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What’s New in CourtReserve (October 2025)
Video Transcript
(0:02) just quickly to go through the agenda
(0:04) today we’re going to do a very quick
(0:06) background on Go tab uh a very quick
(0:09) background on court Reserve then we’re
(0:11) going to get into the demo we’re GNA
(0:12) have open Q&A and we are making a
(0:16) recording available so there don’t worry
(0:18) if you can’t stay for the till the end
(0:20) we can uh we’ll definitely be sending
(0:22) out the
(0:23) recording and with that I’m going to
(0:25) introduce Kim and Adam our presenters
(0:27) today hi everybody I’m Kim I am a
(0:30) product owner here at court reserve and
(0:32) I’ll will be taking you through the
(0:34) court Reserve piece of today’s demo um
(0:36) we’re really excited to be able to bring
(0:38) this food and beverage option to our
(0:40) court Reserve
(0:42) customers and I am Adam how um I am a
(0:46) solution engineer with goab um excited
(0:49) to be able to expand our presence in
(0:52) this type of a environment um that we
(0:55) really excel in regarding being able to
(0:59) customize the ordering experience for
(1:01) guests especially in an entertainment
(1:02) type venue um so happy to happy to be
(1:06) here and um go through go through that
(1:08) entire
(1:09) process uh a little bit more about goab
(1:12) in general I mean goab is an
(1:14) entertainment Commerce platform um that
(1:16) is really designed for um venues that
(1:20) want as many options as possible to
(1:22) provide different sources of ordering
(1:25) experiences um throughout the time that
(1:28) the guest is there whether they’re
(1:29) moving around around from court to court
(1:31) um or ordering from a bar ordering from
(1:33) you know a full service environment uh
(1:35) it’s really meant to be a very flexible
(1:38) option that is able to be molded to the
(1:40) environment in which you are presenting
(1:43) instead of forcing your hand to use a
(1:45) system that is only meant to work in one
(1:48) particular area so we really put the
(1:50) guest experience first giving them
(1:52) options on how to order where to order
(1:55) from um and then providing different
(1:57) forms of of payment obviously one of the
(2:00) major parts of this integration with
(2:02) court Reserve um will be front and
(2:03) center during uh during this
(2:05) demonstration as
(2:10) well all right and then on the court
(2:13) Reserve side of it um Court Reserve is a
(2:17) um Club management platform for uh our
(2:20) primary target of pickleball and Tennis
(2:22) facilities and so our platform allows
(2:25) organizations to have memberships allows
(2:28) players to book Courts online you can
(2:30) also utilize our platform to manage your
(2:33) event registrations and your player
(2:36) experience uh through a desktop option
(2:38) but also a very convenient mobile app we
(2:40) also have a branded mobile app that we
(2:42) can customize to your organizations and
(2:45) it’s just a really great tool to be able
(2:47) to manage uh that member experience for
(2:50) these
(2:51) facilities thank you cim and I should
(2:53) have introduce Josh uh Willie from core
(2:56) Reserve uh Josh you want to say hi hello
(2:59) hello everybody I will be handling the
(3:01) Q&A today so if anybody has any
(3:04) questions I’ll be stopping Adam or Kim
(3:07) to get those questions answered for you
(3:09) all thank
(3:10) you all right Adam you’re up yeah so as
(3:15) I mentioned goab uh handles that guest
(3:18) experience um mostly revolving around
(3:21) the uh food and beverage aspect uh of
(3:24) the of of this of the situation or of
(3:26) your concept um I’m going to go ahead
(3:28) and throw my screen up here real quick
(3:31) um so what everybody’s looking at here
(3:34) um is a couple different versions of
(3:36) what you would see from uh from
(3:38) different perspectives um we’re going to
(3:40) spend the start of time here in the
(3:42) middle um this is going to represent our
(3:45) pocket point of sale or handheld
(3:46) ordering devices um where you know the
(3:49) very mobile the uh your servers or
(3:51) bartenders can move around and add to
(3:54) order take payments on directly on that
(3:57) device um in lie of a counter style
(4:00) point of sale um over on the left you’re
(4:02) going to see a version of our kitchen
(4:04) display system or KDS U where all of
(4:07) your orders are going to print into um
(4:10) digitally um and make them a little bit
(4:11) more interactive and create a source of
(4:15) Truth um for all of your orders coming
(4:17) into different areas and then we have
(4:19) our QR ordering portion over here on the
(4:21) right and this is where guests would
(4:23) come in and start their own tabs by
(4:24) scanning a QR code and what really
(4:27) allows what really kind of stands out um
(4:30) in the experience with Go tab is that
(4:32) the tab will follow the guest around
(4:34) throughout the venue so if you start a
(4:36) tab at you know at the bar area or at a
(4:38) cocktail table um and then move to a
(4:41) court where you’re still allowing people
(4:42) to place orders um you can scan into
(4:44) different QR codes in the not without
(4:47) having to create separate tabs or
(4:49) separate transactions throughout your
(4:51) experience um so I do have a tab open
(4:53) already we’re going to kind of simulate
(4:55) the idea of what everybody would see so
(4:58) as you come in you can scan a QR code
(5:00) from your phone um if you have a tab
(5:02) open already it’ll just bring you to the
(5:05) menus that you’re making available which
(5:06) you can present and however you like um
(5:09) we present mostly with these nice big
(5:12) pictures so you can kind of really shine
(5:14) show your entire menu what’s uh what’s
(5:16) available um what’s nice is that you can
(5:18) filter out what items are available
(5:20) based on where they’re scanning into so
(5:22) again if you are do are allowing people
(5:24) to order from like the court area or the
(5:26) the the space around the court area but
(5:28) you don’t want them to order a certain
(5:29) items you can make certain menus
(5:31) available from that area that’s
(5:32) different from like the bar or or any
(5:35) kind of dining area that you might have
(5:37) um so as you come in as you start that
(5:40) tab you’re going to go ahead and put
(5:42) you’ll have to put a card on file um but
(5:44) we’ll get to the point where you know
(5:46) your members are going to be able to
(5:47) close out their tab to that Court
(5:49) Reserve membership um so what’s nice too
(5:52) is here is I have the ability to access
(5:55) this tab from my phone but it also lives
(5:57) on the point of s so your servers your
(5:59) bartenders you still have the ability to
(6:02) go ahead and go up to the bar and add to
(6:03) your tab in that way um and it’ll be
(6:06) very transparent as to where these
(6:08) orders came from so as I as I come in
(6:10) here and add some food items um you know
(6:13) I’m going to say no breadcrumbs on these
(6:14) mac and cheese um you can you show that
(6:17) cart here that’s going to be on your on
(6:19) your phone send that order in and that
(6:21) order is going to come right into the
(6:23) KDs and you’ll notice that we have um
(6:26) all those items that I just ordered from
(6:28) my phone are showing up on the point of
(6:29) S as well so if I did want to you know
(6:31) converse with my server that comes over
(6:33) with their handheld and they want to add
(6:35) in you know something else they have the
(6:37) ability to do that in real time as well
(6:40) and that updates on their tab um from
(6:43) from their phone as well so you can see
(6:44) that all the orders that all the items
(6:46) that I plac for my phone show up
(6:47) transparently here and then they can see
(6:49) what was pointing from the server Next
(6:51) Level here would be you can actually
(6:53) share your tab to with other people
(6:55) within your party so you have a QR code
(6:57) that shows up on your phone that other
(6:59) people in your party can scan into and
(7:02) they can then Place orders on their
(7:03) phone on your tab without having to
(7:05) start a new tab of their own um they’re
(7:08) still able to place you know their own
(7:10) payments um as well if they would like
(7:13) so you can pay for items you can split
(7:15) up items and have multiple people pay
(7:17) for different things um but ultimately
(7:20) um you’re going to have the ability to
(7:22) close out to your court Reserve
(7:24) membership if you have that membership
(7:25) and we’ll get to that in just a second
(7:28) um as you as you see these orders come
(7:30) in over here on the KDs you’re going to
(7:33) have the ability to you know interact
(7:35) with those tickets from your kitchen
(7:37) from your bar wherever you’re actually
(7:39) receiving these orders from um you
(7:41) you’ll be able to find out information
(7:42) if you you know forgot information about
(7:44) the item um you can see what the guests
(7:46) would see you’re also going to be able
(7:47) to 86 items straight from the KDs which
(7:50) is amazing when you uh know the person
(7:53) who’s actually pouring the beer or
(7:54) making the food they’re the ones that
(7:55) know when a keg kicks or when uh you
(7:58) know when item aren’t available to be
(8:00) made so when you you can 86 items
(8:02) straight from the KDs and that will 86
(8:04) it from everywhere in real time so you
(8:06) 86 this beer you’re not going to be able
(8:08) to order it from your guest ordering or
(8:10) from the any point of sales station in
(8:13) real time um and then as you depending
(8:16) on your concept style or your service
(8:19) style um you can um integrate what we
(8:22) call text on fulfill you can actually
(8:24) send a message based on the status of
(8:25) your order to your guest so as things
(8:27) are being fulfilled you will you can
(8:30) have a text message actually be sent to
(8:32) your guests to let them know what to do
(8:34) next so if you need them to come up and
(8:36) pick up their order from a pickup window
(8:38) um or if you just want to let them know
(8:40) that their orders on their way um you
(8:42) can have that text message sent out to
(8:44) them um and add any kind of call to
(8:47) action to that message as
(8:49) well um as you are placing orders or as
(8:53) you are walking around the space if you
(8:55) do come to a situation where it’s like
(8:57) hey I’m going to order my first order
(8:59) from one table and then I’m going to go
(9:00) to over to the courts and you scan the
(9:02) new QR on on the new section we’re going
(9:06) to scan this one um if you do have items
(9:09) that are that have been ordered from a
(9:10) certain area that have not been
(9:12) fulfilled yet actually will ask you if
(9:15) you want those items to be moved with
(9:17) you so we’ll go ahead and order you know
(9:19) one more beer at this location um and
(9:21) then I’m going to go ahead and simulate
(9:23) a scan from a different QR if I can find
(9:26) that um and then as I scan into this QR
(9:29) is actually recognizing that these
(9:31) orders were placed um at this other
(9:33) table but you’re you’re skating into
(9:36) this new table do you want them to go
(9:37) and this is really helpful if you are
(9:39) implementing food runners or drink
(9:40) Runners that are actually bringing
(9:42) things out to your players or to your
(9:44) diners um and so these will actually
(9:46) move with the with the guest as they
(9:49) move around the space as well so your
(9:51) food Runners aren’t moving and if you
(9:52) notice here on the left all these
(9:54) tickets that were uh that were that were
(9:57) in question over over here on the guest
(9:59) order side updated on the KDs so your
(10:02) food Runners aren’t running around
(10:03) trying to find people um where they’re
(10:05) not
(10:06) at um so that’s a little bit about the
(10:09) flow there you have the option of
(10:11) closing out at multiple locations uh
(10:13) with this flow which is great because
(10:15) even more options you give to people the
(10:17) more the the more thing more options you
(10:20) give them to order the more they order
(10:22) um and the easier you make it to close
(10:24) out tabs the easier it will be for them
(10:26) to you know uh with their positive
(10:28) experience and that leads us to um the
(10:31) ability to close out to their Court
(10:34) Reserve membership from their phones um
(10:36) they’re going to be able to close out
(10:38) their tab to the court reserve and give
(10:41) me one second going to refresh that I’m
(10:45) gonna in
(10:47) this there we go um from the court
(10:50) Reserve uh processor that’s uh connected
(10:52) to their um account all they’re going to
(10:56) have to do is put in the last name
(10:58) associated with their membership and
(11:00) their
(11:03) pin and I’ve got this pin right here I’m
(11:05) going to add that one in here um and
(11:07) then at that Court Reserve um membership
(11:10) will they’re going to Ping to make sure
(11:11) that it actually exists and it’s going
(11:13) to close out to that membership and I’ll
(11:14) let Kim go into the flow on that end but
(11:17) as you notice that hap that that tab
(11:19) closed out in real time on the point of
(11:21) sale as well when it was closed out on
(11:24) this uh through the court Reserve um um
(11:28) side of things um so I think that’s a
(11:30) that’s pretty much wraps up kind of the
(11:32) overall customer flow and benefits um by
(11:35) using the goab system combined with this
(11:38) but I’m gonna pass it over to Kim to
(11:41) keep going awesome thanks so much okay
(11:44) so first thing um I’m going to actually
(11:48) Josh I just saw a question come in that
(11:49) I’m happy to answer and take just before
(11:51) I start here um there’s a PIN number so
(11:55) the pin number is the membership number
(11:56) so just to clarify when we enter a pin
(11:59) number whether it’s through the QR code
(12:00) payment or the point of sale payment for
(12:02) the servers on the back end um that
(12:04) verification piece that goes through is
(12:07) going to be by last name and then the
(12:09) member number that they have in court
(12:10) Reserve so I’ll get to that too I we’ll
(12:12) show you where all that information
(12:13) lives in court Reserve as well um but
(12:16) let’s keep going so I’m going to share
(12:19) with you um two pieces
(12:22) to um okay great that’s the right screen
(12:25) right Josh yes awesome Okay so
(12:29) so before you get started sorry Kim
(12:31) there was one quick question here um
(12:34) someone asked what about cash and what
(12:36) about people who aren’t in court Reserve
(12:39) from the Go tab
(12:41) side um Adam I will let you handle that
(12:44) question just as far as Court Reserve
(12:45) goes um these types of payments to
(12:48) process through Court Reserve those
(12:50) would be with court Reserve specifically
(12:51) but I’m assuming that uh just based on
(12:54) what I’ve heard with goab if the
(12:55) organization has other ways of payment
(12:58) methods they can take cash and things
(13:00) like that as well yeah absolutely I mean
(13:02) we’ll be able to take any form of uh
(13:03) payment on card whether they have the
(13:05) card saved into their goab wallet if you
(13:08) will or if they’re paying directly we
(13:11) have the ability to take both you know
(13:13) dip tap uh swipe on transactions also
(13:17) being able to take transactions
(13:18) utilizing Apple pay and other mobile
(13:20) wallets um of that nature and of course
(13:22) cash as well for those who are still
(13:24) using
(13:25) it all right awesome so the piece with
(13:28) the court Reserve side of that though if
(13:30) you were not to process those payments
(13:32) through Court Reserve those are just not
(13:34) going to show up in your court Reserve
(13:35) System attached to your members so if
(13:37) we’re taking those payments externally
(13:39) those aren’t going to show here but part
(13:40) of the benefit of processing those
(13:42) payments through Court Reserve is that
(13:44) you keep all of that information and
(13:45) that payment information about those
(13:47) members in one place so if we shift back
(13:50) over uh to my screen here I’ve got um
(13:53) two two visuals up here for you I’ve got
(13:55) the ticketing system the point of sale
(13:57) over here on the left from the server
(13:59) perspective we’re going to walk through
(14:01) what a server would experience if they
(14:03) were going to be closing out these tabs
(14:04) as well but really first I wanted to
(14:06) start with the goab settings in court
(14:08) reserve and so this integration is very
(14:11) easy to set up for um yourself on the
(14:14) back end as far as a court Reserve admin
(14:16) goes um it’s very simple to um to enable
(14:20) the add-on from the admin side and our
(14:23) admin dashboard and then once you do
(14:25) that you’ve got a really small setup
(14:27) page here that would just um take a
(14:29) little bit of settings in order to
(14:31) implement so the first thing you’re
(14:32) going to do is you’re going to take
(14:33) these API keys that we give you so
(14:35) you’re going to copy your API username
(14:37) and your password and you’re actually
(14:39) going to give that to your goab um
(14:41) account manager and they’re going to get
(14:43) the court Reserve processor set up for
(14:45) you inside your court Reserve um or I’m
(14:47) sorry inside your goab account for your
(14:49) organization um so then once you have
(14:51) that Court Reserve process or set up
(14:53) within goab then your your customers and
(14:56) your servers are able to use the PT
(14:59) Reserve membership as um payment avenues
(15:01) for processing those
(15:03) payments um we’ve got some additional
(15:05) settings here that you can require of
(15:07) Court Reserve payments um so
(15:09) specifically using Court Reserve you can
(15:10) require users within your system to have
(15:12) payment profiles um that’s very common
(15:15) practice for most of our clubs and then
(15:17) you can also require upfront payment and
(15:19) so you can kind of pair these settings
(15:22) together to kind of get get it to do
(15:24) what you want to do so to speak um I can
(15:27) require a payment profile but if I don’t
(15:30) require upfront payment that payment’s
(15:32) not going to process immediately on
(15:33) charging so there are other avenues or
(15:36) other ways that people could go about
(15:37) collecting that payment we have lots of
(15:39) customers that use batch billing and
(15:41) invoicing at the end of the month so
(15:43) maybe you let your customers ACC you
(15:45) know they close out their tab at the
(15:46) facility but you let them accumulate a
(15:49) bill up until the end of the month and
(15:50) we have a lot of customers that will
(15:51) charge monthly bills to their customers
(15:53) on their state and monthly statements um
(15:56) so you have that you know those kinds of
(15:59) settings there’s also some other ways
(16:00) that we can utilize those settings um to
(16:02) kind of play into the way that you might
(16:04) want to process billing and we’ve got a
(16:06) lot of that uh those ways that we can do
(16:08) that within the goab um knowledge based
(16:11) articles that we have set up if you ever
(16:12) want to access the goab knowledge based
(16:14) articles they’re up here in our learn
(16:16) more up here of the settings page so
(16:18) they’re easily accessible to you at any
(16:20) point um during the setup
(16:22) process you can also say that you want
(16:24) to prevent members that are um suspended
(16:27) or inactive from charging to go tab so
(16:29) that’s another benefit as well if you’ve
(16:30) got some members that maybe their
(16:32) membership is expired or they haven’t
(16:35) reup or you know you’ve suspended them
(16:37) for whatever reason you can say that
(16:39) they’re not allowed to process charges
(16:41) through Go tab so they wouldn’t be able
(16:43) to hit their member account with any
(16:44) charges that they’re um developing
(16:47) within Go tab and then we also have some
(16:49) food and beverage category res uh
(16:51) category assignments for here for you to
(16:54) do in here as well um you can set up
(16:56) Revenue categories within Court Reserve
(16:58) so you can say that I want all of my
(17:00) goab food and beverage transactions to
(17:02) hit this category and then we’ve also
(17:04) given you another category here to
(17:06) categorize those tips so if you have um
(17:09) players that are making charges in goab
(17:11) they’re adding tips to their their bills
(17:13) they um as they’re closing out those are
(17:15) going to go to a separate Revenue
(17:16) category in court Reserve as well so you
(17:18) can see the split between the food and
(17:20) beverage and then the tips as well um we
(17:23) also take the sales tax and we
(17:25) categorize that sales tax for you
(17:26) separately so you can see the sales tax
(17:29) from goab as well all right so let’s
(17:31) jump back over here Josh I didn’t see
(17:34) any questions come through so I’m just
(17:36) going to keep going so um Adam did
(17:39) facilitate the charge and Go tab um via
(17:41) the QR code I was going to go ahead and
(17:44) close out this tab here just to show how
(17:47) it’s done from a server perspective so
(17:50) if you’re going in here um and you click
(17:53) manual entry um you’re going to have
(17:55) your Port Reserve as a payment type in
(17:58) here or a payment processor that you can
(18:00) send charges through to
(18:03) so we’ve got let me just grab my member
(18:05) number here okay so you’ve got tips we
(18:07) can add tip to this as well um I’m going
(18:10) to go ahead and add this to my
(18:14) account and again this is from the
(18:16) server perspective so the server is
(18:18) going to type in the player’s last name
(18:20) and then they’re going to type in this
(18:22) is the last name as it appears on their
(18:23) Court Reserve account um so we’re
(18:25) verifying based on last name and their
(18:28) member number number which is uh the pin
(18:30) Adam had mentioned but it’s it’s uh we
(18:32) go by the member number in court Reserve
(18:34) so if I look at this member account here
(18:35) in court Reserve um I can see that this
(18:38) is the last name that the player has on
(18:39) their account and this is the member
(18:41) number that we have associated with this
(18:43) account too so these two numbers have to
(18:45) match in order for the charge to
(18:48) process and just some quick general
(18:51) questions that we have here are you able
(18:53) to enter the first name as well as the
(18:56) last name when you are typing it here no
(18:59) right now we’re just validating based on
(19:01) last name so if you have a mismatch of
(19:03) the last name the the transaction isn’t
(19:05) going to charge so if you if the name is
(19:08) you know Kimberly Layman or Jane Smith
(19:10) if you’re entering the full name and the
(19:11) last name it’s not going to match it’s
(19:14) purely based on last name because it’s
(19:15) going to just read that last name field
(19:17) within Court Reserve okay great um and
(19:19) are you able to use a barcode scanner to
(19:22) scan the members barcode from their cour
(19:24) Reserve mobile app for example to get
(19:26) the member ID um right now we don’t have
(19:30) that set up as part of the integration I
(19:32) do believe it’s possible we would just
(19:34) have to make sure um that both sides
(19:37) within uh goab and Court Reserve have
(19:39) that set up within the infrastructure in
(19:41) order to accept that um but it is a
(19:43) really good idea that we we probably
(19:45) should figure out how to implement here
(19:46) at some point okay great I see sorry we
(19:50) do have a few questions in the Q&A that
(19:52) I wanted to cover um one of them was
(19:54) what happens when you have a Smith last
(19:58) name so
(19:59) maybe that is if there’s somebody with a
(20:01) common last name yeah so if you yeah if
(20:04) you have a common last name it’s going
(20:06) to um take into account that member
(20:08) number too so the member number should
(20:09) be unique to the players and to your
(20:11) members and unique to the families as if
(20:14) you’ve got families the member number is
(20:15) unique to the family um so it should be
(20:18) matching um based on those criteria so
(20:21) even if you had multiple Smiths it’s
(20:23) going to take into account the member
(20:24) number okay great thank
(20:27) you you want me to grab anything else
(20:29) before we go um we can wait on the next
(20:32) two questions when we start actually
(20:33) going through transactions in court
(20:35) Reserve okay perfect all right so I’m
(20:37) going to go ahead and pay this
(20:40) transaction Perfect all right so we’re
(20:43) GNA move this guy out of the
(20:46) way
(20:47) and let me just make this a little
(20:50) bigger okay perfect so if I go in here
(20:53) now you can see based on the setup that
(20:56) I have here um I was requiring a payment
(20:59) profile of my customer and I was also
(21:01) requiring upfront payment so because
(21:03) both those two settings were enabled
(21:06) that payment hit um my my member’s
(21:09) credit card or their payment profile
(21:11) that they had on file immediately um so
(21:14) you can see here on my transactions list
(21:17) I’ve got a goab balance which is the
(21:20) food and beverage items that were sent
(21:21) over from goap and then I’ve got the tip
(21:24) that was associated with that purchase
(21:26) as well and then I’ve got my payment
(21:29) line here so depending on if there’s a
(21:31) tip involved and things like that um you
(21:34) could end up with two or three different
(21:36) um line items on a customer’s account um
(21:39) just depending on how those settings are
(21:41) set up um and things like that so if we
(21:44) go in here now and we open up this
(21:47) transaction from that goab
(21:50) balance I can actually see an overview
(21:53) of what was added from their goab
(21:55) account or from the charge that they
(21:57) sent through on that ticket and then I
(22:00) can see um how many was ordered you know
(22:03) the item price the total item price
(22:05) based on the quantity the standard sales
(22:07) tax that was applied through the Go tab
(22:09) charge as well um and
(22:12) then over here I would see the tip that
(22:15) was associated with that transaction as
(22:18) well um and then when you’re looking at
(22:21) these transaction
(22:23) details the um you’ll see some
(22:25) information here so um the trans
(22:28) transaction ID from your payment
(22:29) processor through Court Reserve is going
(22:31) to show on this transaction as well and
(22:33) then it’s going to give you the Go tab
(22:35) transaction ID in here too so if I ever
(22:37) needed to reference this transaction On
(22:39) The Go tab side I have that information
(22:42) available to me as
(22:44) well all right and I see a question
(22:47) about um sales tax being calculated
(22:49) sales tax is going to calculate based on
(22:51) your items in Go tab Adam you can
(22:54) correct me if I’m wrong but I remember
(22:55) if when I was setting this up each
(22:56) individual item I applied sales tax
(22:58) amounts to
(23:01) items yes that would that would be true
(23:04) and you can set up if you have different
(23:06) rules and regulations about like alcohol
(23:08) versus food and what you can have
(23:09) different sales taxes associated with
(23:12) each
(23:12) product awesome thank you um so you’ve
(23:17) got all of that information here in goab
(23:19) now if I Ever Wanted let’s say you know
(23:22) this is a few months later or something
(23:23) like that somebody has a question about
(23:25) their account I can actually click this
(23:27) link and if will take me um into Go tab
(23:32) and it will take me to um the a way
(23:35) where I can manage this tab from an
(23:38) admin perspective on my Go tab account
(23:40) um I would access this uh you know go
(23:43) through this access to manage the tab um
(23:46) and you know process refunds and things
(23:48) like that as well um I did want to touch
(23:51) on refunds because I know that that was
(23:52) a question that we had in some of our
(23:54) q&as prior to um this release or just
(23:57) after the release so refunds are handled
(24:00) specifically through goab um so if I
(24:03) were to refund this
(24:04) transaction it’s going to tell me that
(24:07) the goab transactions can’t be refunded
(24:09) through Court reserve and that I need to
(24:10) go to Go tab to do it um this that same
(24:14) view goab link is going to take you back
(24:15) so you can manage the tab and then you
(24:17) can go through your backend piece on
(24:19) your admin side in goab in order to
(24:22) manage those refunds those refunds are
(24:24) going to process back to court Reserve
(24:27) um depending on how some of the other
(24:29) settings you have in your court Reserve
(24:30) setup are set will depend on if those um
(24:34) refunds go back to account credit or if
(24:36) they go back to the credit card or the
(24:37) original form of payment that they used
(24:39) to process through Court Reserve um but
(24:42) those refunds are handled through goab
(24:44) if I as an admin figured out that oh no
(24:47) I charged this to the wrong card and you
(24:48) figur that out same day I could revert
(24:51) this and then charge it to another form
(24:53) of payment on the admin’s card through
(24:55) Court Reserve I don’t have to go back to
(24:57) Go tab to do it um but a lot of the the
(25:00) charging and everything like that
(25:01) specifically this will all go through
(25:03) Court Reserve but you do have to manage
(25:05) the refund piece back through
(25:09) goab all
(25:12) right all right so I’m going to switch
(25:14) gears here for a second and we are going
(25:16) to go over to just some brief reporting
(25:19) that we have available most of the um
(25:22) really the the reporting that you’re
(25:24) going to probably experience um is again
(25:27) just through those those Revenue
(25:28) categories that we’ve set up so we we
(25:31) simplify it to the revenue categories
(25:34) that you set up so you have your goab
(25:35) food and beverage purchases that you can
(25:37) see by Revenue category you have the
(25:39) tipping but then if you wanted to see
(25:41) any other particular breakdowns or
(25:43) anything like that for tips who’s owed
(25:45) what um back to your servers you know
(25:47) that would I’m most likely be available
(25:50) back to you in on the goab side so you
(25:52) can see how all of those tips break down
(25:55) um based on the per the server that was
(25:57) charging them and then any anything else
(26:00) uh food and beverage related if you want
(26:01) to see the split between food and
(26:03) beverage um Port Reserve is compiling
(26:05) those purchases into one Revenue
(26:07) category for you right now um and then
(26:10) there would be reporting um Adam on the
(26:12) Go tab side that would uh allow them to
(26:15) see the breakdown for reporting
(26:18) there one quick question that I wanted
(26:20) to point out here um there’s a question
(26:23) on how we can break out who the tips
(26:26) went to right now we don’t have that in
(26:29) our core Reserve reporting correct would
(26:31) that be something that you need to go to
(26:33) Go tab to
(26:36) see yeah so in court Reserve we’re not
(26:38) showing you how that those tips break
(26:40) down by servers but Adam is there a way
(26:42) for them to be able to see that on the
(26:44) Go tab side yeah as um as whether if
(26:47) somebody excuse me if somebody uh scans
(26:50) into a QR to start tab um with goab what
(26:53) you can do is you can associate those
(26:55) spots with the servers that are on staff
(26:57) so as they start those q u QR orders um
(27:00) it’ll automatically get applied to us uh
(27:03) assigned to a server and then when that
(27:05) tab is closed those tips that are
(27:07) assigned to that server will show up on
(27:09) their server reports as well so um as
(27:11) you are running the reports in the back
(27:13) end in in Go tab and you’re running your
(27:15) tip reports it’ll show all the servers
(27:17) that were assigned to those tips
(27:19) accordingly so you can break those down
(27:22) um according as well you can also break
(27:24) down a whole transaction report in goab
(27:26) as well where it’ll actually show you
(27:28) who rang in every particular order um so
(27:30) if you wanted to do a tip pooling or a
(27:33) tip uh breakout based on actually who
(27:36) place the orders um you’d be able to do
(27:38) that as well uh through that transaction
(27:41) report awesome thanks for for taking us
(27:43) through that um so I let me just see if
(27:48) I had anything else here that I wanted
(27:50) to go through so we talked about the
(27:52) outputs for Revenue categories and
(27:53) tipping So based on a period of time
(27:55) here um you can open up the summary of
(27:59) these different reports or the the
(28:01) revenue categories and see a breakdown
(28:04) of all of those purchases and the
(28:05) members that they were charged to here
(28:07) for a specific period of time and that
(28:09) will give you you know just the food and
(28:12) beverage piece and how we charged those
(28:13) to your members um from Court reserve
(28:16) and again with the tips you can see the
(28:18) specific charges on the members that
(28:20) were associated with those tips as
(28:22) well all right so that was really um you
(28:26) know we went through kind of the
(28:27) breakdown of of the financials with
(28:29) court reserve and things like that um
(28:31) member accounts and then the charging to
(28:33) the member accounts but were there any
(28:35) additional questions Josh that we can
(28:37) address yeah we had a few questions here
(28:39) that I was sort of waiting for this Q&A
(28:41) section for um so is there a way in goab
(28:46) to show an the itemized info for a
(28:49) certain member on something like a
(28:51) monthly
(28:54) statement the I mean the monthly
(28:56) statement would probably be best shown
(28:58) on the court Reserve side as as Kim was
(29:00) just kind of uh showing just a second
(29:02) ago um as far as an itemized receipt um
(29:06) yeah you’ll have full access to itemized
(29:09) receipts based on the date in which
(29:11) people ordered from that it’s really
(29:13) simple to on the back end um to search
(29:17) for um if I want to if you want me to
(29:19) steal my steal the screen Kim I can do
(29:21) that
(29:24) um as far as the court Reserve side goes
(29:27) a member right now members just going to
(29:29) see the particular charges um I do have
(29:31) to look at uh what it would take to
(29:33) maybe allow them to see the itemized
(29:36) receipts as the admins would I don’t
(29:38) believe they’re able to see that now but
(29:39) that’s definitely a good Improvement
(29:41) that we could add to it um since we are
(29:43) showing it on the admin side it would be
(29:44) possible to make that available to the
(29:46) members as
(29:48) well okay great um yeah and I’ll just
(29:51) show real quick um on the back end of
(29:54) goab over here on the left hand side
(29:55) you’re actually going to see this is
(29:56) their manager dashboard um where you’ll
(29:58) be able to manage the entire back end of
(30:01) Go tab whether it’s you know changing
(30:03) menus changing product options running
(30:06) reports what have you this is our tabs
(30:08) page um where you’ll be able to search
(30:10) for any particular customer that placed
(30:13) an order based on the date range based
(30:15) on their name where they actually
(30:16) ordered from um and you’re able to come
(30:18) in here and find the broken down receipt
(30:21) um line item by line item you’re able to
(30:23) pull up the actual receipt from there as
(30:25) well and you can then you know if they
(30:27) need to copy the receipt if they needed
(30:29) that for their records you could shoot
(30:31) them an email um after the fact if they
(30:33) didn’t get one um or if they don’t have
(30:35) access to the receipt um as well um if
(30:37) they are if they’re ordering from their
(30:39) phone they have access to their goat
(30:40) profile uh guests actually have full
(30:43) access in their profile to find all the
(30:44) receipts that they’ve ever had um from
(30:47) any experience that they’ve had at a
(30:49) goab location including obviously this
(30:51) one um no matter what kind of payment
(30:53) that they took as well so they’ll have
(30:55) uh very direct access to what their
(30:57) history was um as well okay
(31:01) great all right and a few more questions
(31:04) here is there a way to keep Court
(31:06) Reserve non-members with credit card on
(31:09) file from passing payment to court
(31:12) Reserve so I’m I’m guessing that’s
(31:14) somebody maybe with a non-member
(31:16) membership type so maybe we’re wanting
(31:19) to limit who can charge to Go tab based
(31:22) on a membership type that’s not the case
(31:24) right now right now you can only prevent
(31:27) a um we actually also have a setting
(31:30) that prevents a specific member from
(31:32) charging To Go tab um but we don’t have
(31:35) anything right now based on membership
(31:37) type that would definitely be a good
(31:38) feature to add to this integration on
(31:40) the court Reserve side going forward um
(31:42) and it’s certainly something I can talk
(31:44) to our team about to see if we could
(31:46) do okay great next question since member
(31:51) number is different based on
(31:53) organization is Go tab going to verify
(31:56) to make sure that they are getting
(31:57) charged to the correct organization and
(32:00) that would be depending on the API keys
(32:03) in that organization correct yeah so
(32:06) when you have your goab account set up
(32:09) um and then you have your court Reserve
(32:10) account we’re not just going to let you
(32:13) go from Go tab to charge to any Court
(32:15) Reserve organization um so this is
(32:17) specific to the organization so if you
(32:20) have your pickle ball facility um in
(32:23) Michigan you also have your court
(32:25) Reserve set up for that specific
(32:26) facility um
(32:28) the API keys are going to link those two
(32:30) organizations together and so I’m not
(32:32) going to be able to charge to another
(32:34) Court Reserve account in New York and
(32:36) same thing for that Court Reserve
(32:37) organization in New York they can’t
(32:38) charge to somebody else’s um goab uh
(32:42) system as through go goab system as well
(32:45) so they are linked and secured based on
(32:47) the API credentials so organization a
(32:50) can only charge to organization a okay
(32:54) great um and we have another question
(32:56) that’s sort of related to members versus
(32:59) non-members can you separate out members
(33:01) from non-members in terms of discounting
(33:04) that’s available in
(33:09) ordering I’m not sure how discounting
(33:12) Works in in goab I’m not sure if there’s
(33:15) discounting available um but uh based on
(33:19) membership status I don’t believe at
(33:20) this time that we’re passing through
(33:22) membership status or membership type we
(33:24) are passing through statuses like
(33:26) suspended or expired or act
(33:28) um but to do that we would probably have
(33:31) to make some adjustments in order to um
