s kind of what we’re we’re trying this year and we’re really excited about that because we’ve had some good success with that for our
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spring classes. I love that. How many weeks in the summer are you guys running summer camps, Isabella? Um, we typically
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there’s 10 weeks of summer break in this area, but we do 11 just to get some private schools as well. Um, we try to
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offer as many weeks of summer as we can because each school district’s a little
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different. Okay, that’s awesome. All right, great. How about you, Katherine and Sam? So,
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really, when do you open registration? What’s your pricing strategy been? The early bird or tiered or sibling? Um, and
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how do those fill up often? Yeah, I’ll let Sam speak to the pricing strategy
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portion. Um, we typically try to open it up in January. We find that parents are starting to look early um for options
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for summer camp. Um, and then, you know, we start like hitting the marketing pretty hard in and now essentially um in
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in the um spring months to um help encourage people to sign up. Um we we
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don’t necessarily do early bird pricing or anything like that. It’s just we have a a daily price and then a weekly price
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um that we charge um and so um and then we do of course we have people who are
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members so they get a discount um as well and then if they’re signing up for you know if they have multiple kids they
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get a discount and then if they’re signing up for multiple weeks there’s a discount so there is an opportunity for them to to save money. Um and um we’ve
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done a couple different things in terms of promotions and such. I don’t know that we’ve have anything that um like
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worked consistently, but um we actually find that people sign up late. Like there were times in the summer where
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like the week before there was like two kids and then a couple days before it’s almost full. It’s really strange. I’m
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not really sure. People are just like planning last minute based on summer vacations and such. Um our school year
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here got extended until the end of June. So, we actually had to cancel the technically the first week of camp that
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we had scheduled and push week one back another week. Um, so that was um so
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yeah, so that that um so I think we’re down I think we’re at nine weeks for this summer for the for the full day
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camp. Um and I’ll let Sam kind of cuz because again we’re going from a half day to a full day. Um Sam did some
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research and we all kind of looked at some county, you know, what what’s going on in the county. Montgomery, you know, our county um wreck and parks offers
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camps and things like that. So just looking at some comparisons of pricing, but I’ll let Sam go into that because he did the research on that.
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Okay. Uh yeah, so I think we are kind of guessing this first summer, right, of
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what people will pay. Um but we we are relatively busy um at North Bethesda
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just during the day in general, right? So we’re trying to price in kind of what we would make if we didn’t do the camp
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um since it takes up so so much court time. Uh, so right now we priced it at
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125 for a day for like a drop in or 500 for the week I think it is and that’s
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with 8 to one kids to a court. Okay. Um, so I I think we can our our one
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staff member can do eight 8 to one by herself and then as we get bigger then
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we just add a coach who will be on court with kids as as it grows.
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Okay, that’s great. Thank you so much. All right, Alex, uh, Holler Rock. So, talk about when you guys open up
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registration, what’s your pricing strategy because you guys are, you know, that that private club, uh, that’s a
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little different than the public. So, talk to us about that. Yeah. Um,
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so yeah, we have 10 weeks of camp. Um, and there is member and non-member uh,
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pricing, so there is a slight difference there. Um, so for the first time ever, we actually did early bird this year,
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which we’ve never done before. So we opened our registration. I can’t remember exactly when it was,
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but it was either maybe it was the last two weeks of December. It was really late in December. Um, we just went ahead
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and opened it. We were going to do it for January 1, I think, but just decided to go ahead and get it started. Um, and
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that I don’t know if it was the early bird uh special, but we definitely filled up pretty quick like and that’s
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that’s I mean we usually fill up at some point, but to fill up that early was
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interesting. Um, so yeah, I’m I’m actually happy to hear there’s uh
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there’s going to be like a discount structure, I guess, coming soon. Um, because that was one of the hurdles.
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So we we we did the early bird special. We also offer a sibling discount.
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Okay. Um so if they bring a sibling, there’s another 10% off. Um and then of course
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that ended um at the end of January. So then February 1st, regular pricing
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kicked back in. Um we still have the member and non-member pricing. Um and we
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still do the sibling discount. So it’s just the early bird ended. Um what’s the
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other question? just I think that when you open
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registration pricing strategy discount early bird I think you nailed it. Yeah. Okay. Yeah,
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that’s awesome. So, let’s go through some of the questions because I don’t want to get too far behind and so these will just kind of be rapid fire just so
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we can kind of get through them. Um, are all of your coaches background checked?
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Yes, that all all our employees are background checked because we deal with
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youth. Um whether you’re a front desk staff member, our maintenance team, I had to be
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background checked. Okay, you’re all background checked and safe play certified. Well, safe place
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certified is for our coaches and our leadership. Um as well as CPR and TB
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testing. So that is a requirement for us because we are we do work with public facilities even though we are a private
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company that contracts and provides these services. Okay. Great. How about you Katherine and Sam? Everybody background checked?
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Not at this time. Okay. All right. What about for you, Alex? Uh yeah, everybody who’s employed? Yes.
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Is background checked. Um and then the coaches are all safe play. Okay. All right. It’s it’s safe play
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just for USA tennis, right? It’s not for pickle ball, right? Is that right?
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That I know of. Yes. Safe plays through USA. Safe Play is through USA, but it has
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some things that I think apply to any sort of sport or athletic
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any in any space you deal with kids. I think it’s extremely helpful. Yeah. Okay. Awesome. Uh let’s see. I’m
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starting a new summer camp this year. I wanted to know what form the parents need to fill out to cover the facility
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and to have all the information we need. Would one of the speakers share their registration form? Uh, so is there like
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a public website that your registration form is on that maybe folks we could send them to to take a look about how
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you guys capture information? Well, first, do you guys capture your camp registrations through court reserve
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or do you use another platform? Everybody 100% court reserve. Yes, same. Okay.
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Yeah, we ask we have like custom fields set up, custom questions that um that they fill out that are required. So,
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it’s like the kid’s name and age. do they have any dietary restrictions because we do provide snacks and things like that and we just want to know that
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and then who’s picking up and dropping off the child and then just any like other notes about them that would be
27:09
helpful for us. Everybody has to fill that out when they’re registering on court reserve. Okay. So, in the event you add the
27:15
custom field questions and then they can fill that out on their side and then they can sign that that true event
27:20
waiver now that we did last year uh as well. Um so, okay. Um let’s see.
27:27
Lifetime starts at age four. How about the other two? So, Alex, you said nobody under seven for tennis, correct?
27:34
Correct. Yeah. Okay. And how about for you guys, Katherine and Sam? 5 through 13. 5 through 13. Okay. Very good.
27:40
Um, is a registration fee a norm in the summer camp program?
27:48
You mean I’m assuming they’re saying it’s a registration fee plus a fee for the camp? But you guys just charge per
27:56
camp, correct? Per camper. Per camper. Yeah, we just charge per camper. For the week or Yeah,
28:02
the week. Um, let’s see. How long ahead do you start promoting your camps? I think we’ve all gone over that. I did have a
28:09
lady at Catalyst in January here in St. Augustine. I can’t remember what club she was from, but she said that she
28:16
opens up her next year’s summer camp registration at summer camp that summer
28:21
because parents are already planning ahead and she had great success because it was top of mind for next year. So,
28:28
just a shout out to whoever that was. Wow. Yeah. She said because then the parents don’t have to worry about it and they’re
28:35
already they’re already scheduled for next summer. So, I thought that was a great uh some great advice. Where would
28:40
you say is the best way to advertise or target your potential players or summer
28:47
campers? I guess any feedback from any of you guys on that? We’ve we’ve found we have um so we’ll go
28:55
directly to the PTAs at the school um and give them the flyers and such. So, we advertise within the schools. Um, and
29:01
our staff member because she works for the county, she’s helped with that to to let teachers know and let the PTA know
29:08
and see if the school can get it into their newsletters. Um, and then we just try to put it out, you know, in public
29:14
places around the county, you know, whether it’s Starbucks or, you know, grocery stores, like places like that where people are going. Um, and then we
29:21
typically do some social media advertising as well, just like boosted ads on Facebook and things like that and using those kind of target um,
29:27
parameters that they let you put in when you’re doing ads. So that’s um, that’s typically and then of course we blast it, you know, to our own distribution
29:33
list within within core reserve as well. Sure. Okay. How about you, Isabella? Right. We have uh across our six
29:39
locations, we probably have a total of about 150,000 people on our DIS because
29:45
we’re we work with large cities and so if you’ve ever taken a program or reserve to court with us, we have your
29:50
information. Um Court Reserve has great ways to kind of filter the inf filter
29:56
your distribution list so you’re just not blasting every single person in your distribution list. So, thank you for
30:01
that. Um so, we do targeted email blasts. We give out little handouts in in in our programs. we introduce um
30:08
promos like bring a friend and you know bring someone in. Um and really our focus in the last couple years has just
30:15
really been to provide a great experience so that people will bring
30:20
friends or tell other people about it. Make it um a positive experience for
30:26
parents because they like to plan together in terms of carpool pickup and drop off and what to do with the kids
30:32
after camp. You know, they take turns and do things like that. So just really ultimately I you know our we believe
30:39
that we don’t need to have a substantial marketing budget if you’re doing a good job and giving people a good experience.
30:46
Love that. How about you Alex? Yeah, the only I mean pretty much everything everybody said, but the only thing I
30:52
would add is um one of our camp directors is a parent herself and so she
30:57
gets in a lot of the groups on social media for like moms and stuff that you
31:02
know for certain areas of our our community here um that are kind of looking for whatever and then camps will
31:10
be one of them and so then she’ll kind of throw Hol Rock out there. Um so kind of getting in some of those
31:15
groups too. Yeah. Okay, that’s a great idea. All right. Uh, some more quickfire uh, questions. What are the campers to
31:23
uh, teacher or instructor ratio? Isabella, do you have one? Yes. So, for our red balls, our four to
31:29
six year olds, we do five to one just because, you know, the little ones often are swinging rackets around. We just
31:35
want to make sure everyone’s safe um, and still having fun. And so, we do a small ratio. For the younger kids, we do
31:40
a 5:1. Um, and for our our seven and above, we do eight to one.
31:46
Okay. That’s what Alex said, too, right? You said eight to one, Alex. Um, I think they’re actually at six to one. Six to one. Okay. Yeah,
31:52
we do. We’re 8 to one. 8 to1. Okay. Very good. Uh, let’s see.
31:58
Wondering about typical pricing for a junior camp. Uh, three wondering about
32:04
typical pricing for a three-hour junior camp. Also, four days. I don’t I’m not sure about that question. Um let me go
32:11
to the next one. Does any club ever face the challenge of too few registrants for
32:17
a specific program or event or do you have a minimum p per participant number?
32:23
If so, how do you manage that? Yes. So there are, you know, the after in the Bay Area it can get really hot in
32:29
the summer in the afternoon for the 1 to 400 p.m. camp. Um, sometimes we don’t in
32:36
the week leading up to camp, you know, the that Monday camp for that week, we might have two or three people. In an
32:41
8:1 ratio, we aim for half or for an odd number, half plus one. So, for 5:1, we
32:47
need three people. Um, for an 8:1, we need at least four. And if we don’t get
32:54
that n we get we don’t get to that number for our less attended camps Wednesday Thursday before that Monday we
33:00
start to call people and call the people that are registered say hey do you have a friend that would like to join we
33:06
might need to cancel your camp we still want we want we’d love to have you guys but we don’t have enough you have a
33:11
cousin or a friend please encourage them to join it’s more fun if they do it together um and so that’s kind of what
33:18
we do and and there are times where there there is a different camp running
33:23
at the same time, we’ll combine it. We’ll let the parent know, hey, we didn’t get enough for this specific
33:28
camp, but we’ll do a little bit of tennis and pickle ball because we’re combining youth pickle ball camp with
33:35
the tennis camp. Um, so we that’s kind of what we what we do.
33:41
I like that. Okay. How about for you guys, Katherine and Sam? Yeah, ours is ours is similar. we try to
33:46
make that decision, you know, maybe by the Friday before and start calling people to let them know so they can make alternative plans. Um, since we only
33:53
have the one camp um, you know, unfortunately there’s like we will try to offer them alternatives if we have
33:59
other kids programming going on at the same time. Um, but um or to or we’ll just try to move them to a different
34:05
week if we can just so we’re not losing the revenue alto together. Um but yeah, we try to get four um just so that
34:11
there’s enough kids to play with each other and then the you know the instructor and the um Okay. camp coordinator can manage it from
34:17
there. Okay. How about you, Alex? What do you do for classes that are not a minimum?
34:23
Um I’m probably the only camps we’ve had this as an issue might be the school boot camp which is an afternoon camp or
34:31
um possibly some of the select camps um which are just half day in the morning. Um, and we’ll either just do some
34:39
targeted um, marketing to those parents and see if anybody’s interested. Um, and
34:45
then if it’s really just way too small, then they would cancel, but usually we can do some good
34:50
targeted emails first. Yeah. Okay, awesome. Uh, let’s see. Yes, uh,
34:56
we are currently working on promo codes and discount codes, so stay tuned. It’s a high priority for our product team.
35:02
So, I love that and hope hope maybe this will push them, right? Everybody needs them for summer camp.
35:07
Yeah, exactly. All right. Uh let’s see. Um there’s a question, where do you add the custom fields for registrations and court
35:14
reserve? Uh definitely go out to our support team and they can show you exactly how to do that. Um once you do
35:19
it once, it’s pretty easy. Um we can definitely help you do that. Um here’s a question. Do you focus on moms for your
35:25
marketing? That’s a good one. I would say all maybe.
