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You probably don’t need a reminder to keep your club fresh, clean, and operating smoothly. Those are table stakes for any club committed to keeping current members happy and attracting new ones. However, in the Digital Age, an appealing and useful club website is equally important. Without a strong presence on the web, you risk […]
The Complete Guide for a Better Club Website Read More »
Let’s play ball. Pickleball that is! This tennis, ping pong, badminton triple threat is the fastest growing sport in America. From Florida to NYC, parks and facilities are making room for pickleball enthusiasts. As the sport gains ground among athletic clubs across the country, more pickle-ballers are signing up for tournaments and championships. With players
3 Reasons Why You Should Consider a Court Reservation System for your Pickleball Club Read More »
You would be forgiven for asking what is pickleball, although it’s only a matter of time before that question becomes redundant. Pickleball was created in the mid-1960’s but recently it has become one of the fastest growing sports in the United States — so popular that many cities in Utah have started to build dedicated
What is Pickleball and Why Is It so Popular? Read More »
Are you tired of having to tell members that there isn’t a court available when they come to your front desk? Do you hate to see the frustration or disappointment on members’ faces? Running a tennis club is not easy. Managing the different time slots and activities. From group or solo lessons, to private bookings
5 Reasons Your Tennis Club Needs to Make Use of an Online Booking System Read More »
When a member joins your club, it comes with an expectation they will be treated the same as every other member. Bottom line – no preferential treatment. If members are not able to have the same access to opportunities as others, they will begin to question why, and their perceived value of their membership will
Stop the Court Hog Read More »
When a member is looking for a club to join and play at they look at your overall amenities and what I like to call “side perks”. Does your club provide high quality teaching pros to help improve or teach them the fundamentals? Does your club provide resources so they can practice on their own
What are your “side perks”? Read More »
In today’s fast paced world, time is a precious commodity. One of the quickest ways to frustrate your members is to make them feel that you are costing them time. If a member is paying top dollar to be part of your club, they are paying for court time, access to events, social connection, and
Time is a Precious Commodity Read More »
Are you struggling with registration and sign ups for socials, clinics, and other events? It comes down to one word – Awareness. 90% of all club owners promote their events in two ways, a weekly or monthly newsletter, or a printed flyer on a cork board. Since most newsletters arrive in a member’s email inbox
Maximizing your Tennis Clinic Participation Read More »
The majority of club members want to get better. Even in social matches, people are naturally competitive. So how does this relate to member retention? It’s an easy question to answer – members expect part of the value you are bringing is a way to provide them the resources to improve their game. Whether that
Your Members Want to Improve Read More »