(33:35) you know separate out any kind of
(33:36) discounting based on membership type and
(33:38) Court Reserve yeah so the way the the
(33:40) discounting and and and you know
(33:42) membership to an extent Works in goab um
(33:45) is that is all based on an individual’s
(33:47) phone number um and so if you have the
(33:50) memb phone number that you can an import
(33:52) into goab you can actually segment those
(33:55) members into their own membership
(33:56) segment Within goab which would then
(33:58) trigger automatic discounts and benefits
(34:00) on the food and beverage side um as you
(34:03) as it’s a it is as as Kim mentioned it’s
(34:05) not we’re not pulling that um
(34:08) information directly from corer but it
(34:10) would be if you had access to that
(34:12) information you could very easily import
(34:14) that into the segment in goab which
(34:16) would then trigger automatic discounting
(34:18) whether it be you know 15% off this or
(34:21) that and you can also time out those
(34:23) discounts um on certain days you can
(34:25) schedule them out on certain at certain
(34:27) times that day um and you can put a
(34:29) limitation on a lot of those discounts
(34:31) as well so um we have a very extensive
(34:34) rules engine in goab where you can build
(34:36) out all those automatic discounts that
(34:38) would be applied based on we like to say
(34:40) who what where and when um and this
(34:42) would be the who portion of that where
(34:43) it would recognize those members
(34:45) automatically based on their phone
(34:47) numbers and being in put into those
(34:48) segments um and you can also have them
(34:51) removed from those segments you know at
(34:52) any time as well okay great that’s great
(34:57) all right and we did have a question on
(34:59) the Branded app and the question is will
(35:02) the app be labeled as your organization
(35:05) rather than core reserve and that’s
(35:07) going to be sort of the the main thing
(35:09) with the Branded app so you’re going to
(35:10) have your own app in the app store both
(35:13) for Apple and Google um and it’s going
(35:16) to be your organization name rather than
(35:18) a general coure Reserve app where
(35:21) members can navigate through different
(35:23) clubs that use core Reserve yeah so this
(35:26) this integration is separate um it you
(35:29) know you branded app would be you know
(35:32) your app like Josh said your app’s app
(35:33) in the app store but um we’re not
(35:36) opening let me just think make sure I
(35:38) answer I understand the question
(35:39) correctly um we’re not able to open the
(35:43) the goab tabs on the customer’s side
(35:46) from within the Branded app so this
(35:48) would be if your customer was at the
(35:50) facility processing um trying purchasing
(35:54) food and beverage at the facility um
(35:56) it’s not done through the court Reserve
(35:57) branded app it’s done through the goab
(36:00) system um and and they they their
(36:03) different um Point of Sales Systems and
(36:06) and also to be fair um all the goab
(36:09) ordering is not actually app based um
(36:11) from a guest perspective it’s all
(36:13) browser based so you don’t actually
(36:14) don’t you won’t need to download any any
(36:17) additional apps in order to utilize the
(36:19) ordering portion of it okay awesome now
(36:22) you could do I’m sure since those are
(36:25) all web- based if you were an organiz
(36:27) ation with a branded mobile app you
(36:29) could certainly add a link on your
(36:31) dashboard that would be for Go tab
(36:34) ordering and it would take those users
(36:36) to those um that web- based ordering
(36:38) system so you could link it in your
(36:40) branded app customized um through your
(36:43) admin settings and your admin mobile app
(36:45) settings um but it’s not something that
(36:48) we automatically integrate into the
(36:50) Branded app you would just have to add a
(36:51) link it’s a good call out okay
(36:54) great all right and we did have a
(36:56) question um question was do you do we
(36:59) need receipt printers in case someone
(37:01) wants a receipt for business purposes
(37:04) and are there is there any other
(37:05) equipment that would sort of be needed
(37:07) to run this integration
(37:10) smoothly Adam I’ll I’ll let you take
(37:12) that one yeah you we have plenty of
(37:14) locations that run completely digital no
(37:16) no printers whatsoever um you can have
(37:19) you can have them like I mentioned
(37:20) earlier the receipts can all will all
(37:23) end up living in their goap profile as
(37:25) well so they’ll have access to them from
(37:27) there you can when you close out you’ll
(37:29) have the option of having the uh if you
(37:31) close out at a point of sale you’ll have
(37:33) the option of having that email to you
(37:34) or um uh text it to you as well so you
(37:37) won’t necessarily need and especially if
(37:39) you’re using a kitchen display screen as
(37:41) well you know you won’t need a kitchen
(37:44) printer in those in those scenarios um
(37:46) if you don’t want to use one um as far
(37:49) as um any additional equipment um it
(37:53) really depends on how you want to have
(37:57) people order um I would say that you it
(38:00) would be always be nice to have at least
(38:02) one point of sale to have for your staff
(38:04) have access to these tabs and have
(38:05) orders and stuff like that but if you
(38:07) want to make all of your uh guest guest
(38:10) ordering flow through the QRS I mean
(38:13) there’s no equipment that’s needed for
(38:14) those except printing out the QR Co
(38:17) codes for people to scan um otherwise
(38:20) you we have um the ability to do
(38:23) handheld um ordering devices you will
(38:25) need you know a display screen for the k
(38:27) for the KDs is to actually see the the
(38:30) the tickets that come in um and any
(38:32) other point of sale if you want counter
(38:34) point of Sal set up um there is a kiosk
(38:36) option a self-service kiosk option as
(38:39) well that we can um add into the into
(38:41) the flow of your of your
(38:44) concept I do want to pay back on the
(38:46) self-service kiosk aspect Josh I do know
(38:48) that we had a frequently Asked question
(38:50) in our document about um you know if I
(38:52) could set this up in an iPad to run
(38:54) alongside my court Reserve check-in
(38:56) kiosk um and so since the court Reserve
(38:58) check in Kiosk is web- based um you know
(39:02) essentially you could open another Tab
(39:04) and have that tab within your browser
(39:06) window uh pointing towards Go tab uh if
(39:10) it’s web based if that if that kiosk is
(39:12) web based or you know you have some sort
(39:14) of ordering system that is web based
(39:16) there um you know you could you
(39:18) theoretically use the same iPad to do
(39:20) that with a tabs different tab views um
(39:23) but you know sometimes that can get
(39:24) confusing for people so I did want to
(39:26) caution um if you know people were doing
(39:28) that that people understood how to you
(39:30) know get between the two different
(39:33) screens okay
(39:35) great all right and we did have a
(39:37) question so someone did notice that on
(39:39) the payment I I’m thinking this is on
(39:42) the Go tab point of sale page there was
(39:45) a search icon they noticed and they were
(39:47) wondering if you could look up members
(39:49) by last name on that search function
(39:53) rather than having to manually input
(39:55) things like the member last name and the
(39:57) member
(39:58) ID um right now there is the that search
(40:02) function is really to activate the
(40:03) search Fields um so it’s not like a
(40:06) lookup within the Go tab system um the
(40:09) if a memb you know members have access
(40:12) to their member numbers in court Reserve
(40:14) um so you don’t have to worry about you
(40:16) know they they’re able to go in and see
(40:18) what their member number is within them
(40:20) within their app or they have access to
(40:22) that um and then also Court Reserve
(40:25) admins also have access to the Court
(40:27) Reserve side of it with member numbers
(40:29) and things like that
(40:30) too okay
(40:32) great um we did have a question about
(40:35) how member numbers would not be
(40:37) automatically disabled if a so the
(40:40) question was if the member numbers on a
(40:43) member’s account would automatically
(40:45) disable if the member’s membership was
(40:47) not renewed so um I brought my settings
(40:51) back up here so you can see how that
(40:52) behavior can uh be uh you can stop that
(40:56) behavior from people with spired
(40:57) memberships from charging and Go tab so
(41:00) we have a prevent suspended and active
(41:02) members from charging and Go tab so if
(41:04) you have a member who you don’t want to
(41:06) be charging if their account is expired
(41:09) it’s passed due you know they didn’t
(41:11) renew they don’t have a membership you
(41:13) would want to turn this setting on and
(41:14) so that’s going to just throw back an
(41:16) error when they attempt to go charge
(41:18) that says membership is inactive please
(41:21) contact the facility for assistance kind
(41:23) of thing so then they can you know go to
(41:26) somebody that they need to to maybe um
(41:28) renew their membership or something like
(41:30) that if they actually opened their app
(41:32) and they completed the payment of the
(41:33) membership if it was just expired due to
(41:35) non payment or something the system
(41:37) actually updates every time that you
(41:39) send the charge through so within 30
(41:42) seconds a member could go back into the
(41:43) court Reserve app renew their membership
(41:45) go back into Go tab and complete that
(41:47) charge and they’ll be good to go okay
(41:50) okay so I see it looks like that
(41:52) question was based on the discounting so
(41:55) since we aren’t grabbing the phone
(41:58) number sort of automatically we wouldn’t
(42:01) have a way of automatically disabling a
(42:03) member you know if if they don’t renew
(42:05) for a specific membership that does have
(42:09) discounting right yeah since we’re not
(42:11) pulling those phone numbers and those
(42:13) segment lists through the API at this
(42:15) time it would be a process of managing
(42:17) that by the
(42:19) facility okay great in the last set of
(42:22) SE or questions that we have um so
(42:25) somebody has a facility that has a
(42:27) inquit facility sort of aspect and they
(42:29) were wondering what the approach would
(42:32) be in terms of using goab in that
(42:36) aspect yeah I mean we we we work with a
(42:39) lot of different locations that have
(42:41) private dining space banquet space stuff
(42:42) like that um one of the one of the kind
(42:45) of differentiators for goab when it
(42:47) comes to those types of things is that
(42:49) we will recognize um deposits as
(42:52) deferred revenue um and so you can
(42:54) actually remotely charge a deposit for
(42:57) space um by punching it into the point
(42:59) of sale and actually sending that tab as
(43:01) like an invoice uh remotely via email or
(43:04) via SS um and have them pay remotely
(43:07) that way so it’s obviously a lot more of
(43:09) a secure con connection you’re not
(43:10) taking credit card information over the
(43:12) phone and typing it in um and then that
(43:14) deposit will live virtually in the
(43:17) background in the in your deferred
(43:18) revenue uh stream you can then apply
(43:21) that um deposit to the event on the day
(43:24) of the event so that it hits your
(43:26) Topline sales on the actual day of the
(43:28) event that you took in that sales um so
(43:31) you know that’s usually you know a
(43:32) pretty good uh use case in in those
(43:35) environments um you know completely
(43:37) separately we also have a great
(43:38) integration with another piece of
(43:40) software uh called triple seat um where
(43:43) we’ll integrate in a very similar way
(43:44) we’ll be able to incorporate that into
(43:47) those events uh as well so um the we as
(43:51) far as also being able to create
(43:53) different QR codes that would then allow
(43:55) people to scan in into the QRS to be
(43:59) jump onto the tab for that event becomes
(44:02) extremely useful as well so it’s like
(44:04) you don’t have multiple people making um
(44:07) you know their own transactions based on
(44:09) the event that you’re hosting you have
(44:11) the host of event who wants to pick up a
(44:13) tab um they can share that that tab with
(44:16) everybody that’s coming in so as they
(44:17) Place orders um individually it’s all
(44:20) going onto that shared Tab and then we
(44:22) can also um allow um um the different um
(44:28) limitations on what people are actually
(44:31) able to um order we use um what we call
(44:34) event cards you can actually is issue
(44:36) those event cards to individuals within
(44:38) the party to then use as payment and
(44:40) then you can put limitations on what
(44:42) those uh event cards actually can be
(44:44) used for and when they can actually be
(44:46) used so think of them as like digital uh
(44:49) digital drink tickets um to an extent um
(44:51) you can use these for up to two beers
(44:54) within the time period of your event um
(44:56) so a lot lot a lot of really flexible
(44:58) ways in which you can manage your events
(45:01) utilizing goab in in that manner as well
(45:04) okay
(45:05) great all right um and that covers all
(45:08) of the questions that we had in the
(45:10) Q&A um let me see if there are any
(45:12) general questions that we have here that
(45:15) did not get answered um one one quick
(45:18) one can guest sign up for a membership
(45:21) through the goat point of sale no a
(45:24) members or I’m sorry a person is going
(45:26) to to sign up for a membership through
(45:28) the court Reserve System still but as
(45:29) soon as they have that membership and
(45:31) it’s active in court Reserve um they’ll
(45:32) be able to charge charges over to goab
(45:35) or from goab to court Resort
(45:37) sorry okay perfect so that goes over all
(45:40) of the questions that we have today
(45:42) thank you everybody for joining us thank
(45:45) you Adam Patricia and Kim for being here
(45:47) this was a very informative webinar uh
(45:50) for everybody that would like to see a
(45:52) recording or if you know somebody that
(45:54) couldn’t join we will have the recording
(45:56) for for this webinar both on Go tab’s
(45:59) YouTube channel and core reserve’s
(46:00) YouTube channel so be on the lookout for
(46:02) that awesome thank you guys so much it
(46:05) was awesome being here same here
(46:07) everybody thank you everybody
Make F&B and Court Reservations Hum [GoTab]
Video Transcript
(1:07) Well, hello everyone. This is Ashley
(1:09) with Court Reserve and Old Coast Pickle
(1:11) Ball. Thank you so much for joining us
(1:13) today. We are so excited uh to to just
(1:17) talk about so many things uh that’s
(1:20) happened in the last year. Um I am
(1:22) joined by one of my favorite humans, uh
(1:25) Jack Johnson. He is our director at Old
(1:28) Coast Pickle Ball. Welcome, Jack. Uh,
(1:30) you’re just up the road from me in
(1:32) Jacksonville. So happy to have you here
(1:35) today. Hey, Ashley. Thank you so much.
(1:39) All right, so well, we know that we have
(1:42) a lot to get started with today and so
(1:44) we know also that you probably have a
(1:46) few questions for us and so if you’ll
(1:49) just put those questions in the chat or
(1:51) the Q&A, uh, we’ll kind of go through
(1:53) what we want to share today and we’ll
(1:55) try and get through all of your
(1:56) questions at the end. We of course will
(1:58) put this on the court reserve YouTube
(2:00) channel. So if you want to share this
(2:01) with um your friends later um and
(2:03) hopefully you know we’re going to give
(2:05) you at least one takeaway today, even if
(2:07) it’s what not to do when opening a
(2:10) pickle ball club. All right, so let’s go
(2:12) ahead and get started. Last call. Next
(2:16) week we are having a court reserve
(2:18) catalyst user conference in Austin,
(2:20) Texas. If you love barbecue, which we
(2:22) do, uh, or you want to supercharge your
(2:25) court reserve platform, I highly
(2:26) recommend you go out to courtresve.com
(2:28) and just go to resources and you can
(2:30) sign up or learn more about Catalyst.
(2:32) It’s at a beautiful club in Austin,
(2:34) Texas. We’re going to spend all day.
(2:36) You’ll get like a one-on-one meeting
(2:38) with one of us at Court Reserve. You’ll
(2:40) also learn so much about our latest
(2:42) integrations and all the things we’re
(2:44) doing. So, next week we’re in Texas.
(2:46) Please come join us. We have such a good
(2:48) time. people walk away with a lot of
(2:50) great information. And then if you can’t
(2:52) make it to Austin, we just announced our
(2:55) next Catalyst stop is going to be this
(2:57) June. It’s going to be in the desert,
(2:59) Palm Desert, California. We’re going to
(3:01) be at a beautiful club out there um in
(3:02) June. So definitely I highly should see
(3:05) all of my California, my you West Coast
(3:08) folks out there um because the next
(3:10) Catalyst stop will not be until the
(3:12) fall. So, if you are a new court reserve
(3:15) client and you’re really trying to get
(3:16) in there and learn so much, I would
(3:18) highly recommend uh that you do that as
(3:20) well. The next thing I really want to
(3:23) talk about is since we’re talking about
(3:25) pickle ball today, if you don’t know
(3:27) about pickle ball club mastermind, I
(3:30) would highly recommend that you look
(3:31) into this. I believe we have a special
(3:33) guest today, Devin from Club Pickleball.
(3:35) Hi Devin. Hey Ashley. How are you? I’m
(3:38) good. So, you know, we have learned so
(3:41) much from coming to mastermind about how
(3:44) to run a pickle ball club. Now, frankly,
(3:46) uh we had the benefit of coming a lot
(3:48) and learning a lot from you and what you
(3:50) guys have done at your many facilities
(3:53) in Salt Lake County. Uh tell us why
(3:55) people should come to the June
(3:57) mastermind. Well, uh yeah, I mean the
(3:59) first thing that I would say is just
(4:01) that mastermind is this cohort and
(4:04) cooperative of clubs that are hoping to
(4:06) help each other. And as an independent
(4:09) club owner, you might think or feel like
(4:11) you’re on an island and you’re stranded
(4:13) and nobody’s there to really assist or
(4:15) or answer questions and that everyone’s
(4:17) really protective of their intellectual
(4:19) property and nobody want mastermind
(4:22) breaks down all those barriers and says,
(4:24) “Hey, why don’t we just help each other?
(4:26) Why don’t we collaborate? Why don’t we
(4:27) share best practices?” And I actually I
(4:29) was looking at the people that are on
(4:30) this call. You know, shout out to Chris
(4:32) Sears and Ben Ipa. There’s a bunch of uh
(4:35) mastermind members actually tuning in.
(4:37) So, hello and and and uh you know, kudos
(4:40) to all of you. I can just share quickly.
(4:43) Um I could think of dozens and dozens of
(4:46) stories out of mastermind, but the one
(4:47) that immediately comes to mind is
(4:48) actually a player of ours. Uh we got
(4:52) started, one of the reasons that we
(4:53) started mastermind is that we’re some of
(4:55) the ancient, you know, uh origin like
(4:59) original people that got involved in in
(5:01) founding pickle ball clubs back in 2020.
(5:03) And one of our players, uh, Shelton, um,
(5:07) he was, you know, trying to go pro and a
(5:09) number of other things in pickle ball.
(5:11) Eventually, he just came around to the
(5:13) fact of that he wanted to own and
(5:14) operate a pickle ball club and he was
(5:17) going to do it in Houston, Texas. And
(5:19) so, we went from, you know, a player at
(5:21) our club to a mastermind member that
(5:24) launched his club in Houston. He now has
(5:26) the same number of locations that I do.
(5:28) He has three locations in Houston. And
(5:31) uh if you talked to Shelton today, he
(5:33) would say mastermind, mastermind,
(5:35) mastermind, you know, helped him get to
(5:37) that point. And uh so I can just promise
(5:40) you if you came to mastermind, you’d be
(5:42) blown away at the value, the strategy,
(5:44) and all of the uh you know uh I guess
(5:48) just mind share that happens there. And
(5:52) uh we give you the club pickle ball
(5:54) model and approach and that then you
(5:57) don’t have to reinvent the wheel and you
(5:59) don’t have to walk into a model
(6:01) wondering and and speculating about what
(6:03) might happen. You can you can work off
(6:06) of a a fair, you know, a proven track
(6:08) record of the number one club on duper
(6:11) for three years running. And so anyway,
(6:13) I I uh would be honored to chat with
(6:15) anybody that’s interested. And if you
(6:17) don’t mind, maybe Ashley, I’ve got a
(6:19) little QR code if anybody wants to
(6:20) schedule a phone call with me to just
(6:23) sync up for like, you know, 101 15
(6:26) minutes about mastermind and how we
(6:28) might be able to help. Uh then, uh, you
(6:31) know, this this might be able to, uh, be
(6:34) the fast track for that. And maybe give
(6:36) me a thumbs up to that QR code show up.
(6:40) Good. All good. Perfect. So, if you just
(6:42) scan that, take a screenshot of it on
(6:44) your phone, it’ll give you direct access
(6:45) to my calendar. Candidly, my calendar
(6:48) right now is a little bit full. I was
(6:49) telling Ashley uh this morning, I’ve got
(6:52) like 42 appointment 42 appointments in
(6:55) the next two weeks of people that are
(6:57) hoping to come to this June 19 to 21
(6:59) mastermind and they have some questions
(7:01) about it. And so, my calendar, you might
(7:03) not be able to book with me until week
(7:05) after next kind of thing. Um, but I’m
(7:08) I’m eager to chat with anybody that’s
(7:09) serious about growing their club, you
(7:11) know, expanding their operation or uh,
(7:14) you know, just getting off of the ground
(7:15) and doing it the right way. So, thank
(7:17) you Ashley for having me on and, uh,
(7:19) absolutely really appreciate the
(7:21) relationship with Court Reserve. Love
(7:22) you guys. Yes. Back at you. Yeah, I
(7:25) think that club mastermind also what I
(7:27) love about it too is that each month
(7:29) Devon does a call um and it’s all the
(7:31) people who have been to mastermind so
(7:32) you can get on and we always learn
(7:34) something new each month and now we have
(7:36) a network of people that are doing the
(7:37) same business we’re doing all over the
(7:39) country and so if I have specific
(7:41) questions or concerns then I can jump on
(7:43) and take Devon’s going to take my
(7:44) question and we’re going to get a roundt
(7:46) about it. So it’s just a good group to
(7:48) be a part of um and so thanks Devin.
(7:51) Yeah, absolutely. Glad to glad to be
(7:53) here and uh wishing everyone a happy
(7:55) day. Yeah. All right, so we’re gonna
(7:58) continue on down our road. I think uh
(8:01) Jack’s still here hopefully because I
(8:03) don’t want to do this one by myself. So,
(8:05) Jack, while we get started, why don’t
(8:08) you tell people a little bit about
(8:09) yourself and how you got into pickle
(8:10) ball? Oh, wow. Okay. A little bit about
(8:14) myself. Um the self intro I wasn’t
(8:17) expecting. That’s not That’s all right.
(8:19) So, um well, a little bit about me. Um,
(8:21) I got into pickle ball uh probably about
(8:24) the same time that a a lot of the people
(8:26) in here probably did. Uh, shortly after
(8:28) COVID, I actually was deployed for
(8:31) pretty much all of CO um, and with the
(8:35) Navy. And when I came home, I was on
(8:37) just a run and I saw the city had built
(8:42) these courts and I just saw them and I
(8:44) was like, “What the heck?” And so I went
(8:47) home, I YouTubed how to play. I grabbed
(8:50) my wife. I’m like, “Hey, let’s go out to
(8:51) these courts.” And and with like I got
(8:52) the YouTube on my phone. Like the
(8:54) YouTube, how old am I? But I got the
(8:56) YouTube on my phone and we go out to the
(8:58) courts and we didn’t know anything about
(9:00) paddle racks or how how the etiquette
(9:02) is. And so we didn’t even like there was
(9:06) people in line and we just saw a court
(9:08) with no one on it. So we walked right
(9:10) past everybody, went right out onto the
(9:11) courts and then sat there with our
(9:13) phones and we’re like, “Okay, you hit to
(9:15) here.” And we’re just sitting there
(9:16) doing it. And finally this old guy comes
(9:18) out and he’s like, “Look, young man, I
(9:21) can tell you don’t have a clue.” He’s
(9:22) like, “But we’re all waiting for this
(9:24) court and you like you have to play with
(9:26) us.” And we had no clue. But as we
(9:29) experienced what most people experience,
(9:31) they came right out. They showed us how
(9:33) to play. They showed us how to be
(9:35) involved in the community, how to get on
(9:36) the courts and immediately we were
(9:39) accepted into this super vibrant
(9:42) community of 70 plus year olds and uh
(9:46) and who could beat our butt and uh and
(9:48) then from there on it just became I got
(9:50) into coaching it and then got into
(9:52) playing more seriously, coaching
(9:54) full-time and eventually I ended up
(9:56) meeting up with you and Tim and now I
(9:59) run Old Coast pickle ball for you guys.
(10:01) Yeah, that’s that is that is a great
(10:03) story for sure. We all got to start
(10:05) somewhere. That’s right. All right, so
(10:07) let’s talk about our launch. So, you
(10:09) know, Tim and I we moved to St.
(10:10) Augustine four years ago. Court Reserve
(10:12) was already a viable existing business
(10:15) um that we bootstrapped. You know,
(10:16) people often ask, well, how did you get
(10:18) the money for Old Coast? Do you have
(10:20) investors? No, it was good old we saved
(10:22) our pennies and then when we had the
(10:24) opportunity, uh we started looking at,
(10:26) you know, all options for Old Coast
(10:28) pickle ball. started looking at small
(10:30) buildings, big buildings, uh land, do we
(10:33) build, do we wait? And so, fortunately,
(10:36) here in St. Augustine, we have a lot of
(10:38) boats, and boats live in big marinas.
(10:41) And so, there was a big place uh the
(10:43) shipyard marina uh that’s located here
(10:46) uh close to downtown St. Augustine, and
(10:48) there came open a space. Basically, it’s
(10:50) three spaces into one. Um and we went
(10:54) and took a look at it. It was the
(10:56) perfect amount for two courts. And what
(10:58) we were really trying to do was take the
(11:00) community of pickle ball that was here
(11:02) in St. Augustine and put them indoors
(11:04) because at that time a year ago there
(11:07) were no real indoor more than one or two
(11:10) courts within an hour and a half of us
(11:13) here. Uh there was one or two up in
(11:15) Jacksonville and then you had to go to
(11:16) Orlando which is about almost a two-hour
(11:18) drive. So uh we had automatic air
(11:21) conditioning, no wind, no sun, no
(11:24) downpour rain. Um, and so we decided to
(11:27) go for it. So we we got started. We knew
(11:30) we wanted to have a really nice player
(11:32) area. We actually had that summer uh
(11:35) been out to Colorado and visited a club
(11:38) in Colorado that had a beautiful player
(11:40) area with turf on the floor. So you can
(11:42) kind of see the pictures here on the
(11:43) slides that we knew we needed turf. We
(11:45) knew we needed um just a very small pro
(11:48) shop area. Um and as you can see in the
(11:50) top picture on the right hand side,
(11:51) that’s we had the the nice bathroom laid
(11:53) out. um and and we just went. So, we
(11:56) actually were working with a lighting
(11:58) company at that point um that we were
(12:00) considering putting into court reserve
(12:02) as a lighting um option, you know, to
(12:05) have within the court reserve platform.
(12:07) So, we worked with this company. We got
(12:09) all of the lights. We rented all of the
(12:11) lifts. We put all of the lights in. We
(12:15) launched early
(12:17) April and the lights stopped working.
(12:21) And you can just as a business owner, if
(12:23) I’m sure if you raise your hand,
(12:25) business owners out there, you’ve worked
(12:27) so hard. We had all of our pickle ball
(12:29) community come out. They painted the
(12:31) blue walls you can see around. So, we
(12:33) had plenty of friends. We ate plent
(12:35) plenty of pizza. We had people, you
(12:37) know, doing all kinds of things with us.
(12:39) We launched. We offered free open play
(12:41) that first weekend. Everything went
(12:43) well. And then on that Monday, the
(12:45) lights started going bonkers on us. And
(12:47) so, come to find out, there was a recall
(12:49) on the lights. So, we had to shut down
(12:52) basically for an entire week. Uh, and we
(12:55) had to redo all the lights all over
(12:57) again. So, that was definitely a tough
(13:00) time for us, you know, just making sure
(13:03) that everything, you know, came into
(13:05) play, the permits, the city, the fire
(13:08) inspection, the insurance, uh, and
(13:11) everything, you know, about that. So,
(13:14) Jack really wasn’t a part of that. It
(13:16) was really uh the Tim and Ashley working
(13:18) at the desk. Our entire focus was really
(13:21) uh to build culture. Um and all those
(13:24) operational realities came into play
(13:26) when we were trying to sit down and
(13:28) check people in at the front door. We
(13:30) were trying to get people with their,
(13:31) you know, what kind of membership they
(13:33) wanted at Old Coast Pickle Ball. We were
(13:35) trying to figure out based on what we
(13:36) had learned at Mastermind. No kidding. I
(13:39) know we’re we’re flying the flag for
(13:40) mastermind, but we followed Devon’s
(13:42) membership model um for a twocourt
(13:44) facility as much as we could. Um and we
(13:47) started, you know, getting folks in the
(13:48) door for sure. Um and so I know you guys
(13:51) are putting some questions in, but we’re
(13:52) just going to keep rolling and then
(13:54) we’ll we’ll come back to that. So, Jack,
(13:56) you came and you actually came to know
(13:59) us about that same time, May, Juna last
(14:01) year. you and Tim were playing a lot
(14:02) together at another facility and then we
(14:04) decided that we could not run court
(14:07) reserve and run old coast pickle ball at
(14:10) the same time. We needed a community a
(14:12) culture builder and so when you came
(14:14) through the door tell us about your
(14:16) first couple weeks um and the
(14:18) operational things that you did at Old
(14:20) Coast Pickle Ball. Yeah. So when you
(14:24) know when I came on board the vision was
(14:27) never to have a twocourt facility. The
(14:29) vision was we had you know we had made a
(14:32) deal with another building that was
(14:33) being you know constructed and we had
(14:35) the floor plans laid out. We are going
(14:38) to have had this 12court facility for
(14:39) our area and uh and all of even going to
(14:43) mastermind and things like that. All the
(14:45) models were based around this is what
(14:47) we’re going to do. And so we had this
(14:48) twocourt facility though that we were
(14:50) going to be able to open a year a year
(14:52) early and build our name and build our
(14:55) reputation and build relationships with
(14:57) the players in expectation of this uh
(15:02) larger facility opening and we have
(15:04) faced delays and with the larger
(15:06) facility with construction and things
(15:08) like that. And so now we found ourselves
(15:09) in this twocourt facility. And you know,
(15:11) right off the bat though,
(15:14) um, everything since we were started
(15:16) with the mindset though of we’re moving
(15:18) to somewhere bigger. Everything was
(15:20) about geared around the player
(15:22) experience. Everything was about, hey,
(15:24) how do we make it so that when people
(15:26) play here, they’re like, I don’t want to
(15:27) play ever anywhere else. Um, a lot of
(15:30) people the idea when they think of
(15:32) opening up a club, they think about, oh
(15:34) yeah, you just like put the courts in
(15:36) there and then, you know, tell them to
(15:38) go have fun and it quickly becomes Lord
(15:40) of the Flies. Um, and what we discovered
(15:43) is you think, hey, your local parks and
(15:45) wreck department, four courts or six
(15:47) courts or eight courts or whatever it is
(15:49) can become chaotic. Well, two courts
(15:52) with no structure becomes absolute
(15:55) mayhem because there’s nowhere that you
(15:57) can get away from like if there’s a bad
(15:59) apple on one court, they’re not going
(16:01) anywhere. It It’s going to control
(16:03) everything. And so we quickly realized
(16:06) we have to be organized. We have to have
(16:08) somebody who has a heart for the hole
(16:11) being the one who is the like the with
(16:15) their hands on the steering wheel
(16:16) instead of having it be just for
(16:18) whoever’s the local court bully telling
(16:20) everybody where to go and who’s going to
(16:22) be here and we’re 5 so this is our court
(16:24) and you can go down there with the two
(16:25) O’s and you know no one under this tall
(16:28) allowed like you know that kind of
(16:29) attitude which you can see sometimes at
(16:32) local courts whoever’s the loudest they
(16:33) get to run the show and we quickly
(16:35) realized that we had to be organiz
(16:37) organiz. We had to control how things
(16:40) are going to flow, how long they’re
(16:42) going to be on the courts, and and
(16:43) honestly, we had to create ways of
(16:47) having objective standards of how to
(16:49) measure the player experience. Like we
(16:51) don’t want people having to sit around
(16:53) so quickly, we had to go to rally
(16:55) scoring. Yep. So, originally, you know,
(16:58) like most of us are used to regular
(17:00) scoring. Well, the problem is you’ve got
(17:02) two people off the court and now you’ve
(17:04) got people waiting for 45 minutes
(17:05) because they’re over there going 002 001
(17:08) 0 and it’s just like good grief. Like
(17:10) somebody let these people score and you
(17:12) know and they’re missing their serves
(17:14) and you’re like oh we’re going to be
(17:15) here forever and rally scoring made it
(17:17) so that literally I have two courts.
(17:20) Each court will end their game if we
(17:22) start them at the same time roughly 90
(17:24) seconds within one another. And so we’re
(17:26) able to then predict how long people sit
(17:30) and we can have rotations. We can even
(17:32) have full-blown tournaments that we know
(17:34) how to move the people because rally
(17:36) enabled us to verify how long these
(17:38) matches are going to take. And and yes,
(17:41) it took a little bit of getting used to.
(17:42) And for sure, we don’t count it the same
(17:44) as if we had like all of our money ball
(17:46) players come in for $1,000. We’re not
(17:49) going to necessarily do the same
(17:50) scoring. But when it came to wreck play,
(17:52) there was a little bit of push back
(17:53) right at the beginning. But people began
(17:55) to love how they knew that if they
(17:58) showed up, they were guaranteed they
(18:00) won’t sit longer than 10 minutes. They
(18:01) they guaranteed that if they showed up,
(18:03) they would play their entire event in
(18:06) the time that was allotted with their
(18:07) work schedule or whatever it is. And so
(18:10) um you there’s an author Jaco Willink.
(18:12) He talks about discipline equals
(18:14) freedom. And we discovered very early on
(18:16) for us that the more disciplined we were
(18:18) in some of these things, the more free
(18:20) people felt on the courts and just the
(18:22) better experience they had overall. So
(18:24) it ended up being those like those
(18:26) things that we were controlling at first
(18:28) ended up making a better experience in
(18:29) the long run. All right. So before we
(18:31) move from this, what comes to mind is
(18:33) the fact that you know when Tim and I
(18:36) started and then when you came on board,
(18:38) we all had some really great ideas,
(18:40) right? Um and you know, let’s talk about
(18:42) duper, right? because we were a duper
(18:44) out the door. Everything was duper
(18:46) rated. And let’s talk about the reality
(18:49) of how we ended up where we are with
(18:51) duper today. Not in a bad way, but we
(18:53) just had to learn what worked for our
(18:56) club. Take it away. Yeah. Yeah. And so,
(18:59) um, it’s interesting though because like
(19:01) now that I realize like I don’t know
(19:02) who’s on this call. So, like as as I go
(19:05) to discuss duper, it’s like man like uh
(19:08) because I actually We love Duper. I mean
(19:11) Yeah. Yeah. and I’ve been featured like
(19:13) they’ve quoted me on their social media
(19:15) platforms and stuff and I’m like oh gez.
(19:17) So, uh, which if anyone from Duper is
(19:20) listening, I could use a bump in my
(19:21) rating, but, uh, I’m just almost there.
(19:25) But, um, the, uh, so yeah, we started
(19:27) off as everything was in duper. So, and
(19:31) the goal was there to be able to really
(19:33) get an accurate uh rating for all of our
(19:36) players and then be able to sort them
(19:39) and because from what we’ve experienced,
(19:43) the best player experience on a pickle
(19:45) ball court is when you’re playing
(19:46) against people who on the same skill
(19:47) level. That’s the best overall
(19:50) experience you’re going to get. And it’s
(19:51) the biggest complaint from higher level
(19:53) players and lowle. I have players that
(19:55) their duper is a 28 and they’re
(19:57) complaining that they have to play with
(19:59) the bad players like because there’s
(20:01) still skill gaps. And so it doesn’t
(20:02) matter if you’re a 5 or a 3 0, you don’t
(20:05) want to play with people who are
(20:06) drastically in a different skill range.
(20:08) And so the goal there was to get
(20:10) everybody rated and to uh maybe take the
(20:15) pressure off of duper like off those
(20:17) games if you play them all the time.
(20:19) Well, so what happened for us though was
(20:22) because we were only two courts and
(20:25) because we’re a small town where we’re
(20:27) where I mean St. Augustine doesn’t have
(20:28) a huge population and so the player
(20:31) community is small. So whereas instead
(20:33) of going to a tournament where you’re
(20:34) playing people from all over the state
(20:36) and things like that, the player pool,
(20:38) some of these people were only playing
(20:39) like the same eight people in duper
(20:43) and they were having to rotate partners.
(20:45) So then they were taking losses and the
(20:50) numbers, the math was just some of them
(20:51) were just spiraling down. Like it was,
(20:53) it was very difficult for them to level
(20:55) up. And we literally got to a point
(20:58) where our players just decided I’m not
(21:00) doing this anymore. And this is kind of
(21:04) we’ll probably talk more about this, but
(21:05) like where we’re at now with Old Coast,
(21:08) like I want to write a curriculum on how
(21:10) to open a like how to have the worst
(21:12) idea possible because we’re in an
(21:15) environment where just down the less
(21:16) than 10 minutes away, the city built 12
(21:19) brand new courts. Less than 10 minutes
(21:21) the other direction, the city built six
(21:23) more courts and they’re covering them.