35:31
Yeah. I mean, in Yeah. But I think there’s a lot more like non-traditional families now where dads are staying at
35:36
home and such. So, typically um like when we put flyers up, we put them in the men’s room and the women’s room because you never know, you
35:43
know, and maybe if they see it and they tell their significant other, fine, but you just never know who’s looking and
35:49
paying attention. So, um, yeah, but I there there do tend to be more like mom
35:54
groups out there, you know, on social media and things like that, but we just try to hit everybody we can. That’s a great uh if Oh, here’s a great
36:01
one. If your courts are outdoors, how do you manage rain days? Do you offer make good or just cancel and refund the
36:09
prrated amount? Isabella, that that’s probably for you and Alex. That is a great question. Um thankfully
36:15
in California our summers are pretty dry but we have we do offer camps on
36:21
President’s Day and MLK day and so there have been times where it rains. Um our
36:27
each of our facilities is laid out a little differently. We have some that have indoor spaces where they can
36:33
transition and do something inside. They’ll watch, you know, a recorded tennis match and talk about strategy or
36:40
things like that. So when we depending on how large the camp is, if we have all
36:45
day kids, they get, you know, we kind of see if we can do the indoor portion first, maybe some table tennis, some
36:51
chess, and then once the courts are dry, then we transition them outside. So you
36:56
know, people don’t sign up for camp to get a refund. That’s what I tell my team all the time. They don’t sign up for
37:02
camp because they want to get a refund. They sign up for camp because they want an experience. And so we work with our
37:08
team and you with with the resources and facilities that we have in order to still
37:14
h you know so that the kids still have fun and stay occupied, learn something, make friends. And we kind of just hope
37:21
the weather stays good. And if it doesn’t, we we have a plan to kind of still keep them because the parents they
37:27
have to work, right? They have they can’t just drop everything and pick up their kid. and we really recognize that
37:33
and make every effort to provide an experience that they find value in still.
37:39
Yeah, that’s great. What about you, Alex? Yeah, pretty similar. Um, so we don’t
37:44
tend to cancel if there’s rain. Um, luckily, I mean, North Carolina, we do get summer thunderstorms. Um, a lot of
37:53
the times it will be kind of towards the tail end of the day, which makes for an interesting pickup. But um but yeah, if
38:01
we do have like an earlier day storm um usually they’re kind of short-lived, they move in, move out. Um so they’ll
38:09
usually find something for the kids to do either indoors or um you know, if
38:14
it’s just like a slow rain or something like that that’s not a huge thunderstorm. Um they’ll do some
38:19
different drills and stuff on the covered patio. Um, so they just get creative and find some different
38:25
activities for them to do until it’s safe enough to go back outside. Yeah.
38:30
All right. So, Katherine, this is really uh for you, I think. What type of STEM activities are you guys doing with your
38:36
campers? Yeah. So, um our um the person on my
38:42
team who does the camp, she is a STEM teacher with the county. So, she’s done like um you get on a ladder and do like
38:49
an egg drop. you do like we’ve done that which she did over the carpet so we had egg on the carpet for a little bit so I
38:55
was like let’s not let’s not do that again but um yeah like an egg drop she’s had them make like um little like planes
39:02
with you know like little cars like to kind of see the gravity so she always has like a theme of like whatever the activity is so if it’s like um if it’s
39:10
gravity if it’s motion you know like some type of ste you know some type of STEM related topic and then she builds
39:16
the activity around that um and then if like the week falls within a holiday, we might have some like coloring sheets or
39:22
something holiday specific that she’ll do as well. Um, so I can um I don’t know
39:28
if if you’re sending anything out. I can try to get like a sampling of some of the activities that she’s done just because there’s been a lot that she’s
39:33
done over the past few years, but I can at least pull some of the ideas that she’s done and send them to you just so
39:38
if you want to distribute those. Um, yeah, just because she’s done she literally would have a different thing
39:44
every day and then like you know on the Fridays we would do tie-dye or you know bring something into tie-dye or something like that. So, um, so it’s
39:50
kind of varied a bit. Um, and then of course if you have kids that are doing multiple weeks of camp, we’ve had to
39:55
switch up the activities to make sure that they’re not getting the same thing. So, that has also she’s always got like a plan B.
40:01
Love that. Yeah, we’ll definitely we can send that out to our Yeah, I’ll make sure to send that to you today. Okay, that’s awesome.
40:07
Yeah. Um, all right, let’s see. Uh, yes. Uh, they’re all used in court reserve for camp registrations. Uh oh. Do your
40:15
campers receive any kind of camp swag like t-shirts or gifts? Isabella, you
40:21
want to go first? Yes, we do. So, um well, campers and
40:26
parents, I I there was a question earlier, how do you get information to parents and we actually do a a camp
40:32
guide that we have on our website and we email out. So, it’s like a little digital booklet that has everything they need to know as a parent in terms of
40:38
camp policies, all that. But in terms of the kids, they get the fun stuff. Um,
40:44
they get a uh we do something different every year. We’ve done t a lot of t-shirts in the past. The challenge with
40:51
that is sizing. Um, sometimes kids grow really quickly from when mom signed up,
40:56
even if we took their size and now it’s a crop top. And some parents might not want a crop top for their kids because
41:03
they ordered a small smaller size than they wanted um than they actually needed when camp started. But so last last
41:11
couple years we’ve done camp um sling bags and so they that’s where they keep their stuff. We give we gave out um a
41:18
tennis ball so that they can practice at home because again you get a lot of tennis at the camp but
41:24
when you if you don’t practice and you don’t go home and play over the weekend then it it’s easy for them to move on to
41:29
something else. And we want them to stay in tennis or in pickle ball. Um, and so yeah, we’ve done a branded like sling
41:35
tote bag and it also keeps our lost and found less full because kids are putting things in their
41:42
camp bag and not losing it. And so we give them Sharpies, they can write their name on their camp bag so that they also
41:48
don’t get lost. So we’ve done a couple different things, but I think the camp bag has been great. Even though the
41:53
t-shirts are great marketing, I’ve seen our camp t-shirts out in the wild. It’s just projecting what kind of sizing we
42:00
need well ahead of time has been difficult because again from ranging from ages four to 16 it’s a little
42:07
challenging to to order enough shirts in the right sizes. Yeah. How about you Katherine and Sam?
42:13
Swag. We have not done swag. I mean because we’re doing the STEM activities they
42:18
take them home. So you know if they’re if they’re making something it’s like a craft that they can take home. So that’s typically been the the take-home thing
42:26
um that they get. Um you know just from like a you know a budgetary standpoint,
42:31
we just want to make sure that we’re you know making the margins and you know we’re kind of on a smaller scale than you know what Isabelle and Alex are
42:37
doing. So um we um yeah we haven’t but I think the crafts and being able to take
42:43
something home and like show you know when their parent comes and picks something they’re like look what I made. So I think that you know that is kind of
42:49
our form of swag at this point. I love it. I love it. Yeah. How about you guys, Alex?
42:54
Yeah, we’re still doing t-shirts. Um, so we we just order a ton of t-shirts. Um,
43:00
and we usually end up with extras that we’ll just end up using for our junior programming later in the year. So, yeah,
43:07
Isabella, sorry, I forgot to mention um the four to six year olds, they’re, you know, we
43:12
we’ve focused on that because we’ve noticed that the pipeline has kind of had gotten smaller for that age group.
43:19
Not a lot of kids that age are going into tennis. And so we’ve in the last couple years have paid more attention to
43:25
that group and really give them a much richer experience. We do charge a little bit more too because the ratio is
43:30
smaller. But we started this thing called a little tennis passport. So it’s basically a little sticker book where
43:36
there’s like cartoon animals playing tennis and then they get stickers as rewards when they complete a drill or do
43:43
a good ball pickup. Oh yeah. Um, and then the little tennis guys get um a little medal too at the
43:49
end that says like tennis superstar on it with a certificate that said they completed camp at the end of the week
43:54
and it’s just really cute and parents love it. The older kids are not it’s like what am I going to do with this medal? They’re not as excited about the
44:00
medals or the certificates, but definitely the little kids, you know, we have them take a photo at the end of camp with their certificate, their
44:07
metal, their bag, which is like half their body because it’s it’s a big bag and then like the ginormous t Wilson
44:13
tennis racket. Um it it’s I mean that’s really fun and I think focusing on that age group has been
44:20
really beneficial for us to ensure the pipeline continues and you know tennis continues with each generation. I think
44:27
that was really important to us as well. I love that. All right. Uh some more rapid fire questions because they’re
44:32
just good. Um let’s see. We kind of talked about the ratio of kids to instructors um already. You guys feel
44:39
that that’s the good that you’ll continue with the ratio with instructor tokid ratio. Okay.
44:44
Yeah. Um, let’s see. How do you handle liability insurance waiverss and safety
44:49
procedures like taking kids to the bathroom versus letting them go to a building by themselves? Correserve
44:55
includes a liability waiver option with program signups, registrations. So, how do you guys handle the the operational
45:01
side of that, right? Like taking the kids to the bathroom versus letting them go by themselves. Isabella,
45:06
we never let kids go by themselves if we can absolutely avoid it. Usually, when we’re running multiple courts of camp at
45:13
once, the first order of business is they do take a break, like a 10-minute, the kids take a 10-minute break, and we
45:18
go as a group to the bathroom. We shut down the bathrooms and have the kids go
45:24
um one by one into whichever, and we have um instructors or counselors that are of both um genders. And so, they can
45:32
they all go at the same time. And so, there’s a lot of supervision there. But also, if there’s an emergency and
45:38
someone needs to go when it’s not a break, then we actually have, you know, they’ll page the office and the office
45:44
will send out um a front desk team member to escort the child to the bathroom, have them going by themselves.
45:50
But I think the the protocol is to keep the door, the main door to the bathroom open and so that we can hear what’s
45:56
going on in there. Right. Okay. How about for you guys, Katherine and Sam? I mean, we, you know, within our
46:03
facility, it’s pretty easy to like see the restroom and stuff. typically if they um we we do have them break at the
46:08
same time similarly for like 15 minutes or so. So um the you know whoever the
46:14
instructor the coach is might take them to the restroom and we have staff members that are there so we can always watch the remaining group of kids. Um so
46:21
yeah we try I mean I would say we try to avoid having them go on their own unless they’re a little bit older but I I think
46:26
even still like we’re always we always know where they are. We know if they’re in the bathroom or whatever it is we try to keep you know try to keep eyes on
46:32
them at all times. Oh, yep. I was going to say, sorry. We we have them sign the waiverss in court reserve.
46:39
They sign the liability waiver in our code of conduct when they create an account. So, it should already be on there. Um, so that that’s typically
46:47
taken care of. We don’t have like an additional waiver for camp. They just sign the liability waiver. So, okay. How about for you guys, Alex?
46:53
About the same? Yeah, pretty much. I think the only other than the break and everybody going
46:58
at the same time is if there is a one-off kid that goes, they try to send two counselors with them.
47:05
So, just for protection, two to one. Yeah. Okay, I like that. Hey, let’s talk about your cancellation policies for
47:11
camp. What about you, Elabella? So, in general, our program, all our
47:18
programs, we have a 14-day cancellation policy. So, 14 day before the first day. So, if it’s a a Monday start for camp,
47:26
two weeks before that Monday, you can get um a refund back to your um form of
47:32
payment minus a processing fee because it does take, you know, there is a fee associated especially if it’s
47:38
refunding to a credit card and it does take our team time to manage that as well. And so, there is that’s where you
47:45
can get a refund to your original form of payment minus a processing fee. If it’s more than seven days but less than
47:50
14 days, then it’s an account credit. If it’s less than seven days, we don’t allow um withdrawals or refunds just
47:57
because we’ve already planned ahead for that in terms of how many kids are there, preparing when we were doing
48:03
t-shirts, sizing and all that. Kind of chopping kids up into groups um for the kids that we do know in terms
48:10
of which court they’re going to be on. Um so usually less than 7 days we don’t
48:15
because we don’t um allow withdrawals. However, if there is an extenduating
48:21
circumstance obviously sometimes exceptions are made and if someone for example had to leave the had to withdraw
48:28
from camp midweek we due to a medical reason we do a credit on account for the remaining days that they can use for
48:35
that camp. Good. How about you guys Katherine? Um, we are a little more flexible. We
48:42
typically let people withdraw up to really for any of our programs up to three hours in advance. Um, okay.
48:48
So, that’s just been kind of what our what our process has always been. Um,
48:54
and um, you know, and of course, if it’s less than 3 hours, then we’ll just let them know, hey, you know, unfortunately, it’s you’re not eligible for a credit.
49:01
Um, and then of course there’s always those situations where if there’s a death in the family or something happens
49:06
that’s like completely out of the norm, then you know, of course we we’ll make exceptions where we can. Um, but um, but
49:13
yeah, we’ve just found that things fluctuate a lot. So it’s just, you know, we try to give them space to withdraw if
49:18
they need to. So Okay. How about you guys, Alex? Yeah, we might be a little bit more strict. Um, so we have over 30 days uh,
49:27
if they cancel. So basically any time now if they cancel they get a a full refund minus a $50 service charge. Um
49:36
and then from 14 days to 29 days um they can get a refund uh less 50% camp fees.
49:45
Um and then if it’s 2 weeks prior to camp or within the at two weeks then we
49:50
don’t do refunds. Um but kind of similarly to everybody else, if there’s a death in the family, stuff like that,
49:57
obviously we will work work with them in some way, but um generally that these
50:02
are our parameters. Yeah. Okay. Uh there’s been a couple questions about photo video releases. Do you have
50:09
the parents sign a photo video release for kids camp, Isabella? Yes, that is baked into our general
50:16
waiver already. Um, and we do include in the parent guide that photos are taken
50:21
and we give them the option to opt out of any photos. They just need to email their camp director.
50:28
Okay. Do you guys do it any differently, Katherine or Alex? Ours is in the waiver as well. Um,
50:34
although we don’t have the opt out thing, so I do like that. That might be something that we want to add in. Um,
50:40
and usually if parents aren’t comfortable, they’ve told us pretty much straight up when they register or when they come in that day or whatever it is.
50:46
So, we’ll we’ll of course make sure we’re accommodating that, but um but yeah, ours is in the waiver that everybody signs.