(21:25) Like we have pickle ball everywhere in
(21:27) St. Augustine and the city just keeps
(21:30) adding more benefit and so like we like
(21:33) our players had other options y and so
(21:36) quickly we were faced with they’re like
(21:38) look I don’t want to play for duper and
(21:40) I don’t have to play. It’s not like I’m
(21:42) not like not to pick on Devon, but it’s
(21:44) not like in Utah where there’s snow half
(21:46) the year. So, you kind of have the only
(21:47) show in town when it comes to some of
(21:49) that. Not they don’t have competition,
(21:50) they do, but we there there’s courts
(21:53) everywhere. And so, we got to a point
(21:56) where we actually like basically to save
(22:00) our player base at all, we had to just
(22:02) say, okay, we’re we’re dropping that.
(22:05) But then we also had to then say, okay,
(22:08) well, how do we sort these people? How
(22:10) do we then still get that? And I
(22:12) personally am still a believer in
(22:14) objective ratings is the long-term best
(22:17) way to do it. And currently, Duper is a
(22:20) way of doing it. I don’t think it’s
(22:22) perfect. And if there is anyone from
(22:24) Duper, I would love to have that be in
(22:26) that conversation and get to have to
(22:27) say, you know, it’s my opinion. So would
(22:28) all these other people. Yeah. I Yeah. So
(22:31) everybody, I’d love to be able to know
(22:32) what’s some of that’s going on. But um
(22:36) we we really had to listen to our
(22:39) customer and realize that yes, this is
(22:42) we think this is a solid way of doing
(22:44) it, but it was hurting their experience.
(22:46) Yeah. And we we had a lot of players who
(22:50) they can’t necessarily organize their
(22:51) own games out in town. And so they loved
(22:55) us because we were guaranteeing them
(22:57) round robins with teammates and things
(22:58) like that. But then their dupers because
(23:01) they weren’t winning or whatever were
(23:02) getting hurt and it began just people
(23:05) duper became whatever your duper is
(23:07) that’s more important than having fun
(23:09) and they literally stopped coming and we
(23:12) we reached out and and it was like hey
(23:14) if you guys don’t like if you’re not
(23:16) going to count them in duper we’ll come
(23:18) and so and then now I will say though
(23:20) after a year we’re getting more and more
(23:22) requests for dupers. Um, but I will
(23:25) probably say there’s a lot of
(23:26) selfdeception when it comes to dupers
(23:29) and ratings and things like that. And so
(23:31) we have a lot of people who will be
(23:32) like, I can’t get my duper to go up. I
(23:34) don’t understand this. The algorithm is
(23:35) broken. And it’s like, well, I’m looking
(23:37) here and you’ve lost your last 15
(23:39) matches. And it’s like, were you
(23:40) expecting to get go up from losing to
(23:43) these, you know? And so there is a
(23:45) little bit of that. Um, but yeah, we I
(23:47) mean, we were hardcore. This is what we
(23:49) should be doing. Um, and I still think
(23:51) objective standards are good. Um, but
(23:54) just because it’s good on paper doesn’t
(23:56) mean it actually applies to your
(23:58) specific demographic because our
(24:01) community, the best way for us to serve
(24:03) them was to pivot a little bit on that.
(24:06) And we’re still working. I mean, that’s
(24:07) a constant debate. Uh, and that’s a
(24:09) constant struggle even for us is how do
(24:11) we serve our player base the best? Um,
(24:14) even if it’s not necessarily the way
(24:15) that we as coaches and things like that
(24:17) would necessarily want it to function,
(24:19) if that makes sense. Yeah, that was
(24:21) good. And again, like Duper’s great for
(24:23) so many things. Uh, but we just had to
(24:25) figure it out. And as a club who we are
(24:29) renting space, right? We have a lease
(24:31) and so we have to get we we have a
(24:34) membership model where the players still
(24:36) pay when they come in. It’s not an open
(24:38) play model necessarily. And so if people
(24:41) stopped coming and paying, then we had
(24:43) an issue. So we had to create ways to
(24:47) get that culture back into the building.
(24:50) So all right. So, let’s talk about like
(24:52) early mornings and late nights. And the
(24:54) reason I bring this up is because we
(24:57) integrated, and I’m going to share my
(24:58) screen again. We integrated with this
(25:00) company called Brevo. Um, and it’s a
(25:02) lock system. We did this in court
(25:03) reserve. Um, it’s where the members get
(25:05) their own unique um, pin code. Um, and
(25:08) then you can kind of see on the left is
(25:10) our pin code box. This is actually at
(25:12) Old Coast Pickleball. And on the right,
(25:13) I took a picture of the door. Um, so
(25:15) just spend a really quick second, Jack,
(25:17) because I know we have a lot of members
(25:19) that come in like early early morning.
(25:21) And from an operational standpoint,
(25:23) Brio’s really helped us save from having
(25:25) to pay a person to get up and go unlock
(25:27) the door. Yeah. So, this is great. And
(25:30) honestly, when we first got it, I I’ll
(25:32) be honest, I was kind of like, cool,
(25:34) whatever. It’s a duad. We pay money to
(25:36) be feel fancy. Um but and uh now that
(25:40) we’ve used it though um we are able to
(25:44) be 247 if we want to be and you know we
(25:47) are also cashless which does help takes
(25:50) a little bit of the pressure off of us
(25:51) feeling like oh man they’re going to
(25:52) take something. It’s like well you can
(25:53) go in there and take something all you
(25:54) want you’re not going to get much. Um
(25:56) and um and we have cameras. Um, but by
(26:00) far pickle ball is a community and so
(26:03) the pressure to behave is from the
(26:07) community. Um, they want to be I mean
(26:09) the city shuts off the lights at 9:00,
(26:11) you know, and so they want to be able to
(26:13) have a place to go in early or to stay
(26:15) late or if it’s pouring down rain and
(26:18) they have a flex league that they want
(26:19) to be able to finish their match or
(26:21) whatever. Um, and so yeah, I mean
(26:23) honestly it’s core reserve. I mean, I
(26:26) I’m obviously I’m wearing a t-shirt and
(26:28) I’m here on the Zoom call, but I don’t
(26:29) work for Court Reserve. I I work for Old
(26:32) Coast and um and so I’m a customer of
(26:35) Court Reserve and Court Reserve enables
(26:37) us to I mean they go in there, they book
(26:39) their window and we set the buffer time
(26:43) 15 minutes prior, 15 minutes after they
(26:45) that their code will work. Um and so
(26:48) they can’t, you know, even if they
(26:49) booked it at like 10:00 p.m., they can’t
(26:51) show up at 9:00 and take advantage of
(26:52) the system. they can show up at 9:45,
(26:55) you know, and and code in. Um, and and
(26:59) honestly, it’s great. We’ve had we
(27:01) actually have had zero issues. We’ve had
(27:03) not a single person take advantage of it
(27:05) and have players come in who didn’t pay.
(27:08) Um, it’s actually been the opposite.
(27:09) It’s been people that are grateful. We
(27:11) have people who are like, they’ll text,
(27:13) my members will text me and say, “Hey,
(27:15) we locked up. I double check the door
(27:17) and we took the trash out.” And I’m
(27:19) like, “Okay, makes sense.” you know, did
(27:22) you clean the restroom? I mean, like, we
(27:24) know, you know, what what more can we
(27:26) make this happen here? And so, it’s
(27:27) Yeah, it’s been nothing but We have I
(27:29) have no bad nothing bad to say. It’s
(27:32) never once failed, right? And we’ve been
(27:34) able to I can remotely unlock it from my
(27:36) phone anywhere. We’re able to open up
(27:38) for we had the courts clean the other
(27:40) day, so the building was just closed.
(27:41) So, I locked it until the guy arrived.
(27:43) They gave the maintenance guy, the
(27:44) company a code to get in. They did all
(27:47) the work. And then later when the
(27:48) employee showed up at the halfway of the
(27:49) day, the door just unlocks for him when
(27:51) he gets there. I mean, so it’s really a
(27:53) uh a lifesaver and you can get kind of
(27:55) nervous at first and you let your
(27:57) members in there when you’re not there,
(27:58) when no one’s there. Honestly though,
(27:59) it’s been nothing but good. They care
(28:01) about the club. If your members care
(28:02) about the club, it works out. Yeah, they
(28:04) do. All right. So, the next thing I want
(28:06) to bring up because I think this is
(28:08) super important is at Mastermind, Tim
(28:11) and I heard Devin talking about selling
(28:14) parts of your club for sponsorships.
(28:17) Especially when you’re new, especially
(28:18) when you’re opening up, you need that
(28:20) cash flow to kind of get things going.
(28:22) So, we had already built some community
(28:23) here in St. Augustine. And so, Tim and I
(28:26) actually went out to some of our friends
(28:28) who had businesses and we offered the
(28:31) naming rights to certain parts of our
(28:33) club. Uh we offered it to a local
(28:36) accountant and a local like sports
(28:38) embroidery company and they got uh they
(28:41) paid us an amount of money for
(28:43) sponsorship for an entire year. We put
(28:45) their name up on the court. Um they got
(28:48) their name in the court reserve app on
(28:50) the court. So every time a player logs
(28:52) in then they see the Klui um and T-Balt
(28:56) court or the sports corner court. Um and
(28:58) so it’s constant brand recognition in
(29:00) the local community for these um folks.
(29:03) Uh, we also have a local like stretch
(29:05) lab that has a banner in our club and we
(29:09) have a bathroom sponsor. One of the best
(29:12) things I’ve ever seen is that we have a
(29:15) local physical therapy office in St.
(29:18) Augustine and they are the bathroom
(29:20) sponsor. So, what does that mean? It
(29:22) literally means that they have gone in,
(29:24) they purchased a table. They’ve
(29:26) purchased all of the products for the
(29:28) bathroom. They keep it stocked with
(29:29) paper towels, toilet paper, soap,
(29:32) cleaner. It always smells good. They
(29:35) have a little blurb in there. But Jack,
(29:37) since we’re coming up on the next year,
(29:39) I know you guys have worked with some
(29:41) other folks. Talk just quickly about
(29:42) some of those sponsorships because I
(29:44) think sometimes people miss out on this
(29:46) and it’s a great way to drive some
(29:47) revenue for the facility.
(29:50) Yeah, it’s a great it’s a great way to
(29:52) get, you know, especially depending on
(29:54) your cost that you’re a facility that
(29:56) you’re running. If you have, you know,
(29:58) if you get I it’s I I’ve always been
(30:00) told in real estate, you make your money
(30:01) when you buy. So, if you buy low, you
(30:03) can sell it pretty much any high as you
(30:04) want and you make money. But if you buy
(30:06) high, you’re in trouble. Um, and so if
(30:08) your rent or your purchase building is
(30:10) cheap enough, well, I mean, potentially
(30:12) a $1,000
(30:14) uh sponsorship is huge. I mean, you
(30:17) could have players empty for weeks and
(30:19) you’re make you’re making money still.
(30:20) And so, um, I know for us it is big, but
(30:24) it’s also big with your members. So,
(30:26) like, for example, Cluki and Tibo, the
(30:28) law firm or the accounting firm and
(30:30) Sports Corn are owned by partially owned
(30:32) by the same families. Well, when they’re
(30:34) in there and the coats are coach the
(30:36) coaches, the coaches are telling
(30:38) everybody where to go and they’re like,
(30:39) “Okay, I want these players over on
(30:41) Kluki and Tibo court and I want you guys
(30:43) on Sports Corner.” Like I I watch and
(30:45) like those owners like they they like
(30:48) hearing their business names called out
(30:50) in the club all day every day and they
(30:52) like seeing on the YouTube the you know
(30:54) the the YouTube how old am I? They they
(30:56) like seeing they like seeing that stuff
(30:58) and anyone who’s a business owner in
(31:00) here like that feels good. And so in
(31:03) pickle ball it’s a community. these
(31:04) players in here all the time. And for a
(31:07) lot of your members, especially
(31:09) realtors, I mean, if a realtor sells one
(31:11) house based off a pickle ball
(31:12) membership, like a real like a
(31:14) interaction, they someone saw their
(31:15) stuff. I mean, that’s there’s no way
(31:17) they’re spending one commission check on
(31:18) a house in sponsoring your club
(31:21) depending on what their sponsorship deal
(31:22) is. Um, but what it also does is it
(31:25) builds community involvement into like
(31:29) investment. So your sponsors are
(31:30) invested now into your club because they
(31:33) don’t want their name associated with
(31:35) something bad. So like our bathroom
(31:36) sponsors, their business is on the line.
(31:39) If people go in there and that bathroom
(31:41) looks bad, it’s not going to go well for
(31:44) them. So when they when when like they
(31:46) have they have like mints in the
(31:49) bathroom, which I don’t know what you’re
(31:51) doing in there that you need a mint. I
(31:52) think you question things, but you know
(31:54) I they have mints in there. They have
(31:56) deodorants, disposables. They have like
(31:59) towelettes that you can wash up and
(32:02) spray stuff for women’s hair and all
(32:04) this kind of stuff or anybody’s hair I
(32:05) guess. But um it’s a it’s a comfort zone
(32:09) and to to and it builds that brand
(32:12) recognition. But one of the perks of our
(32:14) facility is and then we have to and
(32:16) since we do have so much competition in
(32:18) St. Augustine with free courts, we have
(32:21) to constantly our staff motto is what
(32:24) can we offer that they can’t get for
(32:26) free. Yes. And so what the city’s
(32:28) there’s no way of getting around it. The
(32:30) city is giving them concrete, nets,
(32:32) lights, like all these things. Okay. So
(32:34) now what can we offer? Okay. Late night,
(32:37) the doors are locked except for code. So
(32:39) I can bring my wife and 2-year-old in
(32:41) there and it’s safe environment. She she
(32:44) has, you know, for a long time my wife
(32:46) was playing while she was pregnant. And
(32:49) having a bathroom that was nice and well
(32:51) stocked right next to the courts was
(32:54) infinitely better than the portaotties
(32:56) set up at the public parks that were a/4
(32:58) mile away in the dark alley like you
(33:02) know and so the all these things you but
(33:04) these partners that you developed the
(33:05) the sponsorships become a part of what
(33:08) makes your court better. Um, this year
(33:10) we’re opening up, we purchased a
(33:11) hydration machine. So, like we have the
(33:14) most filtered water possible in our in
(33:17) our area and it comes premixed with
(33:19) electrolytes and it comes out this
(33:21) machine and they can fill their water
(33:22) bottles and stuff and we allow a company
(33:25) to come in and pay for that and that’s
(33:28) as part of that. Like, so the members
(33:29) see that and literally it’s a one of
(33:32) your members who’s paying to make your
(33:34) club better. And so whether it’s a
(33:36) bathroom sponsorship, whether it’s a pro
(33:38) shop sponsorship or a snack bar
(33:39) sponsorship, even a court sponsorship,
(33:42) you better believe, you know, if you can
(33:44) get a court sponsorship to pay whatever
(33:46) the number is. Let’s say it’s $3,000 for
(33:48) the year. And then included in that
(33:50) though is also that they have to pay to
(33:53) have the courts cleaned, you know, twice
(33:56) in that year. Well, now you’ve got, you
(33:58) know, they’re they’re investing into
(34:00) your own club to make it nice. And so
(34:03) that’s really the magic is when your
(34:04) members and other businesses are
(34:06) investing into you the same way that you
(34:08) are. Well, and I bring up this screen
(34:10) because here you can see again uh we
(34:13) have two YouTube channels. We have Old
(34:15) Coast Pickle Ball Court one, Kluki and
(34:17) T-ball and Old Coast Pickle Ball Court
(34:19) Two, the Sports Corner. And so again,
(34:21) it’s bringing that brand recognition to
(34:22) our local sponsors. And again, this also
(34:25) has led to corporate events because
(34:28) corporate events are a great one way for
(34:30) us to drive money. And we’ve done that
(34:32) several times at Old Coast Pickle Ball.
(34:34) And with both of these businesses,
(34:36) they’ve then turned around and paid us
(34:38) to bring their entire, you know, team
(34:40) members of their offices into our
(34:42) facilities. Uh we’ve had church groups
(34:45) come in. We’ve had uh large uh
(34:48) earthmoving machine people come in. Like
(34:50) Jack, how many corporate events? I mean,
(34:53) it’s made a difference every month when
(34:55) you can bring in a couple of corporate
(34:56) events to your space. For sure.
(34:59) Corporate events are big because, you
(35:01) know, most at least I say most, I have
(35:02) no way of knowing that statistic, but
(35:04) there’s uh a lot of companies have
(35:06) budget allotted for team building
(35:08) events. It’s a tax write off, you know,
(35:10) whatever it is. And so, there’s money
(35:12) there. It’s not like you’re asking and
(35:14) even if a per like so say one of your
(35:16) members works uh in our area, we have
(35:18) Caterpillar, the construction company.
(35:20) And so if one of our members works
(35:22) there, well, they like want to bring all
(35:24) their co-worker friends to the club,
(35:27) well, we’re not billing them. It it’s
(35:29) it’s the company. And so they a lot of
(35:31) times have money allotted. And then that
(35:33) that employee though is your sales rep.
(35:36) They’re the ones going to their boss
(35:37) being like, “Hey, we should do this.
(35:38) Hey, we should we should go there.” I
(35:40) don’t you’re not even trying to sell
(35:41) them. Your your people are selling them.
(35:43) But also, uh they’re renting your whole
(35:45) facility out. And so you’re charging a
(35:48) premium because you’re taking time from
(35:50) your other members. You’re taking
(35:52) opportunity for other members to be
(35:53) reserving it and you’re setting this
(35:55) side time directly and they get the
(35:57) whole play. So no one else is going to
(35:58) be in there. They get to have only their
(36:00) people. They can talk without
(36:01) interruption. They can make
(36:02) announcements to the business or
(36:04) whatever it is. But if you have a
(36:06) payto-play model, this might make up for
(36:10) slow days. This might make up for slow
(36:12) weeks. You know, in our in our region,
(36:14) when the weather’s nice, people go
(36:15) outside. Uh you know, when the weather
(36:17) stinks, which is like now that I’m in
(36:19) this business, I’m always like, “Sweet,
(36:20) hurricanes.” You know, it’s like, you
(36:22) know, that’s right. Come on in. But, uh,
(36:25) you know, when the weather’s bad, people
(36:26) are in. So, the corporate events are
(36:28) huge because, yeah, the markup is, and I
(36:31) say markup, uh, everything’s a markup
(36:33) when it’s just a court, but what people
(36:35) are paying to be on there as a corporate
(36:37) sp as a corporate event is is definitely
(36:39) different than an individual just paying
(36:41) to drop in. You could have a $10 event
(36:43) as opposed to a company renting out your
(36:45) whole facility if you’re a small
(36:46) facility or like Devin with his 15
(36:48) courts. They have a raid just to get one
(36:50) or two courts and set aside. And it’s
(36:53) fun. The the players, anyone who plays
(36:55) pickle ball knows pickle ball is
(36:57) addicting. And so you get some guys out
(37:00) of the boardroom and you get them on a
(37:01) pickle ball. I mean, I I’ve seen it
(37:02) where the bosses get have never played
(37:05) before and they are fired up out there
(37:08) on the pickle ball courts. And we, you
(37:09) know, we also offer a hourly rate that
(37:12) our coaches can teach the entire time.
(37:15) And so, and a lot of times they want
(37:17) that. So, they have a coach there who
(37:18) gives a quick, we usually do a learn to
(37:20) play pickle ball class in an hour. And
(37:23) that’s where the coaches takes them from
(37:24) never having played before to where they
(37:26) can run their own games in an hour. And
(37:28) then they spend the remaining hour or
(37:30) two that they’ve rented playing the
(37:32) games. But the coach can either be paid
(37:33) to stay out there or he can, you know,
(37:35) the staff go back to the desk or
(37:37) whatever. But after that point, they’re
(37:38) running it on their own. And uh the best
(37:41) environment though is when they
(37:42) definitely say, “Hey, we want to coach
(37:44) the whole time.” And the coach is out
(37:46) there, if you have a good coach who
(37:47) knows how to move people and hurt the
(37:49) cats a little bit, he’s encouraging
(37:50) them. He’s cracking jokes. He or she is
(37:53) like making their experience super fun.
(37:56) Even for the players who aren’t very
(37:58) good, and they every single time, we’ve
(38:01) never had a corporate event who has not
(38:02) said, “Hey, we’re coming back next
(38:04) quarter,” or “We’re coming back next
(38:05) year.”
(38:06) They always have this again. This was a
(38:08) blast. We finally get why, you know,
(38:11) Suzie in HR is always missing, you know,
(38:15) for stuff for pickle ball. Like, this
(38:16) makes sense now. And we all we want to
(38:18) play here now. And then you get more
(38:19) members, too. We’ve had many corporate
(38:21) events that led to, oh, now you’re a
(38:22) member because your business, you know,
(38:24) your your work took you here. You had
(38:25) mandatory funday at Old Coast Pickle
(38:27) Ball. That’s awesome. So, um, let’s talk
(38:30) about our classes, a little bit about
(38:33) our programming. I know that you guys
(38:35) have created a try me free pickle ball
(38:38) uh class. Um and I also know that we’re
(38:41) working with some juniors um some young
(38:43) kids. We did summer camp. We also um I
(38:48) mean you guys you guys will be watching
(38:50) somebody play offer to do a class for
(38:53) them and take that one person that
(38:55) you’re going to do a lesson for and make
(38:56) it into a class. So take us through a
(38:58) little bit of this. Yeah. So when you
(39:01) only have two
(39:03) courts, everything has to be focused on
(39:05) the players. You can’t force anything
(39:07) because
(39:09) if we need max participation in order to
(39:13) have a successful event because we’ve
(39:15) only got two courts. So either the event
(39:17) signs up and then the courts are four
(39:19) full or nobody signs up and then the
(39:21) whole facility is just empty. So, we
(39:24) basically our coaches and our front desk
(39:27) people, which usually are the same
(39:29) people. We have a couple front desks
(39:31) that are just front desk, but our front
(39:33) desk people are not a receptionist. Our
(39:36) front desk people are, we call them our
(39:38) guest experience coordinators. So, they
(39:40) are the people who they know from the
(39:43) moment someone walks in the front door,
(39:45) everything about their experience is
(39:47) going to be a touch point with the front
(39:49) desk person. So, they’re going to as
(39:50) soon as they come in, what do they need?
(39:52) Okay. Well, even that we’ve discovered
(39:55) if you got a room full of 50 players,
(39:57) what they need is very different than
(39:59) the 3 0 player who’s in her late 60s.
(40:02) Uh, it’s a very different the the the
(40:04) first time player who comes in, they’re
(40:06) nervous. They’re terrified. They’re
(40:08) socially awkward in that moment. They
(40:09) don’t know what’s going on. They need
(40:11) they want to see a warm, friendly face.
(40:13) They want you to explain what’s going to
(40:14) happen in the next 20 minutes, where
(40:16) everything is. the 5 walks in and a
(40:19) front desk, new front desk person stands
(40:21) up and says, “Hey, what can I get you?”
(40:22) And he’s like, “Nice try, scooter. I’m
(40:24) good.” Like, you know, he’s like, he
(40:25) just walks past him, you know? It’s
(40:26) like, I know, I know you’re here for me,
(40:28) not here, you know, that kind of thing.
(40:29) Like, we we are different people. And
(40:32) so, there’s an attitude, but it’s okay.
(40:34) Our front desk people have just learned
(40:35) like, look, each demographic serve them
(40:38) as they need. And so, as far as program
(40:40) is concerned, we listen and we watch on
(40:43) the courts. And so when our coaches are
(40:45) standing on the side of the courts
(40:47) watching them play their wreck round
(40:48) robins,
(40:50) uh when they get frustrated at things,
(40:52) we ask them, “Hey, what do you know
(40:54) what’s wrong?” And they say, “Man, I
(40:55) stink at whatever.” We say, “Hey, do you
(40:57) want me to do you want me to schedule a
(40:59) clinic for that?” And immediately
(41:00) they’re like, “Yes, I need help.” And
(41:02) say, “Okay, guys. Hey, would anybody
(41:04) else, you know, like, you know, what
(41:06) time works for you?” And if we can get
(41:07) one person to give us a time that works
(41:09) for them, I say, “Great. I’ll put it in
(41:12) the system right now and I’ll sign you
(41:13) up. How about that? And then that
(41:15) person, we tell them, hey, go tell
(41:17) everybody else that you think would be
(41:20) that we’re going to have this clinic.
(41:21) And we al they also know that if we
(41:23) don’t get people for the clinic that it
(41:24) gets canceled. And so they want that
(41:26) clinic. And so because a clinic is
(41:28) cheaper than private lessons and so if
(41:31) they want the clinic, they’re getting a
(41:33) public rate. It’s it’s cheaper. There’s
(41:34) more players. So in order to make that,
(41:36) so they become your sales staff. they go
(41:38) out and they’re try and invite all their
(41:40) friends cuz they want this clinic to
(41:41) happen at the cheaper rate and cuz they
(41:43) don’t want to be they want they want the
(41:45) experience. And so then uh that’s
(41:47) phenomenally how we at first we started
(41:49) to have set curriculum and honestly if
(41:52) you’re doing a class on drop shots and
(41:54) no one that week is particularly feeling
(41:55) bad about their drops well great no one
(41:58) signs up. Um and so it’s really kind of
(42:00) a wasted effort because you’re trying to
(42:02) run your program and you’re stuck in
(42:04) your ways when that’s not what they
(42:05) needed. They needed to be served. We’ve
(42:07) done it to where the same group of
(42:08) people wants a serves and returns clinic
(42:11) four weeks in a row. Yep. And and it’s
(42:14) like really it’s like it’s like man did
(42:16) you learn? Yes. We loved it. We won it
(42:18) again. And it’s like wow. Okay. So
(42:20) there’s a social aspect. They enjoy it
(42:22) also. Um we also create um like I run a
(42:25) class called Liveball. I didn’t come up
(42:27) with it. I stole it from somebody else.
(42:29) Um but even in that we quickly realize
(42:32) it doesn’t work for everybody. So live
(42:35) ball, when you come into my class, the
(42:36) first thing I tell you is, “Hey guys,
(42:38) you ever played this before?” Even here,
(42:39) I make up the rules as I go and we’re
(42:42) going to change this on the fly. And so
(42:44) your best coaches are always able to
(42:46) work on the fly and to adapt their
(42:49) lesson for that day with the room
(42:51) temperature. They’ve got to be able to
(42:52) tell what’s needed in the room at that
(42:54) moment and just go with it. And so our
(42:57) programming very much is based on what
(42:59) our coaches feel the players need
(43:01) currently.
(43:03) and we just listen. So, last month we
(43:06) ran a four-week boot camp because we had
(43:08) people that were like, “Man, I would
(43:09) just love to do I just need a lesson on
(43:12) every subject.” So, we scheduled out
(43:14) four weeks in a row, scheduled it with
(43:15) them, and boom, they all signed up
(43:17) because they signed each other up
(43:18) together. Um, and so, uh, yeah, that
(43:22) that’s kind of how we do it. I know
(43:24) other clubs run it differently. And I
(43:25) think that if you have a larger club
(43:27) with a larger demographic, kind of like
(43:29) selling chocolate covered ants, if
(43:31) you’re in New York City, I’m sure
(43:32) there’s enough people that 1% equals a
(43:35) lot of customers. If you sold
(43:36) chocolatecovered ants in rural North
(43:38) Carolina, you you’re going to need like
(43:40) 100% of the population to want them. And
(43:41) that’s not going to happen. So, um, for
(43:44) us, it’s similar. We’re a smaller
(43:45) facility, so we really have to make sure
(43:48) everything we do is successful. And so,
(43:50) in order to do that, it has to be pretty
(43:51) much pulsebased. like we constantly are
(43:54) asking what do you want? What do you
(43:56) need? We’re not running our program for
(43:57) you to fall in line with. We’re catering
(43:59) everything we do to you. Yeah, that’s
(44:01) great. So, I want to go over a few
(44:03) things, too. Um I’ve seen some of the
(44:05) questions in just a few minutes, we’re
(44:07) going to go through all the questions.
(44:08) Um and they’re really good. Um you know,
(44:11) Jack and we have one more full-time
(44:14) employee. So, Jack’s our director
(44:16) full-time salary and we have one
(44:17) full-time uh instructor as well. We do
(44:20) have another part-time instructor. Um,
(44:22) and then we have a couple of part-time
(44:25) front desk or guest experience folks,
(44:27) kind of like Disney World. Um, and so
(44:29) that’s what we do. That’s how we run
(44:31) things at Old Coast Pickleball. And then
(44:33) I did want to share some of the things
(44:35) um because I work so hard on all these
(44:38) slides and so we should share them. Uh,
(44:40) so of course if you’re a court reserve
(44:42) customer, you probably heard us talk
(44:43) about patch. Um, and Tim was able to
(44:46) pull some of our uh patch uh
(44:49) screenshots. Um, and you can kind of see
(44:51) here, patch is a great way to just get a
(44:53) quick pulse on how we’re doing with new
(44:55) customers and customer attention. It’s
(44:57) an integration in court reserve. It
(44:59) pulls the data from court reserve and
(45:00) you can go in and you can see, you know,
(45:02) how many new customers you’ve had in the
(45:04) last 30 days. Returning customers,
(45:06) you’re inactive. Looks like we lost one
(45:08) customer in the last 30 days. Boo. Maybe
(45:10) they moved. Uh, and we can get really
(45:13) good details on our customers. Um, and
(45:16) then we can also see, you know, who our
(45:18) best customers are, who our loyalty
(45:20) customers are. It’s a great way to see
(45:23) those top rated customers. And we
(45:25) actually have even a list. And of
(45:27) course, I blacked out all of their
(45:28) names, but you can see how much that
(45:30) customer is actually worth to your
(45:32) facility over a period of time. So, if
(45:34) you’re interested in that integration,
(45:36) um, we have that in court reserve now.
(45:38) Just reach out to the court reserve
(45:39) team. One of the questions was, “How do
(45:41) you guys record on your courts?” Uh, we
(45:44) use Save My Play. Those folks at Save My
(45:47) Play are incredible. They make it super
(45:49) easy for players to decide that they
(45:52) want to record their sessions while
(45:55) they’re in the building. And we uh just
(45:57) announced this week um this is actually
(45:59) an integration in Court Reserve now. And
(46:01) I know Jack and the team and a lot of
(46:03) our members at Old Coast Pickleball,
(46:05) they’re our guinea pigs. Old Coast is
(46:06) the court reserve guinea pig station.
(46:08) Um, and so a lot of our players have
(46:10) been, you know, when they go into their
(46:12) court reserve app, they’re record
(46:13) they’re they’re asking to record my
(46:15) session and they show up and it’s
(46:16) emailed to them afterwards. Um, and it’s
(46:19) fantastic. And if you go to the Old
(46:21) Coast Pickle Ball YouTube channels, um,
(46:23) Old Coast Court one or two, Clukey and
(46:25) T-Balt or the other one. Uh, you can see
(46:27) the camera quality is incredible. It is
(46:30) really good. And so, Save My Plays there
(46:32) now. And then Poor My Bev, uh, we just
(46:34) did an integration with in court
(46:36) reserve. We actually have a Pormy Bev
(46:38) machine at Court Reserve, but we do not
(46:39) have a beer and wine license yet. So,
(46:42) uh, to be determined to come. Uh, but
(46:44) this is also another great integration
(46:46) for us as well. The last thing I want to
(46:49) talk about really, uh, before we go into
(46:51) your questions because it’s going to
(46:52) lead us into a couple rabbit holes. Get
(46:55) a good website, uh, Old Coast Pickle
(46:58) Ball website. If you want to know how we
(47:00) do our memberships, how we do our
(47:02) pricing, how we do our courts, if you
(47:04) want to see how our lessons are done, if
(47:05) you want to look at our calendar, the
(47:07) events that Jack and and his team have
(47:09) come up with, you can go to old coastp
(47:11) pickleball.com. Now, I will say people
(47:14) are going to say, “Wow, this is a great
(47:16) website.” It is a great website because
(47:18) we are working on having this as an
(47:20) option for court reserve customers in
(47:22) the future. If you already have your own
(47:23) website, there are some APIs that you
(47:26) can um have use of if you’re a scale or
(47:29) enterprise customer um with Court
(47:31) Reserve. Um but also hopefully this
(47:33) summer we’re going to launch the ability
(47:35) to have similar displays like the Old
(47:37) Coast Pickle Ball website available um
(47:39) in our upcoming WordPress plug-in
(47:41) release uh over the summer. I don’t have
(47:43) a date on it, but that’s very exciting
(47:45) uh because you know we’re always trying
(47:47) to listen to feedback from our customers
(47:49) at Court Reserve. And this is one of the
(47:51) things uh that’s been talked about as
(47:53) well. So I’m gonna stop the share
(47:56) because we’re just gonna go through all
(47:57) these questions because right now Jack,
(47:58) we have 24 questions. So if we don’t get
(48:01) started, we’re never going to get
(48:02) through them. Um so the first question,
(48:05) uh Lauren’s going to start us out.
(48:06) Before launching, how did you gauge
(48:08) interest or demand in your area? That’s
(48:10) a great question. So all of our friends
(48:12) when we moved to St. Augustine four
(48:13) years ago, we met on the pickle ball
(48:14) court. And so we just started playing
(48:16) with all these people on the free public
(48:18) courts here. And of course, I am married
(48:20) to an entrepreneurial mindset, Tim. And
(48:23) Tim’s always wanted to have his own
(48:25) pickle ball club. And so, we just
(48:26) started the work. Um, and so we started
(48:28) getting enough friends together that we
(48:31) thought we could make it work. Um,
(48:33) actually, if you watch one of the oldest
(48:35) court reserve YouTube webinars that I’ve
(48:38) done, it’s probably been about three
(48:40) years ago. Um, I did one with the pickle
(48:42) ball zone up in Ben, Oregon with Warner,
(48:45) and he talks about, you know, having at
(48:48) least a couple hundred committed pickle
(48:50) ball friends if you’re going to open up
(48:51) a pickle ball club because you got to be
(48:53) able to pay for things. Um, and so, did
(48:56) we have demand in our area? Absolutely.
(48:59) Because when it rains and it’s really
(49:00) windy and it’s really sunny, I mean,
(49:03) there’s always room for pickle ball with
(49:04) air condition and a nice bathroom, for
(49:06) sure. Uh, financial lessons that we
(49:08) learned. What were the biggest
(49:09) unexpected costs in year one? Well,
(49:12) nobody has to nobody prepared us for the
(49:16) amount of money that commercial
(49:17) liability insurance would cost. Uh our
(49:20) first year because we were in a building
(49:22) and signed a lease, that lease came with
(49:25) some extra insurance because they had
(49:27) high-end yachts on the other side. And
(49:29) so we were paying about $500 a month for
(49:32) commercial liability insurance. Uh we
(49:34) have since been able to find another
(49:36) policy and it’s a little bit less. So
(49:37) that was a big uh cost we were not
(49:40) expecting. Um and then
(49:43) nobody prepared me specifically for the
(49:46) amount of people who would go after a
(49:49) ball and run into the wall and run
(49:52) through the wall and break the plywood
(49:54) or the drywall or whatever. Uh I know
(49:57) that when we first opened, Tim and I
(49:59) were working the desk every day. Um, and
(50:02) one day Tim calls me on the phone and he
(50:04) said, “Babe, I almost saw a lady die
(50:07) today.” And this older lady had gone
(50:10) after a ball to one side of our courts
(50:13) and she didn’t stop and she ran right
(50:15) into the wall and fell right to the
(50:17) floor and Tim’s heart broke. And so we
(50:20) had to pay about $6,000 for some pads to
(50:23) go on a wall that’s a little bit closer
(50:25) than the other. Now granted, Jack, how
(50:28) much? There’s like what four feet from
(50:30) the the the net to the wall. Like
(50:32) there’s plenty of room to stop. She did
(50:35) not stop. So, we didn’t realize that we
(50:37) were going to have to repair walls as
(50:39) much. How many holes have we had to fix,
(50:41) Jack? Yeah. I uh I was I didn’t have any
(50:44) prior drywall in plywood, you know,
(50:47) really good experience. But I really
(50:48) know how to patch walls now. Um Yeah.