50:52
Okay. How about you, Alex? Yeah. Oh, pretty much the same. Yeah. Okay. Uh let’s see. Alex, this must be
50:59
more for you. What’s the average cost of a t-shirt be just for budgeting purposes? And have you tried ball caps
51:06
yet? Uh we have not done caps. They tend to be more expensive. Um
51:13
if Well, I take that back. I don’t think we’ve ever tried. It’s hard to get a cap for little kids, right? So, I don’t
51:19
think we’ve ever actually tried because that would be challenging, but the ones we sell in our pro shop tend to be more
51:25
expensive. Um, and t-shirts tend to be they’re going to range a little bit. Um,
51:33
probably anywhere from $8 each to around $10 each. Okay. Depending on the, you know, for the
51:38
little kids, they might be a little cheaper. So they they tend to range anywhere from about maybe seven or $8 to
51:45
$10 each. Okay, Isabella. So we haven’t done caps for um camps per
51:52
se, but we’ve done them for other programs. Um it’s called our tennis acceleration program. It’s basically
51:58
signing up for tennis for nine months out of the year. So it’s a school year program. Um so it’s it’s kind of a
52:05
specialized program for for us. We do it for both kids and adults. This last year we did caps with the program logo on it
52:13
and they were very wellreceived. We only had to do two different sizes, adult and youth. Um, and that went really well. It
52:21
was about, I think, between 17 and $22 per cap. And that’s why we kind of use
52:28
that not in a summer camp, right, program, but more of the kind of year round program.
52:33
Yeah. Because there’s also another question on here like uh, you know, is there an approximate percentage that
52:40
your summer camp revenue, you know, contributes to your annual revenue
52:45
goals? Do you guys look at summer camp and know about what that looks like, Isabella? Yes. I just need a minute. I’m going to
52:51
look it up because I had that up on another page. I will get back to you. All right. How about you guys,
52:56
Katherine, Sam? Do do you know what that would be or what you strive for? Yeah, we um we look at our revenue typically
53:02
on a monthly basis. Um I mean, of course, we do look at it yearly, but when we’re thinking about goals, we set them on a monthly basis. So um you know,
53:10
to be honest, like camp kind of tends to be the gravy on top, you know, that because we have all of our other
53:16
programming that’s running during the day. So, um, you know, we, um, you know, of course, always want to break even
53:22
between materials and the staff pay and things like that, but, um, you know, are
53:28
we don’t necessarily, um, it’s not like we’re not necessarily relying on that revenue. It’s just it’s great to have on
53:36
top of everything else. Is Bella got Yep, I have an answer. I just had to go to the right slide. Um, so in 2025,
53:43
camps were about 9.7% of our overall revenue. So it’s not nothing. It’s, you
53:49
know, number four. Sure. In terms of how big of a percentage of
53:54
our revenue it is, but yeah, it’s it’s a big deal. Camp has the potential to really push our
54:02
business forward in in the ways that we need it to. And along and really it’s mostly the top four adult classes is
54:09
their number one. Youth classes is number two, court rentals is number three, and youth camps is number four.
54:14
And so it really boils down to the student experience or the player experience. And that’s it.
54:20
Those are, you know, four really important areas to, you know, redirect our focus in order to
54:27
provide good experiences to help grow the business. That’s awesome. I know we only have a few minutes left and I really got two
54:32
more questions that I want to get through. Uh, a lot of folks are asking about how you are putting in the camps,
54:39
whether they’re half day, full day, each week into court reserve. Um, if you could quickly talk about how you guys
54:45
are doing that, uh, that might be helpful for them to kind of understand just how you’re putting it in court
54:50
reserve to get the parents to sign up for a half day or a full day in terms of how we we program them in.
54:58
I think so. In the court reserve. Yep. Yes. So we use events and each camp type
55:03
is well each week of camp per camp type is one event,
55:09
right? Okay. So that’s that’s kind of how we do it. Um and then you do multiple weeks of that
55:14
same camp typing. Yes. And the copy feature is great for that.
55:20
Absolutely. You guys do the same, Katherine, Alex? Yeah, each week is its own event. Um and
55:25
then um we do give them the option within each event if they want to do
55:31
like we can say you can sign up for the full event or you can sign up for just one day. So if they do want to do a day or multiple days or whatever. So we do
55:37
turn on that option as well. Um but yeah, so we just we copy and paste once we um once we um
55:45
uh set up the one. Uh we don’t do both half day and full day, so it’s just a full day for us. I don’t know, you know,
55:50
I don’t know what that looks like for other clubs, but um but yeah, it’s just
55:55
So, if it’s full, if it’s a full day, then it’s one event. If it’s a half day, it’s another event in court,
56:00
right? Any any different for you, Alex? No. No. So, it’s just the one event for
56:06
the full week. Yeah. Yeah. I will say sorry Ashley just really quick from a from a parent
56:13
perspective I think having the filters on the lefth hand side in terms of sessions and camp type for categories
56:20
and age tags we use the tags for ages it helps because there are so many options
56:26
and age groups and so many weeks it helps parents find the week they want so
56:32
thank you for that yeah absolutely all right last question for our fantastic panelists for today.
56:38
Uh, what is the biggest mistake that you have seen with summer camps that you
56:44
want to caution people against? Right? What’s the biggest lesson that you’ve learned over the years doing summer
56:49
camps that you’re like, “Don’t do this. Do this instead.” I need a minute to think about that.
56:55
Maybe reverse order this time. All right. We’re gonna make it not fun.
57:01
Oh, okay. So, too developmental. Yeah. Right. like kids are there to to
57:07
have fun, be social, you know, they they probably couldn’t care less about getting that much better.
57:13
That’s good advice. Yeah. How about you? Oh, go ahead, Catherine. I was going to say just being flexible.
57:18
Like I think when we like we went into it like gung-ho with a plan and we’re like, “Okay, this is how it’s going to
57:24
go.” And then some of those weeks it did not. We have kids throwing up in a trash
57:29
can. We have kids crying for their parent, you know what I mean? Like you just never know how kids are going to react. And so we um I would say just go
57:37
into it like of course have a plan, but don’t be in a mindset where you’re like
57:42
this is what we’re going to do because kids, like I said, they are going to do
57:47
what they want to do most of the time. So just be flexible, be malleable. Um I think that’s been the biggest lesson
57:53
that we’ve learned. Um and just kind of be ready for whatever is thrown your way that day or that week. So
57:59
how about you, Alex? Yeah, I’m trying to think. I I talked to our one of our camp directors before
58:05
this for an idea and we were talking more about court reserve stuff so I don’t have an answer for this one.
58:10
All right. Yeah. All is well holler rock in Durham. All right, Isabella wrap us up. I don’t
58:17
think there’s one big like event or big mistake, but I think over the last, you
58:22
know, 30 years, what we’ve learned is you really need to invest in the right type of coach, the right type of camp
58:29
counselor um in order for your camp campers to have a good experience. They need to be
58:35
someone that number one likes kids. That’s very important. um and um wants
58:41
them to have a good time and in some ways is kind of a kid themselves because if they’re too strict or too serious,
58:47
the kids aren’t going to have fun. Yeah. Um and the other thing that we started doing over the last couple years, which
58:53
I wish we’d done much, you know, we started a long time ago is really getting more data and more feedback. So,
58:59
we’ve started doing parent surveys at the end of um each each uh couple camp
59:05
weeks to just get a feel for is your kid liking it? what can we do better? Because we can try a bunch of different
59:11
things and we have a lot of ideas within our team, but ultimately we’re here to serve the community and we want to hear
59:18
what they have to say so that we can better meet their needs and the needs of their kids. Love it. Thank you guys so much. I hope
59:24
this has been so helpful and we’ll put this up on YouTube and thanks to all my panelists today. Hope you guys have a
59:30
great day. Thank you. So, Ashley, if you can get a survey tied
59:35
option at the end of camp, that would be great. I think that would be awesome. I love it. I’m putting it on the product
59:40
board. There you go. Thank you guys. Thanks, Ashley. Thanks for the opportunity. Thanks, Ashley. Have a
59:45
great day.

0:00
All right, let’s get started. Welcome everyone. My name is Ashley. Thank you so much for joining us today. I am super
0:05
excited to call this lady, my friend Susie Anderson of beautiful Utah.
0:11
Welcome. Thank you. Glad to be here. So, we’re going to talk all about pickle
0:17
ball, pickle ballmies, pickle ball trainings, pickle ball, all kinds of stuff. But what I want to do first is I
0:24
want to bring up my slides because you guys know we always have something to announce here. So, I’m going to do that
0:29
from the beginning. So, Susie, you can see my slide. I can sure see them. Okay, great. So, of course, this is us. We’re
0:36
here today. We’re going to talk all about pickle ball coaching and scaling and it it’s going to be an amazing time
0:41
together. And then, but I also want to let you know that uh Court Reserve is so excited. We just partnered with Racketex
0:48
and the City Series Tour. Uh we’re going to be in Philly next weekend. Um it’s
0:53
going to be exciting. Uh we’re just glad because we know Rackadex is doing such a great job in all kinds of uh tennis and
1:00
pickle ball and padell and bad mitten and they’re just bringing lots of great clubs together. Um so we are excited to
1:06
be with them. Actually Jill and I are going to be in Philly. So if you want to come hang out with me and Jill in a
1:12
couple weeks. Uh we’re going to Philly. Um we’re actually going to do a giveaway on Instagram. Um we’re going to give
1:17
some tickets away to the Philly stop. So, if you’re not on the Court Reserve Instagram, I would highly recommend that
1:23
you jump on there and become our friend. And if you have not already signed up, it may be too late this week, but if you
1:29
can hop a plane to Salt Lake City, uh, Club Pickleball USA, uh, is putting on a phenomenal mastermind. I think there’s
1:36
like 40 people already going. Um, they’re going to spend a couple days learning, and if you can’t make this
1:41
week, highly encourage you uh, to make the next one. And we’ll find out when those dates are, usually in the fall.
1:48
And then, you know, we’re always about helping you guys train and instead of you coming to us, we’re coming to you.
1:54
So, there’s two new court reserve catalyst tour stops uh this fall. The first one’s in Seattle, Washington, and
2:01
the second one is up in New Jersey. Again, you can go out to courtreserve.com and learn more about
2:06
Catalyst and uh we’ll take it from there for sure. All right, let’s get started.
2:13
I’m so excited. Susie, tell us how did you get into pickle ball? Oh man. Well,
2:18
I’m kind of a dinosaur because I’ve been playing pickle ball for 11 years, which, you know, some people are like, “It’s
2:24
been it’s been around that long.” Yes, it’s been around that long. The only people that really beat me out are the people that actually grew up in the
2:29
Pacific Northwest and they got taught it, you know, at school. But, um, funny
2:35
story really fast. I I actually picked it up at a local rec center. My husband’s a career firefighter and they
2:40
would go to work out at the rec center and they saw this, it’s the classic story, this old guy that was playing
2:46
this weird game and he taught all the firefighters how to play and my husband begged me for 6 months cuz I came from a
2:51
tennis background, come play this, this game. It’s it’s called pickle ball. I’m like, that sounds like the stupidest thing I’ve ever heard of. Then he tells
2:57
me the game has three numbers in the score and only two teams. I’m like, it is officially the stupidest thing I’ve
3:02
ever heard of. So after six months of begging, I was training for long-distance triathlon. I was into
3:08
halfiron mans at the time. Six months of begging, I finally showed up and I played. And within three months, I’d
3:14
sold my bike, quit training, was all in on pickle ball, and I was sponsored and playing professionally within two years.
3:22
Wow. Fast track. So, how did you get to Club Pickleball
3:28
USA? Um, so Club Pickleball USA, I was
3:34
um playing professionally at the time. This was back before the PPA tour was around. Um and but and I was also
3:42
teaching on the side when I was at home and um I happened to meet Mike Egan who
3:49
is the father of the father and son duo of Club Pickleball USA. Mike looked
3:54
around to see who could teach him how to play pickle ball and I happened to be the person that had the word of mouth
4:00
and the branding and he found me. So I started teaching Mike. the end of it was
4:06
at the end of a summer uh would have been summer of 2020 the end of summer 2020 and Thanksgiving day of 2020
4:15
uh my student Mike Egan sends me a schematic to an indoor pickle ball club
4:21
and I said what’s this and he says do you want to be our head pro I’m like
4:26
heck yes I do and then you know a few days at the
4:32
beginning of the next week I show up to this used to be a it was a home base, like a Home Depot. I show up, they’re
4:37
grinding the floors down. You can hardly see anything because of all the concrete dust in the air. And um and that’s where
4:44
the relationship started. And I I ended up not only being the head pro, but also the founding director. I helped build
4:51
all the playbased programming, which I later handed off to them. And then I’ve delved into just developing um the
4:57
coaching academy. That’s amazing. So, what makes uh your journey through
5:03
pickle ball at the club level so special to you? Um,
5:11
oh, a lot of things. Um, it was really just it was it was a great
5:17
opportunity for me. I I needed to leave playing professionally because I needed to stay home and raise my teenagers. And
5:24
I’m a very driven type A goal. And um I loved that it was this new
5:32
place to put all my competitive nature in, but it was to be the best club, the
5:37
best coaching academy, the best coach. Um I loved that that that drive and that
5:43
progress is very fulfilling to me. Um, I can actually tell you I love coaching
5:50
way more than I ever love playing professionally because it’s it’s fulfilling not just on a personal level,
5:55
but I love to see the fulfillment and the growth of my students. It’s very meaningful to see how it enriches other
6:02
people’s lives as well as my own. and and that’s been probably the greatest,
6:07
you know, high of the whole scenario is is the connections and the people and the relationships and and just sharing
6:13
in the growth and that’s what it’s that’s what pickle ball is all about. So, for sure. So, when you were at the
6:20
club full-time, you know, directing, doing events and programming, how do you decide what to put on the event calendar
6:28
as far as programming goes or how how does a director learn to do that? Well,
6:33
it’s a little bit of trial and error because we have two clubs here in Utah now and technically we have three
6:39
locations, but one is like a little satellite extra spillover location that’s 5 minutes from our Sandy club.