(50:52) And and honestly, that’s Yeah, that’s
(50:54) been a big thing cuz you would not
(50:55) believe what padded walls cost. Uh, like
(50:58) I mean like Ashley said, it’s six it was
(50:59) like six grand for a short section and
(51:02) then you find out that honestly if you
(51:05) put pads on a wall, people now decide
(51:09) that means I can hit it and it won’t
(51:10) hurt. And so they actually run into it
(51:13) more often. Um, if we put spikes and
(51:16) like a lava moat, I think we’d have more
(51:18) success keeping people off the wall
(51:20) because when you put pads, it’s a fun
(51:21) house. They’re like, I got this. Boom.
(51:23) Right. Yeah, for sure. So that that’s
(51:26) been one of our biggest um and I think
(51:28) just you know I guess in the beginning
(51:31) we didn’t realize that we had a water
(51:33) fountain but the water fountain kind of
(51:34) sucked actually and so then we got a
(51:37) water bottle system where they’d bring
(51:38) you the big like five gallon water
(51:40) bottles and we didn’t realize that
(51:42) people would not fill their water up at
(51:45) home. They would just wait till they got
(51:46) to the club and they would take and fill
(51:48) their entire water bottle up and then
(51:49) before they left they would fill their
(51:51) water bottle up again. And that was very
(51:53) costly to us. So that’s why we went with
(51:55) the hydration. What is the name of our
(51:57) water hydration system, Jack? Do you
(51:58) know? Um I believe it’s called maybe
(52:03) like is it Optum or Opa? I’ll let you
(52:07) look for that. Optimum Water Solutions.
(52:09) Optimum Water Solutions. So it’s this
(52:11) great machine that of course they have
(52:13) to come and hook up. It’s like I don’t
(52:15) know 130 bucks a month. It makes ice and
(52:18) the water with electrolytes and it’s
(52:20) fantastic. And we don’t have to pay for
(52:21) the amount and boiling water. Yeah. So,
(52:23) we don’t have to pay for the amount of
(52:24) water. Um, that’s under our lease, thank
(52:26) goodness. Uh, but now we have a great
(52:28) way for people to stay hydrated, get
(52:30) hydrated, and we’re not going through
(52:31) bottles and bottles of water again. Um,
(52:33) this next question from Lauren’s really
(52:34) good. How did you respond? Uh, not if,
(52:37) but when all the new competitors entered
(52:39) our market space, did it change your
(52:40) pricing, programming, or marketing? Um,
(52:43) I would say it didn’t. And the one thing
(52:46) if you go to mastermind um out in Utah,
(52:49) you know, you got to out market, you got
(52:50) to out culture, you got to out community
(52:52) your competitor. It Jack’s been talking
(52:54) about it the entire hour. You just got
(52:56) to create an environment that people
(52:58) just want to come to. They want to come
(53:00) and play. Um you know, and it’s funny
(53:03) because we see some competitors in our
(53:05) area who are now copying what we’re
(53:07) doing. Uh and so that’s very, you know,
(53:09) we had poker night. Uh we we put puzzles
(53:12) together. There’s been puzzle night. it.
(53:14) You know, it’s not just about pickle
(53:15) ball here. It’s about a community of
(53:17) people. We know when people are
(53:19) brokenhearted, happy, joyful. We’ve
(53:22) celebrated weddings and deaths and all
(53:24) kinds of things. It’s it’s a great big
(53:26) family here in our community. Um, now
(53:28) you’re going to have your outliers and
(53:29) people coming and going and tourists and
(53:31) things like that. Uh, but again, we’re
(53:33) building something here that, you know,
(53:35) competition. If you have o eight courts
(53:38) and you’re doing open play all the time
(53:39) and it’s the Wild West indoors, have at
(53:42) it. If you want to come to Old Coast and
(53:44) build relationships and community and
(53:46) play at your own level and have a great
(53:48) time, that’s what we’re we’re doing here
(53:50) for sure. So, um yeah, and Ashley, real
(53:53) quick, I just want to add that with that
(53:55) in any market, I think for pickle ball,
(53:58) everyone needs to realize that every
(54:00) competitor that comes in your area,
(54:03) honestly, they’re not competitors.
(54:05) They’re they’re team members. uh they’re
(54:07) your your partnerships in growing the
(54:09) sport because reality is going to set in
(54:11) when you a new facility opens and we
(54:13) have free competition and in less than
(54:16) an hour from us there’s multiple clubs
(54:19) opening all the time it’s it’s we have I
(54:21) mean right down the road we have 15
(54:22) minutes away in Newland’s opening up
(54:24) nine courts and it’s um and the but what
(54:27) you have to realize is let’s say I’ll
(54:30) make up a number you’ve got a thousand
(54:31) players in your city and well everyone
(54:34) can’t just share those thousand players
(54:36) And so every new
(54:38) club means new players and player and
(54:42) clubs need to be focusing on new player
(54:44) acquisition. That’s why teach me pickle
(54:47) ball is free class at old coast because
(54:49) we want people to come in and become a
(54:51) new player and then that builds the o
(54:53) our player base up and down the street
(54:55) their player base will grow and then
(54:57) when they’re putting on special events I
(54:59) don’t care if my players go and play
(55:01) there at special events. That’s not
(55:03) taking from me. But it is taking from me
(55:05) if we all only have the same hundred
(55:07) people and we’re just, you know,
(55:08) shifting around four nights a week, you
(55:10) know, to each other. But if we’re all
(55:11) building up the the bottom ability
(55:13) levels and growing them up and it’ll
(55:15) just continue to we can all share a much
(55:18) larger player pool. And so the fastest
(55:20) way I think to kill the sport overall is
(55:23) to treat each other like competition to
(55:25) where you’re almost acting like people
(55:27) shouldn’t play at other courts. You need
(55:29) you need the competition because we need
(55:31) more players. Every city needs like an
(55:33) extra 100 thousand more players. That’s
(55:35) better for business. Absolutely. Yes.
(55:36) Absolutely. All right. So, let’s just uh
(55:39) I’m just going to head through these. Um
(55:41) time scoring for round robins. Our round
(55:44) robins, our organized play is literally
(55:46) two hours and so they’re in and out in
(55:47) two hours and it’s a fabulous consistent
(55:50) experience and they love it. Um do you
(55:53) recommend using duper as well as a club
(55:55) custom pickle ball rating as well? We
(55:57) actually have our own pickle ball rating
(55:59) with internal at um Old Coast
(56:01) Pickleball. Tell us what the ratings are
(56:03) real quick so folks will know.
(56:05) So we have we we created uh pickle ball
(56:08) like the round robins are done by
(56:09) levels. So our bottom tier which
(56:12) honestly is kind of really been
(56:14) shrinking would be anything below 275.
(56:17) And then our we call it level four which
(56:19) is 275 to 325. That’s the range self
(56:23) assessed. Um, and then level three would
(56:26) be 30 to 375, which covers some of level
(56:30) 4 and some of level two, but it’s just
(56:32) because a lot of those people are maybe
(56:34) their spouse is a 36, but they’re a 32.
(56:37) They want to play together. Um, and so
(56:39) they’re more of like a social 35 if
(56:41) you’re looking at duper. And then our
(56:42) level twos would be 35 to 40. Um, and
(56:45) that’s pretty much your 35s who are want
(56:47) to be 40’s. Like that’s the people who
(56:49) want to they’re competitive. They want
(56:50) to go to that next level. And I don’t
(56:52) mean that as an insult. I mean that as
(56:53) these are people who want to compete at
(56:54) the next level and then above that level
(56:57) one is 40 plus and that’s duper verified
(57:00) right now for us. So um and now you
(57:02) might say man we have players who are
(57:04) you know they’re 47s and they’re not in
(57:06) duper though they don’t have any
(57:07) matches. Well we do a lot of events
(57:09) where it’s same partner so they register
(57:12) uh for the evening with a partner and
(57:14) they’re going to play a double round
(57:15) robin against like five other teams that
(57:17) are there and so they’re going to play
(57:19) all the other teams twice. Only the team
(57:21) captain has to have the duper rating. He
(57:24) can bring he or she can bring any
(57:25) partner they want because you’re stuck
(57:27) with them. So, uh there’s no real
(57:29) downside to the other teams. And we even
(57:31) have it now to where I think this is
(57:32) pretty unique. Um because I’ve worked at
(57:35) other places and your 5’s don’t mix with
(57:38) other groups, but we’ve really created
(57:40) an environment where we encourage our
(57:42) 5’s to play in the 40 plus events. And
(57:46) what it allows our four’s to do is to
(57:48) get the experience playing, but we don’t
(57:50) force our 5’s to necessarily pick a
(57:52) partner that’s lower level. So they can
(57:54) sign up with another 5 and they might
(57:55) run the table on everybody, but it
(57:57) allows the lower level players to get
(57:59) some of that experience. And then it
(58:01) allows if you’re a 44 but your duper
(58:03) doesn’t show it. Um, if you can convince
(58:06) a guy who is a 5o to team up with you,
(58:08) well, we’re not going to stop you. But
(58:10) if you don’t have if neither of you has
(58:12) the rating to prove it, that’s where we
(58:13) begin to limit it. But that’s a work in
(58:16) progress always. And then we have 45
(58:18) plus, which we call OCP pro. Um, and
(58:21) even that, that’s just us being generous
(58:22) to ourselves, calling ourselves pros,
(58:24) but we’re that’s uh we’re pros in in
(58:27) heart. I love that. All right, we got a
(58:29) few more questions. With only two
(58:30) courts, how do you manage or balance
(58:32) court availability at peak time so
(58:34) members can get court time at least once
(58:35) a week? Well, there is no guarantee that
(58:38) they’re going to get a court once a
(58:39) week. Um, and so we run, like you
(58:41) already heard him say, when we can get a
(58:43) class or programming, um, you know,
(58:45) we’ll put that on the books. Uh, members
(58:47) can always come out and they can rent
(58:49) courts with their, um, reduced fee. Um,
(58:52) because if you are a member here at OCP,
(58:54) you get reduced court rates. So, anytime
(58:56) you can come in, you can book courts.
(58:58) Um, as well as there’s there’s plenty of
(59:01) open time. Um, definitely on the
(59:02) weekends I would say more than during
(59:04) the week because we do have most of our
(59:06) organized events that we put on during
(59:07) the week, whether they’re in the morning
(59:09) or in the night, uh, they’re usually
(59:11) pretty full. Um, and then I know Jack,
(59:13) they’ll do classes and stuff in the
(59:14) afternoon. Anything else on that? Yeah,
(59:17) just the more organized you are, if you
(59:19) have if if court space is an issue, the
(59:21) more organized you are, the more you can
(59:23) work within that. So, uh, and during the
(59:26) evenings, honestly, you’re not going to
(59:27) rent a court from us for for a private
(59:29) group. But if you and two f if you and
(59:31) three friends wanted to get games every
(59:33) night of the week there are different
(59:35) levels of people that are playing where
(59:37) you could show up sign up as a team and
(59:39) play against other teams that are in a
(59:40) rotation. And we again we listen to the
(59:42) teams the players. So we might try to
(59:44) put ladies on Tuesday nights and they’re
(59:47) not showing up and we call them and
(59:49) they’re like well half of us have a
(59:51) thing that we do on Tuesday nights and
(59:52) so it’s like well what about Wednesday
(59:53) night? They’re like, “Yeah, we’ll fill
(59:54) it up.” And it’s like, “Geez, no one
(59:56) told us that.” You know, and so
(59:58) listening to your players and and and
(60:00) just being organized. We Yeah, we have
(60:02) ladies nights on Tuesdays. We have level
(60:04) four does every Wednesday night after
(60:05) the ladies. Thursdays are OCP pro night.
(60:08) We give them a three-hour window to play
(60:10) competitive games and we guarantee the
(60:12) level. Tuesday night is kind of like 40
(60:14) plus. Friday night 35 to 40. So,
(60:16) different nights of the week. And again,
(60:18) we’re not going to be every like right
(60:19) now with only two courts, we’re not
(60:21) guaranteed to play uh every single time,
(60:23) which is also why like for us, our
(60:25) membership, we want our members, if
(60:27) you’re a member here, we want you to be
(60:29) here. We don’t want you stuck in a
(60:30) membership that you don’t want. So,
(60:32) right now, we’re not a you’re not stuck
(60:34) in a contract. So, if you pay for the
(60:36) membership and you’re like, man, I don’t
(60:37) get enough opportunities to play, no
(60:38) problem. Like, we we’re not we’re not
(60:40) harm we’re not no harm, no foul. And I
(60:43) would say honestly our membership our
(60:46) daily up I don’t know 50/50 like
(60:49) visitors are a massive part of our
(60:51) revenue and Devon from mastermind will
(60:53) tell you you don’t want to down you
(60:54) don’t want to make it rough on your
(60:55) visitors you want visitors they’re extra
(60:57) revenue um but also too they like they
(61:00) pay a higher premium to be there but we
(61:01) have a lot of players who I mean I got a
(61:04) guy who drives two hours away to play on
(61:06) Thursday nights because it’s a
(61:08) guaranteed game a guaranteed competition
(61:10) for him but he’s not he’s not gonna be a
(61:12) member It it cost him 15. It cost him 15
(61:14) bucks. So, you know, why would he be a
(61:15) member just to come down once a week?
(61:17) You know, that kind or once a month, you
(61:18) know, whatever it is. That’s awesome.
(61:20) So, here’s another great question.
(61:22) Sponsorship. How do you determine
(61:23) pricing? So, did you do any comps in
(61:25) your community with other sponsored
(61:27) facilities besides signage? Do you give
(61:30) them extra benefits? So, basically what
(61:31) I did was I listened to mastermind. I’d
(61:34) been there a couple times and and
(61:35) listened to that and then I just kind of
(61:37) pulled a number out of the cloud
(61:39) honestly in the beginning and it stuck
(61:42) honestly it did. Um and so they do get
(61:45) signage within our club. Now of course
(61:46) court sponsorships are way more than
(61:48) just like our bathroom sponsorship or
(61:50) just hanging a banner. Um and we did
(61:53) include a couple of free memberships but
(61:55) again our free memberships have a
(61:58) reduced court fee. they still pay to
(62:00) play even if they have a you know that
(62:02) type of membership. Um the next
(62:05) question, do you have to get members
(62:06) approval to broadcast all the time? So
(62:08) when our members or when you come to
(62:10) play at OCP, you sign a liability waiver
(62:13) and you also sign a media release
(62:15) waiver. Um there are two waivers in
(62:17) court reserve. Everybody signs them. So
(62:19) you’re basically waving your right to,
(62:21) you know, all media being filmed or, you
(62:23) know, your picture taken or anything
(62:25) like that here. Um, Jack, are lights
(62:28) direct or indirect? And would you
(62:29) recommend indirect or direct lighting?
(62:33) That’s a great question. Um, when it
(62:36) comes to So, we we are direct lighting.
(62:38) Um, but we get a lot of indirect bounce
(62:40) because the way that our ceilings are
(62:42) built. Um, I do personally think that
(62:45) indirect is a is a super like premium,
(62:50) especially if your ceilings are lower.
(62:52) Our ceilings are extremely high. We’re
(62:54) in a massive marina building, so we can
(62:56) have direct lighting and honestly the
(62:58) lights aren’t an issue. Even if the ball
(63:00) gets up in the air and you’re looking at
(63:02) it, the lights are so dis the lights are
(63:04) so high that it’s not something that’s
(63:06) an issue with the ball. If the ceilings
(63:08) are lower in your facility, I would
(63:09) definitely recommend looking into
(63:10) indirect just because it’s obviously
(63:13) you’ve got a bulb that’s that much
(63:14) closer to the ball, it can affect it.
(63:16) Um, but again, I think also too it it
(63:18) matters your area. So, if you have a lot
(63:20) of highlevel players, you might want to
(63:22) look into having that premium lighting
(63:24) setup. If the majority of your players,
(63:26) if they get lobbed, they’re just letting
(63:27) it go because they’re like, “Look, I I
(63:29) made it this long. I’m not going out on
(63:30) rolling, you know, rolling an ankle.”
(63:32) You know, you don’t need to worry about
(63:33) the lighting. So, that’s some of that’s
(63:35) kind of splitting hairs if depending on
(63:37) the the level that your community, I
(63:38) mean, if you’re in a 60 plus community
(63:41) that you don’t need to worry as much
(63:42) about the lighting, you know? Yes, for
(63:44) sure. Uh, a couple more questions. Uh,
(63:47) let’s see.
(63:50) Somebody’s asking for a copy of our
(63:52) media release waiver, liability waiver
(63:54) and con and contract. Um, we won’t share
(63:57) that with you because it’s by state. And
(63:59) so even in court reserve, we do not
(64:01) provide any liability waiverss, anything
(64:04) at all. You have to go through your own
(64:06) state. We are um what I did in the
(64:08) beginning was I went through Rocket
(64:09) Lawyer. It’s an online system that you
(64:11) can go and pull general liability and
(64:13) waiverss all day long. Um, and then what
(64:16) we did was once we had a little more
(64:18) time and money, we actually took that to
(64:19) a lawyer and he kind of um, mapped it
(64:21) up, but not much. But Rocket Lawyer is
(64:23) great for things like that. That’s how
(64:24) we kind of got started with our own uh,
(64:26) media release and liability waiver. Um,
(64:29) we’ve got a lot of questions around like
(64:31) opening up an indoor club, eight courts,
(64:33) what’s a good number to max out for
(64:35) membership, you know, things like that.
(64:37) Again, there’s no real number. You have
(64:40) to figure out what works for you. Um, go
(64:42) to mastermind. I know we’ve said it a
(64:44) couple times, but you’re going to learn
(64:45) so much about how memberships work and
(64:48) the max membership per cord and things
(64:49) like that. And it also depends on, you
(64:52) know, your competition in the area and
(64:54) what you’re up against. Um, let’s see.
(64:56) Did we use Swish or other software? Yes,
(64:58) we use Swish to run our round robins.
(65:00) And there’s an integration in court
(65:02) reserve uh coming out where once you uh
(65:05) have your players register for your
(65:07) events in court reserve. You can hit one
(65:09) button and it says sync to Swiss and all
(65:11) those player names will go right into
(65:13) the Swiss app and then you can run those
(65:15) round robins and those things. And so
(65:17) that’s a great integration that we have
(65:19) um as well. Um and that’s fantastic even
(65:22) for a large facility because they can do
(65:24) it on their phones so they can do their
(65:27) own scores, inputting all that kind of
(65:28) stuff. But the the integration is
(65:30) awesome. We have it live both the Save
(65:31) My Play and the Swiss integration and
(65:33) both of them are amazing. Yes,
(65:35) absolutely. Uh, is cushioned court
(65:37) surface worth the extra cost? Uh, we did
(65:40) not do a cushioned court surface. Uh, we
(65:42) had a local court surfacing come in and
(65:44) do a great job. I’m not sure if the
(65:46) cushion’s worth it. Jack, any thoughts?
(65:49) I’ve played at um a club right down the
(65:51) road from us um has it. Um, and a lot of
(65:55) our players play on both. They play at
(65:57) our club and their in their club. And I
(65:58) even play at their club. Um and uh don’t
(66:01) tell anybody. But um uh I honestly I
(66:05) don’t I don’t none of our members have
(66:07) said, “Man, I just want to play there
(66:09) more because it’s it’s better.” I it’s
(66:11) it’s one of them things. And honestly, I
(66:13) can say this and they’re they couldn’t
(66:15) argue with me here. Their courts have
(66:18) more like holes and blemishes and things
(66:21) that have happened than ours do. And I
(66:24) don’t know that could be just a that
(66:26) could just be they’ve been open less
(66:27) time. So that that could be something
(66:30) that’s just happens to be circumstantial
(66:32) or that could be that there is some
(66:33) maybe some durability issues there. I
(66:35) don’t know. But they have some spots
(66:37) that have gotten worn out and things
(66:39) like that. And so I I have but I haven’t
(66:41) had anybody um say, “Man, I wish you
(66:44) guys were were just as cushioned as the
(66:46) other place.” Right. That’s Yeah. Um a
(66:48) couple of things about Point of Sale.
(66:50) Um, we do have a small pro shop at Old
(66:52) Coast Pickle Ball. Um, it is small. It’s
(66:54) literally the back wall. Um, and we do
(66:56) use the Court Reserve point of sale uh
(66:58) for our pro shop. Um, we are a Yola
(67:02) shop, if you want to call it, but we do
(67:03) have some other paddles. We uh have some
(67:05) old coast hats and shirts and and things
(67:08) of that nature. Um, we sell some um uh
(67:12) some sports drinks. Um, anything else
(67:15) I’m missing? I mean, it’s a pretty small
(67:17) pro shop. Uh, anything about the
(67:19) paddles, Jack, that you want to mention
(67:20) about? Yeah, so paddles, honestly, it
(67:22) dep it depends on your uh how much money
(67:25) you want to put into it. If you want to
(67:26) stock your revenue, if you want to pay
(67:27) to have that revenue um to stock your
(67:30) walls with paddles and then have to deal
(67:31) with inventory, that that’s 100% up to
(67:34) you. Obviously, you can make a lot more
(67:35) money if you have a lot more people
(67:37) coming in. You can sell paddles. Some of
(67:39) the paddle companies are offering, you
(67:41) know, almost a 50% markup margin for
(67:44) you. Some of them, it’s getting razor
(67:46) thin. And honestly, at that point, it’s
(67:48) pretty tough. We only carry the ones
(67:50) that we know that are going to have our
(67:53) highest selling, you know, ones. Um,
(67:55) that’s because our coaches like them.
(67:57) So, because whatever our coach is using,
(67:58) it’s obviously going to be easier to
(68:00) sell. Um, there also are um other
(68:03) vendors that are willing to like if you
(68:05) want to share with them where they can
(68:07) be the one to stock your pro shop for
(68:09) you and then they share in the pro like
(68:11) you get a percentage of the profits and
(68:13) things like that and you don’t have to
(68:14) carry the overhead. Um, but if you’ve
(68:16) got a small player base, do not expect
(68:18) them to be buying a paddle every
(68:19) weekend. Uh, but if you’ve got thousands
(68:21) of players and sure, go ahead. Um, but
(68:24) that’s a big one based on your people, I
(68:26) think, and how much money you want to
(68:27) have sitting on the wall because every
(68:28) time you walk in, you see those paddles,
(68:30) you’re going to see dollar signs. Yeah,
(68:32) for sure. Uh, somebody asked a great
(68:34) question. Do we use utilize the batch
(68:36) billing feature in court reserve where
(68:39) we can bill people like once a month or
(68:41) something or do we have people pay at
(68:43) the time of reservation? We h we if you
(68:46) pay, you play. If you play, you pay all
(68:49) on the spot. Uh our folks um the only
(68:52) way around that is uh Jack and them. If
(68:54) they’re from out of town, he’ll get grab
(68:56) a credit card or something and then
(68:58) they’ll use it when they walk through
(68:59) the door. But when people are signing up
(69:01) on the court Reserve app, they are
(69:03) paying to sign up. Um and if they have
(69:06) to cancel or refund, then they get a
(69:08) credit back to the club. Um, you know,
(69:10) we do not refund back to a credit card
(69:12) because we could talk about payments all
(69:14) day long. We’ll have another webinar.
(69:16) I’ll give you all, hey, come to Austin
(69:18) next week to Catalyst and we’ll talk
(69:20) about all kinds of refunds and how to
(69:21) save money on transaction fees. Uh, but
(69:23) again, it’s just the way we do it
(69:25) because you want people to have skin in
(69:26) the game. You don’t want them to sign up
(69:28) because we’re two courts and everybody
(69:29) counts for us for sure. Um, somebody
(69:32) asked, “Our website template will be
(69:34) available.” No, it’ll be part of court
(69:36) reserve and so it’ll be an additional
(69:37) feature within the court reserve. uh
(69:39) platform that you can um work with us to
(69:42) do that WordPress plugin for the
(69:44) website. It’ll be a template um or you
(69:46) can use our APIs um and and work with
(69:50) and build your own websites as well.
(69:52) Somebody asked, is Jack available for a
(69:54) 101? Uh is the Swiss integration up and
(69:58) running? So, the Swish integration is up
(69:59) and running at Old Coast Pickle Ball
(70:01) because there are beta there are guinea
(70:03) pigs and so I’m not sure exactly when
(70:05) the Swiss um press to let’s see I’m not
(70:09) sure if that’s coming out. I I don’t
(70:12) know soon. We’re working on it right
(70:14) now. It’s already done. Um somebody
(70:17) asked is it going to replace the
(70:18) organized play? No. Organized play is
(70:21) still going to stay in court reserve. Um
(70:23) it’s an additional part of you know
(70:25) something that you can use that’s
(70:26) different. And Swiss is great too
(70:28) because it does pickleball, it does
(70:29) tennis, it does a lot of things. Um, so
(70:32) check out the folks at Swish. Uh, they
(70:33) are great people for sure. Um, let’s
(70:38) see. Oh my goodness. So many questions
(70:41) we’ve answered. How high are our
(70:42) ceilings, Jack?
(70:45) Man, high. Um, 21.
(70:49) Well, no, no, no. Higher. Closer to 30.
(70:52) 30. Close. I’ve seen 30 and 40. We can
(70:54) love the heck out of some people at Old
(70:56) Coast. Yeah, they’re very high. It’s a
(70:57) boat. It’s a boat storage building, so
(70:59) they’re expecting multiple stories of
(71:01) yachts being stored in there. They’re
(71:02) very high. Um, honestly, they’re they’re
(71:04) they’re too high. They’re more high. We
(71:06) probably lose money in the air
(71:07) conditioning just because of the the the
(71:09) empty air space. That’s true. That’s
(71:11) true.
(71:13) Let’s see. Yeah. Ashley, do you mean to
(71:14) address a couple of them real quick that
(71:15) I see you real fast? Yeah. Let’s see.
(71:17) Rally scoring real quick. Rally scoring.
(71:21) Yeah, I mean honestly a YouTube video is
(71:22) probably the best way to to learn it,
(71:23) but rally scoring is every single time
(71:26) that the ball is served, there’s a point
(71:27) scored. You don’t have to serve in order
(71:28) to score the point. And then you don’t
(71:30) have to switch sides. You can make
(71:32) iterations of that if you want, but the
(71:34) way that works then that guarantees and
(71:36) a point will be scored every single
(71:38) time. We play games to 15. That’s going
(71:40) to take roughly 11 minutes. And so that
(71:43) enables it so that every single time
(71:45) that ball’s hit, there’s a point scored.
(71:47) the max point the max rallies that you
(71:49) could even play would be 15 to 14 so 29
(71:53) um as opposed to a regular game where
(71:55) you could play 180 rallies and no one
(71:58) got anywhere. Yeah, for sure. Uh how do
(72:00) you set expectations with your members
(72:02) that they may not be able to use the
(72:04) courts because of a corporate event or a
(72:06) tournament? Uh because we have
(72:07) relationship with the most of our
(72:09) community. um they’re well aware of the
(72:11) things we’re doing, charity tournaments
(72:12) or if we’re going to have a corporate
(72:14) event, you know, we like to celebrate
(72:16) these folks. Um we put out a monthly
(72:18) newsletter where social media is big. We
(72:20) have a social media coordinator. Um and
(72:22) that she’s great. And so um you know, if
(72:25) it’s something that’s going to close
(72:26) down the courts, you know, we use court
(72:28) reserve. We send out an email or a push
(72:30) or a text. Um but other than that, our
(72:32) community uh kind of knows what’s going
(72:34) on at the club. Um and so we don’t have
(72:36) to necessarily tell them um that they
(72:38) can’t. Um, a lot of times they have the
(72:41) option to participate as well. Um, and
(72:44) that’s the advantage of paytoplay. Yeah.
(72:46) U, you know, they’re not getting I mean,
(72:47) honestly, if your club runs an unlimited
(72:50) play model, I hope that you’re getting a
(72:52) lot of revenue from that client because
(72:54) that does block you in. And granted,
(72:56) yeah, if I’m paying if I’m paying, it
(72:58) doesn’t matter if I’m paying $20 a month
(73:00) for unlimited play, if I’m paying $300 a
(73:01) month for unlimited play, I’m expecting
(73:03) unlimited play as a customer. And so the
(73:06) paytoplay allows us some wiggle room
(73:08) because if the courts are blocked off,
(73:10) well, what are you complaining about?
(73:11) Like you’re not paying you didn’t pay
(73:13) anything, you know, so there’s a little
(73:15) bit less of friction there. All right,
(73:17) just a couple last things because I know
(73:18) we’re over our hour, but wow, just great
(73:20) participation. Thanks for all the
(73:22) questions. Um, you know, uh, oh, Ryan
(73:25) wants to know how we can become a guinea
(73:27) pig and learn about all the cool court
(73:29) reserve stuff. Uh, just wanted to thank
(73:32) you guys again. Um would love to, you
(73:35) know, hear your feedback. Um you know,
(73:38) you can send us a email to support uh
(73:41) supportreserve.com. It it’ll come to me,
(73:43) it’ll come to Jack. Um you know, but
(73:46) we’re just so thankful that you guys
(73:48) have just, you know, helped to watch us
(73:51) walk along. Um and we’re just trying to
(73:53) get better with everything that we do.
(73:55) And we hope this is helpful. Um and if
(73:57) we can do anything else, you know,
(73:59) please let us know. Jack, any final
(74:01) thoughts? What’s your best advice for a
(74:03) club owner, Jack? Yeah, one thing. So,
(74:06) real quick, I I’m I’m gonna hit really
(74:08) fast a bunch of things really really
(74:10) super fast. We do use court reserves
(74:12) point of sales system. It’s awesome.
(74:13) Live ball is a game that I made up the
(74:15) rules for. Um, but Court Reserve for
(74:18) sure does that. Um, we do them annual
(74:21) versus monthly charges. We same as
(74:23) programming. We are current even now
(74:25) we’re about to roll out a new membership
(74:27) offering that is because we think it
(74:29) equals better what the players want
(74:31) currently. So we don’t get stuck in a
(74:33) model. We constantly are trying to
(74:34) update that. Uh players overstaying on
(74:37) the courts. Our our policy is a biblical
(74:40) one. We teach generosity. Um so we are
(74:43) generous with our court time. If the
(74:44) courts are available, our coaches go out
(74:46) to on the court and tell the players who
(74:48) are out there, hey guys, if you want to
(74:50) play a few extra minutes, feel free. uh
(74:52) but they won’t take from us. So we do
(74:55) not have a culture of where they get to
(74:57) expect. We go out and we tell them,
(74:58) “Hey, if you guys want to play, feel
(75:00) free.” Um other times though, we go out
(75:02) there and say, “Hey guys, I’m wrapping
(75:04) up.” Like, and so we are always generous
(75:06) with our court time. We win. Obviously,
(75:07) we don’t lose money there. We gain
(75:09) friends by giving away stuff, but the
(75:12) culture is not that you can just stay
(75:13) out there as long as you want. So we
(75:14) have coaches coaches wrap it up and
(75:16) coaches give it away. Each day it could
(75:18) be different. Um, and then my number one
(75:21) tip for running the club would be serve
(75:25) your players. Make the players the
(75:27) focus. Make their liv make make it so
(75:29) that they tell themselves, “This is the
(75:32) most fun to play pickle ball. This is
(75:33) the best time to play pickle ball. These
(75:35) are the people that love me the most.”
(75:37) If you focus on serving the player, your
(75:40) club will be where they want to play.
(75:41) Because at the end of the day, they can
(75:42) get concrete in a net at a lot of
(75:45) places. And the only thing that’s going
(75:47) to make them choose you is the way they
(75:49) feel when they’re at your facility. Now
(75:51) granted, that’s how we run it. That’s
(75:53) how I think the best way to run it is.
(75:55) You can go to a great restaurant where
(75:57) it’s a chain and it’s a good experience.
(75:58) You know what to expect. Or you can go
(76:00) to a restaurant where the little Italian
(76:01) lady in the back is going to cry if you
(76:03) insult her food. It’s a different
(76:05) experience, but what they’re different
(76:07) experiences. And so we are definitely
(76:09) the homegrown restaurant kind of feel.
(76:11) So my customers, I care. If they’re not
(76:13) happy, that bothers me. And I want to
(76:15) serve them. And I think that’s the best
(76:16) overall. That’s great. Well, last thing,
(76:19) uh, pickleballfacilities.org,
(76:21) uh, they are a great organization. Um,
(76:23) Josh Karns is on our web webinar today.
(76:27) Um, and, uh, we’re a platinum sponsor
(76:30) and they’re going to be hosting some
(76:31) things around the country. Um, and so,
(76:33) Freedom Members, um, it’s just a great
(76:36) partnership. We’re all about educating
(76:37) people all over the world about pickle
(76:39) ball and how to run pickle ball. So, you
(76:41) can check more out about them at
(76:43) pickleballfacilities.org.
(76:44) Don’t forget about club pickle ball
(76:46) mastermind. If you want to hook up with
(76:47) Devon and forgot to take a screenshot,
(76:49) you can re reach into support at court
(76:52) reserve and we can get you that
(76:53) information as well. Jack, thank you.
(76:56) Thanks for the last year. We’ll do it
(76:58) again next year. All right. Thank you.
(77:00) Have a great day, everyone.
How We Opened and Grew Old Coast Pickleball: A Year One Playbook
Video Transcript
(0:00) Hello everyone. We are so excited about
(0:04) our webinar today. It is all about video
(0:08) analysis and video recording and just
(0:11) lots of great conversation around this
(0:14) new technology that we are finding at
(0:16) court reserve is extremely important to
(0:18) all of our clubs in the tennis, the
(0:20) pickle ball, the badminton, the padell,
(0:22) all of our racket sports space. So my
(0:24) name’s Ashley. Welcome. and I’m here
(0:25) with David from Save My Play and Kevin
(0:29) from Rex up in Oregon. Thank you guys so
(0:32) much for coming on board. Thanks for
(0:34) having us. Pleasure to be here.
(0:37) Absolutely. Great. All right. Well, as
(0:40) we slowly let people into the call, just
(0:43) know that today’s webinar is being
(0:45) recorded. At some point today, uh we’ll
(0:48) throw it up on the court reserve YouTube
(0:50) channel. And I’m sure that you guys are
(0:52) gonna have a lot of great questions for
(0:54) both David and Kevin. David from Save My
(0:56) Play and then Kevin from the club
(0:58) perspective about how he’s using Save My
(1:00) Play at his club. So go ahead and feel
(1:02) free to put those questions in the in
(1:04) the Q&A and we will answer those
(1:07) questions either throughout the webinar
(1:09) or towards the end. So welcome again.
(1:12) We’re going to go ahead and get started.
(1:14) So David, you uh came up with this
(1:17) brilliant idea uh of Save My Place. So,
(1:20) take us through the vision and and what
(1:23) where did this come from? Thank you.
(1:25) First of all, I appreciate that. Um,
(1:28) yeah, it came from I’m a tennis player.