6:45
So, we have we have our ORM club and we have our Sandy club and our demographic in the two counties. These are they’re
6:51
25 minutes apart from each other. The demographic is totally different. So, a
6:57
lot of it is you have to figure out what does your demographic want. Who are they? And and almost any club’s going to
7:05
have a daytime demographic and an before and after work hour demographic. And you got to know what they both want. And
7:12
then you start planning the programming around it. And a lot of it is you put stuff on the calendar and you see what
7:17
fills. You see what they’re excited about. Then you start hearing, you know, you start talking to them. You interact
7:22
with them. It’s all about community. You’re building this space. So you’re build, you’re creating an experience for
7:28
them. So you think about it, what experiences, not necessarily what events, but what experiences do my
7:35
player base want? Figure it out. Add more of them. If they keep filling, you know, it’s like, oh well, how do we
7:42
Okay, the 35 on Monday nights from 7:00 to 9:00 is always full. Okay, what if we
7:47
did a team night? What if we did a mixed doubles date night? You know, you just start kind of seeing what are the
7:53
different variations. When you find something that works really well, you know, find some variations. If
7:58
something doesn’t work, don’t beat the dead horse for very long before you take it off the calendar and put something
8:04
different on or ask, “Why isn’t this working? Why isn’t this filling?” Talk to your player base. You know, do people
8:12
just not know about it? Or is the time not right? or you know the the women all
8:19
want to play at that time but they want to play only with women not with not mixed gender and so it a
8:25
lot of it is is learning what you want our Sandy club they want events all day
8:31
long I mean we run bazillions of roundroins kings courts paddle battles the whole shebang my ORM location they
8:38
actually like open play and booking their own courts our our we don’t fill as many events in the evenings we do but
8:44
not in the daytime time. And so it’s just you try, you come up with an idea, you
8:51
put it on the calendar, you try it, you collect the data, you got to have a way to collect the data, and then you make
8:56
an adjustment or you keep adding to. And so it’s really get to know your players,
9:03
make smart decisions, collect the data quickly, and make adjustments. So, is there an
9:11
event or a program that surprised you that you were surprised that it took off as well as it did? Maybe. I haven’t had
9:18
any that I don’t I wouldn’t say that I’ve had some that surprised me that they did take off. I’ve had some that I
9:23
was really surprised were total flops. For interesting, in the coaching academy
9:29
world, most of my most of my pickle ball players out here in Utah are pickle ball players. Not me, not you go, you know, I
9:36
support a club out in Chicago. There are tons and tons of tennis players that come in. So, cardio pickle ball or like
9:44
live ball, which are both kind of tennis events that we’ve changed into pickle
9:49
ball. My Utah players, they hate them. They won’t sign up for them. I know places in California and places in big
9:56
tennis communities, they cannot get enough of cardio pickle ball and liveball. They love them, but they’re familiar with them. My pickle ball
10:02
players, they’re like liveball, which I think is a great event, but they’re it’s more of a pressurized fastpaced event
10:10
where they’re still learning, but they’re like, “How do I win?” And it’s like, “There isn’t a winner.
10:17
It It’s not It’s not something you can win. It’s your health. Your health is a winner. It’s the It’s your health.
10:24
You’re moving more. you’re, you know, but you’re also practicing your shots in a high pressure situation and
10:31
but they’re like, how do I win? I’m like, we you don’t. Well, why do I want
10:37
to do that? Okay, so we’ll take that off the calendar. Yes. Quickly. Yes. Yes. Yes. Right. Or or we had a we had a flex
10:43
league that we offered multiple different times. It was like the same league, but there but it was on but
10:49
there were so many options. Nobody took any of the options. like we thought that Devon and I were
10:55
talking about the other day. We’re like, “Remember the Kings League?” And we’re like, “Yeah, that stunk.” Um, you know what I mean? It’s but we thought it was
11:01
going to be the great idea and it’s like, okay. So, yeah, I was more surprised by
11:08
the flops than I was by the successes. That’s good to know though because again, like even at Old Coast Pickle Ball, we’ve had to completely take
11:15
things off the calendar that we thought were going to be big hits and like when two people sign up, you’re like, “No, we’re not doing this again.” like
11:24
that. All right, let’s talk about coaching because you have a passion for coaching. You have created an entire
11:30
coaching program. Uh tell us how did you get started? Where did this start from?
11:37
And let’s just start talking about your coaching program. So,
11:43
um, by nature of limited time, I had I
11:48
had coaches and I needed to train them and I needed to mentor them. And I found rather than trying to mentor them all in
11:54
person or have them spend all this time shadowing me, I knew how every skill and every drill
12:02
should be taught. And so, I I happened to come from a background. I I got a degree in commercial photography. I was
12:08
a I was a commercial photographer for 16 years before I started into my second career. I haven’t figured out what my
12:14
third career will be when, you know, but for right now, we’re on number two. Um,
12:19
so I started filming for my coaches because I have 13 coaches
12:25
over two locations. One location’s 45 minutes from my house, one location’s 15 minutes from my house. So, I’m like, how
12:32
am I going to train all these coaches and be time efficient? So I videoed
12:37
everything. Um so every skill and every drill that is taught in my club is videoed. The
12:44
other thing that I felt was so so important in creating value in our
12:50
training academy is we all had to be on the same page. They couldn’t go to coach Bob and get taught how to hit a third
12:56
shot drop and then come to coach Susie and get taught a whole different technique of hitting a third shot drop.
13:02
that student is now saying where was my money well spent. And while there isn’t
13:09
necessarily my way is the only way to teach, there has to be consistency to bring
13:16
value to your brand. And so I’m like, I got to get all these coaches on the same page. There’s got to be continuity. It
13:21
also takes away the competition between coaches. Then people are picking coaches based on the personality that fits them
13:27
and less about this one does this better and this one does this better. It’s we’re all doing the same thing. We
13:33
deliver it maybe subtly different because of our personalities, but it’s the same, you know, structure that we’re
13:39
teaching. So, I filmed everything. That’s the way I’m teaching everything. And then I’ve realized as all these
13:45
clubs are popping up, so many places don’t have a me.
13:52
How do they build an academy if they don’t have somebody that can write the curriculum, that can train all the
13:57
coaches, get all the coaches on the same page? it was already digitized. So, not
14:02
only do I support my two clubs here in Utah and my 13 coaches where I am boots on the ground coaching on, you know, the
14:10
courts, but I support nine othermies outside of the state of Utah with curriculum, with coach training, with
14:17
continuing education with their coaches. Um, and it it it it brings
14:24
value to your club to have a great coaching academy because now you’re a
14:29
one-stop shop for everything that a pickle baller needs. There’s fun, there’s community, there’s growth,
14:37
there’s a pathway to pro of progressing, all the things that bring everybody into
14:42
this great sport, right? And then they keep it keeps them there in your gloves.
14:47
I love the progression part because coming from tennis, right, it takes sometimes years for people to be able to
14:54
go out and accurately like even do a set in tennis because of how big the court
14:59
is and how the strokes are and everything. And that’s what we’ve heard in the pickle ball world is how do I as
15:05
a coach transition from lessons in tennis to being lessons in pickle ball? How have you helped people see that and
15:12
the value in that and and the value in this way of coaching? Absolutely. Um,
15:17
so, um, I’ll address it kind of in two ways because you’ve talked about like a tennis coach switching to pickle ball
15:24
and it’s not many tennis. Um, I recently worked with um all the tennis coaches
15:32
for Cliff Dale Tennis and um and helping them to see there’s some great things
15:38
from tennis that we bring into pickle ball and then there’s things that we’re going to leave in tennis and we’re going to do them different in pickle ball
15:45
because it’s a smaller court, it’s different equipment, it’s a paddle and a hard ball. Um because the court’s
15:52
smaller, we move differently. um they bring great things like their ability to load and rotate, all these things. So,
15:58
there’s lots of things to to bring in and and I address that when I’m training coaches, especially coaches that came
16:04
from tennis or are teaching in a tennis heavy area, right, of there’s some
16:10
pretty clear distinctions of keep these, throw these away. Um, and so there there
16:16
is a shift there and there needs to be a willingness to see the differences,
16:21
appreciate the differences, and embrace them if you’re transitioning there. Um, when it comes to progression pathways
16:29
for your students, it’s all about having expectations of what each skill level should be able to do. And in the
16:36
curriculum that I build for my for my uh inerson and remotemies,
16:41
there is a progression in in their series. Like we we have a 250 series
16:47
that’s for two fives. We have a 300 series that’s for 3 0’s. The the 300
16:52
series is giving them the skills that they would need to become a 3.5. We’re
16:58
already assuming they have the skills of a 3 0, but now we’re going to give them, you know, work on the skills for the 35
17:04
and we have it set up in a way that it can be ongoing. They can jump in the series any month in the series. They
17:12
don’t have to start at le one. So, it’s progressive in that the 300 leaves to the leads to the 350, but by nature, I
17:20
can’t be starting, you know, say it’s a it’s a 12we 12 weeks of lessons. I can’t
17:26
be starting a new one of those every month. There’s not bandwidth. There’s not court time. And so it’s built out so
17:32
they could jump in on week five or on week nine
17:38
and still go through the series. They repeat through, but it but it gives them this beautiful progress. Give it it
17:44
educates them on the expectations of what they need to know. We’re going to give them the tools. Hopefully they go
17:50
out and practice. It’s always up in the air, right? Well, that’s true. How how
17:56
is it that you can take someone who maybe is a great pickle ball player, right? Does that always translate to or
18:04
translate to being a great coach? Oh, no. The best pickle ball players I know
18:10
are horrible coaches. And the reason being is a great pickle
18:15
ball player sometimes they do a lot by feel. They’re that kid that was freakishly athletic. They watch the
18:22
coach do something and they can just do it. But a great coach can take this is
18:27
I’m this is a classic student of mine. The stay-at-home mom that is finally an empty neester and all her be girlfriends
18:34
are playing pickle ball and she doesn’t want to look like a fool and yet she doesn’t have any sports background.
18:39
Maybe she was a cheerleader. Maybe she was a dancer. Maybe she was the brain and she didn’t do any sports or
18:44
athletics. and and to take sometimes that really athletic,
18:51
extremely talented pickle ball player can’t actually talk to that student of
18:57
this is where I need you to turn this toe and your hip’s going to do this and then you’re going to rotate through. You
19:04
have to be able to you have to know the technical competencies of every shot,
19:09
how they inter work and how to actually communicate and get somebody to do that. And some people are visual learners,
19:15
some people are auditory learners, some people are kinesthetic learners. And you actually have to hold their paddle or their arm or, you know, move their
19:21
shoulders to get them to do it. And so sometimes that really great pickle ball
19:26
player, they never had to learn it like that. They could just see it and do it. Like I got a great friend, Tyler Loom.
19:33
You all know Tyler Loom. And Tyler will admit to you that he’s not the best at
19:39
coaching. Um Tyler’s great. He’s great with strategy, but like when it comes to mechanics, he just feels it so well and
19:46
he’s always felt it so well. Breaking it down for him is difficult. Great guy, great player, great at
19:53
coaching strategy and things like that. But your 25 and your 3 and even your 35,
20:00
they need mechanics, right? And so having somebody, one of my best coaches is actually 80 years old.
20:08
Love Bob. That man can teach the beginners. He has the patience. I mean, patience all day long. And and and
20:14
everybody’s like, one of my young guys was like, “You’re hiring Bob.” I’m like, “Yeah, you just watch.”
20:20
And he is like the beginner whisperer. So, how do you take an individual who
20:25
says, “You know what? I want to be a pickle ball coach.” like through your academy and what you’ve done like like give us like the four different things
20:32
or the five different things like how do you take them from player or maybe I want to coach or I want to learn to
20:38
being able to like hold their own and to be able to go to a club and get a job as a coach. Um the first thing I’m going to
20:46
tell anybody to do is get certified. Um I I got my hat on. I’m a coach developer
20:51
for PPR and an education consultant for PPR. um that means I’m kind of biased
20:57
towards them, but um if you get certified, say you’re
21:03
looking, you’re a good player and you want to get you want to move into coaching the sphere, the coaching sphere, and you want to get hired by a
21:08
club. Any reputable club should be hiring somebody that’s certified. Why? Well, number one, you’re going to come
21:14
with liability insurance. Number two, you’ve shown that you’re interested in investing in your craft with both time
21:19
and finances. That you want to be taken legitimately. You’re not just the guy pulling a basket of balls out of the
21:26
trunk of his car at the city park. You’re more than that. You’re a brand. You’re a professional. Right? And so
21:32
that the first step in looking professional is get some cred credentials, right? PPR, we focus very
21:39
heavily on how to coach and what to coach, but there’s a big
21:45
emphasis on how to coach. We have a level one, we have a level two, um, and we’ve got some more specialty courses
21:51
coming out as well in the next year. But, um, the first thing I would say is
21:57
get, um, certified. The second, start practicing.
22:02
Really learn the components of each of you. We call them the
22:08
technical competencies. They’d be grip, stance, your paddle prep, shape of the shot, contact point, weight transfer,
22:15
and your recovery. Those are the five competencies of any shot. If you don’t
22:21
know those things, well, how are you going to teach somebody? How are you going to know that they’re popping a
22:27
ball up every time because their stance is wrong or their grip is wrong? You have to know how they inter interact.
22:33
You have to be the fountain of all knowledge. Your player hits the ball in the net. You must have the answer. So
22:39
you’ve got to train you got to have the knowledge and you got to train yourself to see the knowledge, right? And that just comes with practice. The other
22:44
thing, you got to have people skills. At the end of the day, people come back because they like you and you were fun.
22:51
They have to have a good time. They have to feel good about themselves. The other thing that people forget about
22:56
being a coach, you’re a salesman all at the same time as being a coach.
23:02
It sounds sleazy and we all hate it, but at the end of the day, don’t give them all your information in one lesson.
23:09
Give them enough that they can digest and allude to what’s next and invite them to come back again, right? It’s
23:15
salesmanship. And so, you have to be comfortable with all those things. But the but the
23:21
biggest thing is create your own personal brand in essence of who you are
23:27
as a coach. What are you known for? If you have a personal brand, if you have an identity as a coach, you’re hireable.
23:35
Word of mouth will go around. You will be a professional. And that’s really what people are looking for.
23:42
Now, you’ve been in pickle ball a long time, and you probably learn to play pickle ball one way, but teaching
23:48
someone to play pickle ball today is probably a little bit different than, you know, 11 years ago. What’s the
23:55
difference now than if you would have done this 11 years ago? Um
24:01
well, even since I started teaching six years ago, the way we teach the game is different. The game has changed. The
24:07
paddle technology, um you know, the pro tour with the bigger contracts, more tennis players
24:12
coming in, the the game is changing. It’s much more offensive. It’s much more aggressive. I I laugh and tell my
24:18
students, um I’m like, when I was a pro, we would have dink rallies that were 80
24:23
dinks. 80 dinks. There’s no speedups, guys. 80 dinks. I kid you not.
24:28
like we were playing with composite paddles,
24:34
right? You couldn’t do the stuff that they can do now with the
24:40
paddle technology. And so the game’s gotten much more offensive and and it’s
24:46
modern. We saw tennis do this when the Williams sisters came in. No longer was it like the, you know, Chris Everett and
24:52
Stephie Graph days of tennis. It was the Williams Sisters. It was power. It was load and rotate. It was, you know, more
25:00
spin, open stance, all these things. Well, we’ve seen the same thing happening in the last two years in
25:05
pickle ball. So, we teach it differently. You know, it no longer are we approaching the net as a wall. We’re
25:11
approaching staggered because it’s more offensive. Um, you know, we’re not watching our partner hit our third.
25:17
We’re not dinking for survival. We’re dinking for manipulation to get what we want. I I I hardly even use the word
25:25
reset when I’m teaching. I teach my students, I want you to hit a neutral ball.
25:31
Reset to me is so passive. It’s like, uh, now I’m in defense mode. I want to be in defense for as minimal amount of
25:38
hits as possible and then I’m back in the driver’s seat. Being in the driver’s seat doesn’t mean I’m hitting the crap out of the ball. Being in the driver’s
25:44
seat means I’m putting a ball somewhere to make my opponent uncomfortable. And I teach a lot about ball
25:49
recognition. I know what I’m going to hit as my opponent is hitting their shot
25:56
based on where’s their weight, where’s their paddle, what’s their court positioning. The ball recognition piece
26:03
starts on the other side of the net. It’s gotten so fast. I can’t decide what I’m doing when the ball’s bouncing in
26:09
front of me. I have to decide when they’re hitting the ball what I’m doing next. And this is the new more modern
26:14
way that we’re teaching pickle ball because it’s fast, it’s aggressive, it’s offensive. Aggression and offense isn’t
26:21
always power. It’s placement. There’s lateral pressure. There’s forward pressure. And and that’s this the style
26:28
that we teach in mymies. It’s new. It’s modern. It’s up to-date. And it throws a
26:34
lot of people because there’s lots of coaches still teaching the old way because we’rehead.
26:40
Yeah, that that’s what I was going to say is, you know, in Florida for instance, you know, you can go out here to the public park and sometimes people
26:48
are out there being a coach, right? And so now it’s how do we make sure in the
26:54
future of pickle ball that we are being coached and able to get a hold of coaches to bring them into our
27:00
facilities that are trained and teaching up to standards of what the play is like
27:05
today for us as social players. Yeah. And I think that it goes back to, you
27:11
know, the accreditation. Do they have credentials? Do they have a certification? If they have a certification, you know, and they’re
27:18
active in their continuing education. I mean, the way when I became a coach
27:23
developer for PPR 5 years ago versus now, we don’t even talk about the game the
27:29
same way we did, right? But I’ve stayed involved. It It’s not did you get a cert
27:35
five years ago and then never do anything more. It’s it’s are you staying active in these organizations that are
27:42
or that are continually building the sport as it grows and progresses. So if somebody was interested and they
27:50
wanted to develop their own, you know, training academy at their own club, what are some of the steps that you would
27:56
encourage them to take in this day and age? Um they need to get a good head pro that’s
28:03
willing to lead. um whether that head pro is falling in line with support with
28:10
curriculum, you know, and training with somebody like me or they have the ability and desire to build their own.
28:17
You’ve got to have somebody that’s going to lead it’s going to be a go-getter and building that continuity. It it you
28:23
really have to look at it as you’re building a brand. Um that’s what you want from your coaching academy, not just we’ve got
28:29
these five guys that teach pickle ball when they have extra time. Like there’s got to be some organization,
28:37
you know, just like you have organization to the rest of your club management. This you can’t have
28:44
organization and and value and brand identity everywhere and then just here’s
28:50
these schlubs that teach for us, right? Make it all professional.
28:56
Um, and so you have to find somebody that’s willing and interested in in leading that way. Some some clubs I mean
29:03
I believe you only have two courts at Old Coast, right? We do. That’s correct. I mean a smaller club, two to four
29:09
courts, even six courts. It’s realistic to think that your director could also be your head teaching pro.
29:15
They’re going to have to have at least one or two more probably teaching pros below them because they can’t carry all
29:22
the directorship and all the teaching on their own. Maybe on two courts they
29:27
probably could, but you get into the, you know, the four and the six courts,
29:33
but it’s it’s just it’s having clear expectations and a vision and a brand and really being polished and finding
29:40
somebody that that’s how they’re going to operate. And like I said, the best player isn’t always the best coach. So,
29:47
what do you think when clubs andmies or or clubs and facilities, they’re they’re they’re ready to take the next step,
29:53
right? they want to hire this head pro, this club director. What are some of the the best things they can look for
30:00
besides, hey, yeah, I’ve have I have my certification, right? How do you how do you bring somebody in and hire the right
30:06
head pro or club director? Um, well, I
30:12
always tell my clubs that I support that, you know, that they’re looking for um coaches. I’m like, well, I’ll ask the
30:19
owner. I’m like, well, do you play pickle ball? They’re like, yeah. I’m like, then go take a lesson from this
30:25
person. It’s don’t even tell them you’re looking to approach them, to hire them. Just go.
30:32
It’s like see being a secret shopper. Um, go take a lesson. Uh, are they professional? Did you learn
30:40
something? Uh, was it organized? You know, have an idea in your mind of
30:47
what qualities you would want in a headpro? you know, professional, organized, stays
30:53
on task, all those kind of things, like actually delivers some value. If you if those things show up in the lesson,
31:00
well, then approach them because there are a lot of coaches that are just kind of freelancers doing their thing here
31:06
and there, and you’ll have some that are building a brand even though they kind of teach here and they teach here and
31:11
they teach here. But if they’re if they’re professional, they’re organized, they’re building a brand, you actually
31:17
like the product they delivered from your secret shopper experience, that’s the kind that you go and approach and be
31:22
like, “We’ve got a club and we need a head pro. Is that something you’re interested in?” I love it. So when
31:28
you’re, you know, 11 years ago and and you came to Club Pickleball USA and, you know, you’ve been there for a while now,
31:34
what are some of the the, I guess, benefits or, you know, things that coaches are being offered today that you
31:41
see as something that’s powerful because, you know, we’re trying to make this is a profession that wasn’t around
31:46
10 years ago, being a professional pickle ball coach or a head pro of a pickleball club. So what are some of those benefits? Like I don’t know,
31:54
insurance is important, regular benefits. How do clubs how do they provide the extra benefits to gain these
32:01
good pros and and directors at their clubs? So, um
32:07
I have I I feel like coaches, pickle ball
32:12
coaches are interesting. If I were looking at it from a club owner, we
32:18
actually pay all of our pickle ball coaches. It’s all commission based. You
32:24
eat what you hunt. Um because I’ve seen it happen in other
32:29
way. It’s different for a director because they have lots of things that they’re doing on the director side,
32:35
organizing, managing that can’t really be commissionbased as well. But I found
32:41
pickle ball coaches are a little bit interesting. If you don’t keep them motivated, they take advantage. I’ve seen it happen in multiple clubs and so
32:50
and and most of them right now are still freelancers. Okay? You know what I mean? All of our
32:56
all of all of our coaches are, you know, on a 1099. They’re they’re a contractor.
33:02
Um but uh a director and a head pro would be different. Um
33:10
and so but the benefit that these coaches are getting is
33:15
um they get exposure to all the clientele that the club is bringing in.
33:20
people that they’re not going to get exposed to by just wandering around the city park. Um they have a guaranteed
33:27
court. Rain, wind, you know, lights out, whatever. They
33:33
have a guaranteed court that’s going to be there no matter the weather, no matter how busy the courts are. Do you
33:39
know what I mean? A guaranteed court. Um they have, you know, it’s it’s a place to hang your shingle, right? We put
33:46
banners with a QR code that this, you know, that shows our coaches, you know,
33:52
here’s here’s coach Josh Peterson. This is his duper. This is his favorite shot. This is how long he’s been playing. And
33:57
here’s a QR code. Scan this if you want to, you know, lesson with Josh. And it
34:03
immediately populates your phone with a text message. Hey Josh, I want a pickle ball lesson from you. Tada. Easy. You
34:10
don’t get that at the park, right? You don’t get a business card with your phone number on a front desk where
34:16
hundreds of people walk by. And so the biggest benefit is the exposure, the
34:24
home base, um the community, we’re offering more training, right? They’re getting
34:30
curriculum provided that, you know, we fill the classes, they show up and teach them. And so there’s lots of benefits
34:38
in essentially the hunter gatherer mentality for those coaches even though
34:44
we’re not providing you know insurance and all those other things for them. It
34:50
would be different story if I’m hiring a full-time director head pro. That’s great though because I do think it’s the
34:55
hunter gatherer. It’s you got to be your own salesperson. You got to go out and create your portfolio of clients for
35:01
sure. So I love that. So, what is the best thing that you get to do when you
35:07
are supporting? I know you have several clubs that you’re already working with with your academy. What What’s the best
35:12
thing like when you get out of bed in the mornings and you know you get to work one of those. What’s the best thing for you about that? Um, so I love it
35:20
without fail. So, when I onboard new what I call my remotemies, the ones that
35:25
are outside of Utah that most of the most of them just most of the time 99% of the time they’re getting the digital
35:31
version of me. But when they choose to on board in person and I show up for a one or two day visit, my favorite is
35:38
blowing their minds with this new modern way of pickle ball because most places
35:45
don’t see it or teach it. I’ll show up and I’ll start hitting a third shot drop and their coaches are like, “How do you
35:52
do that?” And I’m like, “Well, let me show you.” and I break it all down and then they go
35:57
and they’re like, “Oh my gosh, that isn’t even that hard to do, but look at how effective that is.” Or I have a way
36:04
that I that I divide the court up into into chunks visually and and these
36:10
different lanes on the court give me expectations. If I put a ball here, I’m expecting it to come back. And this is
36:16
how we teach people to build points. Well, I’ll get out there and I’ve got these coaches that are just kind of
36:24
greeny coaches still, right? And I teach them this and they’re seeing it happen in their own game. I remember I went and
36:30
onboarded in Cleveland and I had this guy and I was teaching him. I’m like, “If you put a ball here, you should expect it coming back here.” And we
36:37
started playing and he had like three like clean putaway winners. Nobody
36:44
touched him based off of this pattern and this new mentality because he positioned his body different because of
36:50
his expectation was different and he was so excited that he was now doing it for
36:55
himself and he couldn’t wait to go share it with everybody else. And so it’s it’s blowing their minds with this new way of
37:04
seeing the court teaching your students modernizing, you know, like it’s just
37:09
stuff that hasn’t even they didn’t know what they didn’t know. And and I just I love I love their faces when they light
37:16
up. He was so excited about those winners in Cleveland. He was so excited. So you take those those like almost like
37:23
fresh, right? And you teach them something new. How do you how do you handle also teaching them when they have
37:29
to go back to their own facility, their ownies, and now they’re going to integrate everything that you’ve taught
37:35
them or learned? How the overwhelmingness of that, right? How do you help them not become overwhelmed
37:40
with all this new stuff? Um, there’s tons of online support. Like I said,
37:45
every skill and every drill that’s in any lesson that they lesson plan that they have access to, it has a QR code
37:52
right next to it. It has a written version and a QR code. They have access to the digital version of me at any
38:00
time. There’s a vault of over 300 videos of skills and drills they could peruse.
38:06
And so, there’s tons and tons of online support that they have access to me. And even my own coaches will use it too.
38:13
They’re like, “Oh man, I got this person. They need to work on their swinging volley and I don’t know what drills.” And it’s like I’m like, “Get on
38:19
the vault.” So they get on the vault and they’re like, “Oh, it’s right there.” Boom.
38:25
So there’s lots and lots of of support that they can access at 3:00 a.m. at 5:00 a.m. when I’m on vacation.
38:34
24 hours. Susie, it’s slightly scary. I have a lot of students and even some of
38:39
my coaches, they’re like, “You’re the voice in my head. I hear you talk to me all the time while I’m playing.” I’m like, “That’s creepy.” That’s awesome. I
38:46
love that. Well, so you know, you’ve you’ve done this now. You you’ve done
38:51
the director, the head pro, you’ve played professionally. You’ve created the Susie Anderson Academy. So, I mean,
38:59
like, what’s next? We’ve already talked about the third career. It’s not there yet. What’s What’s next for the academy right now? So, what are you looking
39:05
forward in the next couple years? Um, so I’m still I’ll still continue to
39:11
teach and support ummies uh because I love it. I love the PE.