(1:29) I live in New York City. I always tell
(1:32) the story, one of my favorite places to
(1:34) play. Well, there’s bunch of places, a
(1:35) bunch of court reserve facilities, but
(1:37) one of them that I was playing in a lot
(1:38) was Central Park. Um, and you know what
(1:41) happens there is you’re basically
(1:43) playing like minute to minute. Like you
(1:44) can’t go a minute over, you can’t start
(1:46) a minute late. Like they give away
(1:47) record. It’s super super strict. Um, and
(1:50) I would always want to record myself
(1:51) like when I play tennis. Uh, so I would
(1:53) be setting up my camera, uh, taking, you
(1:55) know, 5 minutes out of our hour, you
(1:57) know, reserve playing time and my
(1:58) friends would like yell at me, be like,
(2:00) you know, what are you doing? Like, and
(2:01) then afterwards, the thing is I get, you
(2:03) know, amp footage cuz like my camera
(2:04) would, you know, fall a little bit. Uh,
(2:06) and then I would have to edit like 2
(2:07) hours of footage every time we play
(2:09) tennis just to find, you know, like a
(2:10) few highlights. Um, so it was really,
(2:12) you know, kind of a process. So I’m
(2:14) like, there has to be a better way. like
(2:15) I just want to walk into a facility and
(2:17) not have to do any work to get a
(2:19) recording or, you know, see my
(2:21) highlights. Um, and I wanted it to be,
(2:23) you know, an efficient solution,
(2:24) something simple. Uh, no work for the
(2:26) player, but also no work for the
(2:28) facility, uh, was was the vision, too.
(2:31) That’s amazing. So, did you actually
(2:33) like is your background in engineering?
(2:36) Is it in cameras? Like, tell us a little
(2:38) bit about your background. Yeah, so I’ve
(2:40) been an engineer uh by trade my my whole
(2:42) life. you know, in an amateur uh athlete
(2:44) in tennis, table tennis. Uh so I kind of
(2:47) just built it for for myself. Um you
(2:50) know, I play I play at National Tennis
(2:51) Center too a lot. I always had trouble
(2:53) recording myself there. That was, you
(2:54) know, a court reserve facility that I
(2:56) was like, “Oh, cool.” Like I wish, you
(2:58) know, there was a way to just get my
(3:00) recording. Um so that’s yeah, kind of
(3:02) how it came to be. Okay, that’s awesome.
(3:04) So tell me a little bit because I don’t
(3:06) know the story of how you actually got
(3:08) to know Tim because you and Tim had a
(3:10) couple conversations before I even knew
(3:12) who you were. So tell me about that.
(3:14) Yeah, this is this is a true story. I
(3:16) swear like I think maybe a week or two
(3:18) after we launched I I just email court
(3:20) reserve support because like you know
(3:22) every facility I played at used court
(3:23) reserve. So I was like that makes the
(3:25) most sense. I’ll email them. Probably
(3:27) never going to hear back. And I like
(3:30) heard back like right away and Tim said
(3:32) hey love what you’re doing like you know
(3:33) want to talk and I was like wow like
(3:34) that’s that’s pretty cool. Uh and then
(3:36) you know we had a conversation just
(3:38) right away. Uh he saw the vision. Um and
(3:40) he you know again I’m not just saying a
(3:43) true story. He saw beyond kind of what I
(3:46) had seen at the time. Like we had a very
(3:48) limited feature set at that time. We
(3:49) didn’t have live streaming. We didn’t
(3:50) have some other stuff. Uh and he was
(3:52) like live streaming is going to be big.
(3:53) And I was like uh I don’t know. And he
(3:55) was uh he was absolutely right. uh and
(3:58) you know great great product vision uh
(4:00) there. That’s awesome. So um just to be
(4:04) clear with um some of our friends on the
(4:06) webinar today um last April Tim and I
(4:09) opened our own twodoor indoor uh
(4:12) facility here in St. Augustine. It’s
(4:13) called Old Coast Pickle Ball. And pretty
(4:16) much right away uh David, you actually
(4:18) came to St. Augustine and helped us
(4:20) install the Save My Blake when there was
(4:22) no court. When there was no court. Yes.
(4:25) before the paint and the nets. Uh so you
(4:27) actually helped us. So we’ve been using
(4:29) it. Um and honestly, you know, we use
(4:32) Old Coast as kind of a bed of, you know,
(4:34) all the technology you want to try out
(4:36) for Court Reserve before we actually let
(4:38) it out. And so we’ve been using it since
(4:41) last April. And now with the new
(4:43) integration within Court Reserve, it’s
(4:45) just it’s just exploded to our own
(4:47) player base for sure. So, can you take
(4:50) folks who don’t even really know what
(4:52) Save My Play does through like what it
(4:55) does, the benefits of it, all the
(4:57) functionality, you know, high level, and
(4:59) then uh we’ll kind of move from there.
(5:02) Yeah. So, the most basic functionality
(5:05) and the initial vision was a player
(5:06) could walk into your facility uh with,
(5:08) you know, basically no effort. We like
(5:09) to say within 10 seconds or less, like
(5:11) is is the measurement used to be able to
(5:13) record their session. uh they don’t have
(5:15) to, you know, they don’t have to
(5:16) download an app as a thing because they
(5:18) already have court reserve um you know
(5:20) and that makes it really easy. Uh they
(5:22) could basically record their session uh
(5:24) and then afterwards they’re going to get
(5:26) an email uh that has uh their full
(5:28) session with the gaps removed uh AI
(5:30) highlights and all that cool stuff. It’s
(5:33) really easy to share. We have some
(5:34) really cool AI sharing features uh too
(5:37) that help you create like reels. Um and
(5:39) then you know we also have a lot of
(5:41) other features on top of that. Some of
(5:42) them are more like facil facility
(5:44) oriented like we have events uh for like
(5:46) live streaming. Um you know which I know
(5:48) you uh and and Tim use a lot at old
(5:50) coast. You were some of the best
(5:52) original you know streamers. Uh you use
(5:53) our feature where you can stream to
(5:55) YouTube. Uh so that’s you know a popular
(5:56) one now. Uh you were pioneers of that.
(5:59) Um which is now you know we see it a ton
(6:01) for for events. Um, yeah. So, just a
(6:04) really simple, easy recording experience
(6:07) because the the thing the example I
(6:09) always use is that no player is going
(6:11) into a facility saying like, “Oh, I want
(6:13) to try to figure out like how I’m going
(6:14) to, you know, record today.” It has to
(6:16) be easy. Yes. So, I know at Old Coast
(6:18) Pickle Ball, we basically have two
(6:20) cameras. We we put them up on the wall.
(6:22) Um, talk to me about the technology,
(6:24) that camera. Um, is it where people can
(6:26) buy their own cameras and use? Are these
(6:28) Save My Play specific cameras? talk
(6:30) about that that hardware. Yeah, so our
(6:34) we have our own uh really affordable uh
(6:37) proprietary camera. Uh and I think the
(6:39) thing that’s allowed us to grow so
(6:41) quickly uh and it’s also the way you use
(6:43) it at Old Coast uh is the camera just
(6:45) needs to be plugged in to any normal
(6:46) outlet and connected to Wi-Fi. Um a lot
(6:49) of our competitors require really
(6:50) complex setups. Uh you have to have like
(6:52) a server for a lot of them. You have to
(6:54) bring on premise. You have to wire them
(6:55) back to that server. Uh and we work
(6:57) really really well uh on Wi-Fi. Um, so
(7:00) you know, the setup is is really easy.
(7:02) We’ve had places uh do you know actually
(7:04) a early one of your uh rehearsals like I
(7:07) remember Chris said at Indianapolis uh
(7:10) he did like 13 courts I believe in a
(7:11) day. Uh he set them up. Um so you know
(7:14) we’ve seen some really really quick uh
(7:16) setups. I know Kevin, you know, you set
(7:18) yours up really quickly I think also in
(7:20) a day and probably Yeah. Um yeah. So
(7:23) that’s one of the things that’s
(7:24) important to us. Wow. So, if somebody
(7:26) was interested in like, you know, moving
(7:29) forward with this, basically, they would
(7:30) just contact you guys and based on
(7:32) number of courts. It’s those cameras and
(7:34) you ship them out. I’m sure the days of
(7:36) you showing up and installing maybe a
(7:38) little bit less than a year ago because
(7:40) you guys are so popular now. Um, so it’s
(7:43) very simple to set up. It’s a
(7:45) plugandplay almost. Um, and then if
(7:48) they’re already using court reserve, the
(7:50) integration is something that they can
(7:52) just turn on basically and and go.
(7:55) That’s it. You could have everything
(7:56) going like, you know, easily in a day. I
(7:59) think so. That’s awesome. System. So,
(8:02) talk to us a little bit. I know
(8:04) sometimes people are like, “Oh, well,
(8:05) how can you know if I’m on a court with
(8:07) three or four other people or maybe in a
(8:09) group setting and I, as a player want to
(8:11) record the session, maybe it’s a class,
(8:13) right? Maybe it’s an instructional
(8:15) class. What are the limitations or what
(8:18) are the safety parameters around the
(8:20) videoing of other people? I know for us
(8:22) at Old Coast Pickle Ball, we have a
(8:24) waiver that every human being that comes
(8:26) through the door signs and it is a
(8:28) video, a picture, a social media, like
(8:31) we can you’re signing off on the ability
(8:33) to allow us to record you, to take your
(8:35) picture, to you know, all kinds of
(8:37) stuff. Have you had any issues with
(8:39) that? I I always say this and I’m not
(8:42) like I’m not lying. we have had no
(8:44) issues, but I think a lot of that is due
(8:46) to like the court reserve waiver and we
(8:48) always encourage people to use that. Um,
(8:51) you know, and I think it’s pretty
(8:52) blanket and I’ve never heard any
(8:54) complaints to be to be honest. Yeah. And
(8:56) just to throw it out there, you have to
(8:58) have your own waiver. It needs to be by
(8:59) your state laws. Uh, but we highly we
(9:02) have a general waiver people sign and
(9:03) then we have that, you know, social
(9:05) media, you know, video waiver, the
(9:06) release basically that we ask people to
(9:08) do. Um, I’ll tell you from a live
(9:11) streaming standpoint, it is so cool. Uh,
(9:14) Tim, he’ll go play in a pro men’s night
(9:16) event. Um, and I’ll be here at home and
(9:18) I can turn on YouTube and we have, you
(9:20) know, Old Coast pickle ball court one
(9:22) and old coast pickleball court 2 um on
(9:24) YouTube and I can just, you know, look
(9:26) for him and watch him play right from my
(9:28) living room. I know that that has been a
(9:31) great feature for us um at Old Coast,
(9:34) especially just to kind of push the
(9:35) brand of Old Coast and St. Augustine.
(9:38) How have you found the live streaming
(9:39) for some of your other clubs, David?
(9:41) Yeah, so I mean, as I kind of alluded to
(9:44) before, uh Tim was absolutely correct
(9:45) that live streaming is just massive. I
(9:47) mean, there’s no other way of putting
(9:48) it. Um, you know, one of our biggest uh
(9:50) I mean, the biggest tennis facility in
(9:52) the world that you power to is USA
(9:53) National Campus. Uh they’re constantly
(9:55) streaming, you know, 80 courts at once
(9:57) uh there with our with our system. Um,
(9:59) so yeah, we we have a lot of
(10:01) scalability, but you know, they’re
(10:02) they’re all wired up. Like they have a
(10:04) really, you know, advanced
(10:04) infrastructure, but the thing I like to
(10:05) call out is you stream uh consistently
(10:08) on our Wi-Fi uh based cameras. Um, and
(10:11) so does Kevin. You know, he’s streamed
(10:12) uh like some really cool tournaments. Uh
(10:14) cuz a lot of people think you can’t do
(10:16) live streaming like on Wi-Fi enabled
(10:18) cameras, and that’s absolutely, you
(10:19) know, not true. Like there’s uh you
(10:21) could do great quality streaming. You
(10:23) don’t need a wired infrastructure
(10:24) necessarily. it helps in some cases, but
(10:27) um yeah, so live streaming, you know, we
(10:28) do we do sponsor logos. Uh we do, you
(10:31) know, you could do scoreboards. Um so
(10:33) there’s a lot of cool things you could
(10:35) do with it and we’re seeing it become,
(10:36) you know, almost a requirement now for
(10:38) like really compelling, you know, events
(10:39) and tournaments. I love on um the
(10:43) YouTube channel as well where we can put
(10:44) our logo and stuff. So it’s a really
(10:46) cool if somebody through St. Augustine’s
(10:48) looking for pickle ball, they might pick
(10:49) us up and then, you know, find us as a
(10:51) business that they can come spend money
(10:52) in, which is really important. So, all
(10:54) right. So, Kevin, from a club aspect,
(10:58) tell us a little bit about your club,
(10:59) how long you guys have been around, and
(11:01) what what your experience has been from
(11:03) a club owners perspective with Save My
(11:05) Play. Yeah, thanks Ashley. Uh, so Rex,
(11:08) which stands for recreate, exercise,
(11:11) compete, socialize for critical human
(11:14) experiences. Pickle ball is a flagship
(11:16) sport. Uh, we’ve been open now for
(11:18) almost three and a half years and, uh,
(11:20) we’re in Portland, Oregon. uh opening
(11:22) our second club in August and uh then
(11:25) we’re close to a few more leases. Every
(11:28) each club will be a little bit
(11:30) different, but every club will have Save
(11:32) MyPlay cameras. Um this is something
(11:34) that is just like going to be part of
(11:37) the non-negotiable brand user experience
(11:39) that we have for for our members and for
(11:41) our visitors. So, um you know, we have
(11:44) nine cushioned indoor courts uh at our
(11:46) current club. We’ll have uh future clubs
(11:49) a little bit smaller, some quite quite a
(11:51) bit bigger, some Padell coming as well.
(11:53) We’ll have uh Save My Play cameras set
(11:55) up for for those. And I found out about
(11:58) Save My Play when uh Tim actually knew
(12:01) that we were considering adding a camera
(12:02) system. This is maybe back shortly after
(12:05) he was introduced to David and and
(12:07) received that that email from David and
(12:09) he told me about Save My Play. And thank
(12:11) God because um you know we were about to
(12:14) probably make a pretty bad financial
(12:15) decision and uh finding David and Save
(12:18) My Play really was uh incredible because
(12:22) the startup costs were extremely
(12:24) reasonable and David was incredibly uh
(12:27) hands-on when it came to just
(12:29) responsiveness with helping us get the
(12:31) camera set up, getting it going. The
(12:34) learning curve was much shorter than I
(12:36) thought it was going to be. I think that
(12:38) like uh in the same way I was saying
(12:40) before our call, we feel like we’re
(12:42) using um you know 80% of court reserve’s
(12:46) capabilities or maybe it’s 50%. There’s
(12:48) so much more for us to learn still about
(12:50) court reserve and all the functionality
(12:52) you guys have with say my play. There’s
(12:54) still functionality and features that we
(12:57) are have yet to activate that I’m so
(12:59) excited to do so. Um, but we have we
(13:02) have cameras on every court and then two
(13:04) of our courts we have kitchen cameras as
(13:06) well. So we have uh nine courts but 11
(13:09) cameras up in our club.
(13:12) That’s amazing. So have you found that
(13:15) once members or players at your facility
(13:18) found out that they could do this? What
(13:20) what was their excitement around it or
(13:22) their experience with it and how how has
(13:25) that helped your members at your club
(13:27) have a better experience? Yeah, I mean
(13:29) it was incredible ear. I mean, we’ve
(13:31) been it’s over a year, year and a half
(13:33) almost that we’ve had cameras up. I was
(13:35) kind of waiting for the integration
(13:36) knowing that was probably coming um to
(13:38) to really drive the adoption and get
(13:41) people using. But we had QR codes on
(13:42) every court so people could scan the QR
(13:44) code and and quickly, you know, start
(13:46) recording their games. And uh it’s been
(13:49) our members are thrilled. Visitors are
(13:51) thrilled. Uh they can’t believe how easy
(13:53) it is. And uh you know their only
(13:56) complaint is uh wow when I go back and
(13:59) watch my footage Kevin I really thought
(14:01) I was going to look a lot better than I
(14:04) do. We’ve all had that experience. It
(14:06) can be very humbling like hey wait a
(14:08) minute is it playing at half speed? Um
(14:11) but of course it’s not. Um but everyone
(14:14) is is thrilled and we have so many
(14:16) members that that are using it in
(14:17) different ways as well. Whether it’s
(14:19) just, you know, trying to capture the
(14:20) last point or, you know, some using it
(14:22) for more instructional purposes, some
(14:25) that are using it just because it’s just
(14:27) a part of what they do now. It’s part of
(14:28) their routine. Every time they come in
(14:29) and play, it’s so easy for them to to
(14:31) record their game. Um, so yeah, we we
(14:34) have a lot of people that are extremely
(14:36) excited about it. And every time we have
(14:37) feedback, we share it with David. He’s
(14:40) like, “Awesome.” He’s logging that. He’s
(14:42) looking at these as as you know feedback
(14:44) to be uh acted upon and ma and so he’s
(14:47) constantly iterating and improving the
(14:49) product and the service which is you
(14:50) know a true entrepreneur solving a
(14:52) problem listening to his customers and
(14:54) making it better. Yes I would agree
(14:56) completely anytime especially in the
(14:58) beginning. Yeah, David. I mean, you guys
(15:00) have done a great job and I love the
(15:02) communication that we can have with you
(15:03) and your team, too, because even before,
(15:06) you know, we decided to do this
(15:08) integration at Court Reserve, you know,
(15:09) when Tim and you were first start, you
(15:10) know, you and Tim would go back and
(15:12) forth about the product and making, you
(15:14) know, things a little bit tweaks and
(15:15) better and all this stuff. And so, we
(15:18) feel like we’re the same way at Court
(15:19) Reserve. We want to do the things our
(15:21) customers love. And so, thank you for
(15:22) sharing that same culture uh with us as
(15:25) well. Um Kevin, have you found that, you
(15:28) know, sometimes at uh Old Coast, we’ll
(15:30) have people who maybe want to, you know,
(15:33) have a lesson or use it as an
(15:35) instructional part of what they’re doing
(15:38) in their game. Have you found that uh at
(15:40) Rex yet or is that to come? Yes. So,
(15:43) this is one area that we need to flip
(15:45) this switch. Our instructors are
(15:47) extremely excited about it. Um, I think
(15:49) it’s probably better if David kind of
(15:51) speaks to what is possible on the
(15:54) instructional side. Uh, because I know
(15:56) that you’ve been evolving this. Um, but
(15:58) there we have 11 fixed cameras and then
(16:00) David, you’ve also sent a couple
(16:02) non-fixed cameras. And, um, the
(16:05) capabilities here are really incredible
(16:07) and I think that this is going to be for
(16:09) us the next step of what it means to
(16:12) incorporate Save My Play, uh, into our
(16:14) our clubs and and provide value for our
(16:17) members.
(16:19) Yeah, David, go ahead and talk about the
(16:20) instructional piece of this and how a
(16:22) club can use that for their members as
(16:24) well. Yeah, you know, Kevin kind of hit
(16:27) it on the head. We’ve been adding more
(16:29) functionality like that uh even even
(16:31) lately. Uh so just go over a few of the
(16:32) things we have. So, you know, we have a
(16:34) tablet experience for coaches uh where
(16:37) they’re able to kind of annotate voice
(16:39) over footage in real time uh either like
(16:42) you know on the court, side of the court
(16:44) after the lesson with the student. Uh so
(16:46) that’s one way the tablet kind of
(16:48) experience we have. Uh but then we also
(16:50) actually just launched something. So now
(16:52) on any of the videos uh taken in your
(16:54) facility so you both have access to
(16:56) this. It just launched within the last
(16:57) like few days. Uh you can kind of open
(16:59) that tablet experience on the computer.
(17:01) Uh if you want to like do it on a video
(17:03) uh that’s already been recorded. Uh so
(17:04) you can annotate it, voice it over, and
(17:06) it’ll actually drop it right into the
(17:08) player session uh that they already had.
(17:10) So they could, you know, get that
(17:11) instruction after. Um, and then I’ll
(17:14) just quickly say we have a we have a
(17:16) third tool now uh that has also been
(17:18) really cool. Uh, it’s more of like an
(17:20) asynchronous like uh commenting feature.
(17:23) So a coach could actually go on the
(17:25) video uh write some comments and point
(17:27) to a specific frame uh in the video of
(17:30) where the comment applies. They could
(17:31) also create like a loop. Uh so they
(17:34) could basically say start like if you
(17:35) want to show like a forehand or
(17:36) something you could say start end. Uh
(17:38) and then the player could click through
(17:39) that see exactly what you know forehand
(17:41) they were referencing and you know they
(17:43) could even reply to the feedback uh and
(17:45) get feedback in that way too. Wow. We
(17:47) have so much to learn Kevin. Well and
(17:50) and as a club owner of course I have to
(17:52) ask the question uh David what what
(17:54) could this look like from a monetization
(17:57) standpoint? Right. So on this
(17:59) instructional piece, there’s huge value
(18:00) to this. And if we have instructors who
(18:02) can receive these videos and they’re
(18:05) sitting at home on their couch and
(18:07) making notes and and recording, like how
(18:10) how does that look on the monetization
(18:11) side? Yeah, it’s it’s a great question.
(18:14) Uh so we have places monetizing just
(18:16) like that where you know they they’ll
(18:17) charge for like a review uh from from
(18:19) the coach to kind of annotate with those
(18:21) comments. Um we we have places that’ll
(18:24) even just charge to do like a lesson
(18:26) recording. um you know if you want your
(18:28) lesson recording like full you know
(18:30) lesson recording uh then sometimes
(18:32) they’ll throw in like the analysis uh
(18:33) with like you know the tablet. Uh so
(18:35) there’s a lot of different ways of doing
(18:36) it but we’re definitely seeing like you
(18:38) know the recording of lessons is growing
(18:40) pretty pretty rapidly. That’s a great
(18:43) idea. So we have a couple of questions
(18:45) that I’d like to go ahead and just kick
(18:47) around. Um some folks are asking like
(18:50) where’s the video stored? How long is it
(18:52) stored for? How long will the video
(18:54) last? Can you talk about that a little
(18:55) bit?
(18:57) Yeah. Um, so we we have a hybrid, uh,
(19:00) model of storing the videos. Uh, it
(19:03) basically, uh, there it doesn’t all go
(19:06) to the cloud unless someone’s recording.
(19:08) Uh, so it’s a really efficient way of
(19:09) doing it, which is why we work so well,
(19:11) uh, on on Wi-Fi. Um, and then I see I
(19:14) see right here, like the question was
(19:15) about like uh kind of power and, uh, and
(19:18) close to the court. Um, yeah. So, if you
(19:20) don’t have power right near the court,
(19:22) it’s usually okay. We actually have
(19:23) pretty thin wires that we give now with
(19:25) the cameras on request that could run up
(19:26) to 300 ft. Uh so if you have an outlet,
(19:29) you know, that far, it could actually
(19:30) power it and then you just need Wi-Fi.
(19:32) Uh so we’ve done actually a number of
(19:33) setups like that lately. Um you know, if
(19:35) you reach out to us about setup and your
(19:37) specific setup, we’re happy to advise uh
(19:40) and you know, figure out how to do it.
(19:41) We could set up almost any place. Wow.
(19:43) So outdoor indoor uh both the cameras
(19:46) are for outdoor and indoor, right? Yep.
(19:48) And then we have both. Um, something
(19:50) that comes to mind is security, right?
(19:52) Can folks use Save My Play as far as
(19:55) security for their club goes? Yeah. So,
(19:58) we’re seeing that become really popular.
(19:59) Uh, because very few places want to put,
(20:03) you know, a playerfacing camera like
(20:05) ours and a security camera like on the
(20:07) same core because it’s, you know, two
(20:08) cameras now you’re doubling up. So, we
(20:09) offer pretty uh good security
(20:11) functionality. Uh, if there was an
(20:12) incident that occurs, you could look
(20:13) back uh you could you could review it
(20:15) and everything. Um, you know, we have a
(20:17) look back period. Uh, and it’s also a
(20:19) really secure way of doing it because
(20:20) it’s not sending everything to the
(20:21) cloud. It’s only like on demand. Uh, and
(20:23) yeah, that’s been pretty good for clubs.
(20:26) We’ve had uh, you know, incidents, uh,
(20:28) reviewed, you know, anything from from
(20:30) theft like little theft. Uh, but then to
(20:33) like bullying uh, and like incidents of
(20:35) of that, which I think is really, you
(20:37) know, good to see that it helps with
(20:38) that. Yeah, absolutely. Um, let’s see.
(20:41) For the video waivers, do you have every
(20:43) new member who creates an account sign
(20:45) it alongside the general waiver? I will
(20:47) say for old coast pickle ball, they sign
(20:48) two waivers. Every person, they sign a
(20:50) general liability waiver and then they
(20:53) sign the release for the media. What
(20:55) about you, Kevin? What do you guys do?
(20:57) We do it the same way as you guys. Yeah.
(20:59) So, everyone when they create a court
(21:00) reserve account, they’re signing those
(21:02) and it’s just, you know, we do it right
(21:05) up front. Capture their payment profile,
(21:07) get the waiver signed, let let’s just
(21:08) take a care of it all right up front.
(21:11) So, the same way as you guys. Oh, this
(21:14) is a great question. So any great
(21:15) marketing campaign ideas, what is the
(21:18) average uptake from members? So I’ll say
(21:21) from an old coast pickle ball, we
(21:23) actually did some um a lot of social
(21:25) media to our own players. Um you can go
(21:28) on the Old Coast um Instagram account.
(21:30) We have a great um marketing person, her
(21:33) name is Michelle. She did some great
(21:35) videos. Um we’ve talked about it a lot.
(21:37) Of course, anytime that, you know, we go
(21:40) out to the club and we’re playing with
(21:42) club members, we’re always like, “Hey,
(21:43) let’s record it so we can send it to
(21:45) each other and watch Tim’s around the
(21:46) post or whatever, you know, we want to
(21:48) do.” Um, I would definitely say that.
(21:51) What about for you guys, Kevin?
(21:53) Yeah, we are. Now that the integration
(21:56) has taken place, um, we’ve kind of just
(21:58) been trying to drive adoption. Um, we’re
(22:01) tiptoeing a little bit when it comes to
(22:03) activating, uh, some of the, you know,
(22:05) uh, some of the monetization. We’re
(22:07) getting close to to doing that now where
(22:09) we’re going to flip that switch. I know
(22:10) there’s some conversations taking place
(22:12) between you guys and David around what
(22:15) that could look like on membership
(22:16) levels. Um, we always encourage people
(22:18) to share their clips, make it social,
(22:21) tag us so we can share it. We have a
(22:23) very robust uh digital marketing team
(22:25) that’s that’s paying attention to that.
(22:27) I you know, one thing I do want to make
(22:29) sure to mention is as a club owner as
(22:31) well, and you talked a little bit about
(22:32) the live streaming piece. For us, it was
(22:34) really cool to to see that we can add
(22:36) the logos. So, sometimes we have the Rex
(22:39) logo on uh the live live stream and and
(22:42) and you know, just on the each camera,
(22:44) but we are also now selling that as part
(22:47) of a court sponsorship package. So, that
(22:50) you know, you have the the the court is
(22:52) named after your business. So, you know,
(22:54) Primo Real Estate has their uh you know,
(22:56) a court named after them. they have
(22:58) their banners up but then their logo is
(23:00) al also always attached to the to that
(23:03) camera uh feed. Um in addition to that
(23:05) we’ve you know can rename the court in
(23:07) court reserve right. So yeah court one
(23:10) is you know has the name also of the
(23:12) sponsor. So being able to sell and
(23:14) monetize because at the end of the day
(23:16) as club owners like this is kind of a
(23:19) make money while you work business any
(23:22) way that you can supplement that um is
(23:25) really really critical. And so some of
(23:27) this stuff, you know, that the sometimes
(23:30) that that money, that revenue in the
(23:31) margins can really make a difference at
(23:33) the end of the day. So we’re always
(23:35) trying to find ways and this the value
(23:38) that’s provided by Save My Play uh in a
(23:41) number of different areas allows us to
(23:43) do that and create differentiation with
(23:45) our competitors in our marketplace. So,
(23:47) I wanted to make sure that I was able to
(23:48) mention that because it was for the
(23:50) Oregon Men’s Team Cup, Oregon Women’s
(23:52) Team Cup, these two uh kind of regional
(23:54) events we host every year with all the
(23:56) best players from from the Pacific
(23:58) Northwest. Uh and then the Portland
(24:00) Pickleball League. We really were able
(24:02) to sell sponsorships using the sponsor
(24:05) logo that was dropped in there. And now
(24:07) those are videos that sit on our YouTube
(24:08) channel. They’re evergreen. Right.
(24:10) That’s right. Go back and and watch
(24:12) those and see what kind of traction that
(24:14) they were getting at the time. people
(24:15) chatting in the YouTube, you know,
(24:17) stream. Like, it’s really powerful to to
(24:19) be able to do that. I love that. That’s
(24:21) a great idea. We actually sold the
(24:23) rights to our courts as well. Um, and so
(24:25) it it is extremely important. And I’ll
(24:27) say too, at Old Coast, um, back before
(24:29) Christmas last year, we actually for a
(24:32) whole month, we had send us your best
(24:34) clip and our members of the club
(24:36) actually voted on the best clip from
(24:38) Save My Play. Members would send in. So,
(24:41) you can use it a number of different
(24:42) ways to kind of announce it or get it
(24:44) out there or let people know. Um, I’m
(24:47) feeling that. I am. I’m feeling. That is
(24:50) so good. I love that. That’s right.
(24:52) That’s why you came today. Crowd
(24:54) sourcing. Crowd sourcing content. That’s
(24:56) right. So, another question. Does the
(24:58) video run continuously, David?
(25:02) Yeah. So, that kind of wraps into what I
(25:04) was talking about before where it’s
(25:05) hybrid. Um, so nothing goes to the cloud
(25:08) unless a player is actively engaging
(25:10) with the system. Uh, but the camera does
(25:12) store it locally. You could turn it off,
(25:14) but it stores it locally for security.
(25:16) Um, so if you want to use, you know,
(25:17) that functionality, it’s motion
(25:18) activated uh, for that. Okay. Okay. Uh,
(25:21) any current or planned AI game or play
(25:24) analysis or statistics in the future?
(25:27) Yeah. So, we have a great integration
(25:28) with PB Vision uh, for analytics. Uh, so
(25:30) I think you know the best analytics kind
(25:32) of uh, you know, in in the game. Um, and
(25:35) then you know we have uh some cool
(25:37) things on our own with the gap removal
(25:38) built in natively and uh also Instagram
(25:41) real share. Real sharing is really cool.
(25:44) That’s awesome. Let’s see. So this
(25:46) person already uses Save My Play and
(25:48) Court Reserve. So if I toggle on the
(25:49) integration, what exactly does that give
(25:51) to members? What do they see when they
(25:53) book? So basically the integration just
(25:56) means that you can go in and once you
(25:58) toggle that on in court reserve then on
(26:00) your court reserve app for your players.
(26:02) Your players can basically hit the save
(26:05) my play integration button. It shows up
(26:06) on their homepage whether you have the
(26:08) branded mobile app or just the court
(26:10) reserve app. And that way they can go in
(26:12) and they can say what court they’re
(26:13) going to be on and how long they want
(26:14) their recording. And then once uh that’s
(26:17) set up you can monetize it within the
(26:19) court reserve platform and it charges to
(26:21) their court reserve account as well. Um,
(26:23) any other things you want to say about
(26:25) that, David? I tried to make it as easy
(26:26) as possible. No, I think I think that’s
(26:29) putting it great. And you know, I’ll
(26:30) just say what I said before. Um, and I
(26:33) think a lot of companies do get this
(26:35) wrong. Uh, that when a player goes into
(26:37) a facility, one thing they are not
(26:39) looking to do in my opinion is download
(26:41) another app. Um, and I think why the
(26:44) integration works great is because you
(26:45) already have it within court reserve
(26:47) ready to use. Um, a lot of like startups
(26:50) and think, oh, everyone’s gonna love to
(26:51) download, you know, my additional app
(26:53) right before they start playing and
(26:54) that’s not I I disagree with that,
(26:56) right? So, I think, you know, just the
(26:57) fact that they’re able to seamlessly do
(26:59) it within the app they already have is
(27:01) like is is amazing and, you know, I’m
(27:02) excited uh because I, you know, play a
(27:05) lot of core reserve facilities here and
(27:07) it’s just super easy.
(27:10) Um, oh, sorry. Oh, sorry. I was just
(27:13) just going to say quickly, you guys,
(27:15) your teams did a great job with this
(27:17) integration because you open the app and
(27:18) it just pops up right there. It does.
(27:21) It’s so easy to use. Yeah, it is. It’s
(27:23) right there in front of their face, so
(27:24) they have to at least see it and be
(27:26) like, “What’s this?” Um, I do know that
(27:28) I recorded a session. It’s been a couple
(27:30) weeks ago. Um, and I did the, you know,
(27:32) the AI version where it was going to
(27:34) make everything look great. Um, and it
(27:36) does take a few minutes for it to
(27:38) basically, you know, capture and be able
(27:40) to be viewed. If I’m on the court and
(27:43) playing, David, can I watch this or do I
(27:46) have to finish the session before I can
(27:48) go back just on the phone? Not on the
(27:50) tablet, but on the phone. Um, so yeah,
(27:53) if you’re using like our coaching tablet
(27:55) or courtside tablet or whatever, you
(27:56) have instant replay uh capabilities. So
(27:58) it would not require that way.
(28:01) So another question, how many cameras
(28:03) are require required for each court to
(28:06) ensure adequate coverage? Um, and we’ve
(28:09) already said this can be indoor or
(28:10) outdoor. For us at Old Coast Pickle
(28:13) Ball, we have a twocourt facility. We
(28:14) have one camera on each court. So, we
(28:16) have two cameras and that’s been great
(28:19) for us. If you actually go out to the
(28:21) court reserve YouTube channel, you can
(28:23) see some of our past videos and kind of
(28:25) see the court coverage. Uh, what would
(28:26) you say about this, David? Yeah, so one
(28:29) is definitely the default and standard.
(28:31) I’ll like Kevin mentioned, we also do
(28:32) multi- camera. Uh, so, you know, I’d say
(28:35) rarely for every court does a play do
(28:37) it, but sometimes for like a
(28:38) championship court, they’ll do like a
(28:39) kitchen cam. Uh, which is cool cuz then
(28:41) you could watch both in sync, like you
(28:43) know, on the live stream on the replay.
(28:44) Uh, we even have like instant replay
(28:47) capabilities where you could kind of
(28:48) analyze uh both angles. So, it’s cool
(28:50) for some things. Yeah. Let’s see the
(28:53) next. Can you download videos from the
(28:55) feed to your phone while on the court?
(28:56) No, the video has to finish processing
(28:58) basically, right? Um, so there you you
(29:02) can actually well you if you’re doing
(29:04) the full session it has to process but
(29:05) you could also save individual plays uh
(29:08) too. Um so you would be able if you just
(29:10) wanted to grab a quick play um you’d be
(29:12) able to download that kind of button
(29:13) right then and there. Let’s see what
(29:16) other non-coaching monetization revenue
(29:18) streams are available. David, I’ll let
(29:20) you take this one. Yeah, I I mean we’re
(29:23) we’re we’re seeing a lot of them. I
(29:25) think Kevin possibly hit on one of the
(29:27) biggest ones with the cor sponsorship
(29:28) and I’ll tell you know a true story that
(29:30) I heard like the other day. Um it’s not
(29:33) just like going out when you’re selling
(29:35) a sponsor, it’s also retaining them. Uh
(29:37) so when you bring in, you know, when
(29:39) you’re looking to renew that court
(29:40) sponsorship, uh we’ve had facilities
(29:42) tell us like this sponsor was on the
(29:44) verge of cancelling. Uh you know, they
(29:46) didn’t they didn’t know, you know, how
(29:47) much they were getting, but I showed
(29:48) them, you know, like they’re going to
(29:49) get, you know, their logo in like all of
(29:50) our videos. Now, we’ve heard it save,
(29:52) you know, a few uh at least a few
(29:53) sponsorships from firsthand, you know,
(29:55) accounts. Um, so I think that’s that’s a
(29:57) big one. Uh, the other thing that we
(29:59) should mention is so, you know, in court
(30:01) reserve, the fact that you can moni
(30:03) monetize the, uh, game footage is great.