39:16
It’s it’s the people aspect. Um, but I’m looking uh they I’m I’m going to be
39:23
doing some education consulting with PPR. Uh, for those who don’t know, it’s the professional pickle ball registry
39:29
registry. We’re one of the the governing bodies of how the sport is taught. um
39:35
and helping more. The next level up is coaching the
39:40
coaches. Um and so
39:45
running more of those workshops, helping develop more more content um with PPR.
39:52
And so that’s kind of my next adventure into being creative and developing more
39:58
um to help the pickle ball community on how to learn and how to play better. And
40:04
so, you know, taking some more roles there and not to like toot my own horn,
40:09
but I I they I was the PPR the 2025 PPR pro of the year. So, just a bigger
40:14
bigger Wow. Yeah. So just a bigger a bigger role with PPR in the in the
40:20
future is kind of you know where I’m I’m looking um
40:26
but you know more consulting with them at the time you know you know at this time as we move forward but looking more
40:32
on education educating coaches as much as as players. Well congratulations. I did not know that. It’s welld deserved
40:39
for sure. Every time I turn on social media and PPR you’re there. So it’s awesome. Um, you know, Court Reserve, we
40:45
deal with a lot of clubs. There’s a lot of entrepreneurs in the world now. They all want to open up a pickle ball club.
40:51
They all just see the money, right? And then, you know, what we want to do is help educate people because you got all
40:57
these public park social players. And how do you see in the next coming years
41:03
that these clubs and franchises are going to kind of change the way pickle balls played? Because 20 years ago there
41:10
there wasn’t really a pickle ball club out there. Now they’re a lot. They’re almost everywhere.
41:16
They are. Um, and it’s always as as I’ve as I’ve seen,
41:22
you know, we’ve even had clubs, you know, come and go already here in Utah. And it’s that fine balance of the
41:30
passion for the sport and actually good business sense of finding that balance to make the club successful. I think um
41:38
it’s been shocking to a lot of people um opening clubs how um we’re going to call
41:45
it nice how frugal pickle ball players are. Yes, good word. Uh
41:52
so that was my that was my professional label for that. Um
41:58
pickle ball players while yes there’s a lot of money in pickle ball, they’re interesting on how they spend their
42:03
money in pickle ball. And I think it’s still because, you know, it’s the wild west and there’s so many public courts
42:09
still available. Do you know what I mean? And but I think the biggest thing
42:14
in growing these clubs as we move forward is it’s it’s it you’re creating an experience. You’re creating a
42:21
community. That is what they are drawn to. That is what they will pay money for. and and and that’s that’s what
42:29
separates the successful clubs from the ones that don’t do as well is is paying
42:36
attention to their community. Have your front desk needs to know the names of the people. Interact with the people. I
42:42
want I want players after they’ve left my court to feel like they’re my friend, not just my student. Um,
42:49
and and that’s that’s I think the really the the secret sauce to making these clubs successful
42:56
is really building the experience in the community and making sure that you’re
43:01
doing it in a business smart way. It’s not double down on making your your
43:09
club the fanciest club because remember pickle ball players are frugal. So,
43:15
there’s always that that fine balance as these clubs move forward with success is
43:20
keeping all of that in mind. Um, I think it’s going to be exciting to see where
43:26
this goes. I mean, I think everybody’s a little bit on pins and needles. It’s like, are we going to be like raetball that we’re going to boom and then
43:32
fizzle? You know, are we the next frozen yogurt shops? Do you remember when frozen yogurt shops were popping up
43:38
everywhere and now there’s not as many frozen? I I really hope that’s not our case. I hope that we continue with a
43:44
beautiful long journey like tennis has um you know and other sports and I think
43:49
we can because there’s so much community in this game but that’s the key is the
43:56
community the accessibility keep that that’s that’s pickle ball at
44:01
its truest right um not elitist in any way and and I think that’s the biggest
44:08
focus as we grow and we want to continue because at the end of the day, abundance
44:14
mentality, right? There’s enough pickle ball players for everybody. Oh, yeah. For sure. Yeah. It’s how you do it. For
44:20
sure. So, I was watching a match the other day and of course, you know, tennis versus pickle ball because I I
44:26
still play a lot of tennis as well. And I was watching and every time I I watched whether they had a good point, a
44:31
bad point, whether they needed encouragement or just needed somebody to yell at, they were always like looking up in their box, right? They had this
44:38
box of people, this section of people that was their coaches and their family and everything. Who is in Susie
44:44
Anderson’s box right now? Who’s in my box? Um, well, I got a husband and two
44:51
great kids that cheer for me. Um, and I’ve got uh so um but yeah, they
44:59
they put up with all my crazy ideas um and my crazy hours on court. Uh
45:07
but um probably one of my biggest motivators. It’s going to be all sentimental, but my mother
45:12
uh is is probably my biggest motivator. She’s in my box, but she’s in my box from heaven cuz she passed away when I
45:19
was 14, but she was my biggest cheerleader as a kid growing up uh playing tennis. And so there’s always
45:25
this little piece of me that’s like make mom proud. Um, and I know she’s in my box, but it it’s great to have the
45:31
support that I have at home with my husband and my and my kids. Um,
45:37
so my son loves to brag to everybody. He’s at the US Coastg Guard Academy that, you know, cuz they have pickle
45:43
ball as an elective and they have a pickle ball club at the Coastg Guard Academy and so, you know, they’ll bring
45:49
it up and and he’s like, “Yeah, well, let me tell you about my mom.” And they’re like, “Whatever.” And he’s
45:55
they’re like, “What’s her name?” and they they Google me and I show up and they’re like, “Is this your mom?” And
46:01
he’s like, “Yeah.” And he looks just like me, so it helps. So, that’s amazing. It’s kind of cool to have my
46:08
kid that I think is so amazing at the Coast Guard Academy actually bragging about his mom that’s pretty good at teaching people how to hit a plastic
46:14
ball. That’s awesome. I love it. I love that. That’s awesome. All right. So, if
46:19
somebody needs help with their club, if somebody wants to create an academy, if they want to teach or train their own
46:25
coaches, how do they get a hold of you? How do they reach out to you? How can they get your advice and help?
46:31
Absolutely. So, I dropped it in the chat. Um, you can find me at suzieandersonacademy.com.
46:38
Um, if you go slashcoaching, uh, but if you just go to suzieandersonacademy.com,
46:45
uh, you’ll see me there. Uh, but yeah, here’s the coaching page. If you scroll down, you can go to clubs and
46:50
facilities. Um, you can click on there and I do give a free 30-inute
46:55
consultation. Um, just to let you know how I support, you know, more in detail how I support clubs, what your needs are
47:02
as a club. I offer full lensure of my curriculum and coach training as well as
47:09
I do offer just plain consultation hours, too. If you’re like, we don’t want to buy all in on, you know,
47:14
curriculum, but we would really love some help and some of your expertise, I also am available
47:19
just on a consultation basis as well. But I love to help clubs grow. Um, I think that’s one of the greatest ways
47:25
that I can help influence even further than just my little sphere in Utah and
47:30
the sport that’s brought so much just vibrance to so many lives. I just I love
47:36
it. All right. Well, before we go, we have a couple of questions. Uh, of course, we’re going to record this
47:41
today. We’re going to put it up on YouTube and then you guys um can see it on the court reserve YouTube channel. Um
47:47
there’s a great question here actually for you. What certification um when you talk about certification? We
47:54
talked about the PPR certification. What should the pros have and how do they get it? Do they have to go online? Do they
48:00
have to go in person? Like how do they get certified? Perfect. So, um, they have there’s IPA,
48:07
there’s PCI, and there’s PPR, and RPO. I believe there’s four. Now, um, I can
48:15
tell you what it takes for PPR. PPR, you uh, you go to PPR, uh, pickleball.org.
48:22
You can sign up for a workshop. You have to become a member of PPR and you have to sign up for a workshop. Um, you’d
48:28
start with level one. Level one is uh 3 hours online and then eight hours on
48:33
court with a coach developer like me. Um and then you you know we grade you. There’s three different levels that you
48:39
could be graded at. Um and then the other nice thing through PPR is if you get certified through PPR,
48:47
you can pay it’s like 70 bucks a year to get this enormous liability coverage.
48:52
It’s this big umbrella policy for everybody. And so that’s just great. A lot of the clubs like you to have your own liability. Um, and so that’s just
49:00
one of the great benefits of PPR. But that’s what a certification would look like is that there’s usually an online
49:05
and an in-person portion. I believe PCI is all online. Um,
49:11
I like an in-person piece to it. I think there’s a little more depth to the learning. Um, like I said, I’m biased
49:18
towards PPR. I’m not knocking on anybody else. I’m just saying I have a favorite. Um
49:24
um I also think that Sarah Ansbury, who’s built out PPR, is one of the best
49:30
educators in the sport. Um and uh but yeah, that’s that’s what certification
49:36
is is going to look like is they’ve got to take a workshop. Now, if you already have coaches and you would like to get
49:42
them certified, you can contact PPR. You can host a workshop. You’ll get you’ll get a free for the court time. you’ll
49:50
get a free um registration for the workshop for one of your coaches. Um but
49:56
we can come out and actually you can host you a workshop at your facility and and we can train your coaches there as
50:02
well. Yeah, we did that at Old Coast Pickle Ball uh last year actually. We we held a certification um and it was great
50:08
and and I mean it’s great because then you know that your local coaches also are going to come and they can check out
50:15
your club, your players know about it because it’s on the calendar. So, um, there’s another question about that. Any
50:20
thoughts on the IPA certification? Do you know anything about that certification?
50:26
I do know some about it. Um, my
50:32
I I don’t know a lot about it. I have trained coaches that are using my
50:37
lensure that have done an IPA and that um and it they teach a little
50:45
differently and I do have some concerns if it’s as modern of a version of teaching as we
50:53
teach in PPPR. Like I said, I’m biased. This isn’t meant to be We’ll leave it at that. Meant to be a slam.
51:01
All right. Uh a couple other questions. Do you let coaches work at different clubs besides your own?
51:08
Um, yes. However, in our coaching contract, because we provide curriculum for them,
51:15
the curriculum does not go anywhere else. They sign that in their coaching contract. We also have a piece in their
51:22
coaching contract that any studentclient that they gain from interaction at our
51:30
club and teaching at our club remains a client or student of Club Pickle Ball
51:36
USA for I can’t remember if it’s 18 months or two years after that coach were to leave. Um, so we had it, we
51:44
didn’t have that written in our stipulation at first, and we had coaches that would come, cuz we’re in Utah, they’d coach all winter long, and then
51:50
they’d take all their students outside to the public courts. We had that happen a couple of times, and so we altered our
51:57
um coaching contracts because as the as the club, you’re investing um in them
52:05
and some loyalty back. We we thought it was a little more given than it was, so
52:11
we put in writing. Yeah, for sure. But I don’t have a problem with coaches coaching elsewhere as long as the you
52:19
know, like we provide curriculum that is that is for use only at our clubs. Um
52:25
you can lock them in if you want. It just it varies kind of club to club. All
52:30
right. All right. And so the last question that we have, unless we get any more, do most clubs let their pros play
52:36
in open plays and court bookings for free? Um,
52:42
so we with our coaches, they start at a
52:48
membership level where they don’t have to pay the membership fee, but so we have
52:55
but they still have to pay for court time. I still pay for court time. I’m the head teaching pro. I still pay for
53:00
my court time. If I go play in the 40 round robin, I’m not a 40. The reason
53:07
I’m playing in a 40 round robin is to market myself as a coach.
53:12
I don’t play I don’t pay. It’s only five bucks, but I don’t pay to play in that roundroin because I’m there to market
53:19
myself. Um but um our coaches do get
53:26
some member benefits. If they are teaching a certain level of volume, they
53:32
get higher member benefits. So they get the lower court fees. You know, we have
53:39
a we have different tiers of our membership. So they get rewarded based on their volume. Um you give us more, we
53:46
give you more. That’s the secret sauce right there. That’s awesome. Motivation,
53:51
baby. That’s right. Well, thank you so much for joining us. I hope that you guys have enjoyed uh just as much as I
53:58
have today. We’ll put this up on the YouTube uh channel for court reserve. And if you want to know more about Suz’s
54:04
Academy, you can click the link we put in the everyone channel or reach out to us at supportcourtreserve.com.
54:09
Thanks, Susie. Thank you. See you later. Bye. Bye. Bye.

0:00
Hello everyone. It’s Ashley from Court Reserve. I hope that you’re having a great week. Uh we are so excited to do
0:07
another weekly Spark webinar series. I’m here with Julia, our new account manager
0:13
at Court Reserve, and Dylan, our rockstar uh customer success leader.
0:19
We’re going to talk all about summer camps today. But before we get started, uh you’ve obviously already found where
0:25
we do all of our webinars, but don’t forget next week is our latest quarterly release. It’s called What’s New in Court
0:31
Reserve. You can go out to courtresve.com, go to resources, and go to webinars and sign up for that. That’s
0:37
going to be our Spark webinar next week. Uh so you’ll want to know because we might be sneak previewing something cool
0:44
that you’re going to want to know about. And then also, don’t forget our Catalyst 2026 tour has started. I just got to
0:51
tell you last week we had our first one in St. Augustine and these two uh
0:56
friends were with me. Uh it was 40 uh different registrations coming in. So
1:01
like 25 different clubs around the country. We even had somebody fly down from Canada. We had four hours of roundt
1:09
discussion best practices on the first day and then eight hours of court reserve training on the second day. We
1:15
played pickle ball. We had food. It was incredible. It was my favorite catalyst ever. And so I would encourage you all
1:22
year we’re going to be celebrating with a $99 registration for each of your team members. We’re going to do that halfday
1:29
best practice roundt discussion. That was probably even better than the court reserve training. So many people were
1:36
like, “Hey, this was worth coming just so I could hear from other clubs. What’s working in programming memberships? How
1:43
do you handle check-ins? How do you handle people at your club that you need to boot out?” It was such great
1:48
conversation for four hours. Um, so we’re going to do Columbus, Ohio in April. Uh, Detroit, Michigan in May,
1:54
Denver, Colorado in July, and we’re going to Toronto. Hello, Canadians. We’re coming to see you. So, we’re going
1:59
to do that one in August as well. You can currently buy tickets for April, May, and June. Uh, July on our website.