(30:06) Uh, and what we see for that is for
(30:08) tournaments especially is where people
(30:10) are really, you know, primed to, to
(30:12) purchase, uh, you know, their footage,
(30:14) uh, for for events and things. So, it
(30:15) works really well for that. Um, you
(30:17) know, that that’s one of the ways. Uh
(30:19) but yeah, you know, definitely the
(30:21) lesson value added to uh is is becoming
(30:24) a common way. Yeah, for sure. We’re
(30:26) getting so many questions. I hope we can
(30:28) get through all of them, but let’s uh
(30:29) let’s just go. Uh we plan to have
(30:31) membership, social media liability. I
(30:33) guess she’s talking about waivers. So,
(30:34) definitely, you know, get with your own
(30:36) attorney in your own state and come up
(30:37) with the best waiver for you. Um let’s
(30:40) see. Does it only record if you tell it
(30:42) before you play? We have a lot of
(30:44) players that only want the recording
(30:45) after something amazing has happened
(30:47) during a game and they want to rewatch
(30:48) it. Yeah. So, we it’s it’s really funny.
(30:53) I’ll just tell a really quick story. So,
(30:55) we mentioned the security functionality
(30:56) which we built uh for security, but I’d
(30:59) say probably 75% of the usage is going
(31:01) back uh to get like a a fun session or
(31:04) someone forgot to record, you know, when
(31:06) they want their session. So, the answer
(31:07) is yes. Uh the facility manager could go
(31:09) back and get them that clip. Uh it’s
(31:11) easily downloadable. you could run the
(31:13) AI on it too. So it functions like the
(31:15) same way. Okay. Okay. So let’s talk
(31:18) about monetization because we’ve had a
(31:19) lot of questions about that. So
(31:20) basically when we’re talking about
(31:22) monetization, we are talking about let’s
(31:24) say I’m a player and I’m going to go to
(31:26) Old Coast Pickle Ball and I’m going to
(31:27) pay for my court rental of court one. I
(31:30) can also pay for the ability to have my
(31:34) session recorded. Um and that will be
(31:36) charged, you know, within my reservation
(31:39) as well. Um, and so you can do it at the
(31:42) the the time of the, you
(31:44) know, reservation of the court or the
(31:48) class or clinic or whatever. Um, so
(31:50) that’s how I think that we are going to
(31:52) do it at Old Coast Pickleball. We’re not
(31:53) currently charging because we’re just
(31:55) wrapping up this integration, making
(31:56) sure everything’s good, and then we’re
(31:57) going to turn on the monetization. So
(31:59) that means that I’m going to pay uh as a
(32:01) player, you know, whatever that fee is
(32:04) um to the club to record my session. So,
(32:07) David, can you speak specifically how
(32:09) you’re seeing clubs use this or monetize
(32:11) Save My Play to make revenue? Uh, yeah.
(32:14) I mean, I think I think that’s probably
(32:17) the easiest low lowest barrier way. Uh,
(32:20) just, you know, turning it on the the
(32:21) per uh video um cost. It it works really
(32:24) well. Um, I’d say, you know, when that’s
(32:27) done, uh, if that’s the way it’s going
(32:29) to be done, like you should definitely,
(32:31) um, promote it. And like people are
(32:32) asking like how to promote it. I think
(32:34) we provided some great ways here with
(32:35) the contests and uh you know just just
(32:38) branding uh kind of over make people
(32:40) aware of it. Um I think that you know
(32:41) works well. Can I tack on a question to
(32:44) that quick? Um can you guys um talk a
(32:47) little bit about um setting pricing at
(32:50) membership levels? That that’s something
(32:52) that I I know we’re really interested
(32:54) in. I think we’re as we’re launching
(32:57) network memberships here in the next
(32:58) month or so, we’re going to flip this
(33:00) switch. Um, but this is something that I
(33:02) know you guys have talked about, right?
(33:05) Yes, we have talked about this and in
(33:06) court reserve, you know, we do a lot of
(33:08) things by membership type and it’s just
(33:10) putting that next. So, this first
(33:12) integration with Save My Play is like
(33:13) version one. We’re going to add
(33:15) additional features within court
(33:16) reserve. So, you can add the ability for
(33:19) people to come in per membership level
(33:20) and charge. You know, maybe your premium
(33:23) members get it at no charge, but maybe
(33:24) your visitors have to pay $5 for every
(33:26) session recorded. Um, and so we are
(33:29) going to be working towards that in the
(33:31) future for sure because it’s an
(33:32) important part of the value ad that you
(33:34) can add to that membership where you
(33:36) want to get those members extra value in
(33:38) their facility for sure. So yes, I love
(33:40) it. Sorry, I jumped that’ll be huge. No,
(33:42) it’s great. It’s great. I jumped the
(33:43) question.
(33:46) You get in, you get in. Uh, all right.
(33:49) Can we speak a little more on how using
(33:51) AI it to evaluate the video is available
(33:54) like stats showing unforced errors
(33:56) backhands forehands returns to service?
(33:59) Yeah, so you know like I mentioned the
(34:01) PV vision integration does that really
(34:03) well. Um so I’d recommend you know you
(34:05) you could try that uh if you use it but
(34:08) it’s perfect for that. Okay. How does
(34:10) the PV vision work within the Save My
(34:12) Play experience, David? Yeah. Yeah. So
(34:14) you’re able to basically get uh PV
(34:16) vision analysis on any play you record
(34:18) you know through save my play. So okay
(34:20) any you know any footage they get they
(34:22) could have uh they could have run
(34:23) through there and get you know analytics
(34:24) too. Nice. Very nice. So people there’s
(34:27) a question about like what does court
(34:28) reserve charge you to turn on the save
(34:31) my play integration. So it depends on
(34:32) you know there’s four buckets to if
(34:34) you’re not on legacy pricing anymore. Uh
(34:36) there’s four buckets and some of those
(34:38) include the Save My Play integration.
(34:40) So, you’ll just have to go out to court
(34:41) reserve or reach out to our support team
(34:43) and we can talk to you about what that
(34:44) cost is. Uh, David, can you how’s your
(34:47) pricing? What does that look like for
(34:48) you guys at Save My Play? Just so we can
(34:50) be open and honest with these folks.
(34:52) Yeah, so the hardware the onetime
(34:54) hardware cost uh for our camera uh is
(34:57) about $185 per camera. Uh we have some
(35:00) volume discounts on that, but that’s the
(35:02) that’s the base price. Uh and then you
(35:03) know we do a per cord uh service fee
(35:05) which is somewhere uh it could be it
(35:07) depends on volume but it could be
(35:08) anywhere from like 30 to 49. Okay. Very
(35:11) good. And just one thing I’ll just say
(35:13) there that’s for unlimited video and all
(35:15) you know the monetization aspects that
(35:17) we mentioned. Okay. Very good. Can I
(35:19) just add if you’re comparing this to the
(35:20) Save My Play competitors you’re right
(35:23) now you’re going are you serious? Like
(35:25) this is incredible. David, you’ve
(35:27) created a very disruptive platform for
(35:29) those other companies and uh it’s if no
(35:32) one’s take if you’re not taking
(35:33) advantage of this yet, you really need
(35:35) you really should be. Yeah, for sure.
(35:37) Thank you. All right. So, what does the
(35:39) integration with Reserve mean for the
(35:41) admin and the users? Well, it it it
(35:43) really doesn’t mean a bunch because once
(35:44) you get the Save My Play integration set
(35:46) up and your pricing set up, there’s not
(35:48) a lot extra that the admins and the
(35:50) users would have to do unless they’re
(35:52) pulling video or something like that. Is
(35:53) that correct, David? Um, yeah, there’s
(35:57) there’s very little to do. Um, and you
(35:59) get a lot of functionality right out of
(36:00) the box. Yeah, for sure. Let’s see. Uh,
(36:02) meaning Court Reserve charges one price
(36:04) for all courts. So, basically, it’s an
(36:06) integration fee. So, if you depending on
(36:08) what price bucket you fall in, um, with
(36:10) what you’re doing in court reserve, uh,
(36:11) you would just pay one fee each month
(36:13) for the entire Save My Play integration
(36:15) or you may not have to pay for that at
(36:17) all depending on which bucket you fall
(36:18) into. For sure. So, oh, this is a great
(36:20) question. How do we monitor usage
(36:22) analytics to show potential exposure for
(36:25) court sponsorships?
(36:28) That’s that’s a that’s a great question.
(36:29) Um, so we have some tools uh kind of
(36:33) built in to provide analytics. A lot of
(36:36) them are more so like on the live
(36:37) streams. Uh we’re able to provide like
(36:38) viewership data uh for various live
(36:41) streams even like geographic uh data on
(36:43) those. Uh but we are working on building
(36:45) out more analytics. It’s definitely a
(36:47) good point. We hear it a lot you know
(36:48) when attracting those sponsors. Uh so we
(36:50) hear it. One other thing I’ll say there
(36:52) though is most of the viewership of like
(36:56) well not most but a lot of it will come
(36:57) from social media uh sharing which we
(37:00) can’t really track exactly. Uh for
(37:01) instance we had like a Tik Tok uh post
(37:04) the other day that had over a million uh
(37:06) views from one of our facilities that
(37:07) was you know shared by ESPN. Um so that
(37:10) you know you’d be able to go on there
(37:12) and you know show that. That’s amazing.
(37:15) Yeah. Uh let’s see. What is the tablet
(37:17) that you use, David, that you’re
(37:18) referring to on on court? Is there a
(37:21) specific tablet or is it a Save My Play
(37:22) hardware? Uh so for our tablets, uh we
(37:26) have kind of hardware that we sell kind
(37:27) of at cost to use for that or you could
(37:29) use your own. Um we could, you know,
(37:31) help you provision it. Um let’s see. We
(37:34) have found that the time the player
(37:35) starts the recording to receiving the
(37:36) video takes a little bit of time. It’s
(37:39) not instant. What is Save My Play doing
(37:41) to provide the video to players quickly?
(37:44) Yeah, I mean I think you know a lot of
(37:47) that is if you’re using the AI uh there
(37:49) is some processing time with the AI. Uh
(37:52) if you you know we we give you Corer
(37:54) gives the option uh if you want it
(37:55) faster to kind of toggle that off. Um
(37:58) but we and then we also like if you want
(38:00) it instant you could live stream. Uh so
(38:02) that’s you know that’s the other thing
(38:03) you have the ability to do that but yeah
(38:04) I mean AI processing will continue to
(38:06) get faster but right now in and on
(38:09) average AI is fairly uh slow and the
(38:11) faster it is the more expensive it is.
(38:13) Uh so that’s something to keep in mind.
(38:15) Yeah definitely. So um somebody’s having
(38:18) issues with the integration we have it
(38:20) set up but those paying for
(38:21) subscriptions. I would just reach out to
(38:23) support at court reserve and just see if
(38:25) we can help or I’m sure we can help get
(38:27) David’s team to help um because it’s
(38:30) pretty seamless. So, I’m sure it’s just
(38:31) something that we just need to tweak.
(38:33) Uh, are the cameras relatively easily
(38:36) easy to move for seasonal clubs like
(38:39) from outdoor courts to a bubble, for
(38:41) example? Yes, great great question. Uh,
(38:44) so we do seasonal uh we do seasonal
(38:47) plans too. Uh, you so if you you know
(38:49) are seasonal, you you can do that. Uh,
(38:51) but then we have a lot of places that
(38:53) move from outdoor to a bubble. Uh, all
(38:55) you do is you get our outdoor camera and
(38:57) it works fine indoors. Uh, so they’re
(38:59) and they’re easy to move. You could
(39:00) basically move one of our cameras in
(39:01) like a couple minutes. Uh, so they’re
(39:03) really easy.
(39:05) Oh, this is a good one. If you charge a
(39:07) player for Save MyPlay video, do you
(39:09) still allow players to video their play
(39:10) with their own phones?
(39:14) It’s a it’s it’s an interesting uh
(39:16) question. Um, you know, I I never, you
(39:18) know, suggest that people like don’t
(39:20) allow it. Uh, but we do have facilities
(39:22) that don’t. Um, and those facilities
(39:24) tend to monetize very well, I’ll say.
(39:27) What about you, Kevin? What do you think
(39:28) your policy would be? Do we allow people
(39:31) to record their sessions with their own
(39:34) phones? Um, yeah. I mean, we’re we’re we
(39:37) don’t see a lot of that. And because
(39:39) Save My Play makes it so easy that I
(39:42) think as soon as we educate the people
(39:45) that are using their phones about how
(39:47) easy it is to use Save My Play, they’re
(39:50) like, “Oh, so I don’t need to use my
(39:52) phone anymore.” So, we don’t disallow
(39:55) it, but we just don’t really see it as
(39:56) an issue. Yeah. Yeah. I think I think
(39:58) that’s a great way of putting it, you
(39:59) know, and that’s that’s kind of the way
(40:00) I see it. I will say though, the places
(40:02) that don’t allow uh people to record it
(40:05) is based on security. It’s not because
(40:08) they want, you know, people to use or
(40:10) make money. And I think that’s actually
(40:11) one of my favorite parts about the court
(40:12) reserve integration because we kind of
(40:14) go from where we have a QR code, you
(40:15) know, where anyone kind of in the
(40:16) facility can scan it, uh, to where you
(40:18) have security options in court reserve
(40:20) where you could say that only someone
(40:22) who checked in uh, can record, which I
(40:24) think is really cool. Uh, so it kind of
(40:26) opens up that possibility and then at
(40:27) that point, you know, it’s like, okay,
(40:29) well now, you know, there is a security
(40:31) uh, thing like because, you know, people
(40:33) are pretty much just recording their own
(40:34) court. Yeah, for sure. So here’s a great
(40:37) testimonial from Nick Dawson. He says,
(40:39) ‘I love Save My Play. We have it on all
(40:41) of our courts and have installed tablets
(40:43) courtside for instant replay. Maybe
(40:45) mention this to everyone that David, you
(40:47) have this feature. It’s really cool and
(40:48) players love it. Thank you, Nick. That’s
(40:50) awesome. Thank you, Nick.
(40:52) Appreciate that. That’s awesome. All
(40:54) right. There’s a lot of like how much
(40:56) does Save My Play cost like monthly uh
(40:59) for the software for multiple courts? Um
(41:02) where can they find out about your
(41:03) pricing, David? Um, yeah, you could you
(41:07) could just email uh info@ saymyplay.com
(41:10) or you know, there’s a court reserve
(41:11) form. Uh, you know, we’re we’re very
(41:13) transparent on pricing, but it is it is
(41:15) kind of court-based. Uh, but it’s the
(41:16) range, you know, I just said we don’t,
(41:18) you know, do anything uh different
(41:19) there. And then the other thing, uh, I
(41:21) think like court reserve is we’re
(41:23) monthtomonth uh, by default. Um, and
(41:25) then, you know, if you want a further
(41:26) discount, we also do uh, we do annual,
(41:28) but I think that’s another big thing
(41:30) between us and the competitors. We don’t
(41:31) lock you into a contract. We earn your
(41:34) business every day. That’s what we tell
(41:36) people. So, we don’t need That’s right.
(41:38) We want to hug you every day. So, um,
(41:41) and I know there’s, you know, people are
(41:42) like, well, what what is this going to
(41:44) cost the player? I think you have to
(41:46) look at it from what the value that
(41:48) you’re giving the player and what your
(41:50) players are willing to pay. In a big
(41:51) city, they might be willing to pay more
(41:53) than they are in a little country town
(41:54) like us, right? So, I think that um and
(41:58) I’m going to screw this up and Tim might
(41:59) kill me for saying this, but I think he
(42:01) was thinking about charging $5 uh for
(42:03) each session um at Old Coast Pickle Ball
(42:06) depending on the membership, which we
(42:08) don’t have yet, right? Um but you just
(42:10) have to think about it in in terms of
(42:12) the value that you’re giving your
(42:14) players, how long the sessions are, um
(42:16) and what you want to drive as part of
(42:18) revenue and value at your club. Um what
(42:21) David? Yeah, so I it’s it’s it’s a great
(42:24) question. Um, and it depends like how
(42:27) much you can make and like the cost and
(42:28) everything depends on the area, the
(42:30) demographics and everything. Like, you
(42:31) know, we have some places that charge 20
(42:33) bucks an hour for footage and they and
(42:34) they do great. Uh, but those are in, you
(42:36) know, certain areas. Um, but one of the
(42:38) things I’ll say kind of what you said,
(42:40) it’s definitely something to think about
(42:41) whether to offer it as a value ad um or,
(42:44) you know, charge for it. You know, I I
(42:45) know Nick who just um actually has a
(42:47) beautiful new club in California. I know
(42:48) he offers it as like an amenity which I
(42:50) think is is great and he has a ton of
(42:52) volume there. But then you also look at
(42:53) like, you know, you have like Pickle
(42:55) Rage, uh, one of our, you know, joint
(42:57) customers. They have us on every court
(42:59) and, you know, they offer it right now
(43:00) as a value ad. Um, you know, so I think
(43:02) it’s going to become more and more
(43:03) common also to be an amenity that people
(43:05) are going to expect. Yeah, for sure. Um,
(43:09) let’s see. Uh, live stream. If they’re
(43:11) not live streaming it to YouTube, David,
(43:13) is there a way for them to see the live
(43:15) stream later without sending it to
(43:16) YouTube? Yeah, so our most common
(43:19) streaming functionality is through our
(43:20) platform. Uh, so you could basically
(43:23) create like a live stream event in like
(43:25) a couple clicks. Uh, and you could even
(43:26) schedule it now. Uh, so you could
(43:29) basically set up your live stream, send
(43:30) out the link and do nothing. Uh, you
(43:32) know, you could you don’t even have to
(43:33) wake up for the event and it will go,
(43:35) everyone involved could watch it. Uh, so
(43:38) it’s super easy. All of our live streams
(43:39) are recorded by default, too. Nice.
(43:41) Nice. Let’s see. Ashley, can punch cards
(43:43) be set up to pay for Save My Play
(43:45) sessions? I’ll put it on the idea board,
(43:48) Jim. That’s a great one. I love that.
(43:50) All right. Well, we’re going to wrap it
(43:51) up uh because we’re already a quarter
(43:53) till of the hour. David, any last uh
(43:56) comments about anything you that we
(43:58) haven’t told people about the Save
(44:00) MyPlay integration and and where they
(44:02) should reach out to you guys at?
(44:05) Yeah, I mean, I’d say definitely just
(44:07) reach out to
(44:08) [email protected]. Um, one of my
(44:11) personal favorite things to do is to
(44:13) help, you know, facility owners and
(44:15) managers figure out how to bring a video
(44:18) system in. you know, we’ll help you with
(44:19) all the logistics, uh, planning it all
(44:21) out. We love working with our clubs. You
(44:23) know, Kevin, we met early on and he’s
(44:25) just been so, uh, you know, great to us
(44:27) and we met so many great people and,
(44:29) yeah, we just want to help, you know,
(44:30) make it successful and, uh, yeah, get
(44:33) you some really cool tech. That’s
(44:35) awesome. And David, your team um, is
(44:37) possibly going to be at the club
(44:39) mastermind in June out in Salt Lake
(44:41) City, Utah. So any of those pickleball
(44:44) clubs that are going out to Club
(44:45) Pickleball mastermind, uh you can find
(44:46) David’s team there and spend some time
(44:48) with them there as well. Um so uh Kevin,
(44:51) any last thoughts of anything from a
(44:53) club perspective that you want to tell
(44:54) folks? Uh I just I’m so excited about
(44:58) what you guys have done together. Thank
(45:00) you for making it so easy for club
(45:02) owners like me to uh introduce this to
(45:04) our members and it’s a huge value. Uh, I
(45:07) don’t know when either of you sleep and
(45:10) specifically David I’ll, it doesn’t
(45:12) matter when I message him, I’ll get a
(45:14) response within like 20 minutes. Text or
(45:16) email. I I don’t think David sleeps.
(45:19) It’s pretty ridiculous.
(45:21) All right. Thank you. Thank you for
(45:22) calling that. That’s awesome. Well, if
(45:24) you have additional questions, you can
(45:26) reach out to supporterve.com. We’re
(45:28) happy to connect you uh with either one
(45:29) of these guys if you need anything
(45:31) additionally from them. And we’ll see
(45:32) you on the next webinar. Have a great
(45:34) day, everyone. Thanks so much. I
(45:37) appreciate it.
Capture. Connect. Grow: CourtReserve + Save My Play
Video Transcript
(0:04) Hello everyone. My name is Ashley. I’m
(0:06) with Court Reserve and it is National
(0:08) Tennis Month and we are so excited at
(0:10) Court Reserve today to uh celebrate
(0:12) tennis and to talk about what’s new in
(0:14) the tennis landscape and I’m joined with
(0:17) Gary from the Tennis Congress and Bur
(0:20) from Blake Tennis in Charlotte. Thank
(0:22) you so much for joining us today. Thank
(0:24) you. Thank you. Excited to be here.
(0:27) Awesome. So Gary, tell us a little bit
(0:29) about who you are and your background in
(0:30) tennis and what you’re up to these days.
(0:33) Oh, um, yeah, Gary Unennis. I was born
(0:35) and raised in Johannesburg, South
(0:36) Africa. Came over to the States, uh,
(0:39) played some college tennis, got a
(0:40) scholarship and, um, always loved
(0:42) coaching. Um, right now I’m the director
(0:44) of tennis at Portage Country Club in
(0:45) Akran, Ohio. Um, I have me and my family
(0:48) live out here and we we have a great
(0:50) time with it. And I’m also the director
(0:51) of the Tennis Congress and the Neck
(0:53) Gains Foundation. Um, you know, the both
(0:56) are very very important to me and very
(0:58) special parts of my life. Um, uh,
(1:00) Portage Country Club, this is my seventh
(1:02) summer with the club and, uh, it’s
(1:04) really a a very cool community of of
(1:07) members and, um, Tennis Congress, uh, is
(1:10) equally as important to me and also a
(1:12) very very tight community that, uh, I’m
(1:15) very lucky to be a part of. um both uh
(1:19) you know both both programs uh we really
(1:22) customize um any of any development uh
(1:26) programs that we put together and um
(1:28) yeah I’m happy to be a part of this
(1:30) webinar and and uh happy to be uh be out
(1:32) here with you guys and tell tell more
(1:34) about what we’re doing. Awesome. Very
(1:36) tell us what’s going on with you and and
(1:38) who and how your background came to be
(1:40) where you are today. Perfect. Well,
(1:42) first of all, thanks for inviting me to
(1:45) this webinar, Ashley and Court Reserve.
(1:48) Um, and I I’m one of your clients, so we
(1:50) are using court reserve, of course. Um,
(1:53) and we are happy with it. So, I um and
(1:56) again, my background is tennis. Uh, my
(1:59) life is tennis. I own a tennis club here
(2:02) in Charlotte, North Carolina. And we’ve
(2:05) been in business for 21 years. And I
(2:08) also own Barehead Tennis Consulting. I
(2:10) help other business owners or or someone
(2:14) that wants to start a tennis business, a
(2:16) tennis club. Um, but uh I play college
(2:19) tennis myself at Baylor and ever since
(2:22) then, I guess I started my business in
(2:24) 2000. So now it’s almost 25 years. The
(2:28) club has been here for 21 years. So
(2:30) that’s my small glimpse of my
(2:32) background. All right. Very good. Well,
(2:35) Gary, I want to start with you. Tell us
(2:37) a little bit about Tennis Congress. Like
(2:40) for a lot of the folks that are going to
(2:42) watch this webinar, they may play
(2:43) tennis, watch tennis, but like what is
(2:45) tennis
(2:46) congress? So, in a nutshell, tennis
(2:49) congress is an adult tennis camp and
(2:52) it’s uh kind of like going like like
(2:54) getting away for the weekend with your
(2:56) friends and being surrounded by all of
(2:58) your favorite uh tennis buddies.
(3:00) Everybody the focus uh with the tennis
(3:03) congress uh is adult tennis players. Um,
(3:06) and you know, the the people that come
(3:08) out are the tennis fanatics. They’ve got
(3:11) an obsession with the game. It means
(3:13) more than probably just playing points
(3:15) and and playing matches. It’s it’s a
(3:17) very healthy outlet for them. It’s a
(3:19) foundation for friendship. And so, when
(3:21) you come out to the Tennis Congress,
(3:22) you’re surrounded by not only
(3:25) like-minded individuals that just love
(3:27) the game and want to take it to the next
(3:28) level, but you’re also surrounded with
(3:30) some of the top coaches in the world.
(3:32) Um, we have leaders in the industry come
(3:34) out and provide onc court and offc court
(3:36) training. And that’s one of the most
(3:37) special things about the congress is you
(3:39) go on court and uh you’re working on
(3:42) your skills and drills and all of that
(3:44) all of that fun stuff with some of the
(3:46) best coaches in the industry. And then
(3:48) when you get off the court, you’re going
(3:50) into a ballroom to uh see presentations
(3:52) on singles and double strategy or work
(3:55) with uh one of the fitness uh fitness
(3:57) consultants to work on designing a a
(4:00) fitness program for you to take home or
(4:02) working with a sports psychologist to
(4:04) help you overcome your nerves during
(4:05) matches. So, it’s a very holistic
(4:07) approach to a um a tennis experience.
(4:11) And so many of our of our network of our
(4:14) athletes, they they go home just uh
(4:17) really blown away. Um they take a lot of
(4:19) information back with them and uh it
(4:22) just adds such a special feel to their
(4:24) tennis journey. Yeah. Yeah, and I can
(4:26) say as a adult tennis player, I have
(4:28) attended as a player um two different
(4:31) times now at tennis congress. And I love
(4:33) the fact before I even go weeks ahead of
(4:35) time, you guys are sending me a survey
(4:38) of my game, what kind of player I am,
(4:40) what I want to work on, what my
(4:42) weaknesses, what my strengths are, and
(4:43) once I get there, you’re sending me
(4:45) feedback as a player the entire time
(4:48) about what you as a coach or the coaches
(4:51) have experienced watching me on the
(4:52) court. So, it is I I’ve I’ve never seen
(4:56) anything like it and I really encourage
(4:58) adult players, but like it’s not just
(5:00) about tennis congress because you guys
(5:01) have a heart behind the nonprofit place
(5:05) that the tennis congress brings. So,
(5:06) tell us a little bit about that as well.
(5:08) Yeah. So in 2020 um when we couldn’t do
(5:11) any travel or any any of tennis events,
(5:13) we uh we always had a philanthropic side
(5:16) to our uh to our mission and um that was
(5:18) the Net Gains Foundation and in 2020 we
(5:20) converted into a full nonprofit and um
(5:23) the most recent project that we’ve uh
(5:25) that we’ve launched and and we’re
(5:26) driving is the Rise project and we’re
(5:28) trying to help ATP and WTA players that
(5:31) are outside the top 150 um surround them
(5:34) with resources, surround them with a
(5:36) team um and uh through the tennis
(5:38) congress events, raise enough money to
(5:40) help uh surround them with these with
(5:42) these resources and with these teams.
(5:43) We’ve got such a strong network of
(5:45) coaches that really just love the game.
(5:48) uh a lot of them volunteer their time
(5:49) and offer up uh different resources to
(5:52) help help these players and um you know
(5:55) the that’s that just and then we’ve got
(5:57) this strong network of adult tennis
(5:59) players that also love the game and
(6:02) whether they’ve start whether they
(6:03) played it as a kid or whe they started
(6:04) later in life. Mo most of most of them
(6:07) started later in life. They’ve realized
(6:09) that this the game of tennis has just
(6:11) given so much back to them in their own
(6:13) life that they want to be a part of
(6:14) these journeys. And you know we all love
(6:17) seeing um we all love watching TV. You
(6:20) know we just see Alcarez and Senna in
(6:22) the in the Rome final. What an exciting
(6:23) time. We’re excited to see you know
(6:26) Roland Garas coming up uh next week. and
(6:29) um we follow this game and and we’re
(6:31) passionate about it because we know how
(6:32) much work they’re putting in. And um
(6:35) then as you get to know the game a
(6:36) little bit more, you start to realize
(6:38) that the players that are outside that
(6:40) top 150 are really struggling. And I
(6:43) think we all kind of identify with that
(6:45) as adult tennis players because we kind
(6:48) of know what it’s like to struggle. and
(6:50) so to try to help them uh offset some of
(6:53) that struggle. Um it’s been really cool
(6:55) to see these different pockets of
(6:57) community come together to drive this
(6:59) project forward. And um you know that
(7:02) that’s what’s that’s what’s really
(7:03) special to me. So I’ll tell you at the
(7:05) last tennis congress we were at the
(7:07) Emilio Sanchez Academy in Naples,
(7:09) Florida. And I remember that evening he
(7:12) was talking about the players that are
(7:14) playing in these 1000 level, you know,
(7:17) uh, tournaments and when they win I even
(7:20) even if they win, they’re only winning a
(7:22) couple hundred dollars sometimes or
(7:23) maybe even a thousand dollars. And just
(7:25) the cost of being trying to make it
(7:28) professionally, we always think, you
(7:30) know, NBA and NFL and they’re making
(7:32) millions of dollars and it just is such
(7:34) a different environment for our upand
(7:36) cominging tennis stars. Yeah. No, it’s
(7:39) uh it really is hard for them out there
(7:41) and uh they’re all they’re constantly
(7:42) making the decision and it’s it’s scary
(7:44) when it gets even into the top 200 in
(7:46) the world because like you say NBA uh or
(7:48) baseball or those other sports, they’re
(7:50) riding the team jet and they’re uh got
(7:53) the team trainers and they’ve got all of
(7:54) that where each tennis player is their
(7:56) their own business and they’re really
(7:58) making tough decisions of okay, how how
(8:01) much am I going to go into the red? Do I
(8:02) have enough resources to take the coach
(8:05) with me? Do I have enough resources to
(8:07) spend money on some gear or so or or can
(8:10) I afford to travel to the next uh
(8:12) location? And you know, they they play
(8:14) with that pressure of if I don’t win
(8:16) this, I might not have enough uh money
(8:18) to get to the next spot or I might have
(8:21) to go home and find a way to make some
(8:23) more money to go back out. So, they’re
(8:24) playing with a lot of added pressure um
(8:26) on onto their shoulders. And so that’s
(8:28) that’s where we come in and we we hope
(8:30) we can uh do little things um to to help
(8:33) uh you know take take some of the stress
(8:35) off. One of the most recent things that
(8:37) came out of our time at Amelia Sanchez
(8:39) Academy was there were two uh
(8:41) participants, two athletes um Darlene
(8:43) and Mike Ashwood who have been part of
(8:45) our network for a very long time. And
(8:47) one of the girls that was training at
(8:48) the academy at at Ailio Sanchez um she
(8:51) came to one of our dinners and spoke to
(8:53) us and she was out there training. So,
(8:55) you saw she was putting in the work and
(8:57) there happened to be a um there happened
(9:00) to be a a tournament in Bethany Beach,
(9:02) which is close to where they live. And
(9:04) they contacted me and said, “Hey, if
(9:06) she’d be interested in in uh playing
(9:08) this tournament, we’d love to host her
(9:09) and we’d love to house her.” And so,
(9:11) that’s just a very small example of how
(9:14) how a little bit of help just goes a
(9:16) long way. Um she ended up um you know
(9:19) they ended up housing her. She ended up
(9:20) going there playing the tournament and
(9:22) uh I just received uh yesterday a very
(9:25) nice write back from from them about
(9:27) just what a difference that made because
(9:29) it’s a tournament she probably wouldn’t
(9:30) have even played in but it really helped
(9:32) her development. She had a she had a a
(9:35) result she was very happy with and um so
(9:37) you know sometimes we think it’s about
(9:39) cutting checks for hundreds of thousands
(9:41) of dollars. Of course yeah that that
(9:43) helps but uh it it does that’s not our
(9:46) mo. It’s a it’s all just us doing a
(9:48) little bit to to make a heavy lift seem
(9:50) a little bit lighter and that’s that’s
(9:52) the power of the tennis congress. I love
(9:54) it. Thank you so much for sharing that.
(9:56) Well, I want to kind of move towards Bur
(9:58) and and what you guys have done in the
(10:01) last 20ome years at Blakey Club. Tell us
(10:03) a little bit about what tennis has
(10:06) evolved from and where you see it today
(10:09) from a club owners perspective. Perfect.
(10:12) Um so for us um and even when I do my
(10:18) consulting what I been doing was even
(10:21) our club we are in an area that’s very
(10:24) growing sh is like probably in the top
(10:27) five in the country right now and
(10:29) grows there’s a lot of families moving
(10:32) in our area there’s a lot of kids
(10:33) there’s a lot of ladies even though we
(10:36) are surrounded by country clubs there’s
(10:39) a lifetime tennis
(10:41) three miles down the road there’s
(10:44) enough enough business to accommodate
(10:47) everyone. Um I personally in our club I
(10:52) don’t have any other raet sports that
(10:54) everybody’s doing pickle ball or pedal
(10:57) not yet or I’m not into the trend of
(11:00) rushing to get things done because we
(11:02) have a big demand on tennis and you know
(11:06) we do a lot of marketing on Instagram or
(11:08) Facebook. If I want to need more tennis
(11:10) players we can just market get more
(11:12) players or we do a lot of the new learn
(11:15) tennis programs. uh okay that never
(11:18) played before. We introduce them for
(11:20) seven, eight weeks and then they end up
(11:23) being a member. We are a private club so
(11:26) they have to be a member of the club but
(11:27) we give them a package to get them
(11:29) through the transition to get them
(11:31) excited to start playing tennis and um
(11:34) and that’s the main reason you know next
(11:35) year we’re going to add four tennis
(11:37) courts. At first we thought about doing
(11:39) pickle ball, but every neighborhood has
(11:43) pickle ball, you know, and or pedal is
(11:46) like I feel like pedal in our area is
(11:48) years behind probably and I really I I’m
(11:52) going to stick to my original business
(11:54) plan and continue with our tennis and
(11:56) then and make tennis bigger and even
(12:01) it’s going it’s going nowhere. So, right
(12:04) about that. Yeah. I love that. I and and
(12:06) I know exactly where you are in
(12:08) Charlotte. Um and you are surrounded.
(12:09) There’s there’s clubs all over the place
(12:11) that you can go um and be a member of
(12:14) and I’ve played at your facility. You
(12:16) have such great courts. Your community
(12:18) is great. You do a lot of USA. And I
(12:21) love the fact that you can take an adult
(12:23) person who has never played tennis
(12:25) before and teach them um and go through
(12:28) a program that teaches them the
(12:30) progression. And then what happens to
(12:32) that adult player after that eight
(12:34) weeks? Are you encouraging them to like
(12:35) join a league or like USA or where does
(12:38) that go? Great question. So our goal is
(12:41) you know by we start them with the
(12:42) softball in the beginning maybe orange
(12:44) ball. Okay. And then we transition to
(12:46) green dot after two weeks and you know
(12:49) but they come an 8week program they
(12:52) actually uh they start serving a little
(12:54) bit rally a little bit. Tennis is
(12:56) challenging unlike other sports but some
(12:59) people like challenge really. They are
(13:01) excited. Hey I’m getting better. I’m
(13:03) getting the exercise that I need. Uh I
(13:06) feel great. I’m meeting people. So it is
(13:10) uh our job really uh to get them excited
(13:13) and teach them, educate them what 10 is
(13:16) a lifetime sport. Uh yes, my dad played
(13:18) all the way up to age 85 and uh but
(13:22) really that’s uh the motive behind it
(13:25) really. Yeah, for sure. So, have you
(13:28) seen the continuation of young kids of
(13:31) their parents putting kids in maybe you
(13:34) guys have summer camps or you know
(13:35) tennis programs for juniors? Talk to us
(13:37) a little bit about where you’re seeing
(13:39) kids and juniors these days in like your
(13:41) area. Perfect. So, luckily tennis tennis
(13:45) in Charlotte is huge. Uh like Atlanta
(13:48) area is very big in tennis. Charlotte is
(13:50) one of those cities that is high school
(13:53) tennis is huge. So kids want to play
(13:55) high school tennis, middle school tennis
(13:57) and then we have bunch of kids you know
(13:59) they want to play college tennis. So we
(14:00) have a high performance junior program
(14:02) here and um so again as as an owner also
(14:07) as a tennis coach it’s my job really to
(14:09) to educate those kids and give them some
(14:12) taste of it they through summer camps or
(14:16) we’re doing an after school tennis
(14:17) program and they know they’re happy they
(14:20) are they’re learning and they’re going
(14:21) to continue and it’s our job really to
(14:24) keep them on the game. Absolutely. And
(14:27) you know, we’ve seen, I think, since
(14:29) COVID years of, you know, our kids being
(14:32) inside hooked on video games and not
(14:34) moving and not being athletic and, you
(14:36) know, and so just getting kids outside
(14:38) and in the sunlight and, you know,
(14:41) active again. Like I didn’t grow up with
(14:43) video games, but they’re everywhere,
(14:46) right? A lot of distractions. Yes, for
(14:48) sure. All right. So, I want to kind of
(14:50) move now that we’ve got some ground for
(14:53) where we are, um, for both of you to
(14:55) kind of let’s just have some
(14:56) conversation about some of the biggest
(14:59) shifts that you’ve really seen in tennis
(15:01) coaching uh, methodology over the last
(15:04) five years.
(15:07) Uh, yeah, I’ll kick it off. Um, you
(15:09) know, I think one of the and you’ve seen
(15:12) you you know, you’ve seen a bit of a
(15:13) tennis boom right now and I know it kind
(15:15) of was launched with uh 2020 with co
(15:17) where tennis really was one of the
(15:19) safest things to play, but started
(15:21) happening a bit before that where with
(15:22) the coaching methodology being a little
(15:25) bit more um live play and and get
(15:28) everybody playing as fast as possible.
(15:30) Like I I love that program you you have
(15:32) for adults like orange ball, green ball
(15:34) and in 8 weeks you’re playing tennis
(15:36) where you know I’ve I’ve been coaching
(15:39) tennis in country clubs andmies and you
(15:41) know all all sorts of different spaces
(15:43) and um it’s you’ve started to see that
(15:45) push over the last couple years where
(15:46) it’s like a little bit less about
(15:48) technique and more about hey can we get
(15:51) you playing as fast as possible which I
(15:53) think has been so healthy for tennis
(15:54) because there’s so much addiction to
(15:57) technique and don’t get me wrong it’s
(15:58) technique is super important. It
(16:00) prevents injuries. It’s going to We all
(16:01) want to look uh very graceful and and
(16:03) and smooth when we when we play. And if
(16:06) you want to, you know, hit shots certain
(16:08) ways, you you should uh obviously study
(16:11) uh good technique. But um you know,
(16:13) above that, uh you know, I before that,
(16:16) I would see people taking lessons for
(16:18) years and years and years. And it’s a
(16:20) hard journey tennis. And there’s even
(16:22) even on the professional tour, there’s a
(16:24) lot of quirky little technical issues.
(16:26) But um you know if you can if we can get
(16:29) people playing the game and that’s not
(16:30) just adults that’s kids too. Feel like
(16:33) that’s that’s what’s helping the gra the
(16:35) game grow because before it used to be
(16:37) so lesson based and now we’re starting
(16:40) to see this big push. You’re seeing USA
(16:42) leagues grow. You’re seeing more people
(16:44) on court um enjoying social games which
(16:47) I think has been really healthy for the
(16:48) tennis industry. Um, it’s kind of it
(16:51) swung one way where it was almost like
(16:53) you saw just like live ball and and like
(16:56) that big push to get people playing as
(16:58) quick as possible and sometimes the
(17:00) technique took the back seat. But it
(17:01) seems like right now there’s a bit of
(17:02) both. And um I think that’s that’s a
(17:05) really cool space for the tennis world
(17:07) to be in because I’ve never seen like a
(17:09) group of kids like on a soccer team and
(17:11) they’re like, “No, we only practice and
(17:14) then we go home. We just do foot skills
(17:16) headers and and then we’re out of here.”
(17:18) um we never play matches where you see
(17:20) that a lot in tennis. So, I’m excited to
(17:22) see the journey that that it’s going on
(17:24) as we find that balance between we’re
(17:27) playing matches, we’re we’re getting
(17:28) people playing as quick as possible and
(17:30) learning the technique along the way
(17:32) while we’re enjoying enjoying that time
(17:33) together.
(17:35) Anything to add, Bur about the
(17:37) methodology, what you’ve seen maybe
(17:38) change or get better. I think Gary said
(17:41) it perfectly, but same as I I see with
(17:44) the juniors, you know, we starting with
(17:45) a red ball or the orange ball, you know,
(17:48) the game again, the idea of playing is
(17:52) huge instead of spending too much time,
(17:54) lesson after lesson make it so
(17:56) expensive. I see them, you know, I I see
(17:59) people, you know, learning faster now.
(18:01) Um, and the game is a little bit shorter
(18:02) now, you know, even with the juniors
(18:04) played four games or adults, you know,
(18:07) the third set is a tie break with a USD
(18:10) and all that. I like those small changes
(18:12) or sometime we do no ads. Um, but you
(18:16) know, it’s just again it’s my job again
(18:18) as a coach to educate the client to make
(18:21) sure they’re having a good time. Are
(18:23) they exercising? I I like the aspect of
(18:26) exercising in tennis. You know, it’s low
(18:27) impact in your body. We do a lot of
(18:29) walking. we doing sprinting. Uh but
(18:33) really it’s uh it’s change and again
(18:35) it’s there’s so many instructions you
(18:37) know other stuff that we can get
(18:39) distracted nowadays but it’s as a tennis
(18:42) pro again it’s my job to do my part to
(18:45) educate the clientele that we have. So
(18:48) uh that kind of leads me to my next
(18:50) question. We’ve kind of heard in the
(18:51) industry that we need more young tennis
(18:55) coaches because when you look at some of
(18:57) these organizations that are like
(18:59) certification bodies, we have a lot of
(19:01) older pros that have been on the court
(19:03) 40 or 50 years. How do you think we’re
(19:06) going to fill the shoes of bringing new
(19:09) coaches into the game of tennis in the
(19:12) next couple years?
(19:14) Um, do you mind if I go Gary? Yeah,
(19:17) please do. That’s a tough one. You can
(19:18) have first.
(19:21) So again, I think um to give an example,
(19:25) we have 10 coaches here at the club.
(19:28) Um a lot of I feel like they’re young.
(19:31) I’m 53. I feel like I’m the oldest. Stay
(19:33) the truth. But there’s a lot of uh we
(19:36) have 24 27. I think it it all comes to
(19:40) the incentives to to have a better life.
(19:42) You know, are they making enough money
(19:44) to make a living? Um are they having a
(19:47) good time? Are they taking a day off?
(19:48) Are they are they balancing their life?
(19:51) Um, unfortunately, you know, I’m I’m not
(19:54) a PTA. I think they change the name now.
(19:57) Uh, I’m I’m with PTR. They’re going
(19:59) through changes right now. Um, I think
(20:02) the industry the certifications that are
(20:05) happening, they can do better and that
(20:08) could be improved whether whether it’s
(20:10) joining with USDA or other bodies um to
(20:14) attract this young people that you
(20:15) mentioned. But I think if they for
(20:17) example I give an example there’s a
(20:19) college graduate we just hired. She’s
(20:22) moving from Boston. She she’s graduating
(20:25) with accounting but her passion is
(20:29) tennis. She want to go to tennis. She’s
(20:31) from India. Um which is in that culture
(20:36) you know they probably want to go more
(20:37) into other stuff than tennis. It’s very
(20:39) unusual for her to get this passion and
(20:42) she told her parents listen I want to
(20:43) give tennis a shot. So, and she’s like,
(20:46) “Hey, we gave her a good package to for
(20:49) her to move here.” And I think it’s it’s
(20:51) all about how am I going to make a
(20:53) living and am I going to enjoy my being
(20:56) outside all the stuff. I think that’s
(20:57) it’s all going to come to that.
(21:00) That’s great. What about you, Gary? No,
(21:02) I I I think um you know, when you talk
(21:04) about trying to attract the younger
(21:06) crowd, I I think uh and and just fill
(21:08) that pipeline. Um, I feel like, um, I’ve
(21:12) got a I’ve got a master of tennis
(21:13) certification through the PTR. Um, I’ve
(21:15) got a master certification through the
(21:17) RS RSPA now. That’s what it’s called.
(21:20) Used to be USPTA. Um, and so I’ve I’ve
(21:22) I’ve gone through the education pathways
(21:24) in um in both uh in both bodies, right?
(21:29) And um I I think they do a great job,
(21:31) but I think that it could be a little it
(21:34) it could be a little cleaner and it
(21:35) could be a a little bit easier to
(21:37) navigate because I think it can be a
(21:38) little bit confusing. And there’s there
(21:40) should be some incentive um for them to
(21:43) continue to pursue this this continued
(21:44) ed. I think a lot of the coaches that I
(21:46) when I go to those, they’re great
(21:48) networking because just like the tennis
(21:49) congress, you’re kind of surrounded by
(21:50) these like-minded coaches. Some coaches
(21:52) will lean on their playing career and
(21:54) say, “Hey, I I played at a certain
(21:56) level, therefore I surely am just
(21:58) amazing.” Um, where the stuff that I
(22:01) really got out of it was really um, I
(22:03) did the junior development uh, Master
(22:05) Tennis and you know there’s different
(22:06) ages what you should be focusing on um,
(22:09) you know, and how you should be breaking
(22:10) things down there. There’s so many uh,
(22:13) things that you need to be doing to be
(22:14) constantly learning and and some guys
(22:16) are are doing it behind the scenes. They
(22:18) might be reading articles. they might be
(22:19) doing research and they may not have the
(22:21) certifications that that show the their
(22:24) accolades but um you know I I think to
(22:26) capture the to fill this pipeline
(22:28) because there is a bit of a void I think
(22:30) there there needs to be number one they
(22:33) need to there needs to uh we need to map
(22:36) out uh a progression for them because
(22:39) you know it’s kind of logical that you
(22:41) go you know you’re an assistant pro you
(22:43) work your way up you kind of get you
(22:44) earn your stripes you become a director
(22:46) and then then where does it go from
(22:48) there you I haven’t seen too many
(22:50) directors of tennis uh you know kind of
(22:52) take a jump into like a general manager
(22:54) role maybe of a facility of a tennis
(22:56) facility but you know let’s talk about a
(22:58) country club um you know what are what
(23:00) are what is the tennis industry uh doing
(23:02) to give that education uh when you do
(23:05) talk about continued ed and I know
(23:07) there’s they’re doing some things in
(23:09) that space but um I think when you make
(23:11) uh when you show these young college
(23:14) kids uh that tennis coaching is a really
(23:18) great way of life cuz it is tough if you
(23:21) don’t enjoy if you don’t love coaching.
(23:23) It’s tough. It’s long days. Um you’re on
(23:26) the court and then when you get off the
(23:28) court, you’ve got emails and phone calls
(23:29) and text messages and all sorts of other
(23:31) organizational things to do and that’s
(23:33) where you get into this tough seat where
(23:35) like you’re a director of tennis and you
(23:38) love being on the court, but there’s so
(23:39) much off court that that that
(23:41) administrative stuff pulls you off. And
(23:43) so if we can make that pathway a little
(23:45) bit more appealing and also keep pushing
(23:48) the innovation you know now you’ve got
(23:50) social media uh you know the influencers
(23:53) and all all the people that are doing
(23:54) amazing stuff and broadening their
(23:57) reach. You know now you used to only
(23:58) kind of touch your community but now
(24:00) your community is way bigger because you
(24:02) could be giving tennis tips on
(24:03) Instagram, you could have your YouTube
(24:05) channel and you could really have a a
(24:07) tight-knit community. Um, and I and I I
(24:10) think that uh maybe the the older crowd,
(24:14) which I feel like I fall into now anyway
(24:16) as I as I say that because I don’t
(24:18) fully, you know, we don’t always
(24:20) understand what some of the what the
(24:22) changes are in in the technology and
(24:23) what’s available. So, I think that’s got
(24:25) to be spelled out a little bit better to
(24:27) help fill that pipeline with these with
(24:30) these younger coaches.
(24:32) So, I want you both to think if you
(24:34) could wave your magic wand and kind of
(24:37) change anything in the tennis landscape,
(24:39) what would it be?
(24:44) Oh, you bet. You want to take it? You
(24:47) want to take that one?
(24:51) Go ahead. So, if you if you had a magic
(24:52) wand, Bur and you could change uh one
(24:55) thing about the current tennis
(24:56) landscape, what would it be?
(24:59) Uh, I guess for me, I guess the first
(25:03) thing that comes to my mind is as a
(25:06) business, stick to your game plan. I I
(25:10) see a lot of clubs, you know, they
(25:11) change just quick or something, hey, I’m
(25:13) going to try this, I can try this. Um, I
(25:17) think stick into your business plan.
(25:19) Stick into your passion as a tennis club
(25:22) and and ride it instead of let me I’m
(25:26) not into the fast money making aspect of
(25:28) my mind. I I’m more into the long long
(25:31) term. I’m here I look at the club, you
(25:33) know, I do I plan to sell it? Maybe not.
(25:35) Maybe my kids want to take it over one
(25:38) day, right? And uh that’s the only thing
(25:40) I can think of is uh I think we need to
(25:42) stick to our guts and say hey tennis but
(25:45) then like Agassi or those guys you know
(25:47) they’re going to pick a ball doing this.
(25:49) Okay. But that’s I think in general I
(25:52) think USDA is trying really hard to help
(25:55) us even clubs to whether it’s improving
(25:58) facilities or uh giving incentives to
(26:02) the coaches. So I can see that growing
(26:05) even they’re going to do much better.
(26:07) That’s awesome. What about you, G? I
(26:09) think with my magic wand, um I would I I
(26:13) would I would uh I would want to create
(26:15) um more more uh of that that culture of
(26:20) of working together. You know, I I think
(26:22) it’s a it’s an individual sport that
(26:24) maybe turns into individual kind of
(26:27) behaviors. you see um you know you you
(26:30) see uh you know you go to different
(26:33) neighborhoods and maybe that coach
(26:34) doesn’t like that coach and those club
(26:36) members don’t like those club members
(26:38) and you know it it kind of it it seems
(26:40) to be a problem on on all the levels you
(26:42) know you’ve got uh the fights between
(26:45) ITF and uh you know ATP and WT and all
(26:48) you know all of I don’t know all the
(26:50) intricacies of it of it but um you know
(26:52) that even within the coaching world
(26:54) you’ve got two different organizations
(26:55) that are educating people and it’s fine
(26:57) that we have those. I I have no problem
(26:59) with that. But I I feel like um we could
(27:02) grow this game so much more if we, you
(27:05) know, if you just looked at your your
(27:06) little circle, your little community,
(27:08) and you said, “Hey, there’s three
(27:10) neighboring clubs around me. What can we
(27:12) do to grow the game together instead of
(27:14) fight against each other?” Because I
(27:16) think that that takes people out of the
(27:18) game. Um and that’s that’s also a little
(27:20) bit what’s special about the the tennis
(27:21) congress. Not to bring the light back to
(27:23) that, but like you know, you’ve got
(27:24) these amazing coaches. It’s obviously
(27:26) much easier to be um you know
(27:29) uh a prophet and and passionate about
(27:32) the game and and ambassador for it when
(27:34) you’re going to a neutral location and
(27:36) you’re you’re not doing it in your
(27:38) neighborhood. But um I I think we that’s
(27:40) why we start to see a little bit of
(27:42) people sliding into into those different
(27:44) whether it’s coaches or players sliding
(27:46) away from tennis into different things
(27:48) because there’s uh maybe just that, you
(27:51) know, it’s us it’s us against them where
(27:54) we should all be kind of kind of playing
(27:56) together. It’s it’s a community thing. A
(27:58) lot of us don’t walk into the same room
(28:00) um because we all have different
(28:02) interests and different ways of life,
(28:03) but tennis is something we all do
(28:05) together. And so I’ I’d love to to break
(28:07) down some of those walls um with my
(28:09) magic wand. I love that because my next
(28:12) question was going to be really and Bur
(28:14) you probably from a consulting aspect,
(28:16) you know, how do you you know how do you
(28:19) work with the other clubs in the area,
(28:21) not as competition, right? How do you
(28:23) set up businesses to, you know, foster
(28:26) the tennis community together, grow
(28:28) together, uh ideas together? I mean, I
(28:31) know that some of the big certification
(28:33) bodies like RSPA and PTR once a year
(28:35) they’ll get together or their divisional
(28:37) conferences, but like how do how do
(28:40) clubs and facilities learn best
(28:42) practices? Um, and how can we spark that
(28:45) so that we can move clubs and facilities
(28:48) forward and not just be so, you know,
(28:51) together or alone? Hey, great question.
(28:54) Actually, um, Gary kind of answered it a
(28:57) little bit. Um, I wish it was more
(28:59) united. Even here in Charlotte when I’m
(29:03) a private club, so there’s a lot of
(29:06) country clubs. Everybody’s just in their
(29:07) own bubble. Mhm. Yeah. Yeah. I wish
(29:10) there was a Maybe this is something
(29:12) they’re not aware of it, but I wish
(29:14) there was one
(29:17) joint, whatever you call it, but I wish
(29:20) there was one more united like you said.
(29:23) A day, a day, a lunch, a dinner, a happy
(29:26) hour. Yeah, absolutely. Yeah. Well, what
(29:30) when I bring that up, they look at it
(29:32) more like I think some people look at as
(29:34) a competition or it’s more been
(29:36) close-minded than anything. Um I think
(29:39) hey, maybe quot Reserve be the one that
(29:41) you’re reuniting and do some this kind
(29:43) of webinars. Yeah. Yeah, for sure. You
(29:46) know, I’ve seen that in the pickle ball
(29:48) space. There are these organizations
(29:50) like mastermind networking events where
(29:52) people come together and then once a
(29:54) month they get on Zoom calls and they’re
(29:56) sharing best practices and ideas. And I
(29:58) really think that there is room for that
(30:00) in the tennis space. Maybe I’ll talk to
(30:02) Tim and see if I can get him to add
(30:03) something to his list of things. You
(30:06) know, USDA USDA is offering We are one
(30:09) of the top 50 premier facilities in the
(30:11) country. Yes, that’s right. Yeah. So
(30:14) they do that, you know, they doing it
(30:16) with us. They trying it right now with
(30:17) 50 of those clubs. We do monthly Zoom
(30:20) meetings. They bring us to Orlando. Yep.
(30:23) Uh actually we’re going back in November
(30:25) again. They So USDA is doing this as a
(30:28) pilot program to try it out, but they do
(30:30) have a program that’s going to come out
(30:32) to all to make this more universal
(30:35) nationwide. I love it. Yeah. But I wish
(30:37) there was in the local level again. I
(30:38) wish there was even there’s so many
(30:41) coaches in Charlotte, but everybody’s in
(30:43) their own. Yes. I wish an organization
(30:45) just for the locals, hey, how do we make
(30:46) our industry better? Right. Yes. And I
(30:49) do think that, you know, it’s they’re so
(30:52) busy and I I see and I hear that from a
(30:54) lot of the instructors and coaches that
(30:55) we work with at Court Reserve, we’re
(30:57) like, why wouldn’t you come to our user
(30:59) conference or why don’t you go to the,
(31:01) you know, world conference or this? And
(31:02) they just they can’t take the time off
(31:04) the court. They can’t get away from
(31:06) their city. It’s an expense. their clubs
(31:08) not paying for the expense of them going
(31:11) to something like that. So maybe
(31:13) something in a networking zoom kind of
(31:14) way could be beneficial. Uh agree around
(31:18) the country. So all right. So my last
(31:21) question uh what do you what do you want
(31:23) folks to know about the future of
(31:26) tennis? Um especially when it comes to
(31:28) maybe you know the club aspect or maybe
(31:31) the player aspect and and what’s our
(31:33) hope for tennis in the future as we wrap
(31:35) up today?
(31:37) Gary, go ahead.
(31:40) Uh, you’re burning questions, Ash. Um,
(31:43) the, you know, look, I think tennis is
(31:45) is in a good space. Um, you know, when
(31:47) when whether you look into the the
(31:49) professional world and see like changing
(31:51) of the guard with new faces like Alcarez
(31:53) and SA just like pushing the game and
(31:55) and they’re super fun to watch, right?
(31:57) So, you’re seeing that and it and it all
(31:59) just kind of trickles down, you know,
(32:00) now now I’m looking at kids that we work
(32:02) with and they want to play, you know,
(32:04) slide on the clay and hit a little drop
(32:06) shot like like Alcarez and uh, you know,
(32:08) cover the different angles and and then
(32:10) you start to see it in adult play too.
(32:12) Hey, well, I want to learn a drop shot
(32:14) or or something like that. Um, and so
(32:17) I’m I’m excited about uh the way tennis
(32:20) tennis is moving forward. Um, I feel
(32:22) like there’s a there’s a new wave of
(32:24) players that are um enjoying all the
(32:28) variety that that tennis offers. You
(32:30) know, it’s it’s not tennis is not this
(32:33) exclusive uh sport so much anymore. It’s
(32:36) not exclusive to like, hey, you’ve got
(32:38) to be really good or or you don’t play
(32:39) at all. you know, you’ve got like um
(32:41) people doing amazing work with like
(32:43) cardio tennis where it’s like, hey, I
(32:45) don’t have the best serve, but I love
(32:47) getting a good workout and I love being
(32:49) out there with my friends of all sorts
(32:50) of different levels. And so that’s such
(32:52) an innovative way to uh teach where, you
(32:55) know, you’re as a coach, I I always say
(32:58) you’re you’re you’re a community
(33:00) builder. You’re the driver of the bus
(33:02) that everybody gets on to to go play
(33:04) tennis and they’re all from different
(33:05) walks of life. So finding those ways for
(33:08) uh you know different people to come
(33:10) together together and play tennis has
(33:12) been awesome. You’re seeing it with with
(33:14) different racket sports and I think
(33:16) those other racket sports compliment
(33:18) tennis because they might be easier to
(33:20) learn right out the gate. Um whether you
(33:22) talk padal pickle ball and you know you
(33:24) start to see people come come to tennis
(33:26) because of that. Yeah, you you’re seeing
(33:27) some people walk away from tennis and go
(33:29) to those different sports but I think
(33:31) the future of tennis is great and I
(33:33) think the future of racket sports is
(33:34) great. uh you know furthermore you
(33:37) you’re seeing great um America you you
(33:39) know Americans and you know we’re based
(33:41) in America so like you’re seeing amazing
(33:44) uh there’s so many girls in the top 100
(33:47) uh there’s so many uh guys in the top
(33:49) 100 and and making great moves and so I
(33:52) think that um as you see uh the game
(33:56) evolve you’re seeing a little it’s a
(33:57) little bit of a louder crowd and not
(33:59) such a quiet crowd and I think that’s
(34:01) exactly what what tennis needs right
(34:03) they they needed that shakeup and So,
(34:05) I’m excited for how that affects club
(34:07) world, tennis world in general. So,
(34:10) that’s awesome. Uh, okay, great. So, I
(34:13) guess on my end, I I feel even much much
(34:17) optimistic. This game is for life. Um,
(34:20) again, you can see at the college level,
(34:22) you know, now most schools actually
(34:24) they’re going to they’re changing the
(34:25) NCA is changing the way they give
(34:26) scholarships. They’re going to stop
(34:28) paying the players. Uh I think they’re
(34:31) gonna have 10 players per team at
(34:33) division one and they I think everybody
(34:34) might get scholarships things like that.
(34:37) It’s a it’s making all this juniors even
(34:39) more excited. Uh and again I the
(34:43) professional level look at it the nadals
(34:45) the federates when they’re out now
(34:46) there’s a new generation coming behind
(34:48) them and that’s going to continue
(34:50) whether it’s WTA ATP or even at the
(34:54) culture level you know Wake Forest just
(34:55) won the NCAA and
(34:58) um so really I think again we I feel
(35:02) optimistic that we’re gonna there’s a
(35:04) data by the way that USDA put out that
(35:07) tennis grew I don’t know 15% last here.
(35:11) That’s that out there. The number is
(35:13) climbing every year that new players
(35:16) joining or those who used to play high
(35:18) school 25 years ago, now they want to
(35:19) play tennis, right? As a club, our
(35:23) biggest membership grows has been the
(35:26) emptiness nesters. When the kids are out
(35:28) of the house, they go to college, all of
(35:30) a sudden mom and dad, they get bored.
(35:32) Hey, let’s let’s stop playing tennis.
(35:34) Wow, that’s amazing. I see that for
(35:36) real. We we sell a lot of couples
(35:38) membership now because they want to just
(35:40) get out and we and we do Friday night
(35:42) socials based on mix doubles. Oh, Gary,
(35:46) let’s go. We’ll go on the show. Sign me
(35:48) up. Sign me up. Yeah. So, I can see
(35:51) that. You know, I I think everybody can
(35:52) see that. Or uh and again, like I said
(35:55) earlier, we need just to stay in our own
(35:56) lane of tennis and say, “Hey, let’s grow
(35:59) it.” So, Right. Yeah. Well, I want to
(36:01) thank you guys for joining us today.
(36:03) We’re going to put this up on the court
(36:04) reserve YouTube channel with the links
(36:06) to uh to reach out to both of you guys
(36:08) and just appreciate your time and
(36:10) pushing our favorite sport forward. So,
(36:12) thank you guys. Thanks for having us,
(36:15) Ash. So fun. Okay, bye. Thank you.
Powering the Future of Tennis: Developing Talent & Transforming Clubs
Video Transcript
(0:01) Hello everyone and happy summer. I can’t
(0:03) believe it’s already almost June. My
(0:05) name is Ashley. I’m with Court Reserve.
(0:08) We are so excited about this webinar.
(0:10) Mark, I am so excited because our
(0:13) relationship with Swiss just keeps
(0:15) getting better and better and better.
(0:16) Welcome Mark from Swiss and Oswin from
(0:19) CR uh on our webinar today. Uh Mark and
(0:22) Oswin, thanks for joining us. I’m going
(0:24) to go over a few announcements while we
(0:26) have a couple more people jumping in the
(0:28) room and uh just really again excited
(0:31) for this wish webinar today. One of the
(0:34) important things that we try and do at
(0:35) court reserve is support our clients
(0:38) well and so we have extended our live
(0:40) chat support hours. Uh we are now live
(0:43) chat support 5 to 8:00 pm Eastern
(0:46) Standard Time. that gives our West Coast
(0:49) um support um and our clubs on the West
(0:51) Coast even greater um chance to live
(0:54) chat with our team as well as weekends
(0:57) live chat support Saturdays and Sundays
(0:59) now uh from 9:00 to 5. I’m really glad
(1:02) that we’re able to do that. We’ve hired
(1:04) some incredible folks um at Court
(1:06) Reserve over the last six months um just
(1:08) to do West Coast and weekend hours. So,
(1:10) super great news um from that end. And
(1:14) then I know Mark, your team is going to
(1:16) be at Mastermind as well as the court
(1:17) reserve team, uh, club pickle ball. If
(1:20) you are a pickle ball club, uh, I highly
(1:22) recommend coming out to mastermind.
(1:24) We’re gonna be there. You guys are going
(1:26) to be there. And it’s really just an
(1:28) amazing event to learn so much about the
(1:31) pickle ball industry, how to run your
(1:34) club, how to set your clubs up, what’s
(1:35) the best practices, and then month after
(1:38) month, Devin and his team, they do Zoom
(1:40) calls, and our team gets so much out of
(1:42) that just from an Old Coast uh pickle
(1:45) ball standpoint. So, that is a great um
(1:47) organization and a great time to be
(1:49) together in Utah. Uh, but I’m really
(1:52) actually even more excited that we are
(1:54) announcing today our two new Catalyst
(1:57) tour stops. So, Court Reserve Catalyst
(2:00) is our user conference. Uh, our next two
(2:02) stops are going to be uh in September
(2:05) out on the West Coast and then out on
(2:07) the East Coast. So, you can actually go
(2:09) to courteserve.com and look up the
(2:11) Catalyst Tour. I’ll put that link in our
(2:13) chat box today. Uh so that if your team
(2:15) is interested in supercharging your
(2:16) court reserve platform, doing more with
(2:19) court reserve because let’s be clear,
(2:20) how many of us have an iPhone? I have an
(2:22) iPhone and I probably used 20% of it
(2:25) since I bought it and set it up. So come
(2:27) to Catalyst. It’s one day. It’ll be well
(2:30) worth it. So hi Mark.
(2:34) Hello Ashley. Thank you so much for
(2:37) having me. Thank you so much to the
(2:38) entire court reserve team as well. This
(2:41) is uh this has been long in the waiting.
(2:43) Um and it’s just fun to kind of look
(2:45) back and see uh the whole timeline of of
(2:48) just friendship and API partners and
(2:50) everything. And so it’s this is an
(2:52) exciting moment for the Swiss team. So
(2:54) we appreciate you guys hosting this.
(2:56) Absolutely. Well, you know, we’ve been
(2:58) working on this for quite some time. We
(2:59) always tell people it’s coming and now
(3:01) it’s here. Um, and so Mark, there’s
(3:04) probably some folks, not just pickle
(3:06) ball, but tennis and all of our other
(3:08) clubs that may not even know what Swiss
(3:10) is. So, give us a little info.
(3:13) Absolutely. So, Swiss is software for
(3:17) running your club programming and that
(3:20) encompasses the entire spectrum of
(3:22) programming, whether it’s a large, you
(3:24) know, three 500 person tournament or
(3:26) just a small 500 person tournament. So,
(3:29) tournaments, uh, leagues as well.
(3:31) leagues are really becoming one of the
(3:33) most um popular and important parts of
(3:35) running a good club. So ladders and
(3:38) partner leagues, uh individual leagues,
(3:40) and then even just small programming
(3:42) events like a round robin, you know,
(3:45) eight person duper mixer, come get a
(3:47) duper rating on the pickle ball side and
(3:49) in paddle they call those Americanos,
(3:52) right? King of the court. So the entire
(3:54) spectrum of club programming from small
(3:57) just infrequent round robins, king of
(3:59) the court to ongoing multi-week leagues
(4:03) to tournaments um and everything in
(4:05) between. So that’s what Swiss does. And
(4:08) and to be even a little bit more
(4:09) specific, we’re talking about the
(4:12) scoring, the court assignments, the
(4:14) leaderboards, the stats, everything that
(4:16) might encompass that. So if you were to
(4:18) go and join a a 20 person latter league
(4:21) at a club, be it for tennis, pickle
(4:23) ball, paddle, rack, whatever the sport,
(4:26) you could take 20 names. Actually, you
(4:28) don’t have to do this. The the API, I
(4:30) won’t spoil it, but the API will do all
(4:31) this for you. And Swiss will put 20
(4:34) names into different court assignments
(4:36) of the ladder. You record your scores in
(4:38) Swiss. It gives you the leaderboard. If
(4:40) it’s a ladder, it shuffles people up and
(4:42) down depending on whether you win or
(4:44) lose. And that’s true whether this is a
(4:46) tournament bracket, latter league, or
(4:48) anything in between. Well, I know at Old
(4:51) Coast Pickle Ball, we we did the old
(4:53) Swiss way before the court reserve
(4:54) integration where you would have to put
(4:56) all the names and all the duper numbers
(4:58) and all that great jazz in there. And
(5:00) now what we have done is made
(5:03) time-saving efforts for the club and the
(5:05) administrators and the instructors
(5:07) because now everything can flow through
(5:09) court reserve and they can basically hit
(5:10) a button. Um, and so I know Oswin, if
(5:13) you want to go ahead and start pulling
(5:14) up your screen. Um, Oswin’s actually
(5:17) gonna kind of take us through what it
(5:19) looks like in court reserve. And then,
(5:21) um, this, of course, is going to be
(5:23) recorded. We’re going to throw this up
(5:24) on the court reserve YouTube channel for
(5:26) you guys to watch later, as well as if
(5:28) you have questions, I can’t imagine
(5:30) anyone would have questions, but if you
(5:32) do, put them in the Q&A because that
(5:35) allows us to kind of answer your
(5:36) questions and we’ll do those as we go
(5:38) through. So, Oswin, let’s go.
(5:41) All right, so we’re going to go over a
(5:43) couple of things regarding the Switch
(5:44) integration. First, it’s only available
(5:46) right now on our tiered pricing plans.
(5:48) Um, if you’re on our tiered pricing
(5:50) plans for the start and grow, the Switch
(5:52) integration is about $25 as an add-on.
(5:54) And if you have the scale and enterprise
(5:56) plan, it is included. The first thing
(5:58) you’re going to want to do is you’re
(6:00) going to want to head over down to your
(6:01) settings page, down to your additional
(6:03) features. Click on that, and then
(6:06) towards the bottom here, you’re going to
(6:07) see the Switch integration. Once you’ve
(6:09) clicked this box, you can hit setup or
(6:11) you can head alternatively to the page
(6:14) uh down at the bottom here and see the
(6:16) Swish icon that’s now appeared. Um
(6:18) either way will get you there. Once
(6:20) you’re in there and you’ve gone through
(6:22) the Swish setup process, you’ll have an
(6:24) API key and you’ll have a location based
(6:26) on where you are geographically. Uh if
(6:28) you have any issues with the location
(6:30) ID, you’re going to be able to email
(6:32) with the Swiss support staff and they’ll
(6:34) be able to get you all set up and fixed
(6:36) there. That’s pretty much all you need
(6:37) to do on the court reserve side to get
(6:39) the switch integration set up. Once
(6:42) done, you’re going to be able to head to
(6:44) any of your events. And as long as
(6:46) there’s one or more registrant on the
(6:48) event, you’re going to see a new button
(6:50) when you’re looking at any individual
(6:52) date. Whether this is a full event
(6:53) registration or a um dropin event
(6:56) registration, you’re going to be able to
(6:58) do this. So, we can see here I’ve
(7:00) clicked on one and I have some
(7:02) registrants here and I have no
(7:04) registrance here. So, we’re going to go
(7:06) to the May 28th one that actually has
(7:08) some registrance, and you’ll see a sync
(7:09) to switch button is now available. Uh,
(7:12) previously, you won’t have that. If we
(7:13) have no registrance on it, you won’t see
(7:15) it. So, if you’ve done this once before
(7:19) uh with a particular event date, you’re
(7:21) going to have an additional option here
(7:22) with action type and a Swiss game ID. If
(7:26) you’ve never done it before, you’ll
(7:27) simply see no action type and game
(7:29) format only. Um, when you have the game
(7:32) format only, you’ll have a drop- down
(7:33) list where you can select from various
(7:35) options that we sync from court reserve
(7:37) over to Switch. Now, for short
(7:40) descriptions on each of these, you can
(7:42) still view these not on the court
(7:44) reserve side, but on the Switch side,
(7:45) you can simply click create game on the
(7:48) Switch side, and you can see the
(7:49) standard game or league game formats.
(7:52) And when you click on these, it’ll give
(7:53) you a brief description of those
(7:55) particular items.