2:05
So, please head out to courtserve.com. Go to Catalyst, sign up, bring your people. It’s so much fun and you’ll
2:11
learn so much, not only from us, but from lots of your colleagues in the space, too. If you’re all about pickle
2:17
ball, we’re having another mastermind out in uh Utah. It’s coming up in March. Uh two and a half days. You’ll learn,
2:24
you’ll your head will explode with all kinds of pickle ball business. It is fantastic uh to go out there. And then I
2:31
think we did 74 conference and events last year and this year we’re ramping up to do about 80. So if you’re going to be
2:38
uh in these areas, we’re going to PTR next week. I’m doing a three-hour master course. Uh so if you’re coming to PTR,
2:45
come hang out with me for three hours on Friday. It is going to be dynamic. We’re going to walk through all kinds of data
2:50
and technology and then we’re going to be at a couple of other uh upcoming workshops. So hey friends, let’s get
2:57
started on summer camps. I’m I’m excited. What What are we going
3:04
to do today, Julia? All right. Well, I am excited as well, cuz I don’t know about where you’re at,
3:10
but where I’m at, I am ready to ditch the gloves and pretend like for the next
3:15
30 minutes, it’s summer and 80° outside and we are planning our summer camps.
3:21
Sound good to everybody else? Um, well, so I want to start with showing you the
3:26
possibilities of court reserve and promoting. Um, today in our summer camp,
3:32
we’re going to break it down into three different areas. We’re going to talk about the prep and setup, how to promote, and then finally, how to manage
3:39
your camp. So, as you can see here in my test account, um I wanted to show just a few little things that the software can
3:46
do. So, here I have a promotion. We’ll talk about how I did all this later. Um
3:52
and I have register for a full camp week. I have options to register for a
3:58
camp day and register for a half day. So, just as Ashley was mentioning, we
4:03
were in Catalyst last week and with owners and business owners and managers
4:08
just like yourself. We’ve heard from them that the most popular summer camps
4:14
were offerings of a week at a time, a day at a time, or a
4:20
half day at a time. And so today, uh, during this webinar, that’s what we’re going to focus on is how can we set up
4:27
and offer these three different types of summer camps, all on your courts, all
4:33
allowing the players to register themselves, taking away the um, admin portion, right? We want to try to
4:38
automate this as much as possible. So, you saw what it looks like. Now, how did we get it set up? So, first and
4:45
foremost, there’s a little bit of prep of, of course, you and your manager is going, we’re going to have a summer camp. How many kids are we gonna how
4:52
many kids can we handle? What courts are we going to use? What space are we going to use? And then of course, are you
4:58
going to offer these three types of um registrations? So once you have all of that figured
5:05
out, I’m going to jump right into the summer camp full week. So this is giving
5:11
the campers the option to register for the full week at a time. So you will see
5:18
that I have created the events and the three different offerings that we are we
5:24
are going to offer for summer camps. So as you can see I even titled them to make it super clear as well. So I’ve
5:30
created the this event summer camp full week for categoriz uh event categorization
5:38
and reporting. I like to keep it the same for summer camp so that again I can pull reports and make it easy um for
5:45
future. I have tagged this with juniors and I do for summer camps and honestly
5:51
for events in general I love to tag. It’s easy as the player perspective for me to be able to see um my junior or
5:58
adults immediately. Um here’s where we’re going to say how many campers are we going to allow capacity for the one
6:06
week registration. So again, pre-planning for knowing the capacity of each of these offerings.
6:13
And we’re going to say because they’re registering at a week at a time, we’re going to start the event date uh is the
6:19
first day of camp. Um here’s the time. So this is the full week and full day
6:24
camp. We’re going to say that it recurs every single week for one week. And I’m
6:31
just going to go ahead and check Monday through Friday ending on Friday. So that is my one week camp. Um here is where um
6:39
the next option here we are allowing the uh players or campers to register for
6:45
single dates or for the full week. Um and since this is the full week, we
6:50
actually are going to turn this off and we’re going to only allow them to register for the full week. And we know
6:56
that that worked correctly and are only offering a full week because you can see right here it says the full price. Okay.
7:04
So, it does currently remove the the setting right here. So, it kind of
7:09
disappears. So, I really like to make sure that I mean you didn’t do anything wrong. Um, it is uh allowing full week
7:15
registration and only full week registration when you select that. Um, because we have a capacity, I do suggest
7:22
a wait list, especially if you’re in an area that summer camps fill up quick. Here’s where we are assigning the courts
7:28
uh that are going to be utilized for the summer camp. And now um this is you know
7:34
particularly important to note because it’s going to depend on how many courts
7:39
that you have that you want to all lot for again offering these three types of
7:46
durations for summer camps. So for instance I have six courts in my in my
7:51
test account. So, I’m giving three quarts to the full week registration, two quarts, which we’ll go over in just
7:57
a minute for the dailies, and then one quart to register on for the half day,
8:02
AM and PM. So, I’m doing that so that the it’s very clear in your expanded
8:07
scheduler where everything lands. Um, but again, all of them once they get to
8:13
the actual camp, everybody can be all the different courts and you can establish the
8:19
organization once they arrive. Okay. So, continuing on with um just the
8:25
setup of this one week, uh you can allow members to withdraw, setting a prevention time of when they can
8:31
withdraw from. Um this note does show to staff and to players. So, I want to make sure you’re aware of that. For summer
8:38
camps, if you have any special questions that you want to ask at the time of registration, um maybe you’re going to
8:44
do a t-shirt or allergies or anything that you want to ask, um this is a two-step process. So, prior to setting
8:50
up the event, I did create a custom field question asking what is your unisex t-shirt size. So, anybody that
8:57
registers for my summer camp, they’re going to fill out that question. Coming down to the event setup, this is
9:02
as we already spoke about the full price is going to be for that full week. So, we are saying that when they’re
9:08
registering, um it is public so everybody can see it. We want to allow uh online registrations. I again want to
9:15
put it in the player’s hands. Um at this time in my organization right now I don’t have um a set up for payment but
9:22
we would require upfront payment. Um and if you would like to require payment on profile just think that’s a way of
9:27
saying um saving a credit card on file. The next column right here is full reg
9:34
um registration start. So when are we opening up the registration start type
9:39
for campers to start registering? This is something that I was really surprised of when we were at Catalyst and we heard
9:44
the roundt discussions like I’m a pretty good pre-planner. I thought, you know, I was like, “Okay, you know, a month,
9:51
maybe the preseason, you guys, if you’re going to start promoting your summer
9:56
camps at summer camp this year, for next year, and that’s the way to stay competitive and to continue to to drive
10:04
the um the importance and the registration for this.” So, you’re going to see I put 11 months here. That wasn’t
10:09
a mistake. That was some valuable information. I called it a golden nugget that I got from um clubs that are doing
10:15
this very successfully year after year and that was one of their biggest tips. So I wanted to share that with you.
10:21
Little freebie from Catalyst. Um so that’s what we put here. The great thing
10:26
is you can obviously change the registration start date. So if you know my trial membership, you know, I want to
10:32
give my members uh more opportunity than the trial membership, we can do that.
10:38
Registration by default ends when the event is full. So if you want to end
10:43
before that um or when the event starts is by default when the event
10:49
registration would end. So you would could put an ending here if you would like. I always like to show registrance
10:54
because that would allow all the players and campers to see who is coming.
11:00
Continuing on from left to right here, um description is really important. I love this feature. A lot of people kind
11:05
of go right past this tab, but it accepts um images and CSS and so use your friend
11:13
chat GPT. Come up with a cool graphic, come up with CSS and make this look awesome. And we’ll talk again in the
11:19
promote um section why this is important. Um continue on with restrictions. As you know, this is a
11:25
junior summer camp. So, you can add your age restriction here. Guest setup. Uh, I want to talk talk on
11:33
this just really briefly today because we had um if you are allowing guests to
11:40
attend your summer camp. Reminder, this is a true guest. So, you’re not requiring that they create an account or sign a waiver prior to, but with our new
11:47
release today, we did allow um, excuse me, we did extend a public waiver
11:53
offering. So, now in advance before coming to a summer camp, you can actually put a public waiver that they
11:58
can sign. They have their parents sign. um and it can save in the back. So that’s a new feature. If you haven’t checked it out, make sure that you look
12:05
at the um announcements in the top right hand corner when you are logged in. So
12:11
now that we have this saved and created, that is in a nutshell the setup of
12:19
creating for a full week. And we would come in and I’m going to go back to my event list so I can see all the
12:25
different events that I’ve created. and I would essentially create this same event and do the same thing for my full
12:32
day registration. Um the difference with my full day registration is when I
12:38
selected if they were allowed to register per session or for the full
12:44
event that’s the difference with a full day registration for summer camps. So
12:49
right here allow registrants to register for single dates that I have checked. I
12:54
have not checked allow registrants to register for all dates. And when we scroll down here on the event setup, you
13:00
can easily see and confirm my drop in price means a per session per week. So that would be the biggest difference in
13:07
creating a week sign up then a day sign up and then drilling it down one more.
13:13
And we can open up for um any quick questions. We’re going to stop in between each uh quick category here and
13:19
open it up for questions. If you do have questions, please use the Q&A section in the bottom versus the comments. Um, as
13:27
Ashley mentioned, we have Dylan that’s going to help with those. So, hopefully the Q&A session’s already been using.
13:32
The last setup is that half day. As you can see in my table right here, I have
13:38
two half days and I have it broken up by time now. So, we have basically AM and PM, 8 to 12, 12 to 4. Again, this is
13:45
just the most common that we we’ve seen. This half-day setup is very similar to the day setup where I’ve only allowed to
13:54
select for the single registration and not the full camp registration. And I
14:01
put now a time instead of it going all the way from 8:00 a.m. to 4 p.m. I’ve made it half day for the time right
14:07
here. And I have also uh made the price half. Um
14:12
and as you can see right here, allow registrance for single dates. So, that would be the setup of the three
14:19
different ways. If I come over to myuler and I go to pickle ball, I’m going to show you what it will look like on the
14:26
staff side to admin. So, I have it nice and organized as you
14:32
can see here. And this is where I mentioned I have my course allocated to the full week. I have day registration
14:40
here and then my half registration here. All right, Dylan, do we have any
14:45
questions about how to set up a summer camp and events?
14:50
We do have a few different questions. Again, uh post in the Q&A section at the very bottom and we will do our best to
14:57
get those answered. Uh, I do want to point out if you do have a question that was asked in this section um that does
15:03
not get an answer today in the webinar, please feel free to reach out to our customer success team through the green
15:09
chat bubble or through our email um [email protected] and we will get
15:14
to it uh if if and when we can. Um all right, so there are a few questions. Is
15:19
it possible to offer discounts for multi-week or siblings?
15:25
All right. So, is it possible to offer discounts for multi-week or siblings?
15:30
So, multi-week meaning if they signed up for
15:37
a full week this week, but then you also have it the week of February 14th and so
15:42
on and so on. I would say the best offering for that would probably to go ahead and set up a package offering. And
15:49
so you can set up a package within court reserve and call it, you know, summer
15:55
multi-week summer deal or something like that. And that way you can have the the
16:01
um members pre purchase multiple weeks in advance and then when they go and
16:07
then essentially think of packages as a redeemable currency, if you will, right?
16:13
And so then when they go to purchase the summer camp for the first week, since they’ve already prepaid, they’ll use the
16:18
package as payment. And that will essentially be how you can give them a discount for buying multiple weeks.
16:26
So then as far as a sibling discount, um if you have a everybody on the same
16:32
membership for a sibling discount, I would I would initially just think the
16:38
best answer for that would be to have that EBI at the admin level and um give them a manual discount unless Dylan you
16:44
think of any other solution for that. I think that’s the way to go. Currently automatically we don’t have dynamic
16:50
pricing and so as far as discounts go uh that would have to be handled manually. Great.
16:56
Yeah. Any other questions? Let me see. Can you repeat the tip regarding 11 months pre-registration? Is
17:03
this regarding how early clubs are opening registration for their summer camps? Great question. And yes, that is that is
17:09
how early they are opening the registration for their summer camps, promoting all year instead of just the
17:15
season prior. And so um as you saw when we were doing the event setup for this
17:22
summer camp that would 11 months was when the registration would open and people could start reserving their spot
17:28
for summer camp. Awesome. And there are a few different email uh questions that I think could be
17:35
answered with one answer. Um, some people are asking if I want to get
17:40
someone’s t-shirt size or if I want to get someone’s lunch order ahead of time for an event, how would I best set that
17:46
up? Great. And so, yeah, that was covered a little bit. We did have the custom question, but let me go ahead and just show that real quick. So, under
17:52
settings, it is a two-step process, right? So, we’re going to come here to event settings, custom fields bubble
17:59
right down here. And as you can see, we have the different categories. So for an event registrant um I have asked what
18:06
your t-shirt size is but you can ask any question here. So if I just click create
18:11
new you’re going to establish the category and here’s where you can put it towards the event registrant and that
18:18
would ask the player at the time of registrant. We have text box which is
18:24
essentially like this label box right here just a short answer. The text area is essentially like this big entire
18:30
rectangle paragraph think and then drop down you can establish the dropdown that
18:36
the uh registrant can select. So all of that can be added. So like I mentioned it’s a two-step process. You create the
18:42
question here first and then once you add it you then you add it to that the
18:48
specific event that you want that question asked. So, if I come to summer camp full camp
18:55
and I scroll about halfway down here, you will see where I’ve added that custom question.