(7:57) So, we’re going to actually just sync a
(7:59) new one here so you can see what it
(8:00) looks like. Uh, we’re going to sync a
(8:02) regular one and we’re going to sync a
(8:03) league one and then we’ll get into a
(8:04) little bit of what it looks like once it
(8:06) syncs. So, we’re going to do a regular
(8:08) rotating partner round robin to start.
(8:11) All we have to do is hit this
(8:14) button and a couple of seconds later it
(8:16) populates over here on the right hand
(8:18) side rotating partner round robin and
(8:20) you can click into this. Now, from here
(8:23) is pretty much all switches domain. Uh,
(8:26) but you can have people join uh via
(8:28) either the QR code, via text, you can
(8:30) invite people um and is like as the
(8:33) owner, if I’m part of this particular
(8:35) league, I can click join game, select on
(8:37) my
(8:38) name, and I’m good to go and I’m right
(8:40) in there. You can also add it to my
(8:42) calendar. Um, so that’s what a regular
(8:45) one looks like. We head back or before
(8:48) we head back actually, we can take a
(8:49) look. You can edit some options into the
(8:51) game like turning on the duper section
(8:54) of it which a lot of folks will want to
(8:55) do. Uh it’s note everybody must have
(8:58) their accounts linked. They need to be
(9:00) joined appropriately in order for it to
(9:01) actually sync to
(9:05) duper. And let’s go ahead and show what
(9:08) syncing a league looks like. So you’ll
(9:10) see something like this upcoming
(9:12) leagues. And it’ll break it down a
(9:14) little bit differently than the
(9:15) individual game date. And so I’m going
(9:17) to go ahead and I’m going to delete this
(9:19) one. And I’m just going to reync the
(9:21) same exact one but as a league
(9:27) instead. So if we do a league rotating
(9:30) partner round robin and we sync this
(9:32) over, it’s going to populate over here
(9:34) and we can see the name is the exact
(9:36) same here. We click on the details and
(9:40) then you’ll notice we have like a
(9:41) duplicate last game and a new event
(9:43) section here. Um from here you get all
(9:45) of your players names listed. You’re
(9:48) going to be able to duplicate the last
(9:50) game and copy all of those sets and
(9:53) continue out for each of your event
(9:54) dates and get all that set up in just a
(9:56) few minutes and keeping all of the names
(9:58) that you have synced over, saving you
(10:00) lots of
(10:02) time.
(10:05) And let’s see
(10:08) here. I think that’s about it that we
(10:10) wanted to show here. Yeah. Now, Oswin, I
(10:13) I do want to mention that people can see
(10:15) both court reserve and the Swiss, but
(10:17) you basically have this in two separate
(10:19) like you’re not going to see a Swiss on
(10:21) the court reserve page here. This is two
(10:24) separate uh windows that you have put
(10:26) together specifically for our demo
(10:28) today. Correct. Yes. To clarify, this is
(10:30) my cell phone. If I click back on the uh
(10:32) little button, you can see my little
(10:34) Facebook notifications. This is just me
(10:36) casting it to the screen. So, we’ve got
(10:37) our our web page up. You’ll have your
(10:39) phone on hand. Um and you’ll be able to
(10:42) go through that process. All right.
(10:44) Great. That’s great. So, currently in
(10:46) court reserve Oswin, uh folks can go in
(10:48) and they can set up to have a partner.
(10:50) Can you talk just a little bit about
(10:52) that? How they have to do that currently
(10:54) and then what’s coming? Yes. Okay. So,
(10:57) as far as setting up as a partner goes,
(10:59) one of the ways that you want to do it
(11:00) in order to sync to Swish as well, um
(11:03) and even if you were not syncing to
(11:04) Swiss, you have to build a custom field
(11:06) inside of Court Reserve. To do this, we
(11:09) can head into the actual event
(11:12) itself. And if you’ve already set up a
(11:14) custom field, way down behind the
(11:17) general info, there’s going to be a
(11:19) event registrance custom field in which
(11:21) you can select from any various custom
(11:23) fields that you may have created. Uh
(11:25) mixed partner entry, gendered partner
(11:27) entry are good examples. Once we have
(11:29) saved something like this, and I’ll show
(11:31) how to make one of those in just a
(11:33) moment, you can head over to the dates
(11:36) and look at the registrance tab. If you
(11:38) require this, uh members will have to
(11:41) select and fill out a text box field
(11:43) with their partner’s name on that. Uh
(11:45) now, you can technically register um a
(11:48) couple different ways. You can have both
(11:49) people register where you have the other
(11:51) person list the partner. You can do a
(11:54) pending approval where once both people
(11:56) have registered and they’ve listed each
(11:57) other, you can approve both of them or
(11:59) you can just say, “Hey, one person
(12:01) register, list your partner. It’s on you
(12:03) guys to show up and make sure that your
(12:04) partner’s there or your team captain
(12:06) essentially.” Um, and it’ll display in
(12:09) this particular custom field. You can
(12:11) click on it if you were to do admin side
(12:13) registration and you can simply add the
(12:15) person. So, if I wanted to add my
(12:18) partner right in here, I could save
(12:20) changes and we can hover over that
(12:22) person’s uh we just hover over it. We
(12:25) don’t have to click on it and we get
(12:26) Kiwi Canerski there listed right in. Um,
(12:29) as far as uh actually before we go
(12:31) there, how you make the custom field.
(12:34) So, under your setting sections, you’ll
(12:36) have custom fields. As soon as you click
(12:39) on one of these, you’re going to have a
(12:40) few different categories. Now the thing
(12:42) to remember is it’s the event registrant
(12:44) category and not an event field. Um so
(12:47) you want to make sure when you create
(12:48) the category it says event registrant.
(12:50) Um that’ll enable you when people are
(12:52) signing up or registering to have that
(12:54) additional box. You can force this to be
(12:56) required so somebody has to enter
(12:58) something. Um and you can show it on the
(13:02) member side. You can keep it admin
(13:03) facing only. Either or. We recommend on
(13:06) the member side uh for at least partner
(13:08) registration. So, you’ll have three
(13:11) field types. Uh, text box is all you
(13:13) need. Um, text area is a little
(13:15) excessive, but you can technically do
(13:16) it. Um, if you wanted to have everybody
(13:19) list like an MLP format, you could list
(13:22) four people out there with a text area,
(13:24) and it looks a little cleaner than a
(13:25) text box. Um, drop down’s not going to
(13:28) work for that particular one.
(13:30) As far as what we have coming,
(13:32) um we’re going to go ahead and show a
(13:35) brief look at uh at what it’ll look like
(13:38) here. Drum roll. When you go into the
(13:41) Yep. Something everybody’s been waiting
(13:43) for and something that we’re we’re
(13:44) testing on. Uh it’s pretty close.
(13:48) Drum roll on the loading is registering
(13:50) as a team. So, having this wonderful
(13:53) button in here to go in, you’re going to
(13:54) be able to click. Um, let’s actually go
(13:57) ahead and and create a new event real
(13:59) quick so we can see briefly what that
(14:01) looks like. Now, I’ve heard this is
(14:02) coming out in the July release. So, if
(14:05) all of you can just, you know, get real
(14:06) excited, we got a countdown going on.
(14:08) So, so once we have the uh register team
(14:11) button turned on, we have the max teams
(14:13) and the max registrance per team. So,
(14:15) you can adjust this uh accordingly. and
(14:19) then how registration will work a little
(14:21) bit from there. The registration window
(14:22) is going to look a little bit different,
(14:24) but uh we’ll go ahead
(14:27) and get something written real quick.
(14:31) I’m not going to fill out as much as
(14:33) possible. The date would be important
(14:38) though. All right, let’s
(14:42) see. So, now that we have something like
(14:44) this, when we go to register, we’re
(14:46) registering teams now. So, we can go
(14:49) ahead and put
(14:52) in Oswin and we’ll go ahead and do Kiwi
(14:56) here. And we can see my team player
(14:58) maximum has been met. And so, this is
(15:00) just the admin side. Of course, it’s not
(15:02) the player side. Uh players will receive
(15:04) a similar thing when they register. They
(15:06) can register as a
(15:07) team. And so, that goes through and
(15:10) you’ll see we have teams here listed and
(15:12) team one. So, like we can continue to
(15:14) register team one, team two, team three,
(15:16) etc. depending on our events um setup
(15:19) and how many teams we’re allowing and
(15:20) how many players per team. If we don’t
(15:23) have somebody or if we need to change
(15:24) somebody real quick, let’s say I send a
(15:26) cancellation uh to one person here, I
(15:29) can still add a partner in here right
(15:31) after that with a quick little UI
(15:33) button, choosing the next person and
(15:35) registering them to that team. Now,
(15:37) again, that is not out yet, folks. That
(15:40) is not ready yet. You will not see that
(15:42) in your core reserve account yet. So,
(15:44) that is coming in July. Um, but right
(15:46) now in order to do team base, you would
(15:48) still need to do the custom field like
(15:49) Oswin showed us earlier. So that is
(15:52) fantastic. So thank you Oswin. Uh,
(15:55) absolutely. So Mark, uh, anything we
(15:57) missed before we answer this multitude
(15:59) of questions?
(16:02) Uh, great great question. Well, first I
(16:04) would just jump in and say that uh
(16:06) team-based registration is going to be
(16:08) incredible and not only from the Swiss
(16:10) side of things, we offer a lot of
(16:11) team-based formats and so um when that
(16:14) goes live in court reserve, you know,
(16:16) Swiss is going to be one of the big
(16:18) beneficiaries of that because that’s
(16:19) going to sync up really well. So, props
(16:22) to your guys’ team. I believe you guys
(16:24) are really pioneering all of the
(16:26) software system and having team-based
(16:28) registration. Very exciting. Um, and
(16:31) then actually I would just say to to
(16:33) finish on Swiss’s side of things, it’s
(16:35) very simple. Um, we’ll answer a lot of
(16:37) questions, but I’ I’d just reference
(16:39) people to our website,
(16:41) swishportsapp.com. Um, our pricing tiers
(16:44) are all all publicly displayed on our
(16:46) website, our support line, so you can
(16:48) reach out if you have questions or if
(16:49) you want to get started or see the
(16:50) pricing, that’s all available on our
(16:53) website as well. So, anyone can uh
(16:56) rewatch this video recording or go right
(16:58) there for more info. All right. So, I
(17:00) think there’s a big question. What about
(17:03) duper? Mark, I feel like the ease of how
(17:06) this is going to flow into duper. Talk a
(17:08) little bit about what that looks like
(17:09) right now. Yeah, absolutely. I saw some
(17:12) questions on that as well. So, there
(17:13) there’s a lot of really cool um
(17:16) functionality in this court reserve and
(17:18) switch API as it pertains to duper. So,
(17:21) I’ll probably hit three or four
(17:22) different questions and one answer here
(17:24) that I saw. Um, so first first question,
(17:27) someone they had a good question. They
(17:28) said, “When I sync from court reserve to
(17:30) swish, I don’t always see if it’s a
(17:32) duper or non-duper game in Swish.” Um,
(17:35) so the answer to that is it doesn’t
(17:37) matter if you sync it as a duper or
(17:39) non-duper game because we just launched
(17:42) two or three weeks ago a feature where
(17:44) in Swiss you can edit the game or the
(17:47) whole league from duper to non-duper
(17:49) seamlessly. So don’t worry if you feel
(17:51) like you didn’t sync it right. You can
(17:53) just go right into Swish and turn a
(17:54) non-duper game into a duper game or vice
(17:58) versa. Um so there’s great flexibility
(18:00) there. The next thing is a lot of people
(18:03) uh on this webinar have probably typed
(18:06) in sixdigit duper IDs a couple or maybe
(18:10) not a couple maybe a lot of times when
(18:11) setting up duper rated games. That’s not
(18:13) always the easiest thing because it’s
(18:15) like
(18:16) wxq59 you know whatever it is. So, the
(18:19) way this API works is um if players have
(18:23) their duper account linked to court
(18:25) reserve, which is an integration I know
(18:27) that’s available. Um say you have a 16
(18:30) person duper rated roundroin. 16 people
(18:33) sign up and pay on court reserve.
(18:35) They’re their duper is all linked to
(18:37) their court reserve account. When you
(18:39) click that sync with swish that Owen was
(18:41) showing, it will send over the names and
(18:44) the duper ids of those players, which is
(18:47) really nice. So, you open up Swiss and
(18:49) you’ve got all 16 players entered and
(18:52) their duper IDs. Uh, that’s a huge
(18:54) timesaver. If somebody didn’t have, for
(18:57) whatever reason, their court reserve uh,
(18:59) and duper linked up, it’ll highlight
(19:01) them and switches orange saying, “Hey,
(19:03) spot check this one person.” And then
(19:05) you could go and fill in the gap right
(19:07) in Swish, which is also nice. Um, so
(19:10) that’s great. And then the last uh piece
(19:12) of functionality that I would uh mention
(19:15) is a lot of clubs who have used Swiss
(19:18) are used to having their players scan a
(19:20) QR code to check in, if you will, when
(19:23) joining an event. So if I walk into a
(19:25) club and I’m one of those 16 people
(19:27) playing in a roundroin, I’d scan the QR
(19:30) code and I’d claim my spot and now I’m
(19:32) good to go. Well, now we can use duper
(19:35) IDs as as a unique identifier. So, when
(19:38) your club manager hits sync with Swiss,
(19:41) if you have your duper linked to court
(19:42) reserve and Swiss, it puts your profile
(19:45) right into the game. You don’t even need
(19:46) to scan that QR code. You could walk
(19:48) into the club, open up Swish, and you’re
(19:50) already in the game ready to view your
(19:53) court assignment and and go play. So,
(19:55) lots of exciting things on that end.
(19:57) Very good. Okay, so let’s just go
(19:59) through here. I’m just going to read the
(20:01) question out loud and then we’ll figure
(20:02) out who’s going to answer it. How’s
(20:03) that? Um, let’s see. We would love to
(20:05) have external sign on capabilities from
(20:07) court reserve. It would make our member
(20:09) experience much smoother. Um, I’ll add
(20:12) it to the idea board right now. That’s
(20:15) awesome. All right. Is there a way for
(20:17) admins to operate Swiss from a
(20:20) desktop? Great question. So, we just
(20:23) started releasing the first of many
(20:25) desktop features on Swish. So, something
(20:28) that if you’re already a Swiss client,
(20:30) you probably saw last month, our club
(20:32) portal. This is kind of what we’re
(20:34) calling our desktop um side of things.
(20:37) So, we just launched the club portal um
(20:40) that has right now limited desktop
(20:41) features, but you can manage all of your
(20:44) club info. You can use all of our uh
(20:47) team member and group functionality
(20:49) there. So, adding employees, adding
(20:51) groups, um you can manage your billing.
(20:54) We also have on the desktop what we call
(20:56) our Swiss Academy, which is fun. That’s
(20:58) that’s our new database of over 40
(21:00) tutorial videos. Um, there’s there’s a
(21:03) section for leagues, a section for
(21:05) roundrobins, there’s even a section for
(21:07) comedy. So, if you want some pickle ball
(21:09) or racket sport comedy, we put that in
(21:11) our tutorial videos. I’m I’m actually
(21:13) curious who’s clicked on that. But,
(21:15) anyhow, that’s that’s the initial
(21:18) desktop functionality. More will be
(21:20) coming. So, I will not promise right now
(21:22) that it’s like a desktop version of all
(21:25) of the cord assignments and brackets.
(21:26) Right now, it’s more of a limited kind
(21:28) of appetizer for desktop functionality.
(21:31) The other thing that I’d say too, and
(21:33) this is just a g a big thanks as well to
(21:35) court reserve, is most of what you would
(21:38) want to do on a desktop at this point is
(21:40) done directly in court reserve. Setting
(21:42) up an event, selecting your time, all of
(21:45) the logistics, pricing, details,
(21:47) reports. Court Reserve nails that. And
(21:50) you would do that all from a desktop.
(21:52) Once you click sync to switch, it’s
(21:54) almost better just to do it right from a
(21:56) mobile device. We always say no one
(21:58) brings their laptop to the pickle ball
(22:00) court, but everyone brings their phone.
(22:02) So, it’s kind of nice. Um, with that
(22:03) sync with Swish, you don’t even need to
(22:05) worry about typing in or setting up
(22:07) games from the mobile end because Court
(22:10) Reserve does it for you. Um, and it
(22:12) syncs right to Swish. So, there’s
(22:14) there’s the long-winded answer. That’s
(22:15) great. There’s a couple questions that
(22:17) look like there may be support questions
(22:19) about how when people are going to go do
(22:21) certain things and then, you know,
(22:23) something’s not working the way they
(22:24) want. I would encourage you reach out to
(22:26) supportcortreserve.com. Tell us what
(22:28) your issue is and then we can help you
(22:30) figure out if it’s a court reserve or
(22:32) what that functionality is and I’m sure
(22:34) we can get in touch with Mark’s team as
(22:36) well to help you guys as well. Um, don’t
(22:38) want to go down the rabbit hole today of
(22:39) fixing support issues. Um, let’s see. If
(22:42) payment is done by court reserve, can I
(22:43) still access Swiss on the website
(22:46) application? Right now it has to have a
(22:48) Stripe account. I would have Lance
(22:50) probably reach out to your guys. Uh,
(22:52) Mark, is that correct? Yep. Yeah, that’s
(22:54) great. All right, let’s see. Um, can you
(22:58) show us in settings where this is? I’m
(23:01) assuming Jason that uh Oswin, if you
(23:04) want to just quickly show uh I guess
(23:06) Yeah, I’ll pull back up.
(23:08) Yep. Make sure I can find my share
(23:11) button. There it is.
(23:15) Okay. So, where it’s located in the
(23:17) settings section for the switch
(23:18) integration is all the way down at the
(23:20) bottom here with additional features.
(23:22) You have to turn it on initially. Once
(23:24) it’s turned on, it’ll appear in order.
(23:27) So, right here, it’s a little S symbol
(23:29) with both the arrows. You can click on
(23:31) that and that’ll be your Switch
(23:33) integration setup with the API key and
(23:35) location. Yep. But you do need to have a
(23:38) Switch account as well as a court
(23:39) reserve account. And there was a
(23:41) question depending on pricing uh what um
(23:44) tiered bucket you are in in court
(23:46) reserve depends on whether you pay the
(23:48) $25 a month for it at court reserve or
(23:50) whether it’s included. And if you’re on
(23:51) court reserve legacy pricing, you do
(23:53) need to be on one of those new tiered
(23:54) plans in order to turn on Swiss. And
(23:57) then Mark’s pricing page, I have put the
(23:59) link out in the everyone chat, uh,
(24:02) swishportsapp.com. Their pricing is
(24:04) there. And then if you have more
(24:05) questions about pricing, then you can go
(24:06) directly to Swiss uh, for that as well.
(24:09) All right, let’s keep
(24:12) going. If you have a Swiss account, do
(24:15) you need to create a new one? I would
(24:17) say probably not. Correct, Mark? You do
(24:20) not. We can just essentially give admin
(24:23) status if you want to sign up for your
(24:24) club. Yeah. So, it’s simple transition.
(24:27) Okay. Uh Vicki said, “Is there a limit
(24:29) of how many events you can have going?”
(24:32) No, there’s not a limit of events. Uh
(24:34) correct, Mark. That’s also correct on
(24:37) the Swiss side of things. Unlimited.
(24:39) Okay. Let’s see. How compatible is Swiss
(24:42) and Court Reserve with gym classes like
(24:44) yoga, Pilates, bar, and the levels of
(24:48) each? Uh well, I’m I’m not sure that
(24:51) that really is going to do the same
(24:53) thing. I mean, court reserve, we’re
(24:54) going to handle all the registration for
(24:55) those fitness classes um with levels,
(24:58) but as far as like competition, unless
(25:00) unless yoga and Pilates is now a
(25:02) competition. Mark, do you have anything
(25:04) for that? Uh not that I’m familiar with,
(25:08) but maybe I should learn a little bit
(25:09) more about that world.
(25:12) No, that think think of Swiss as
(25:14) anything where you would want any type
(25:16) of recording a score or having matchups.
(25:19) You don’t even have to record scores.
(25:20) Sometimes people just like the, you
(25:22) know, the the algorithm generator, they
(25:24) do it friendly mode. So, anything that
(25:26) has matchups, some sort of scoring, a
(25:28) leaderboard or a skill level, that’s uh
(25:30) for any sport, that’s where where we
(25:33) shine. All right. So, this is not just
(25:35) for pickle ball. Swish for tennis. Can
(25:37) it flow into something similar to duper?
(25:40) So, do you have any ratings specifically
(25:42) within Swiss for tennis?
(25:45) Yeah, great question. So, we have tennis
(25:48) ratings coming probably around fall. Um,
(25:51) so that’s it’s already in the works. Uh,
(25:53) coming this summer will be um WPR,
(25:57) formerly Red Paddle. So, for any of the
(25:59) the paddle clubs out there, that’s
(26:01) exciting. That one’s going to be done uh
(26:03) pretty soon. And then tennis
(26:04) integrations will come as well. Um, and
(26:07) I guess this is probably a good time to
(26:09) touch on a few other tennis uh features
(26:12) as well because we we do get a lot of
(26:14) tennis um questions. Um, one of the
(26:17) features that we released beginning of
(26:19) the year is team team leagues. And when
(26:23) I say team, this is different than just,
(26:26) you know, doubles like doubles partners.
(26:28) A lot of tennis clubs uh love to do
(26:32) teams where you have lines of doubles
(26:34) players. I know this is USADA does some
(26:37) similar things, right? This is just very
(26:39) popular in tennis where you could have a
(26:40) a four doubles line team league and you
(26:44) even play against other clubs. They’re
(26:46) really fun. You have rosters. So, you
(26:48) might have a a roster of 16, you know,
(26:50) ladies in a in a doubles league. That’s
(26:52) one of the new features that we have on
(26:54) Switch. We call it our custom team
(26:55) format. So, if you’re on the tennis side
(26:58) of things, I just want to highlight that
(26:59) for you right now. Um, these team
(27:02) leagues are very popular. you know,
(27:04) pickle ball has started to kind of
(27:05) follow tennis with MLP and now some
(27:07) other things, but tennis has nailed this
(27:09) for a while. Team leagues being very fun
(27:11) where you have your, you know, top
(27:13) doubles line and second and third and
(27:15) you compete against other clubs or other
(27:17) teams within your club. Um, so anyways,
(27:20) again, that’s reach out to our team for
(27:22) more details, but we want to make sure
(27:23) the other racket sports are aware of
(27:25) features we’ve been releasing for those
(27:28) functions. Absolutely. Okay. Um, so we
(27:32) had somebody ask, “Will the sync to
(27:34) switch button be added to the court
(27:36) reserve app?” And I just asked him and
(27:38) he said, “Yes, that’s a great idea. We
(27:40) will get that added to the admin app.”
(27:43) So in court reserve on the app, that
(27:44) that’ll be great. That’s great
(27:46) functionality. So great idea. Thank you.
(27:47) I can’t remember where that lives, but
(27:49) it’s somewhere here. All right, let’s
(27:52) see.
(27:54) Um, let’s see.
(27:57) Yes, you have to subscribe to Swiss um
(28:00) and court reserve for the for it to
(28:02) work. You also have to have duper turned
(28:04) on in court reserve if you want the
(28:06) duper ids to flow through Swiss and then
(28:08) to flow through to duper. Correct, Mark?
(28:11) That’s correct. Yes. Okay. Um let’s see.
(28:15) Does the $25 a month give you unlimited
(28:17) integration with Swiss? If you’re paying
(28:20) the $25 in court reserve, yes. Or if you
(28:22) turn on the Swiss in court reserve, then
(28:24) it’s giving you that unlimited
(28:26) integration with Swiss. Yes. All right,
(28:28) let’s
(28:29) see. Uh, with the last quarterly update,
(28:33) Court Reserve announced a round robin
(28:35) feature in development. Yep, we’re also
(28:37) working on that. Uh, but of course,
(28:41) Swiss has round robins as well. That’s
(28:42) why we’re talking about this today. Um,
(28:46) do you have a player view yet? If not,
(28:49) when? How can players sync their CR and
(28:52) Swiss? So players don’t have to do
(28:54) anything. Correct, Mark? Yeah, that
(28:56) that’s correct. It’s the same as they’re
(28:58) doing it now. You just have two apps. Um
(29:00) I love the put it on the idea of board
(29:03) of a single sign on type thing, but it
(29:04) it works it works seamlessly without. So
(29:07) you just have your court reserve where
(29:09) you sign up for events and then you open
(29:11) up Swish when you get to the club,
(29:13) right? Pull up Swish and it’ll have your
(29:15) court assignments. Easy enough. Uh let’s
(29:18) see. Uh this is uh we spoke to someone
(29:20) at Swiss recently. They mentioned
(29:21) something about the pricing being linked
(29:23) to participation with Swiss tournaments.
(29:26) Anything about that connection Mark you
(29:28) want to talk about? Sure. Yeah. And and
(29:30) to keep it brief on our pricing on our
(29:33) website for which Ashley put the link in
(29:35) in the chat, you’ll see that on for
(29:37) example pro club pricing there’s a 125,
(29:40) there’s an 85. So, if you’re wondering
(29:42) what what is the difference between two
(29:44) pro club pricing options, that’s where
(29:46) swiss tournaments.com comes into play.
(29:48) And we actually have a video right
(29:50) underneath our pricing tier where you
(29:51) can click on it and see which, you know,
(29:54) 125 or 85 is the best fit for your club.
(29:56) So, I’d encourage you to go and watch
(29:58) that. But that’s why that’s a great
(30:00) question if you see two different pro
(30:02) club options, uh, swishournaments.com
(30:04) comes into play. All right. So, if
(30:08) here’s a great question. So, I’m in
(30:10) court reserve. I’ve already synced to
(30:12) Swish. I go into court reserve and I
(30:14) change the event or I change some
(30:16) players around. Do I need to click sync
(30:18) to Swish again? How does that work for
(30:20) us, Oswin? Yes. If you change over on
(30:23) the court reserve side, if you modify
(30:25) your event registrance, you’re going to
(30:26) be able to hit the sync button and
(30:28) update the existing game field. Now, if
(30:31) you wanted to change the event and just
(30:33) sync over again, you can click the
(30:35) create new game and choose a different
(30:37) format if that was your goal. Uh but
(30:38) otherwise you can just update your
(30:40) registrance sync again and it will
(30:42) update the existing one with the names
(30:44) that have changed from court reserve. So
(30:46) easy. Love that. Um let’s see. Yes, if
(30:49) you want duper to work, so you would
(30:52) need to have duper in court reserve and
(30:53) swish. Um let’s
(30:57) see. Swish automatically will send duper
(31:00) results to duper after it’s completed,
(31:04) right? Um let’s see.
(31:11) Um, if you want to learn, I know Court
(31:13) Reserve, we have a knowledge base uh
(31:16) that has an article about the
(31:17) integration that we have with Swiss and
(31:19) Mark just talked about what his team has
(31:21) put out as far as like the academy and
(31:23) some training videos and things. Um, so
(31:26) depending on what you’re wanting to
(31:27) learn, we can definitely help you. Just
(31:29) reach out to our support team and we can
(31:31) get you that information as well. Um,
(31:33) let’s see.
(31:35) It is a one-time sync from court reserve
(31:38) to Swiss um unless you make changes.
(31:42) Does Swiss or court reserve sync with
(31:44) pickle ball brackets? Mark, you want to
(31:46) take that one? Sure. We don’t we don’t
(31:49) sync with them at the moment. Um you can
(31:52) manually input stuff if you want into
(31:54) Swiss from other uh registration sites,
(31:57) but there’s no link at the moment and
(31:59) none in court reserve either. Uh we are
(32:01) partnering with Swiss. So, all right. Is
(32:04) there a way to have tournament as a game
(32:06) format when trying to sync from CR to
(32:08) sync? I can only do round robbins and
(32:10) leagues. So, currently that’s what we’re
(32:12) doing. Our our integration is round
(32:14) robins and yeah, leagues right now. Yes.
(32:17) All right. Let’s see. When syncing from
(32:19) court reserve to Swiss, do the partners’
(32:21) names from the custom field also have
(32:23) their duper link sync to Swiss? I don’t
(32:26) think that’s how it works right now. Is
(32:27) it Mark?
(32:29) Uh, let’s see. Or Oswin. That’s a great
(32:32) question.
(32:33) I I don’t believe so. Is this Yeah. So
(32:35) with set partners um right now in Swiss
(32:39) just to kind of give a practical example
(32:42) because some people have tried this. So
(32:44) right now if you sync a partner event
(32:46) it’ll actually give you twice as many
(32:48) teams as you need. So in Swiss you can
(32:51) go and edit them. So I you know it’ll
(32:53) get you halfway there but then you have
(32:55) to go in and add the partners into
(32:57) Swiss. I believe that’ll even be
(32:59) changing with the partner registration
(33:01) coming out in court reserve. So, in the
(33:02) meantime on Swish, you still have to do
(33:04) a little manual work, you know, which is
(33:06) what it is, and then it’s going to be
(33:08) all smoothed over here with a couple
(33:10) weeks. Yeah. So, in a couple weeks, once
(33:12) we have teambased registration, then you
(33:14) will be able to easily sync both players
(33:16) and both their dupers over too. Um,
(33:18) right now, I think Osman’s kind of taken
(33:20) us through what that looks like. Yeah,
(33:22) right now, if you do the partner
(33:24) registration here, when you click on
(33:26) this, right, you’ll get the each person
(33:28) on the registrant list and then their
(33:30) partner listed. when we talked about
(33:32) custom fields a little bit earlier, uh,
(33:34) where one person registers for their
(33:36) team and then they list their partner.
(33:38) That’s probably the best way to go at
(33:40) the moment to save yourself the most
(33:42) amount of manual work. So that way you
(33:44) have just one person registering for
(33:46) their team with their little custom
(33:47) field written and then over on this list
(33:50) will populate just their name. It won’t
(33:52) populate that custom field. So you’re
(33:54) going to be able to quickly go ahead and
(33:56) allow people to join. So the the team
(33:59) member joins, right? They select their
(34:01) name, they uh the other people come in
(34:04) and or the partner comes in and scans or
(34:06) they’re invited via the other options in
(34:08) Swiss, they can select the partner name
(34:11) or you can of course go ahead and edit
(34:13) the partner and put in their name
(34:15) directly from the custom field.
(34:18) Awesome. Very good. There’s a lot of
(34:20) questions about uh things we’ve already
(34:23) answered like yes, you have to have a
(34:25) Swiss account first and then you have to
(34:27) have CR. Uh if you want duper to flow
(34:30) through, you do have to have a duper
(34:31) account and then turn on duper. Um you
(34:34) can run ping pong leagues, right, Mark?
(34:37) Yes, you can. That’s awesome. Um you
(34:41) will have to reach out to Swiss to get
(34:43) your API keys before you can put that
(34:45) into court reserve. Um that’s true. Um,
(34:49) triple team, Mark. Does this work for
(34:52) triple teams yet? Uh, yeah. I I’m not
(34:55) totally sure. I could think of two
(34:57) things triple team refers to. One is
(35:00) there’s a threeperson team, like 3v3,
(35:04) and that is one of the supported formats
(35:05) in uh, Swiss, which is um, which is
(35:08) really fun. And then sometimes that
(35:10) refers to as well having three doubles
(35:13) lines, right? like maybe three guys and
(35:15) three girls and it’s mixed or it’s an
(35:17) allmale league and you have three
(35:18) doubles lines. That also works. So you
(35:21) could do six player rosters and even
(35:23) have people like on the bench as subs
(35:25) that you pull in. So both of those work.
(35:28) Awesome. And there is uh let’s see the
(35:32) WTN integration is coming in court
(35:34) reserve. Yes, we’re still working on
(35:36) that. Um are you guys working with WTN
(35:39) or UTR Mark as far as tennis leagues?
(35:41) Uhhuh. It’ll be after our paddle
(35:43) integration, so you guys will probably
(35:45) beat us to it, but that’s coming as
(35:47) well.
(35:48) Um, again, if you’re on court reserve
(35:50) legacy pricing, you do need to be in one
(35:53) of the in the new pricing tiers that
(35:55) Court Reserve has. If you’ll reach out
(35:56) to our support team, then they can have
(35:58) somebody reach out to you and kind of
(35:59) explain how that works and and what to
(36:01) do because you can’t use Swiss if you’re
(36:03) on old legacy pricing in court reserve.
(36:06) Um, let me see.
(36:12) Uh let’s
(36:16) see. Wow. So, okay. Lots of double
(36:19) questions.
(36:21) Uh all right, let’s see.
(36:29) Subs. Actually, I think one Yeah, go
(36:31) ahead. Yeah, I was going to say we’ll go
(36:33) to the subs question, but one thing that
(36:35) we’ve um been asked a lot as well, which
(36:37) should be good to address is um what if
(36:39) someone doesn’t have the Swish app or
(36:41) doesn’t have their phone on them or
(36:42) anything like that? Um which is a great
(36:45) question. So, in Swiss uh it’s okay if a
(36:49) couple of people haven’t downloaded the
(36:51) app. Um you can we call this adding like
(36:54) a placeholder name. So, when you swing
(36:56) uh sync the data from court reserve to
(36:58) Swiss, uh let’s say there’s 20 people in
(37:01) a ladder league. If 15 of them have the
(37:04) Swiss app downloaded and they follow
(37:05) along and put in their scores,
(37:07) wonderful. And if five of them, for
(37:08) whatever reason, they don’t own a
(37:10) smartphone or they left it at home or
(37:11) whatever, it’s okay. Their name and
(37:13) their Duper ID can still be entered into
(37:16) the game. You can still send the scores
(37:17) to Duper. Um they would just look off of
(37:21) a friend’s phone or the club
(37:22) administrator or something. So, it still
(37:24) works perfectly if you don’t get every
(37:26) one of the players to download Swish. It
(37:28) still works great.
(37:31) Uh, there’s a question here. It looks
(37:32) like Swiss also has a couple different
(37:34) plans. Any of those plans will work with
(37:36) Sport Reserve or which plan do they need
(37:38) to choose for Swiss, Mark? Great. It’s
(37:41) the Pro Club plan. Okay. So, the Pro
(37:44) Club
(37:45) plan. All right. And let’s
(37:49) see. So, there’s a question. You said no
(37:52) limit to number of leagues in Swiss. Is
(37:53) there a limit to number of players per
(37:55) event? Well, you would set that up in
(37:56) court reserve and you could put a max
(37:58) registrant uh at the league level and
(38:00) that way only that number of players
(38:02) could sign up through court reserve and
(38:04) then you would push that over to Swish
(38:05) as well.
(38:06) So, wow. So, uh last question because
(38:10) wow, we have over 50ome questions. Is
(38:12) Swish compatible with Android phones,
(38:14) Mark? Uh yes, it’s built on Apple and
(38:19) Android. All right, very good. And oh,
(38:21) this is another good question. Where do
(38:23) you find that API uh in your Swiss
(38:26) account? Can they find their API or do
(38:28) they need to reach out to your team,
(38:29) Mark? Uh they can find it. That’s a good
(38:31) question. So, when uh when you set up a
(38:34) club account with Swiss um we’ll give
(38:37) you your what I mentioned is the club
(38:39) portal. That’s kind of our initial
(38:41) desktop features. Right on your profile,
(38:43) there’s an API key, so you can copy and
(38:45) paste that right into court reserve.
(38:47) Awesome. Well, thank you guys so much. I
(38:50) know we’ve gone over a ton of
(38:51) information. This will be up on the
(38:53) court reserve YouTube channel and I’ll
(38:54) know we’re going to send it over to Mark
(38:56) and his team as well. If you have
(38:57) additional questions about how this
(38:59) works or anything we can do, please
(39:01) reach out to the court reserve support
(39:03) team or I know the Switch support team.
(39:05) We’d love to help you. Hope you guys
(39:07) have a great summer. We’ll see you soon.
(39:09) Take care.
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