19:01
And let me just mention too, this is Ashley. We’ve seen, do you have an EpiPen? Would you like to order lunch?
19:08
Turkey sandwich, ham sandwich, beeferoni. Right. Uh there’s the t-shirt that Julia literally this is I have seen
19:15
it to where there are organizations who need to have multiple questions answered in different ways. You can do the
19:21
dropbox the like Julia was showing you the drop down like the choices ham turkey roast beef. So that is where you
19:29
would put all those individual questions and then on the registration side Julia is going to show you how to actually you
19:34
know answer those questions from a player perspective.
19:41
And so view member portal will be how we can view these event from the players
19:46
perspective as Ashley mentioned. Um and you got to see just a quick glance. So
19:52
um up here when we go into the promote actually Dylan do we feel comfortable that that was a majority of the
19:58
questions so I can go right into promote or do you think I think so. Um there are a few more but I’ll do my best to answer those on my
20:04
own over here. Okay. Okay. Awesome. So then to show the player experience, but then also to kind
20:09
of roll right into the promotion section of summer camps, right? So it’s wonderful that you’ve had the planning,
20:15
you set it up in court reserve, and the magic happens and no one’s registering. Well, there is going to it’s going to
20:21
take some promotion on your side to get the information out there. And so showing the full experience and then how
20:29
did I do that? So let’s go ahead and register for the full camp week.
20:35
As you can see right here, it tells me how many spots. You can see my junior tag is nice and blue. So when I was when
20:41
I’m looking for registering my junior for something, I can see that easily. It
20:47
shows me the price, day, and time. Once I click register, boom, you can you can
20:52
see the nice description that we have right there. Um, because I’m showing who
20:58
is registered for the event, you can see that second tab. I could also see, hey, have my friends registered yet or not?
21:05
And then when I’m ready to register myself, I can click register. I did want to note you could see the restrictions.
21:12
And as you can see here, I’m logged in as myself. And so I technically cannot register for this because I do have a
21:18
restriction for this specific that you must be eight and between 8 and 17 years
21:24
old. So that shows you also what it would look like um if you are going to have it age specific.
21:30
Um, as you can see though, um, registering for the full event, I would be able to register for all five dates.
21:35
I wanted to show real quick as well, this is also the highlight where it’s going to show any restrictions, the
21:41
notes, and then the courts. So, as you can see, as I mentioned in the beginning, it’s time to promote it. So,
21:48
we want to go and add these summer camps at the top of your menu. And this menu
21:53
showcases on your website and it also showcases in the app portal as well. So
21:59
on the mobile app. So if I hover over my name and a quick option to go back to
22:04
edit this member portal is going to website settings. And so I’m going to start by initially creating those
22:11
different filters. So event filters are a wonderful way to customize or streamline marketing. And so I’m going
22:19
to create an event filter which I already have done for that full day. So essence of time I’m just going to hit
22:24
edit real quick so that you can see the offerings here. I’m keeping it super simple. I’m just giving a title. And
22:31
here’s where the category also comes into play for the event category. How I mentioned for reporting and to be able
22:38
to connect specifics. This would be another area I can say, okay, this is specifically we’re only looking at full
22:45
day event summer camp registrations. All of this other you can get very detailed
22:50
if you are marketing something very niche. Right? For this, I kept it simple. I’m literally I wanted to show
22:57
how quickly you can make this happen. So, I’m just putting a name, assigning a category, and I’m not I’m showing it to
23:03
all memberships. However, you could minimize who you’re showing this to. So, once I hit save, and I follow the
23:10
process for going through and filtering my full week, my event category by half
23:18
day, and by full day. It’s going to now produce these URLs for me. Okay. So,
23:24
it’s again it’s a few steps to make this happen, right? So, now that we’ve created that filter, we need to get it
23:30
to the menu or your your website. So, we’re going to hit copy URL and then
23:36
we’re going to click over to the menu tab. Just a few steps over here. I have
23:41
created a header link called summer camps at the Palace. And I’m going to go ahead and just click edit so you can see
23:48
what that looks like. I’m taking the link that was just created by the event
23:53
filter, pasting it in here, and then giving my title for what I want that menu header to be. I personally um the
24:02
display type here for summer camp specifically, I want to show it to everybody, right? So anonymous view is
24:08
somebody that has not created an account yet. Logged in view is somebody who has. And so I want to show this to everybody.
24:14
And so my display is for all. Lastly for that we’re going to create
24:19
sublinks. The sublinks are how are essentially in court reserve that’s the dropdown. So think sub is your dropdown.
24:27
And again I just created the sublink and pasted in the URL for each specific um
24:35
event filter that we created. Okay. So that is as simple as it was to two-step
24:42
process. create the filter first saying hey this is what I want to show adding it to my menu and then when I go to view
24:48
me member portal you will see that’s the exact information and the format that I just told it in my menu and then these
24:55
would be my sublinks right here the camp um day and half day okay so that is the
25:04
simple way that you can promote now you can you can promote on your website on
25:09
your app you can um email these links out to marketing.
25:15
So, speaking of marketing, I want to do one last thing because I know that we are trying to keep this under 30 minutes. I’m hoping you like the value
25:22
here, but I want to show one little bonus tip because I think that there’s an area in court reserve that’s really
25:27
underutilized, and that is our player groups, but more specifically under our
25:33
groups, our player groups. Um, I want to talk about our dynamic player groups.
25:39
You’re going to find this under members groups. And then for right now, I’m going to go ahead and just show you all groups.
25:45
So, this is a an area of marketing and and it’s automated. And if you work with
25:51
me at all, you’re going to know that I’m like automation queen. I want to know how can this I want to make this work for me as much as possible. This
25:58
software, it can do it. I want to push it to its max, right? So I have went in here and because summer camps and I
26:04
think in marketing in general um for the way that this pickle ball club is set up is really age specific or gender
26:11
specific. So what I have is I’ve created a dynamic group. I’ve called it ages 8
26:18
um to 17 marketing. It’s only showing to me. Okay. So I’ve titled it made sure
26:24
dynamic. Dynamic is again the way to automate it. We do have static. That’s the way that you can create those
26:29
private groups. You can make your own groups. Um, you can really customize this. I’m not going to go into big
26:34
detail here, but I’ve created it just for simple marketing purposes to work for me so that I can use this
26:40
information to now go and send my marketing email blast. Okay. So, I’m including active and a tip inactive
26:47
members just in case. Here’s where I put my age. I only want age 8 to 17. And now
26:52
it’s going to filter through my current database and say, “Hey, this is these are the players who are already meet
26:58
this qualification. Your group is already started.” And now guess what? Anytime any new person registers and
27:06
becomes a member at my club and their age is between 8 and 17, they’re going to automatically get put in this group.
27:12
I don’t have to do a thing. So then I get to now when I’m ready to promote for summer camps, right? I’m going to go to
27:18
that same area under groups. I mean, excuse me, members. I’m going to now go
27:23
to bulk email. And how simple is this? I’m going to create my I’m going to create my email that I want to send out
27:34
my internet. Fun times. Would you like me to play the Jeopardy song?
27:42
Here we go. Here we go. Okay. So, you can make it look really, really cool. We have the advanced editor. It’s kind of
27:47
like a newsletter option. But once you click next is when the magic happens.
27:52
Here we can filter by group. And here is exactly what makes it so easy is now
27:58
that dynamic already created for me marketing group. I can say, “Hey, this is who I want to email.” And it’s just
28:04
as simple as that. So, we’ve taken a way of creating this awesome summer camp,
28:10
given your your players and your families options, created it, set it up, we’ve promoted it, and now we’ve even
28:17
some hopefully used some court reserve um features that you might not even know to do this in a way that’s automated.
28:25
Um, so we’re very close to the end. So I’m going to say two more things and then open it up to
28:32
Okay, so we mentioned that we’re going to end with we prepped it, we promoted
28:37
it, now we’re running and managing it. So I think that sometimes that’s the part where we’re we almost we get
28:43
excited, we have everything going and then we get to the final day and we’re like, okay, but now what? Right? And so
28:49
I want to make sure that I show you some of the very just one quick tip on how you can pull the reports for that
28:56
specific summer camp and have a check-in as well. As long as my internet is going
29:02
to be nice to me. So while she’s pulling that up, I wonder
29:07
how many of you would like to get on a Zoom call and do like a best practice session around camps where you can talk,
29:14
you know, between each other. I mean, I just think that there’s so many great questions. We’re never going to get through all these today to honor your
29:20
time, but I wonder that might be kind of a fun thing. Julia, you and I could definitely pull that off, but if you’re
29:26
interested in having like a one-hour best practice session, me and Julia
29:32
camps Oh, I see some hands raising. Uh, send me an email. It’s [email protected].
29:37
I’ll put it in the link. Just, hey, Ashley, I’m interested. And then we’ll find a time and a place. Oh, we got like
29:43
seven, eight, 10 people. Okay. Yeah. Okay. So, email me [email protected].
29:48
Just say, “Hey, I want to be a part of the summer camp roundtable.” We’ll set it up. It’ll be a couple weeks from now because Julia and I are just coming up
29:55
with this on the fly. Uh Julia, did you find it or did your internet go out?
30:01
She’s frozen. Oh no, Julia is frozen. Okay. Well, let’s see
30:06
if we can answer some of the questions that came in. I do have something that I would like to share. Someone asked,
30:13
“When you are creating um a link, is there a way for it to show up on
30:18
mobile?” Um so when you create a link um at the very top that’s not a default
30:24
court reserve link um like your event filter. Um let’s scoot this over here. Ignore all this code, but this is just a
30:30
way of me showing you what the mobile version is going to look like. At the very bottom under explore more, that’s
30:35
where your extra links are going to be showing up. So, summer camps at the palace or any other event filter or link
30:41
that you’re adding to your menu are going to all show up under explore more. Events, uh, reservations and lessons are
30:47
going to show up at the top uh, by default u, when you’re showing the mobile menu.
30:53
Perfect. Thank you. Welcome back, Julia. Thanks. I kept smiling just in case. I’m like, I’m gonna be stuck.
31:00
That’s going on YouTube right there. All right, let’s see if we can get through a couple more of these questions
31:06
before folks have to go. And um I put my email in the uh don’t blow me up, but
31:11
like I put my email out there. So if you’re interested in the round table discussion, email at me and Julia will
31:16
set it up. Awesome. Um is there let’s see. Is it
31:22
necessary for juniors to have their own accounts or would parents be able to sign them up without? Great question. Um, it is based on how
31:29
you set up your memberships, but absolutely parents have the ability to sign up their kids no matter how you
31:34
have it set up. Um, is a quick answer. Awesome. Uh, Jake, the quick answer for
31:41
how do you get explore more section to show up is if you’re adding a new link uh to your menu, then it will show up
31:46
afterwards. It’s not there unless you have links in the first place. Um, and then
31:53
let’s see, is there an average price we should be charging for camps? That’s a great business question and though
31:59
that’s a perfect topic that we talked about a catalyst and so I gave some golden nuggets I would say I hope to see
32:05
you at the next catalyst to get some of that information. Awesome. And then if we have any more
32:11
questions about summer camps is there anyone we can contact directly?
32:16
I mean you are the the life of your account. You have our our amazing customer success team and they are they
32:22
are knowledgeable. they are a specialist of the software and today yes we go and
32:28
we we do share and I joke a little bit about you know outside of the scope of court reserve um and that’s just and
32:35
talking and experience and conversation but software-wise if you ever have any questions do not hesitate to reach out
32:42
that that live chat bubble that you see right here don’t hesitate to reach out to us or
32:47
email and you have a real person that uh will answer and if they can’t answer
32:53
they will escalate to somebody who can. Awesome. And then someone’s asking about public bookings. Ashley, I think we’re
32:59
going to be having a little bit more information about that to come. Not necessarily on this webinar. It is true. Public booking is actually a
33:06
great new way. It’s in beta, but it is a great way to do these oneoff like non
33:11
they don’t have to create an account to sign up for an event at your club. They don’t have to create an account to sign
33:16
up and book a court at your club. Uh, if you’re interested in public booking
33:22
beta, it’s completely in beta. You can also send me an email, ashleycortserve.com. We can turn the
33:27
beta on. Again, it’s in beta, but we are using it at Old Coast Pickle Ball. So, if you really want to see how it works,
33:34
you can go out to old coastpickleball.com. You can click book a court or explore
33:40
activities, I believe we call it, and it’ll take you through the public booking flow. If you do book a court and
33:45
pay us money, no refunds. But yes, you can do that. You can email Ashley. I would suggest to
33:51
reach out to customer success because we can get you set up as well. That’ll probably be the easiest way. And if you have any other questions, I
33:58
saw some hands were raised. Um I didn’t see any questions in the Q&A section. But any other follow-up questions, feel
34:03
free to ask in the chat or through our support email. Yeah. Great. And as we finish, since my my computer came up, we’re going to
34:09
finish that run and manage. As you could see, I literally just clicked on the registrant link. It’s a hyperlink on the
34:16
ex um expanded scheduler. Here you can see the registrance. You can see just by hovering their t-shirt size um and if
34:24
they’ve signed a waiver what they’ve paid. Here’s where you can pull the reports. So you can pull a report out of
34:30
here. So if you prefer paper to have your instructors or camp leaders, then absolutely um you can pull a report from
34:37
here. Um and you can also notify from here right from theuler screen. You
34:42
could email, text, or send a push notification. Lastly, something that is overlooked as well is when they check
34:48
in, especially for summer camp, maybe you do want to finally assign where they do go to court. So, right from this
34:54
screen, you can also click the pencil and assign where that camper should be and what court they should be on. So,
35:00
that is, you know, full spectrum. Now, we’ve prepped it, we’ve promoted it, now we can manage it. And I hope that you
35:06
guys learned something today and come back to another webinar soon. Thanks everybody. Have a great day. Bye.